세계의 유아용 카시트 시장 평가 : 유형별, 중량 그룹별, 연령별, 가격대별, 유통 채널별, 지역별 기회 및 예측(2016-2030년)

Global baby car seat market size was valued at USD 8.01 billion in 2022 and is expected to reach USD 16.14 billion in 2030, with a CAGR of 9.15% for the forecast period between 2023 and 2030. The strict government regulations, rising consumer awareness, and growing demand for high-quality baby car seats that can offer the best protection to the child have led to significant growth and advancement in recent times. The industry is shifting towards environmentally friendly and sustainable practices. Thus, the market is very dynamic and competitive as it keeps on changing to meet the shifting demands and preferences of its customer.

As per Centers for Disease Control and Prevention (CDC) statistics, in the year 2021, motor vehicle crashes resulted in the deaths of 711 child passengers aged 12 and below in the United States, while over 63,000 were injured in 2020. Among the children who lost their lives in these accidents, 36% were not properly equipped. The stark statistics emphasize the importance of using appropriate child restraint systems, such as baby car seats.

Geographically, North America and Europe have traditionally been the primary markets for baby car seats, given the strict safety regulations in these regions. However, emerging economies in Asia-Pacific are experiencing a growing market demand due to increasing disposable incomes, urbanization, and a greater awareness of child safety.

Global baby car seat market is characterized by a combination of regulatory measures, technological advancements, and evolving consumer lifestyles. As safety concerns continue to drive purchasing decisions among parents, the market is expected to witness sustained growth, with innovations likely to play a crucial role in shaping the industry's future trajectory.

For instance, in March 2022, Maxi Cosi launched the Mica Pro Eco, a unique, future-focused car seat, made using Eco Care with the use of an innovative planet-friendly, 100% recycled fabric made from plastic (PET) bottles. The product was built to the highest i-Size safety standards and combined comfort with future-focused fabrics, to create the first sustainable car seat of its kind.

Rising Awareness of Baby Car Seats Helps in Market Expansion

Parents are purchasing more baby car seats to help lower the risk of deaths and serious injuries during accidents and car rash as a result of growing concerns for toddlers. According to the National Highway Traffic Safety Administration (NHTSA) of US Department of Transportation, child passenger safety is one of the top priorities. Rear facing, forward facing and booster car seats and seat belts are best ways for parents and other caregivers to keep their child safe in cars. In order to protect the babies in any event of an accident, the NHTSA has also advised parents and other caregivers to make sure the seats are correctly adjusted. Furthermore, they have stated that seats must be chosen based on the age of the child, which has driven the market growth for baby car seats.

In March 2023, Frank Stephenson collaborated with Babyark to design a new baby car seat using military grade material to meet the highest standard of safety for the child. The design incorporated a safe coil that slowed down the seat's forward motion in case of any incident at a controlled rate. Furthermore, 14 sensors were installed within the seat's base, that could monitor a group of parameters, in addition to smart features of baby car seats that informed the users that the seat was correctly buckled and installed. A smartphone application was used to deliver all these notifications, ensuring the security of the children.

Widespread Availability of Personalised Baby Car Seats Drives the Baby Car Seat Market

Customized infant car seats are widely accessible, ensuring babies' utmost safety and comfort. These seats have features that can be changed to meet the needs of each consumer and are made to fit a range of sizes. Customized infant car seats allow parents to select models with particular padding and recline options to meet their baby's specific needs. The broad availability guarantees parents' peace of mind as well as a safer and more comfortable travel experience for infants.

For instance, Graco, the most trusted baby gear brand in America and a member of Newell Brands Family, introduced the 4Ever DLX Grad 5-in-1 Car Seat in June 2023 that ensured that the children's seat belts were correctly positioned in the car. Graco designed the first baby car seat that helps kids ride safely for up to 12 years. In addition to this, it is designed to accommodate the needs of growing families and new parents through creating innovative products that meet the highest standards of safety, longevity, durability, and quality with its five usage modes.

