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°í°´ÀÇ ¼Ò¸®(VoC) ½ÃÀå Á¡À¯À²°ú ¿¹Ãø(2023-2028³â) - ¼¼°è ±Ô¸ð(2°³ º¸°í¼­ ¹øµé)

Market Share and Forecast: Voice of Customer (VoC), 2023-2028, Worldwide (Bundle of Two Reports)

¹ßÇàÀÏ: | ¸®¼­Ä¡»ç: QKS Group | ÆäÀÌÁö Á¤º¸: ¿µ¹® 110 Pages | ¹è¼Û¾È³» : 1-2ÀÏ (¿µ¾÷ÀÏ ±âÁØ)

    
    
    



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½ÃÀå Á¡À¯À² ¼³¸í

QKS GroupÀº °í°´ÀÇ ¼Ò¸®(VoC) ½ÃÀåÀÌ 2028³â±îÁö 17.2%ÀÇ ¿¬Æò±Õ º¹ÇÕ ¼ºÀå·ü(CAGR)À» ³ªÅ¸³¾ °ÍÀ¸·Î ¿¹ÃøÇß½À´Ï´Ù.

°í°´ÀÇ ¼Ò¸®(VoC) Ç÷§ÆûÀº ¼³¹® Á¶»ç, ¼Ò¼È ¹Ìµð¾î, °í°´ Áö¿ø µî ´Ù¾çÇÑ Ã¤³Î¿¡¼­ °í°´ÀÇ Çǵå¹éÀ» ü°èÀûÀ¸·Î ¼öÁý, ºÐ¼®, ÇØ¼®ÇÏ´Â Áß¿äÇÑ µµ±¸·Î Ȱ¿ëµÇ°í ÀÖ½À´Ï´Ù. ÀÌ·¯ÇÑ Ç÷§ÆûÀº °í°´ÀÇ ¼±È£µµ, ±â´ë, °¨Á¤¿¡ ´ëÇÑ ±ÍÁßÇÑ ÅëÂû·ÂÀ» Á¦°øÇÏ¿© ±â¾÷ÀÌ Á¤º¸¿¡ ÀÔ°¢ÇÑ ÀÇ»ç°áÁ¤À» ³»¸®°í Á¦Ç°, ¼­ºñ½º, °í°´ °æÇè Àü¹ÝÀ» °³¼±ÇÒ ¼ö ÀÖµµ·Ï µ½½À´Ï´Ù. °í°´ÀÇ ¸ñ¼Ò¸®¿¡ È¿°úÀûÀ¸·Î ±Í¸¦ ±â¿ïÀÓÀ¸·Î½á ±â¾÷Àº °³¼±ÇØ¾ß ÇÒ ¿µ¿ªÀ» ½Äº°Çϰí, ½ÃÀå µ¿ÇâÀ» ¿¹ÃøÇϰí, °í°´ ±â¹ÝÀÇ ¿ä±¸¿Í ¿ä±¸¸¦ ´õ Àß ÃæÁ·½Ãų ¼ö ÀÖµµ·Ï Á¦Ç°À» Á¶Á¤ÇÒ ¼ö ÀÖÀ¸¸ç, VoC Ç÷§ÆûÀº Á¶Á÷ ³» Áö¼ÓÀûÀÎ °³¼± ÀÌ´Ï¼ÅÆ¼ºê¸¦ ÃËÁøÇÏ´Â µ¥¿¡µµ Áß¿äÇÑ ¿ªÇÒÀ» ÇÕ´Ï´Ù. Çõ½ÅÀ» ÃËÁøÇϰí ÁøÈ­ÇÏ´Â ½ÃÀå¿¡¼­ °æÀï·ÂÀ» À¯ÁöÇÒ ¼ö ÀÖµµ·Ï µ½½À´Ï´Ù. ¶ÇÇÑ, VoC Ç÷§ÆûÀº °í°´ÀÇ ¿ì·Á¸¦ ÀÌÇØÇϰí ÇØ°áÇÏ·Á´Â ³ë·ÂÀ» º¸¿©ÁÜÀ¸·Î½á °í°´°úÀÇ °ü°è¸¦ ´õ¿í °ø°íÈ÷ Çϰí, ±Ã±ØÀûÀ¸·Î Ãæ¼ºµµ¿Í °í°´ À¯ÁöÀ²À» ³ôÀÏ ¼ö ÀÖ½À´Ï´Ù. °í°´ÀÇ Çǵå¹éÀÌ ºê·£µå ÆòÆÇ°ú ¼º°ø¿¡ Å« ¿µÇâÀ» ¹ÌÄ¡´Â µðÁöÅÐ ½Ã´ë¿¡ VoC Ç÷§ÆûÀº ÇÑ ¹ß ¾Õ¼­ °í°´¿¡°Ô Ź¿ùÇÑ °æÇèÀ» Á¦°øÇϱâ À§ÇØ ³ë·ÂÇÏ´Â ±â¾÷¿¡°Ô ÇʼöÀûÀÎ µµ±¸°¡ µÇ°í ÀÖ½À´Ï´Ù.

½ÃÀå ¿¹Ãø ¼³¸í

QKS GroupÀº °í°´ÀÇ ¼Ò¸®(VoC) ½ÃÀåÀÌ 2028³â±îÁö 17.2%ÀÇ ¿¬Æò±Õ º¹ÇÕ ¼ºÀå·ü(CAGR)À» ³ªÅ¸³¾ °ÍÀ¸·Î ¿¹ÃøÇß½À´Ï´Ù.

°í°´ÀÇ ¼Ò¸®(VoC) Ç÷§ÆûÀº ¼³¹® Á¶»ç, ¼Ò¼È ¹Ìµð¾î, °í°´°úÀÇ ´ëÈ­ µî ´Ù¾çÇÑ Ã¤³Î¿¡¼­ °í°´ÀÇ Çǵå¹éÀ» ü°èÀûÀ¸·Î ¼öÁý, ºÐ¼®, ÇØ¼®Çϱâ À§ÇØ ±â¾÷¿¡°Ô ÇʼöÀûÀÎ µµ±¸·Î ÀÛ¿ëÇÕ´Ï´Ù. ÀÌ·¯ÇÑ Ç÷§ÆûÀ» ÅëÇØ ±â¾÷Àº °í°´ÀÇ ¼±È£µµ, ´ÏÁî, °¨Á¤¿¡ ´ëÇÑ ±ÍÁßÇÑ ÅëÂû·ÂÀ» ¾òÀ» ¼ö ÀÖÀ¸¸ç, À̸¦ ÅëÇØ Á¤º¸¿¡ ÀÔ°¢ÇÑ ÀÇ»ç°áÁ¤°ú Á¦Ç°, ¼­ºñ½º, °í°´ °æÇè Àü¹ÝÀÇ °³¼±¿¡ Ȱ¿ëÇÒ ¼ö ÀÖ½À´Ï´Ù. °í°´ÀÇ ¸ñ¼Ò¸®¿¡ ±Í¸¦ ±â¿ïÀÓÀ¸·Î½á ±â¾÷Àº °³¼±ÇØ¾ß ÇÒ ºÎºÐÀ» ÆÄ¾ÇÇϰí, º¯È­ÇÏ´Â Æ®·»µå¸¦ ¿¹ÃøÇϰí, °í°´ÀÇ ¿ä±¸¿¡ ´õ Àß ´ëÀÀÇÒ ¼ö ÀÖµµ·Ï Á¦Ç°À» Á¶Á¤ÇÒ ¼ö ÀