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Title: Global Automotive Data Management Market Size, Share & Trends Analysis Report by Component (Software, and Service), by Data Type (Structured, and Unstructured), by Vehicle Type (Autonomous, and Non-Autonomous), by Deployment (On-Premise, and Cloud) and by Application (Predictive Maintenance, Warranty Analytics, Safety & Security Management, Driver & User Behavior Analysis, Dealer Performance Analysis, and Others),Forecast Period (2023-2030).
Global automotive data management market is anticipated to grow at a CAGR of 20.8% during the forecast period (2023-2030). The market growth is attributed to an increase in IoT in the automotive industry driven by demand for connected vehicles across the globe. IoT sensors and devices have been increasingly incorporated into the automotive sector for a variety of uses, such as communication, performance monitoring, and vehicle diagnostics. The data produced as a result of IoT sensors in automobiles can be managed using an automotive data management platform. The market players are coming up with new products to cater to the demand. Recently, in March 2023, Tuxera introduced its new Tuxera Reliance SenseTM. This new flash file system is designed specifically for data-logging applications on NOR flash-using devices such as embedded IoT sensors, wearables, and digital metering equipment.
The global automotive data management market is segmented on the component, data type, vehicle type, deployment, and application. Based on the component, the market is sub-segmented software and services. Based on the data type, the market is sub-segmented into structured, and unstructured.
Based on the vehicle type, the market is sub-segmented into autonomous, and non-autonomous. Based on deployment, the market is sub-segmented into on-premises and cloud. Further, based on application, the market is sub-segmented into predictive maintenance, warranty analytics, safety & security management, driver & user behavior analysis, dealer performance analysis, and others.
Among the deployment, the cloud sub-segment is expected to hold a considerable share of the global automotive data management market. The segmental growth is attributed to the demand for automotive connectivity. The market for automotive data management has been mainly influenced by the move toward connected automobiles. Vehicles and cloud-based systems can connect seamlessly owing to automotive cloud characteristics, opening new possibilities for data-driven services and applications. Accordingly, market players are coming up with new products to cater to the demand for automotive cloud features. For instance, in March 2023, Salesforce launched a new automotive cloud feature that can help automotive companies increase productivity, revenue, and customer loyalty. Automotive firms can create completely connected experiences at every point of contact with customers, whether they are driving, purchasing, or maintaining their vehicle, by utilizing the automotive cloud to deliver immersive in-car experiences that are powered by real-time personalization.
The global automotive data management market is further segmented based on geography including North America (the US, and Canada), Europe (UK, Italy, Spain, Germany, France, and the Rest of Europe), Asia-Pacific (India, China, Japan, South Korea, and Rest of Asia), and the Rest of the World (the Middle East & Africa, and Latin America). Among these, Europe is anticipated to hold a prominent share of the market across the globe, owing to the advancements in connected car technologies.
Among all regions, the North American region is anticipated to grow at a considerable CAGR over the forecast period. The major players in automotive data management are operating in North America. These players are continuously offering innovative features in the automotive segment. For instance, in May 2023, Microsoft launched Fabric, a new integrated platform for data analytics, management, and machine learning. Additionally, the software can integrate Azure Data Factory, Azure Synapse Analytics, and Power BI into one unit, rendering it especially useful for providing business experts with relevant information.
The major companies serving the automotive data management market include AGNIK LLC., Gathr Data Inc., IBM Corp., Microsoft, National Instruments Corp., and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in March 2022, Connected vehicle software company, Sibros, announced its OTA firmware application integration with the ACTIA ACU6 telematics platform now in production and serving multiple geographies across the combined passenger, trucking, and motorcycle segments.