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세계의 두유 시장 : 성장, 동향, 예측(2021-2026년)

Global Soy Milk Market - Growth, Trends and Forecast (2022 - 2027)

리서치사 Mordor Intelligence Pvt Ltd
발행일 2022년 01월 상품코드 990478
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세계의 두유 시장 : 성장, 동향, 예측(2021-2026년) Global Soy Milk Market - Growth, Trends and Forecast (2022 - 2027)
발행일 : 2022년 01월 페이지 정보 : 영문

본 상품은 영문 자료로 한글과 영문 목차에 불일치하는 내용이 있을 경우 영문을 우선합니다. 정확한 검토를 위해 영문목차를 참고해주시기 바랍니다.

세계의 두유 시장 규모는 예측기간 중 6.82%의 CAGR로 성장할 것으로 예측됩니다.

  • 두유는 우유와 동량의 단백질을 함유하고, 우유보다 칼로리가 낮기 때문에 우유의 우수한 대체품으로서 기능합니다. 비만율 상승에 의해 저칼로리 제품 수요가 증가하고 있습니다. 따라서 두유는 체중을 의식하고 있는 또는 체중을 줄이려고 하는 많은 소비자에게 선호되고 있습니다. 이 제품은 또한 좋지 않은 콜레스테롤 수치를 내려 심장병 환자에게 매우 선호됩니다. 이 제품은 유당을 함유하지 않고, 철분이 풍부하기 때문에 유당불내증이나 빈혈이 있는 사람들에게도 인기가 있습니다. 그 높은 이소플라본 함유량은 호르몬 관련 암을 예방하는 것으로 알려져 있습니다.
  • 제품의 기타 많은 이점은 두유의 전체적인 소비량을 늘려 시장을 견인할 것으로 예상됩니다. 그러나 이 제품은 아몬드나 코코넛 우유 등 시장에 출시된 대체품과의 치열한 경쟁에 직면할 가능성이 있습니다.
  • 두유의 뒷맛을 가리기 위해 제조업체가 바닐라, 초콜릿, 스트로베리 등 다양한 플레이버를 도입하여 아동들 사이에서도 제품 수요가 증가하고 있습니다. 주요 제조업체는 보다 많은 플레이버를 도입하고, 많은 유통 채널을 통해 매력적인 패키지로 제품을 판매하고, 뒷맛을 억제하기 위한 연구개발에 투자하고 있습니다. 유명인의 추천도 제품에 대한 소비자의 선호에 플러스 영향을 미치고 있습니다.
  • COVID-19는 거의 모든 업계에 영향을 미치고 있는 전례 없는 세계의 공중위생상 긴급사태입니다. 따라서 세계의 락다운에 의한 공급망으로의 전례 없는 스트레스에 의해 수요는 계속해서 높지만 두유 매출은 감소하고 있습니다.

두유(Soy Milk) 시장을 조사했으며, 시장 개요, 시장 성장 촉진요인 및 저해요인 분석, 종류별·유통 채널별·지역별 시장 규모 추정과 예측, 경쟁 상황, 주요 기업 개요, 시장 기회 등의 정보를 제공합니다.

목차

제1장 서론

제2장 조사 방법

제3장 주요 요약

제4장 시장 역학

  • 시장 추진력
  • 시장 성장 억제요인
  • Porter's Five Forces 분석

제5장 시장 세분화

  • 제품 종류별
    • 플레이버 두유
    • 언플레이버 두유
  • 유통 채널별
    • 슈퍼마켓/하이퍼마켓
    • 편의점
    • 온라인 소매업체
    • 기타 유통 채널
  • 지역별
    • 북미
    • 유럽
    • 아시아태평양
    • 남미
    • 중동과 아프리카

제6장 경쟁 상황

  • 가장 활발한 기업
  • 가장 많이 채용된 전략
  • 시장 점유율 분석
  • 기업 개요
    • Danone SA
    • Campbell Soup Company
    • The Hershey Company
    • VITASOY International Holdings Limited
    • The Hain Celestial Group, Inc
    • Eden Foods, Inc.
    • Pure Harvest Smart Farms Company
    • Kikkoman Pearl Soy Milk

제7장 시장 기회와 동향

제8장 COVID-19의 시장에 대한 영향

KSM 21.03.05

The global Soy milk market is is projected to grow at a CAGR of 6.82% during the forecast period (2021- 2026).

Key Highlights

  • Soy milk acts as a great substitute for cow milk as it contains an equal amount of protein and is low in calories. Demand for low-calorie products is high due to growing obesity rate. Hence, soy milk is preferred by a lot of consumers who are weight conscious or trying to lose weight. This product also lowers the bad cholesterol level and is highly preferred by heart patients. The product is also popular among lactose intolerant and anemic population as it is naturally lactose-free and rich in iron. Its high isoflavone content is known to prevent hormone-related cancers.
  • Numerous other benefits of the product are expected to increase the overall consumption of soy milk and drive the market. However, this product can face stiff competition from its substitutes in the market, such as almond and coconut milk.
  • Introduction of various flavors like vanilla, chocolate, and strawberry among others by the manufacturers to mask the after taste of soy milk is propelling the product demand among kids as well. Key manufacturers are investing in research and development to curb the after taste by introducing more flavors and selling the product in attractive packages via many distribution channels. Celebrity endorsements are also positively impacting the consumer preference for the product.
  • COVID-19 is an incomparable global public health emergency that has affected almost every industry, so for and, the unpreceended stress on supply chains owing to forced lockdowns across the globe has resulted in decreasing sales of soy milk, although demand continues to be high.
  • The outbreak of global pendamic has increased consumer inclination towrads health oriented food and beverage products which in turn is expcetd to propel the growth of the market studied during the forecast period.
  • However, the pendamic has increased the peneteration of online portals such as amazon, Walmart, among others. Thus, an increasing number of soy milk manufacturers are trying to expand their product offering through online portals while adopting omni channel distribution to increase their consumer base.

