세계의 제너레이티브 디자인 시장(2024-2031년)

Generative Design Market Size, Share & Trends Analysis Report by Deployment Mode (Cloud-based and On-premises), by Application (Product Design and Engineering, Cost Optimization, and Others), and by Industry Vertical (Automotive, Aerospace and Defense, Architecture and Construction, Manufacturing, Healthcare, and Consumer Goods), Forecast Period (2024-2031)

Generative design market is anticipated to grow at a significant CAGR of 17.4% during the forecast period (2024-2031). Generative design is a design approach that uses algorithms and computational tools to automatically generate and optimize design solutions based on specified parameters and constraints.

Market Dynamics

Rising Adoption of AI-Driven Product Engineering Fuels Growth in Generative Design Solutions Across Industries

The rising adoption of AI-driven product engineering accelerates generative design adoption across industries. The additional benefits of Generative AI such as streamlining development, enhancing efficiency, and fostering innovation to cater the growing consumer demands is further aiding to the global market growth. Thus, the key players are introducing the new generative AI technology to positively impact the generative design market. In May 2023, Encora, a global next-generation product engineering provider, introduced a new Generative AI technology practice. This initiative aimed to enhance productivity, software quality, and market alignment for clients worldwide. Encora remained committed to advancing digital engineering by leveraging Generative AI to accelerate technological innovation throughout the value chain.

Market Segmentation

Our in-depth analysis of the global generative design market includes the following segments by deployment mode, application, and industry vertical:

• Based on deployment mode, the market is bifurcated into cloud-based and on-premises.
• Based on applications, the market is sub-segmental into product design and engineering, cost optimization, and others. Others include learning and training.
• Based on industry vertical, the market is augmented into automotive, aerospace and defense, architecture and construction, manufacturing, healthcare, and consumer goods.

Product Design and Engineering is Projected to Grow During the Forecast Period

Based on the application, the global generative design market is sub-segmented into product design and engineering, cost optimization, and others. Among these, the product design and engineering sub-segment is expected to grow considerably over the forecast period. The primary factor driving the segment's growth includes the rising demand for customized products and advancements in design software and manufacturing technologies.

Architecture and Construction Holds a Major Market Share in the Generative Design Market

By industry verticals, the architecture and construction segment hold the majority market share in generative design market owing to its complex design processes and the integration of generative design for streamlined project planning, improved sustainability, and cost reduction. During building project delivery, architects, engineers, and contractors face various challenges, from simple to complex, often leading to time-consuming and costly revisions. In April 2020, Autodesk collaborated with globally-recognized companies such as Airbus, Volkswagen Group and others to explore the possibilities of generative design, helping them to leverage this technology to tackle complex design dilemmas and embrace a more sustainable approach to manufacturing. Autodesk expanded Autodesk Revit to include generative design capabilities for the architecture, engineering, and construction industries. This feature was added with the release of Revit 2021 within the AEC Collection, allowing users to explore data-driven design alternatives.

Regional Outlook

The global generative design market is further segmented based on geography including North America (the US, and Canada), Europe (UK, Italy, Spain, Germany, France, and the Rest of Europe), Asia-Pacific (India, China, Japan, South Korea, and Rest of Asia), and the Rest of the World (the Middle East & Africa, and Latin America).

Asia-Pacific is Anticipated to Grow Over the forecast Period

Major factors for generative design in Asia-Pacific include advancements in manufacturing technologies, increasing adoption of automation, supportive government initiatives and collaborations between industry players and academic institutions contribute to the growth of the generative design market in Asia-Pacific.

Global Generative Design Market Growth by Region 2024-2031

Source: OMR Analysis

North America holds a Major Market Share

Among all regions, North America holds a significant market share in generative design is attributed to its robust technological infrastructure, which fosters innovation and adoption of advanced design methodologies. Additionally, the region's strong presence of key players and major end-user industries drives widespread implementation of generative design solutions. Additionally, the region's strong investment in advanced technologies further propels the market. For instance, in May 2023, KPMG LLP declared an initiative to deploy a set of generative artificial intelligence investments to empower its workforce and further improve cutting-edge client solutions.

