미국의 스마트홈 솔루션 시장 : 제품, 기술, 유통 채널, 지역별 기회 및 예측(2018-2032년)

United States smart home solution market is projected to witness a CAGR of 11.54% during the forecast period 2025-2032, growing from USD 23.81 billion in 2024 to USD 57.04 billion in 2032, driven by increasing consumer demand for convenience, advancements in technology, and energy efficiency. The Internet of Things (IoT), artificial intelligence, and machine learning technologies have transformed traditional devices into highly responsive, networked systems, with 5G and Wi-Fi 6 facilitating faster and more secure connections. Increasing security needs have generated interest in intelligent surveillance products, such as video doorbells and smart locks, that provide homeowners with instant awareness and security. Energy efficiency has also emerged as a key driving force, with smart thermostats and lighting controls saving utility bills, supplemented by government incentives for adopting sustainable living habits.

More individuals are adopting voice-controlled, smart homes because they simplify everyday tasks by connecting appliances and entertainment systems. The growing population of older individuals is fueling demand for assistive devices, which enable them to live independently. Meanwhile, the housing market is embracing smart capabilities in homes to cater to technology-savvy buyers and renters. New standards such as the Matter protocol are fixing the previous compatibility issues, enabling various brands to communicate with each other and facilitating the growth of the market. The rise in remote work has also fueled demand for home configurations that integrate living and workspaces. All these are propelling rapid innovation and uptake, and the U.S. smart home market continues to grow further as it responds to shifting consumer needs and new technology.

For instance, in October 2022, Samsung Electronics America, Inc. announced an exciting expansion of its partnership with Google LLC, aiming to elevate smart home interoperability. This means that users of Samsung Galaxy phones and tablets now find it super easy to connect Matter-compatible devices to both the SmartThings and Google Home ecosystems.

Convenience and Lifestyle Enhancement Drive the United States Smart Home Solution Market Demand

The United States demand for smart home solutions is being closely led by growing consumer aspirations for convenience and an enhanced lifestyle. With modern life moving at a faster pace, residents are looking to smart technology to simplify life, ease everyday tasks, and create more comfortable homes. Voice-based systems have become integral to homes, enabling users to control lighting, temperature, and entertainment systems through simple voice commands. Geofencing and scheduling capabilities enable effortless adjustments, ensuring lights turn on upon a resident's return or thermostats adapt to daily habits-all without manual intervention, saving precious time. Smart appliance integration, ranging from refrigerators that track groceries to robot vacuums that operate independently, further enhances convenience, saving household chores and simplifying household management. Furthermore, the growing trend towards remote work has boosted demand for smart home offices, with amenities such as automated lighting, noise-cancelling systems, and climate control that improve productivity. As consumers increasingly seek time-saving solutions, effortless control, and premium lifestyle experiences, convenience and lifestyle enrichment continue to be the drivers for the burgeoning adoption of smart home solutions throughout the United States market.

For instance, in February 2024, Gentex Corporation rolled out its HomeLink Smart Home Solutions, which is an all-in-one, thoughtfully curated collection of smart home products that you can control and monitor through a single app. The main aim here is to bring together the realms of car connectivity and home automation into one smooth, integrated ecosystem.

Technological Advancements and Innovations Expand the United States Smart Home Solution Market Size

Advances in artificial intelligence and machine learning have made smarter home automation systems that can learn and adapt to the way the user interacts with the system. Increasingly, people are now taking advantage of voice recognition technology through the such as of Alexa (Amazon.com, Inc.), Google Assistant (Google LLC), and Apple HomeKit (Apple Computer, Inc.), transforming the way we communicate with devices and making control of the smart home easier. Advances in wireless communication, such as Matter being an open standard, have allowed devices to communicate better across platforms. The advent of 5G networks and WiFi 6 technology has addressed previous connectivity issues, enabling data to travel faster and more devices to be connected in the smart home of today. Edge computing now enables data to be processed faster in-house, making important features such as security monitoring more efficient. These continuous advances in technology are not just adding more features to smart home solutions; they are also making them more reliable, secure, and energy efficient. As these technologies continue to advance and become more affordable, more consumers from a broader background are now adopting them, significantly increasing the size and potential of the smart home market in the United States.

For instance, in September 2022, Yale Home, a part of ASSA ABLOY, launched the Yale Assure Lock 2, a revamped collection of smart locks that come packed with enhanced features and a sleek new look. The collection continues Yale's legacy of offering solutions to suit any smart home, with Yale Assure Lock 2 with Bluetooth for at-home control, and Yale Assure Lock 2 with Wi-Fi to manage the lock remotely.

Home Appliances Dominates the Largest United States Smart Home Solution Market Share

The home appliances segment has firmly established itself as the leading performer in the United States smart home solution market, boasting the largest industry revenue share. This market-leading performance reflects growing consumer demand for smart, internet-connected versions of functional household essentials that tastefully blend everyday usability with the latest technology. There, leading appliance manufacturers have set the pace with the launch of smart technology on refrigerators, washing machines, ovens, and dishwashers, offering products that provide unprecedented convenience by remote monitoring, voice control, and auto-functionality. The success of the segment rests on many factors: the built-in replacement cycle of major appliances generates consistent demand; established brand loyalty renders adoption of smart models more desirable; and concrete value propositions of energy efficiency, maintenance notification, and food management make value clear. Smart refrigerators are an excellent example of this appeal, with in-fridge cameras, expiration date tracking, and auto-grocery lists that satisfactorily address real household demands. As makers continue to introduce more AI-driven automation and deeper ecosystem connectivity through platforms, the smart home solution market is poised to continue its leadership as it reshapes expectations for contemporary, connected living.