Key Market Trends

Increasing Prevalence of Lactose Intolerance

According to MedlinePlus Genetics, approximately 65 percent of the human population has a reduced ability to digest lactose after infancy. Lactose intolerance in adulthood is most prevalent in people of East Asian descent, with 70 percent of people affected in these communities. Allergies and intolerances are major reasons behind on-going demand for dairy-free beverages, especially considering the food allergy initiative's statistic that cow's milk allergy is the leading food allergy in infants and children. Additionally, rising number of product launches across the globe in the lactose-free dairy products category and its acceptance among the consumers represents a substantial opportunity for dairy alternatives manufacturers. The market is gaining popularity across Asian countries such as India, Thailand, Indonesia and others where people are spending on premium products that have essential macronutrients and amino acids, good quality fatty acid profile and vital minerals, along with vitamins, complex carbohydrates, and many phytochemicals. This in turn has provided lucrative opportunties to the manufacturers to expand their footprints in such potential and promising markets. For instance in 2020, Thai company Tofusan, launched its first premium organic UHT soymilk in orgincal flavor and low-sugar varieties.

Asia Pacific Emerges as The Fastest Growing Market

Asia Pacific is the fastest growing market as many countries like China, India, Japan, South Korea, and Hong Kong are the major consumers of the product. Abundant production of soybean in these countries is also driving the consumption in this region. Also, in response to the increasing demand for vegan products in the Asian countries, several strategic investments have been undertaken pushing the revenue generation in the region. For example, in 2019, Invigorate Foods announced its plan to invest INR 600 million (60 crore) in the next three years in plant, equipment, and other capital goods required for manufacturing soya milk products in India. The company launched "Genki-Ya Tofu", a product prepared with fresh soya milk extracts.

Competitive Landscape

The market studied is highly competitive, with a strong presence of regional small-and medium-scale players and key global players. Key providers in this market include Eden Food; The Hershey Company; Campbell Soup Company; Vitasoy International Holdings; and Kikkoman Pearl Soy Milk. Expansions and new product launches are the most-preferred strategies in the global soy milk market. As a part of strategic expansion, key players are adopting omnichannel distribution strategy, where they tie up with various online retailers, i.e. third parties, like Amazon. This, in turn, broadens their geographical presence and customer base. Key players are focusing on social media platform and online distribution channels for their online marketing and branding of products to attract more customers. Changing taste preferences of consumers are pushing manufacturers to introduce new flavors in the market. This is fueling the growth of flavored soy milk, thereby increasing overall consumption.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Deliverables and Study Assumptions
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Porter's Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION

  • 5.1 By Product Type
    • 5.1.1 Flavored Soy Milk
    • 5.1.2 Unflavored Soy Milk
  • 5.2 By Distribution Channel
    • 5.2.1 Supermarkets/Hypermarkets
    • 5.2.2 Convenience Stores
    • 5.2.3 Online Retailers
    • 5.2.4 Other Distribution Channels
  • 5.3 By Geography
    • 5.3.1 North America
      • 5.3.1.1 United States
      • 5.3.1.2 Canada
      • 5.3.1.3 Mexico
      • 5.3.1.4 Rest of North America
    • 5.3.2 Europe
      • 5.3.2.1 United Kingdom
      • 5.3.2.2 Germany
      • 5.3.2.3 France
      • 5.3.2.4 Italy
      • 5.3.2.5 Spain
      • 5.3.2.6 Russia
      • 5.3.2.7 Rest of Europe
    • 5.3.3 Asia-Pacific
      • 5.3.3.1 India
      • 5.3.3.2 China
      • 5.3.3.3 Japan
      • 5.3.3.4 Australia
      • 5.3.3.5 Rest of Asia-Pacific
    • 5.3.4 South America
      • 5.3.4.1 Brazil
      • 5.3.4.2 Argentina
      • 5.3.4.3 Rest of South America
    • 5.3.5 Middle East & Africa
      • 5.3.5.1 Saudi Arabia
      • 5.3.5.2 South Africa
      • 5.3.5.3 Rest of Middle East and Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Most Active Companies
  • 6.2 Most Adopted Strategies
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles
    • 6.4.1 Danone S.A.
    • 6.4.2 Campbell Soup Company
    • 6.4.3 The Hershey Company
    • 6.4.4 VITASOY International Holdings Limited
    • 6.4.5 The Hain Celestial Group, Inc
    • 6.4.6 Eden Foods, Inc.
    • 6.4.7 Pure Harvest Smart Farms Company
    • 6.4.8 Kikkoman Pearl Soy Milk

7 MARKET OPPORTUNITIES AND FUTURE TRENDS

8 IMPACT OF COVID-19 ON THE MARKET

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