Technological Advancements in Baby Car Seat Market

Baby car seats come with majority of features that are safer, more practical, and appealing to parents and caregivers as a result of advancement in technology. Manufacturers are now able to create car seats that let kids ride in the rear-facing position for longer due to the technological advancements. Technology advances have led to the development of simple-to-install car seats. Features like color-coded indicators and the LATCH (Lower Anchors and Tethers for Children) system make installation easier for parents and caregivers. With this, parents are more likely to spend money on cutting-edge car seats that put their kids' convenience and safety first, which fuels the market's expansion.

For instance, in April 2023, Maxi-Cosi launched the 360 Pro Family, introducing the innovative SlideTech technology. Proving a standard for ergonomics, when the parent is getting their child in and out of the car, the seat can slide and rotate towards them which set a benchmark of manufacturers. In addition, the model got available by 24 April in UK and Ireland.

Impact of COVID-19

The COVID-19 pandemic has greatly impacted the market for infant car seats in a number of ways. Due to travel restrictions, lockdowns, and economic uncertainty, consumer spending has significantly decreased, which has resulted in a decrease in the purchase of non-essential items like infant car seats. Families under financial stress might put necessities above luxuries like car sets, which would affect demand in the market. The pandemic has also changed lifestyle trends and consumer behavior. Families are commuting daily and working remotely more frequently, which has reduced the demand for expensive or multiple car seats. Additionally, the need for car seats has decreased as a result of a decrease in outdoor activities and travel due to concerns about virus transmission. However, it was advised by the US Centers for Disease Control and Prevention to disinfect surfaces, but car safety seats and seat belts may become less effective in an accident if disinfectant chemicals erode their strength.

Key Players Landscape and Outlook

Global baby car seat market features key players such as Graco Children's Products Inc., Artsana S.p.A., Britax Child Safety Inc., Clek, Diono, LLC., Dorel Juvenile Group, Inc. (Maxi-Cosi), RENOLUX, Babyark, Baby Jogger, LLC., Goodbaby International Holdings Ltd. These companies dominate the landscape with a wide range of products, emphasizing safety, innovations, and comfort. The market is characterised by continuous research and development activities, strategic collaborations and product launches to meet evolving safety standards and consumer preferences. Additionally, the industry is influenced by stringent regulations.

In 2023, Babyark, based in Coral Gables, Florida, in the United States, launched its convertible car seat at the 2023 Consumer Electronics Show (CES). The car seat offers a detailed approach to safety with a focus on the components it is made of, which include composites, and the technology that has been added to it. Shy Mindel, a former aeronautical engineer, designed the seat that is raising the bar for child safety. The seat also includes a smartphone app and smart sensor system that instruct parents on how to properly install the seat and make sure their child is buckled up.

Table of Contents

1. Research Methodology

2. Project Scope & Definitions

3. Impact of COVID-19 on Global Baby Car Seat Market

4. Executive Summary

5. Voice of Customer

• 5.1. Demographics (Age/Cohort Analysis - Baby Boomers and Gen X, Millennials, Gen Z; Gender; Income - Low, Mid and High; Geography; Nationality; etc.)
• 5.2. Brand and Product Awareness
• 5.3. Variety of Styles and Options
• 5.4. Factors Considered in Purchase Decision
  • 5.4.1. Quality (Comfort, Design)
  • 5.4.2. Ease of Installation
  • 5.4.3. Durability and Versatility
  • 5.4.4. Price Point
  • 5.4.5. Brand Reputation
  • 5.4.6. Features and Adjustability
  • 5.4.7. Availability and Accessibility
  • 5.4.8. Marketing and Advertising
• 5.5. Purchase Channel
• 5.6. Existing or Intended User
• 5.7. Recommendations from friends, family/online reviews
• 5.8. Role of Brand Ambassador or Influencer Marketing on Product/Brand Absorption

