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Global domestic window coverings market is anticipated to grow at a considerable CAGR of 6.2% during the forecast period. The window coverings market is growing across the globe due to several factors. One of the primary drivers of growth is the increasing demand for energy-efficient homes and buildings. Window coverings such as blinds, shades, and curtains are an effective way to regulate indoor temperature, thereby reducing energy consumption and lowering heating and cooling costs. As a result, consumers are increasingly opting for energy-saving window treatments, leading to growth in the window coverings market.
The global domestic window coverings market is segmented by type. Based on type, the market is sub-segmented into blinds, shutters, shades, and curtains and drapes.
Based on type, the market is sub-segmented into blinds, shutters, shades, and curtains and drapes. Among these, blinds are the most common type of window covering. Blinds are made up of horizontal or vertical slats that can be adjusted to control the amount of light entering the room. They are available in a range of materials, including wood, faux wood, aluminum, and vinyl. Blinds are popular because they offer privacy, control light, and are relatively easy to clean. Additionally, the market is seeing an increase in the installation of automatic roller blinds. Several mobile applications can be utilized to control these window coverings. They are predicted to become a stable replacement for traditional blinds in smart homes throughout the forecast period.
The global domestic window coverings market is segmented based on geography, including North America (the US and Canada), Europe (Italy, Spain, Germany, France, and others), Asia-Pacific (India, China, Japan, South Korea, and others), and the rest of the world (the Middle East and Africa and Latin America). The market can be analyzed for a particular region or country level as per the requirement. Among the regions, the Asia-Pacific region is expected to generate the highest market share, followed by the North American markets. The region's market is supported by the technological advancements in the area. For instance, in March 2023, Somfy, a provider of motors for indoor window coverings and external solar protection, announced the availability of its Wirefree Li-ion Solar Panel to the North American consumer market. The Li-ion Solar Panel is a charging option that is compatible with the WireFree motors from Somfy. The Wirefree Li-ion Solar Panel, which is designed to enable the use of renewable energy at the micro level, reduces manual maintenance for end-users of motorized window coverings in a cost-effective manner.
The region is distinguished by many vendor operations and the presence of a robust consumer base, which supports the growth of window coverings sales in the nations and provides significant prospects for enterprises operating in the studied market. The Asia-Pacific region's market is driven by the region's established and emerging economies' constant growth in urbanization rates. According to the Seventh Population Census, which was performed in 2020, cities housed 63.9% of China's total population. Additionally, according to the Communist Party and State Council's urbanization strategy, China aims for 70% urbanization by 2030. Hence, such factors are expected to increase the growth of the market in the region.
The major companies serving the global domestic window coverings market include: Comfortex Window Fashions, Decora Blind Systems, Decora Blind Systems Ltd., Griesser AG, Hunter Douglas, and others. These companies are considerably contributing to the market's growth through the adoption of various strategies, including mergers and acquisitions, partnerships, collaborations, investments, new product launches, and new marketing strategies to stay competitive in the market. For instance, in January 2023, Hunter Douglas, the world's largest maker of bespoke window coverings, announced that as part of the federal tax credit that encourages the purchase of energy-efficient goods, consumers can save up to $1,200 on qualified Hunter Douglas Duette® Honeycomb Shades. The incentive, which is part of the Inflation Reduction Act of 2022's Energy Efficient House Improvement Credit, allows consumers to prioritize energy efficiency while doing interior home improvements.
The Report Covers: