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세계의 스타우트 맥주 시장 평가 : 유형, 카테고리, 제조, 패키지, 팩 크기, 가격대, 최종 사용자, 소매 채널, 지역별 기회 및 예측(2017-2031년)

Stout Beer Market Assessment, By Type, By Category, By Production, By Packaging, By Pack Size, By Price Range, By End-user, By Retail Channel, By Region, Opportunities and Forecast, 2017-2031F

발행일: | 리서치사: Market Xcel - Markets and Data | 페이지 정보: 영문 241 Pages | 배송안내 : 3-5일 (영업일 기준)

    
    
    


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세계 스타우트 맥주 시장 규모는 2023년 196억 4,000만 달러에서 2024년부터 2031년까지 예측 기간 동안 6%의 연평균 복합 성장률(CAGR)로 성장하여 2031년에는 314억 달러 규모에 달할 것으로 예상됩니다.

세계 스타우트 맥주 시장은 도시화, 바쁜 라이프스타일, 소비력 증가로 인해 소비자들이 스타우트와 같은 고급 알코올 음료에 대한 선호도가 높아짐에 따라 강력하게 성장하고 있습니다. 또한, 밀레니얼 세대, 젊은 층, 직장인들의 사교 기회 확대, 맥주 리뷰 및 추천을 위한 소셜 미디어 플랫폼 사용 증가 등도 업계에 긍정적인 영향을 미치고 있습니다. 증류소, 양조장, 양조장, 레스토랑, 호텔, 펍, 바, 카페, 라운지 등 독창적인 칵테일을 제공하는 매장이 늘어나면서 업계가 확대되고 있습니다.

또한, 스타우트는 스모키, 견과류, 커피, 초콜릿 등 다양한 맛을 가지고 있어 요리와 잘 어울립니다. 요리 전문가와 고객을 포함한 더 많은 사람들이 스타우트 맥주의 다재다능함을 인식함에 따라 스타우트가 인기 있는 선택이 되고 있습니다.

또한, 이 제품 수요는 다양한 건강상의 이점에 대한 인식에 의해 주도되고 있습니다. 스타우트에는 플라보노이드가 함유되어 있어 짙은 색을 띠고 비타민, 단백질, 탄수화물, 천연 항산화 물질이 풍부합니다. 이들은 심혈관 건강 유지와 근육 재건을 촉진합니다.

혁신이 스타우트 맥주에 대한 수요를 촉진합니다.

세계 스타우트 맥주 시장은 업계의 혁신에 의해 크게 형성되고 있습니다. 제조업체들은 소비자의 관심을 끌고 경쟁사와의 차별화를 위해 독특한 원료, 맛, 양조 방법을 지속적으로 모색하고 있습니다. 또한, 위스키나 버번 배럴에서 다양한 숙성 과정을 거치면서 스타우트 맥주에 깊이가 더해져 소비자의 입맛을 사로잡고 미각적 경험을 향상시키고 있습니다.

세계 스타우트 맥주(Stout Beer) 시장을 조사했으며, 시장 정의와 개요, 시장 규모 추이 및 예측, 각종 부문별/지역별 상세 분석, 산업 구조, 시장 성장에 영향을 미치는 요인 분석, 사례 연구, 경쟁 구도, 주요 기업 개요 등의 정보를 정리하여 전해드립니다.

목차

제1장 조사 방법

제2장 프로젝트의 범위와 정의

제3장 주요 요약

제4장 고객의 소리

  • 인구통계
  • 시장 인지도와 제품 정보
  • 브랜드 인지도와 로열티
  • 구입 결정시에 고려되는 요소
  • 구입 목적
  • 구입 매체
  • 구입 빈도
  • 친구나 가족으로부터 추천
  • 제품/브랜드 침투 브랜드 앰베서더 또는 기업 마케팅의 역할

제5장 세계의 스타우트 맥주 시장 전망

  • 시장 규모와 예측
  • 유형별
    • 아이리시 스타우트
    • 아메리칸 스타우트
    • 밀크 스타우트
    • 커피 스타우트
    • 기타
  • 카테고리별
    • 알코올
    • 무알코올
  • 생산지별
    • 현지산
    • 수입
  • 포장별
    • 케그
  • 팩 사이즈별
    • 500ml 미만
    • 750ml 이상
  • 가격별
    • 5 달러 미만
    • 5- 10달러
    • 10- 15달러
    • 15달러 초과
  • 최종사용자별
    • 가정용
    • 상용
  • 소매 채널별
    • 오프트레이드
    • 온트레이드
  • 지역별
    • 북미
    • 유럽
    • 남미
    • 아시아태평양
    • 중동 및 아프리카
  • 기업별 시장 점유율