Market Players Outlook

Note: Major Players Sorted in No Particular Order.

The major companies serving the global generative design market include Functionize Inc., mabl Inc., Sauce Labs Inc., Tricentis, Keysight Technologies, Inc., Applitools Ltd., and others. The market players are increasingly focusing on business expansion and product development by applying strategies such as collaborations, mergers, and acquisitions to stay competitive in the market. For instance, in November 2023, CGI expanded its partnership with Google to drive innovation in responsible AI use. This collaboration aimed to accelerate clients' time-to-value from new generative AI use cases, leveraging Google Cloud Platform to enhance CGI PulseAI(TM), a hyper-automation and decision engine platform.

The Report Covers:

• Market value data analysis of 2023 and forecast to 2031.
• Annualized market revenues ($ million) for each market segment.
• Country-wise analysis of major geographical regions.
• Key companies operating in the global generative design market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.
• Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
• Analysis of market-entry and market expansion strategies.
• Competitive strategies by identifying 'who-stands-where' in the market.

Table of Contents

1.Report Summary

• Current Industry Analysis and Growth Potential Outlook
• 1.1.Research Methods and Tools
• 1.2.Market Breakdown
  • 1.2.1.By Segments
  • 1.2.2.By Region

2.Market Overview and Insights

• 2.1.Scope of the Report
• 2.2.Analyst Insight & Current Market Trends
  • 2.2.1.Key Findings
  • 2.2.2.Recommendations
  • 2.2.3.Conclusion

3.Competitive Landscape

• 3.1.Key Company Analysis
• 3.2.Autodesk, Inc.
  • 3.2.1.Overview
  • 3.2.2.Financial Analysis
  • 3.2.3.SWOT Analysis
  • 3.2.4.Recent Developments
• 3.3.Altair Engineering Inc.
  • 3.3.1.Overview
  • 3.3.2.Financial Analysis
  • 3.3.3.SWOT Analysis
  • 3.3.4.Recent Developments
• 3.4.Dassault Systemes SE
  • 3.4.1.Overview
  • 3.4.2.Financial Analysis
  • 3.4.3.SWOT Analysis
  • 3.4.4.Recent Developments
• 3.5.Siemens Digital Industries Software
  • 3.5.1.Overview
  • 3.5.2.Financial Analysis
  • 3.5.3.SWOT Analysis
  • 3.5.4.Recent Development
• 3.6.Key Strategy Analysis

4.Market Segmentation

• 4.1.Global Generative Design Market by Deployment Mode
  • 4.1.1.On-Premises
  • 4.1.2.Cloud-Based
• 4.2.Global Generative Design Market by Application
  • 4.2.1.Product Design and Engineering
  • 4.2.2.Cost Optimization
  • 4.2.3.Other (Learning and Training)
• 4.3.Global Generative Design Market by Industry Vertical
  • 4.3.1.Automotive
  • 4.3.2.Aerospace and Defense
  • 4.3.3.Architecture and Construction
  • 4.3.4.Manufacturing
  • 4.3.5.Healthcare
  • 4.3.6.Consumer Goods

5.Regional Analysis

• 5.1.North America
  • 5.1.1.United States
  • 5.1.2.Canada
• 5.2.Europe
  • 5.2.1.UK
  • 5.2.2.Germany
  • 5.2.3.Italy
  • 5.2.4.Spain
  • 5.2.5.France
  • 5.2.6.Rest of Europe
• 5.3.Asia-Pacific
  • 5.3.1.China
  • 5.3.2.India
  • 5.3.3.Japan
  • 5.3.4.South Korea
  • 5.3.5.Rest of Asia-Pacific
• 5.4.Rest of the World

6.Company Profiles

• 6.1.Altair Engineering Inc.
• 6.2.Bentley Systems, Inc.
• 6.3.Autodesk Inc.
• 6.4.ANSYS inc.
• 6.5.Desktop Metal Inc.
• 6.6.Dassault Systemes SE
• 6.7.MSC Software Corp. (Hexagon AB)
• 6.8.nTopology, Inc.
• 6.9.Paramatters
• 6.10.Diabatix
• 6.11.Caracol AM