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기회 평가 : 스마트홈 채널로서의 건축업체와 보험

Opportunity Assessment: Builders and Insurance as Smart Home Channels

리서치사 Parks Associates
발행일 2020년 06월 상품 코드 904328
페이지 정보 영문 88 Pages
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US $ 4,000 ₩ 4,725,000 PDF by E-mail (Corporate License - One Location)


기회 평가 : 스마트홈 채널로서의 건축업체와 보험 Opportunity Assessment: Builders and Insurance as Smart Home Channels
발행일 : 2020년 06월 페이지 정보 : 영문 88 Pages

많은 스마트홈 제조업체와 서비스 제공업체는 소비자에게 스마트홈 경험을 소개하는 새로운 수단으로서 주택 건설업체와 주택보험 채널에 주목하고 있습니다.

단독 주택 및 다세대 주택 건축업체, 주택 보험 채널에 대해 조사 분석했으며, 코로나19(COVID-19) 전후의 업계 전망, 스마트 기술 발전 촉진요인 및 저해요인과 동향, 시장 리더, 채널 기회 규모에 대한 체계적인 정보를 전해드립니다.

목차

개요

일반적인 채널 동향

단독 주택 건축업체 채널 채널

  • COVID-19 이전의 일반적 전망 : 단독 주택 건축업체
  • 전망에 대한 코로나19(COVID-19)의 영향 : 단독 주택 건축업체
  • 스마트홈 기술 도입 : 단독 주택 건축업체
  • 스마트홈 기술 동향 : 단독 주택 건축업체
  • 건축업체 매거진 건축업체 100 대
  • 스마트홈 구축에 대한 시장 리더
  • 시장 기회의 규모와 기세

다세대 주택 건축업체 채널

  • COVID-19 이전의 일반적 전망 : 다세대 주택 건축업체 채널
  • 전망에 대한 코로나19(COVID-19)의 영향 : 다세대 주택 건축업체 채널
  • 스마트홈 기술 도입 : 다세대 주택 건축업체 채널
  • 다세대 주택용 주요 접근 제어 동향
  • 코로나19(COVID-19)의 영향 : 다세대 주택 동향
  • National Multifamily Housing Council(NMHC) : 아파트 소유자 상위 50
  • National Multifamily Housing Council(NMHC) : 개발자 상위 25
  • 스마트 아파트 솔루션 프로바이더 : 대차대조표 요약
  • 미들웨어 솔루션 프로파일
  • 접근 제어 시스템 공급자
  • 접근 제어 공급업체의 시장 지배력 스코어
  • 다세대 주택용 스마트홈 도입에서의 시장 리더
  • 기회 규모와 기세

보험업체 채널

  • COVID-19 이전의 일반적 전망 : 주거용 재산보험
  • 전망에 대한 코로나19(COVID-19)의 영향 : 주거용 재산보험
  • 스마트홈 기술 도입 : 보험 제공자
  • 스마트홈 기술 연계 동향
  • 미국의 100대 손해보험 그룹
  • JD Power의 US Home Insurance Study
  • 보험 IoT 에코시스템
  • 스마트홈 도입에서의 시장 리더
  • 기회 규모와 기세