제6장 세계의 스타우트 맥주 시장 전망 : 지역별

  • 북미
  • 유럽
  • 남미
  • 아시아태평양
  • 중동 및 아프리카

제7장 시장 매핑

  • 유형별
  • 카테고리별
  • 생산지별
  • 포장별
  • 팩 사이즈별
  • 가격별
  • 최종사용자별
  • 소매 채널별
  • 지역별

제8장 거시환경과 산업 구조

  • 수급 분석
  • 수출입 분석
  • 밸류체인 분석
  • PESTEL 분석
  • Porter의 Five Forces 분석

제9장 시장 역학

  • 성장 촉진요인
  • 성장 저해요인(과제·제약)

제10장 주요 기업 상황

  • 시장 리더 주요 5개사의 경쟁 매트릭스
  • 시장 리더 주요 5개사의 시장 매출 분석
  • 인수합병(M&A) 및 합작투자(해당하는 경우)
  • SWOT 분석(참여 5개사)
  • 특허 분석(해당하는 경우)

제11장 가격 분석

제12장 사례 연구

제13장 주요 기업 전망

  • Diageo plc
  • Carlsberg Breweries A/S
  • Anheuser-Busch InBev SA/NV
  • Molson Coors Beverage Company
  • Heineken N.V.
  • Deschutes Brewery
  • Stone Brewing Co., LLC
  • Port Brewing Co
  • Left Hand Brewing Company
  • Samuel Smith Old Brewery(Tadcaster)

제14장 전략적 제안

제15장 당사에 대해 & 면책사항

LSH 24.06.05

Global stout beer market was valued at USD 19.64 billion in 2023 and is expected to reach USD 31.4 billion by 2031, with a CAGR of 6% for the forecast period between 2024 and 2031.

The global stout beer market is growing stronger due to consumers' growing inclination for luxury alcoholic beverages such as stout due to urbanization, busy lifestyles, and growing spending power. Additionally, the industry is being positively impacted by the growing tendency of millennials, young adults, and working professionals socializing at parties, as well as the increased usage of social media platforms for beer reviews and recommendations. The industry is expanding due in part to the growing number of establishments such as distilleries, microbreweries, restaurants, hotels, pubs, bars, cafes, and lounges (PBCLs), which provide an assortment of inventive cocktails.

Furthermore, stouts are incredibly adaptable for food pairings due to their wide range of flavors, including smokey, nutty, and coffee-like undertones and chocolatey notes. Stouts are a popular choice for dining experiences as more people, including culinary experts and customers, have recognized the versatility of stout beer.

Additionally, the product's demand is driven by awareness of its various health benefits. Stout has flavonoids, which give it a dark color, and is an excellent source of vitamins, proteins, carbs, and natural antioxidants. These dietary qualities promote both the maintenance of cardiovascular health and the rebuilding of muscle.

In March 2024, using in-line nitro technology, Singapore's Lion Brewery Co. launched Nitro Stout beer cans. A unique procedure was used to preserve the smooth mouthfeel and cascade pour effect of the draught version by infusing liquid nitrogen at -196 degrees Celsius into the beer can shortly before sealing.

Innovation Fuels the Demand for Stout Beer

The global stout beer market is significantly shaped by the innovations in the industry. Manufacturers are continuously looking for unique ingredients, flavors, and brewing methods to capture the interest of consumers and differentiate their products from competitors. Furthermore, various barrel-aging processes in whiskey or bourbon barrels add depth to stout beers, attracting individuals and enhancing their taste experiences. For instance, in November 2023, Original 7 Beverage Co. released its limited-edition Extra Stout matured in Jameson barrels. This stout was barrel aged for six months, adding hints of caramel, vanilla, nuttiness, and a little spice from the aging process in six former Bourbon Jameson whiskey casks.

Moreover, craft breweries incorporate unique, unconventional brewing methods to create innovative drinks, including stout beers. Many breweries are partnering with coffee roasters and chocolatiers to create limited-edition brews, generating consumer demand.