For instance, in January 2025, At CES 2025, BSH Hausgerate GmbH, part of the Bosch Group, unveiled a Matter-enabled home appliance aimed at consumers. This launch highlights their status as the first company globally to make a Matter-enabled home appliance available for purchase, building on their earlier presentation at IFA Berlin in 2024.

Impact of the United States Tariff on United States Smart Home Solution Market

The imposition of tariffs on imported smart home devices and components has significantly influenced the United States smart home solution market, creating both challenges and opportunities for industry stakeholders.

These trade measures, primarily targeting Chinese-made electronics and IoT components, have led to increased production costs for many smart home manufacturers that rely on global supply chains. Consequently, consumers have faced higher retail prices for popular smart home products, including security cameras, voice assistants, and connected appliances, potentially slowing adoption rates among price-sensitive buyers.

They have encouraged domestic manufacturing initiatives, with some U.S. brands reshoring production to avoid import duties, thereby stimulating local job growth and innovation.

They have prompted companies to diversify their supply chains beyond China, exploring alternatives in Vietnam, Mexico, and other countries to mitigate cost pressures.

Key Players Landscape and Outlook

The U.S. smart home market is influenced by a diverse array of incumbent tech giants, niche players, and legacy vendors, each competing for leadership in this fast-changing segment. Tech incumbents drive innovation through ecosystem extension, AI integration, and privacy-centric solutions, and apply their appliance know-how for integrated whole-home connectivity. These giants are joined by security experts which extending into full-featured smart home systems, and energy management players Ecobee Technologies ULC and Honeywell International Inc., driving innovation in smart climate control. The future will be disrupted by growing consolidation, strategic partnerships, especially around the Matter protocol, and rising vertical integration as companies create proprietary hardware. Future opportunities are AI-driven predictive automation, health-monitoring applications, and grid-interactive smart homes optimizing energy use.

For instance, in August 2022, Amazon.com, Inc. acquired iRobot Corporation, a manufacturer of smart vacuum cleaners, for USD 1.7 billion. This acquisition resulted in the integration of Amazon Alexa with Roomba, a vacuum robot, while providing opportunities for business expansion and strengthening market dominance.

Table of Contents

1. Project Scope and Definitions

2. Research Methodology

3. Impact of U.S. Tariffs

4. Executive Summary

5. Voice of Customers

• 5.1. Respondent Demographics
• 5.2. Brand Awareness
• 5.3. Factors Considered in Purchase Decisions
• 5.4. Preferred Distribution Channel

6. United States Smart Home Solution Market Outlook, 2018-2032F

• 6.1. Market Size Analysis & Forecast
  • 6.1.1. By Value
• 6.2. Market Share Analysis & Forecast
  • 6.2.1. By Product Type
    • 6.2.1.1. Smart Lighting Controls
    • 6.2.1.2. Home Security
    • 6.2.1.3. Home Entertainment
    • 6.2.1.4. Home Appliances
    • 6.2.1.5. Others
  • 6.2.2. By Technology
    • 6.2.2.1. Wired
    • 6.2.2.2. Wireless
  • 6.2.3. By Distribution Channel
    • 6.2.3.1. Exclusive Stores
    • 6.2.3.2. Online
    • 6.2.3.3. Specialty Stores
    • 6.2.3.4. Others
  • 6.2.4. By Region
    • 6.2.4.1. West
    • 6.2.4.2. South
    • 6.2.4.3. Northeast
    • 6.2.4.4. Midwest
  • 6.2.5. By Company Market Share Analysis (Top 5 Companies and Others - By Value, 2024)
• 6.3. Market Map Analysis, 2024
  • 6.3.1. By Product Type
  • 6.3.2. By Technology
  • 6.3.3. By Distribution Channel
  • 6.3.4. By Region

7. Demand Supply Analysis

8. Import and Export Analysis

9. Porter's Five Forces Analysis

10. PESTLE Analysis

11. Pricing Analysis

12. Market Dynamics

• 12.1. Market Drivers
• 12.2. Market Challenges

13. Market Trends and Developments

14. Policy and Regulatory Landscape

15. Case Studies

16. Competitive Landscape

• 16.1. Competition Matrix of Top 5 Market Leaders
• 16.2. SWOT Analysis for Top 5 Players
• 16.3. Key Players Landscape for Top 10 Market Players
  • 16.3.1. Schneider Electric SE
    • 16.3.1.1. Company Details
    • 16.3.1.2. Key Management Personnel
    • 16.3.1.3. Key Products Offered
    • 16.3.1.4. Key Financials (As Reported)
    • 16.3.1.5. Key Market Focus and Geographical Presence
    • 16.3.1.6. Recent Developments/Collaborations/Partnerships/Mergers and Acquisitions
  • 16.3.2. Resideo Technologies, Inc (Honeywell)
  • 16.3.3. Daikin Comfort Technologies North America, Inc.
  • 16.3.4. Siemens Aktiengesellschaft
  • 16.3.5. Robert Bosch Smart Home GmbH
  • 16.3.6. ASSA ABLOY Group
  • 16.3.7. Sony Group Corporation
  • 16.3.8. Lutron Electronics Co., Inc
  • 16.3.9. Ecobee Technologies ULC
  • 16.3.10. Snap One, LLC (Control4)

Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.

17. Strategic Recommendations

18. About Us and Disclaimer