부록

LSH 20.07.08

List of Figures

  • New Single-Family Construction with Smart Home Devices (Q1/20)
  • Sales Forecast for 2025 New Single-Family Construction with Smart Home Devices (Q1/20)
  • Multifamily Builders: New Construction with Smart Home Devices (Q1/20)
  • Networked Camera: Channel Purchase Location (Q4/19)
  • Smart Door Lock: Channel Purchase Location (Q4/19)
  • Smart Smoke/CO Detector: Channel Purchase Location (Q4/19)
  • Smart Video Doorbell: Channel Purchase Location (Q4/19)
  • Smart Light Bulb: Channel Purchase Location (Q4/19)
  • Smart Thermostat: Channel Purchase Location (Q4/19)
  • Smart Outlet/Switch/Dimmer: Channel Purchase Location (Q4/19)
  • Smart Lighting Control System: Channel Purchase Location (Q4/19)
  • Benefits Influencing Smart Home Device Purchases (Q4/19)
  • New Single-Family Construction with Smart Home Devices (Q1/20)
  • Sales Forecast for 2025 New Single-Family Construction with Smart Home Devices (Q1/20)
  • Multifamily Builders: New Construction with Smart Home Devices (Q1/20)
  • Multifamily Builders: 2025 New Construction Forecast with Smart Home Devices (Q1/20)
  • Likelihood of Purchasing Smart Home Products with Detection/Prevention Features (Q2/19)
  • Smart Security Device: Preferred Purchase Chanel by High Intenders (Q2/19)
  • Smart Smoke/Water Device: Preferred Purchase Channel (Q2/19)
  • Attitudes Toward Smart Home Devices and Insurers (Q2/19)
  • Attitudes Toward Smart Home Devices and Insurers Among Smart Home Device Owners (Q2/19)
  • Insurance IoT Ecosystem
  • Type of Insurance by Home Ownership Among Respondents (Q2/19)
  • Likelihood of Switching Home Insurance to Acquire Smart Home Devices (Q2/19)

SYNOPSIS:

Many smart home manufacturers and service providers have their eyes on the home builder and home insurance channels as new means to boost sales and introduce new consumers to the smart home experience. Each channel is developing at its own pace and according to its own unique business cases, technology preferences, and partnership alignments. This market assessment takes a look at the single-family builder, multifamily builder, and home insurance channels by exploring pre- and post-COVID-19 industry outlook, smart technology drivers, barriers and trends, and market leaders, with an assessment of the scale and momentum of these channel opportunities.

ANALYST INSIGHT:

"The quest for new sales channels for smart home devices includes identifying unique opportunities that aren't optimally served by existing channels. While retailers and managed service providers have provided foundational channels for smart home products, other participants in the residential ecosystem such as single-family and multifamily builders and insurance companies offer additional channels with varying potential scale and momentum," said Brad Russell , Research Director, Connected Home, Parks Associates.

Table of Contents

Purpose of Research

Glossary of Terms

Who is the buyer of smart home technology for single-family homes?

Who is the buyer for smart home technology for multifamily apartments?

Executive Summary

  • Industry Insight
  • Key Findings Single Family Builders
  • Key Findings Multifamily Builders
  • Key Findings Home Insurance

General Channel Trends

  • Stand Out Fact for Smart Home Device Distribution

Single-Family Builder Channel

  • General Pre-COVID 19 Outlook - Single-Family Builders
  • COVID-19 Impact on Outlook - Single-Family Builders
  • Smart Home Technology Adoption - Single Family Builders
  • Smart Home Technology Trends - Single Family Builders
  • Builder Magazine Top 100 Builders 2019
  • Market Leaders in Smart Home Adoption
  • Scale and Momentum of Opportunity

Multifamily Builder Channel

  • General Pre-COVID 19 Outlook - Multifamily Builders (MFBs)
  • COVID-19 Impact on Outlook - Multifamily Builders
  • Smart Home Technology Adoption - Multifamily Builders
  • 6 Major Multifamily Access Control Trends
  • COVID-19 Impact - Multifamily Trends
  • National Multifamily Housing Council 50 Largest Apartment Owners
  • National Multifamily Housing Council 25 Largest Developers
  • Smart Apartment Solution Providers - Summary Position Statements
  • Middleware Solution Profiles
  • Access Control System Providers
  • Access Provider Market Strength Scores
  • Market Leaders in Multifamily Smart Home Adoption
  • Scale and Momentum of Opportunity

Insurer Channel

  • General Pre-COVID 19 Outlook - Residential Property Insurance
  • COVID-19 Impact on Outlook - Residential Property Insurance
  • Smart Home Technology Adoption - Insurance Providers
  • 2020 Trends in Smart Home Technology Engagement
  • Top 100 U.S. Property & Casualty Insurance Groups
  • 2018 J.D. Power U.S. Home Insurance Study
  • Insurance IoT Ecosystem
  • Market Leaders in Smart Home Adoption
  • Scale and Momentum of Opportunity

Appendix

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