6. Baby Car Seat Market Outlook, 2016-2030F

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
  • 6.1.2. By Volume
• 6.2. By Type
  • 6.2.1. Infant Seats/ Rear Facing Seats
  • 6.2.2. Combination Seat
  • 6.2.3. Convertible Seats
  • 6.2.4. Booster Seats
    • 6.2.4.1. High Back Booster Seats
    • 6.2.4.2. Backless Booster Seats
  • 6.2.5. All in One Seat
• 6.3. By Weight Group
  • 6.3.1. 30-35 lbs
  • 6.3.2. 60-90 lbs
  • 6.3.3. 80-125 lbs
• 6.4. By Age
  • 6.4.1. 0-2 years
  • 6.4.2. 2-4 years
  • 6.4.3. 6-11 years
• 6.5. By Price Range
  • 6.5.1. High
  • 6.5.2. Low
  • 6.5.3. Medium
• 6.6. By Distribution Channel
  • 6.6.1. Online
    • 6.6.1.1. E-commerce Website
    • 6.6.1.2. Company Owned Website
  • 6.6.2. Offline
    • 6.6.2.1. Supermarkets/Hypermarkets
    • 6.6.2.2. Speciality Stores
    • 6.6.2.3. Departmental Stores
    • 6.6.2.4. Others
• 6.7. By Region
  • 6.7.1. North America
  • 6.7.2. Europe
  • 6.7.3. South America
  • 6.7.4. Asia-Pacific
  • 6.7.5. Middle East and Africa
• 6.8. By Company Market Share (%), 2022

7. Baby Car Seat Market Outlook, By Region, 2016-2030F

• 7.1. North America*
  • 7.1.1. Market Size & Forecast
    • 7.1.1.1. By Value
    • 7.1.1.2. By Volume
  • 7.1.2. By Type
    • 7.1.2.1. Infant Seats/Rear Facing Seats
    • 7.1.2.2. Combination Seat
    • 7.1.2.3. Convertible Seats
    • 7.1.2.4. Booster Seats
    • 7.1.2.4.1. High Back Booster Seats
    • 7.1.2.4.2. Backless Booster Seats
    • 7.1.2.5. All in One Seat
  • 7.1.3. By Weight Group
    • 7.1.3.1. 30-35 lbs
    • 7.1.3.2. 60-90 lbs
    • 7.1.3.3. 80-125 lbs
  • 7.1.4. By Age
    • 7.1.4.1. 0-2 years
    • 7.1.4.2. 2-4 years
    • 7.1.4.3. 6-11 years
  • 7.1.5. By Price Range
    • 7.1.5.1. High
    • 7.1.5.2. Low
    • 7.1.5.3. Medium
  • 7.1.6. By Distribution Channel
    • 7.1.6.1. Online
    • 7.1.6.1.1. E-commerce Website
    • 7.1.6.1.2. Company Owned Website
    • 7.1.6.2. Offline
    • 7.1.6.2.1. Supermarkets/Hypermarkets
    • 7.1.6.2.2. Speciality Stores
    • 7.1.6.2.3. Departmental Stores
    • 7.1.6.2.4. Others
  • 7.1.7. United States*
    • 7.1.7.1. Market Size & Forecast
    • 7.1.7.1.1. By Value
    • 7.1.7.1.2. By Volume
    • 7.1.7.2. By Type
    • 7.1.7.2.1. Infant Seats/ Rear Facing Seats
    • 7.1.7.2.2. Combination Seat
    • 7.1.7.2.3. Convertible Seats
    • 7.1.7.2.4. Booster Seats
    • 7.1.7.2.4.1. High Back Booster Seats
    • 7.1.7.2.4.2. Backless Booster Seats
    • 7.1.7.2.5. All in One Seat
    • 7.1.7.3. By Weight Group
    • 7.1.7.3.1. 30-35 lbs
    • 7.1.7.3.2. 60-90 lbs
    • 7.1.7.3.3. 80-125 lbs
    • 7.1.7.4. By Age
    • 7.1.7.4.1. 0-2 years
    • 7.1.7.4.2. 2-4 years
    • 7.1.7.4.3. 6-11 years
    • 7.1.7.5. By Price Range
    • 7.1.7.5.1. High
    • 7.1.7.5.2. Low
    • 7.1.7.5.3. Medium
    • 7.1.7.6. By Distribution Channel
    • 7.1.7.6.1. Online
    • 7.1.7.6.1.1. E-commerce Website
    • 7.1.7.6.1.2. Company Owned Website
    • 7.1.7.6.2. Offline
    • 7.1.7.6.2.1. Supermarkets/Hypermarkets
    • 7.1.7.6.2.2. Speciality Stores
    • 7.1.7.6.2.3. Departmental Stores
    • 7.1.7.6.2.4. Others
  • 7.1.8. Canada
  • 7.1.9. Mexico