On Trade Retail Channel is the Most Preferred

In 2023, on-trade accounted for over 4.4% of all retail channels, largely due to the increasing trend of youth parties and pubbing culture across the globe. Around the world, the working class and younger consumers drive demand for premium products, such as stouts, sold in the open market. House parties are becoming more common in several nations, including the United States, France, the United Kingdom, Germany, India, Australia, and China. Additionally, there is a rise in spending on premium drinks in pubs, bars, casinos, and restaurants due to rising employment, disposable income, and living standards in the world's largest nations.

Europe Shows Dominance in Global Stout Beer Market

Since stouts were traditionally developed and consumed in the United Kingdom, Europe accounted for the largest regional market for stouts in 2023. Several European nations, including the United Kingdom, Italy, Germany, and France, are among the top consumers of stout. In October 2023, UK-based BrewDog, in collaboration with sustainable coffee brand Grind, launched a new stout with coffee aroma and flavor, containing 6% Alcohol by Volume (ABV) and loads of caffeine. The product was introduced in a bright pink can, targeting caffeine and beer lovers.

The demand for premium black beer has increased significantly in Germany over the last few years, which is creating new growth potential for stout.

Due to growing demand for premium beers with improved flavors, textures, and aromas, North America is predicted to increase quickly among regional markets between 2024 and 2031.

Future Market Scenario (2024 - 2031F)

Global stout beer market will grow due to growing consumers' interest in unique and artisanal alcoholic beverages.

Low-alcohol and non-alcoholic stouts are expected to gain demand in the future with growing health awareness among people.

Sustainable brewing practices and ingredients that appeal to environmentally conscious consumers are likely to be adopted by breweries to gain a major market share.

Key Players Landscape and Outlook

Global stout beer market is somewhat consolidated, and because stout is becoming more premium, demand for it has increased during the last several years. To gain a significant market share and increase their global client base, prominent manufacturers are implementing a variety of strategies, such as partnerships, product launches, mergers and acquisitions, and channel expansion. In May 2023, Camden Town Brewery, a brand owned by Anheuser-Busch InBev SA/NV, launched Camden Stout, with 4% ABV. The beer was launched to be sold through on trade retail channels, exclusively.

Additionally, smaller local breweries are coming up with niche products, capturing the interest of experimental consumers and enhancing their taste buds.

Table of Contents

1.Research Methodology

2.Project Scope and Definitions

3.Executive Summary

4.Voice of Customer

  • 4.1.Demographics (Age/Cohort Analysis - Baby Boomers and Gen X, Millennials, Gen Z; Gender; Income - Low, Mid, and High; Geography; Nationality; etc.)
  • 4.2.Market Awareness and Product Information
  • 4.3.Brand Awareness and Loyalty
  • 4.4.Factors Considered in Purchase Decision
    • 4.4.1.Brand Name
    • 4.4.2.Flavor
    • 4.4.3.Variety
    • 4.4.4.Brewery Reputation
    • 4.4.5.Ingredients
    • 4.4.6.Brewing Methods
    • 4.4.7.Pack Size
    • 4.4.8.Price
    • 4.4.9.Packaging Type
    • 4.4.10.Inclination Towards Sustainability
    • 4.4.11.Promotional Offers and Discounts
  • 4.5.Purpose of Purchase
  • 4.6.Medium of Purchase
  • 4.7.Frequency of Purchase
  • 4.8.Recommendations From Friends/Family
  • 4.9.Role of Brand Ambassador or Influencer Marketing on Product/Brand Absorption.