All segments will be provided for all regions and countries covered:

• 7.2. Europe
  • 7.2.1. Germany
  • 7.2.2. France
  • 7.2.3. Italy
  • 7.2.4. United Kingdom
  • 7.2.5. Russia
  • 7.2.6. Netherlands
  • 7.2.7. Spain
  • 7.2.8. Turkey
  • 7.2.9. Poland
• 7.3. South America
  • 7.3.1. Brazil
  • 7.3.2. Argentina
• 7.4. Asia-Pacific
  • 7.4.1. India
  • 7.4.2. China
  • 7.4.3. Japan
  • 7.4.4. Australia
  • 7.4.5. Vietnam
  • 7.4.6. South Korea
  • 7.4.7. Indonesia
  • 7.4.8. Philippines
• 7.5. Middle East & Africa
  • 7.5.1. UAE
  • 7.5.2. Saudi Arabia
  • 7.5.3. South Africa

8. Market Mapping, 2022

• 8.1. By Type
• 8.2. By Weight Group
• 8.3. By Age
• 8.4. By Price Range
• 8.5. By Distribution Channel
• 8.6. By Region

9. Macro Environment and Industry Structure

• 9.1. Supply Demand Analysis
• 9.2. Import Export Analysis
• 9.3. Value Chain Analysis
• 9.4. PESTEL Analysis
  • 9.4.1. Political Factors
  • 9.4.2. Economic System
  • 9.4.3. Social Implications
  • 9.4.4. Technological Advancements
  • 9.4.5. Environmental Impacts
  • 9.4.6. Legal Compliances and Regulatory Policies (Statutory Bodies Included)
• 9.5. Porter's Five Forces Analysis
  • 9.5.1. Supplier Power
  • 9.5.2. Buyer Power
  • 9.5.3. Substitution Threat
  • 9.5.4. Threat from New Entrant
  • 9.5.5. Competitive Rivalry

10. Market Dynamics

• 10.1. Growth Drivers
• 10.2. Growth Inhibitors (Challenges and Restraints)

11. Key Players Landscape

• 11.1. Competition Matrix of Top Five Market Leaders
• 11.2. Market Revenue Analysis of Top Five Market Leaders (in %, 2022)
• 11.3. Mergers and Acquisitions/Joint Ventures (If Applicable)
• 11.4. SWOT Analysis (For Five Market Players)
• 11.5. Patent Analysis (If Applicable)

12. Pricing Analysis

13. Case Studies

14. Key Players Outlook

• 14.1. Graco Children's Products Inc.
  • 14.1.1. Company Details
  • 14.1.2. Key Management Personnel
  • 14.1.3. Products & Services
  • 14.1.4. Financials (As reported)
  • 14.1.5. Key Market Focus & Geographical Presence
  • 14.1.6. Recent Developments
• 14.2. Artsana S.p.A.
• 14.3. Britax Child Safety Inc.
• 14.4. Clek
• 14.5. Diono, LLC.
• 14.6. Dorel Juvenile Group, Inc. (Maxi-Cosi)
• 14.7. RENOLUX
• 14.8. Babyark
• 14.9. Baby Jogger, LLC.
• 14.10. Goodbaby International Holdings Ltd.

Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.

15. Strategic Recommendations

16. About Us & Disclaimer