5.Global Stout Beer Market Outlook, 2017-2031F

  • 5.1.Market Size & Forecast
    • 5.1.1.By Value
    • 5.1.2.By Volume
  • 5.2.By Type
    • 5.2.1.Irish Stout
    • 5.2.2.American Stout
    • 5.2.3.Milk Stout
    • 5.2.4.Coffee Stout
    • 5.2.5.Others
  • 5.3.By Category
    • 5.3.1.Alcoholic
    • 5.3.2.Non-Alcoholic
  • 5.4.By Production
    • 5.4.1.Locally Produced
    • 5.4.2.Imported
  • 5.5.By Packaging
    • 5.5.1.Cans
    • 5.5.2.Bottles
    • 5.5.3.Kegs
  • 5.6.By Pack Size
    • 5.6.1.Less Than 500ml
    • 5.6.2.500ml-750ml
    • 5.6.3.More Than 750ml
  • 5.7.By Price Range
    • 5.7.1.Less Than USD 5
    • 5.7.2.USD 5-USD 10
    • 5.7.3.USD 10-USD 15
    • 5.7.4.Above USD 15
  • 5.8.By End-user
    • 5.8.1.Residential
    • 5.8.2.Commercial
  • 5.9.By Retail Channel
    • 5.9.1.Off Trade
      • 5.9.1.1.E-Commerce
      • 5.9.1.2.Multi-Brand Liquor Stores
      • 5.9.1.3.Small Liquor Stores
      • 5.9.1.4.Duty-Free Stores
      • 5.9.1.5.Others
    • 5.9.2.On Trade
      • 5.9.2.1.Restaurants (Fine Dine, Casual, Buy Your Own Liquor)
      • 5.9.2.2.Cafe/Bars/Pubs
      • 5.9.2.3.Distilleries
      • 5.9.2.4.Others
  • 5.10.By Region
    • 5.10.1.North America
    • 5.10.2.Europe
    • 5.10.3.South America
    • 5.10.4.Asia-Pacific
    • 5.10.5.Middle East and Africa
  • 5.11.By Company Market Share (%), 2023

6.Global Stout Beer Market Outlook, By Region, 2017-2031F

  • 6.1.North America*
    • 6.1.1.Market Size & Forecast
      • 6.1.1.1.By Value
      • 6.1.1.2.By Volume
    • 6.1.2.By Type
      • 6.1.2.1.Irish Stout
      • 6.1.2.2.American Stout
      • 6.1.2.3.Milk Stout
      • 6.1.2.4.Coffee Stout
      • 6.1.2.5.Others
    • 6.1.3.By Category
      • 6.1.3.1.Alcoholic
      • 6.1.3.2.Non-Alcoholic
    • 6.1.4.By Production
      • 6.1.4.1.Locally Produced
      • 6.1.4.2.Imported
    • 6.1.5.By Packaging
      • 6.1.5.1.Cans
      • 6.1.5.2.Bottles
      • 6.1.5.3.Kegs
    • 6.1.6.By Pack Size
      • 6.1.6.1.Less Than 500ml
      • 6.1.6.2.500ml-750ml
      • 6.1.6.3.More Than 750ml
    • 6.1.7.By Price Range
      • 6.1.7.1.Less Than USD 5
      • 6.1.7.2.USD 5-USD 10
      • 6.1.7.3.USD 10-USD 15
      • 6.1.7.4.Above USD 15
    • 6.1.8.By End-user
      • 6.1.8.1.Residential
      • 6.1.8.2.Commercial
    • 6.1.9.By Retail Channel
      • 6.1.9.1.Off Trade
        • 6.1.9.1.1.E-Commerce
        • 6.1.9.1.2.Multi-Brand Liquor Stores
        • 6.1.9.1.3.Small Liquor Stores
        • 6.1.9.1.4.Duty-Free Stores
        • 6.1.9.1.5.Others
      • 6.1.9.2.On Trade
        • 6.1.9.2.1.Restaurants (Fine Dine, Casual, Buy Your Own Liquor)
        • 6.1.9.2.2.Cafe/Bars/Pubs
        • 6.1.9.2.3.Distilleries
        • 6.1.9.2.4.Others
    • 6.1.10.United States*
      • 6.1.10.1.Market Size & Forecast
        • 6.1.10.1.1.By Value
        • 6.1.10.1.2.By Volume
      • 6.1.10.2.By Type
        • 6.1.10.2.1.Irish Stout
        • 6.1.10.2.2.American Stout
        • 6.1.10.2.3.Milk Stout
        • 6.1.10.2.4.Coffee Stout
        • 6.1.10.2.5.Others
      • 6.1.10.3.By Category
        • 6.1.10.3.1.Alcoholic
        • 6.1.10.3.2.Non-Alcoholic
      • 6.1.10.4.By Production
        • 6.1.10.4.1.Locally Produced
        • 6.1.10.4.2.Imported
      • 6.1.10.5.By Packaging
        • 6.1.10.5.1.Cans
        • 6.1.10.5.2.Bottles
        • 6.1.10.5.3.Kegs
      • 6.1.10.6.By Pack Size
        • 6.1.10.6.1.Less Than 500ml
        • 6.1.10.6.2.500ml-750ml
        • 6.1.10.6.3.More Than 750ml
      • 6.1.10.7.By Price Range
        • 6.1.10.7.1.Less Than USD 5
        • 6.1.10.7.2.USD 5-USD 10
        • 6.1.10.7.3.USD 10-USD 15
        • 6.1.10.7.4.Above USD 15
      • 6.1.10.8.By End-user
        • 6.1.10.8.1.Residential
        • 6.1.10.8.2.Commercial
      • 6.1.10.9.By Retail Channel
        • 6.1.10.9.1.Off Trade
          • 6.1.10.9.1.1.E-Commerce
          • 6.1.10.9.1.2.Multi-Brand Liquor Stores
          • 6.1.10.9.1.3.Small Liquor Stores
          • 6.1.10.9.1.4.Duty-Free Stores
          • 6.1.10.9.1.5.Others
        • 6.1.10.9.2.On Trade
          • 6.1.10.9.2.1.Restaurants (Fine Dine, Casual, Buy Your Own Liquor)
          • 6.1.10.9.2.2.Cafe/Bars/Pubs
          • 6.1.10.9.2.3.Distilleries
          • 6.1.10.9.2.4.Others
    • 6.1.11.Canada
    • 6.1.12.Mexico

All segments will be provided for all regions and countries covered

  • 6.2.Europe
    • 6.2.1.Germany
    • 6.2.2.France
    • 6.2.3.Italy
    • 6.2.4.United Kingdom
    • 6.2.5.Russia
    • 6.2.6.Netherlands
    • 6.2.7.Spain
    • 6.2.8.Turkey
    • 6.2.9.Poland
  • 6.3.South America
    • 6.3.1.Brazil
    • 6.3.2.Argentina
  • 6.4.Asia-Pacific
    • 6.4.1.India
    • 6.4.2.China
    • 6.4.3.Japan
    • 6.4.4.Australia
    • 6.4.5.Vietnam
    • 6.4.6.South Korea
    • 6.4.7.Indonesia
    • 6.4.8.Philippines
  • 6.5.Middle East and Africa
    • 6.5.1.UAE
    • 6.5.2.Saudi Arabia
    • 6.5.3.South Africa

7.Market Mapping, 2023

  • 7.1.By Type
  • 7.2.By Category
  • 7.3.By Production
  • 7.4.By Packaging
  • 7.5.By Pack Size
  • 7.6.By Price Range
  • 7.7.By End-user
  • 7.8.By Retail Channel
  • 7.9.By Region

8.Macro Environment and Industry Structure

  • 8.1.Supply Demand Analysis
  • 8.2.Import Export Analysis
  • 8.3.Value Chain Analysis
  • 8.4.PESTEL Analysis
    • 8.4.1.Political Factors
    • 8.4.2.Economic System
    • 8.4.3.Social Implications
    • 8.4.4.Technological Advancements
    • 8.4.5.Environmental Impacts
    • 8.4.6.Legal Compliances and Regulatory Policies (Statutory Bodies Included)
  • 8.5.Porter's Five Forces Analysis
    • 8.5.1.Supplier Power
    • 8.5.2.Buyer Power
    • 8.5.3.Substitution Threat
    • 8.5.4.Threat From New Entrant
    • 8.5.5.Competitive Rivalry

9.Market Dynamics

  • 9.1.Growth Drivers
  • 9.2.Growth Inhibitors (Challenges and Restraints)

10.Key Players Landscape

  • 10.1.Competition Matrix of Top Five Market Leaders
  • 10.2.Market Revenue Analysis of Top Five Market Leaders (in %, 2023)
  • 10.3.Mergers and Acquisitions/Joint Ventures (If Applicable)
  • 10.4.SWOT Analysis (For Five Market Players)
  • 10.5.Patent Analysis (If Applicable)

11.Pricing Analysis

12.Case Studies

13.Key Players Outlook

  • 13.1.Diageo plc
    • 13.1.1.Company Details
    • 13.1.2.Key Management Personnel
    • 13.1.3.Products and Services
    • 13.1.4.Financials (As reported)
    • 13.1.5.Key Market Focus and Geographical Presence
    • 13.1.6.Recent Developments
  • 13.2.Carlsberg Breweries A/S
  • 13.3.Anheuser-Busch InBev SA/NV
  • 13.4.Molson Coors Beverage Company
  • 13.5.Heineken N.V.
  • 13.6.Deschutes Brewery
  • 13.7.Stone Brewing Co., LLC
  • 13.8.Port Brewing Co
  • 13.9.Left Hand Brewing Company
  • 13.10.Samuel Smith Old Brewery (Tadcaster)

Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work

14.Strategic Recommendations

15.About Us and Disclaimer

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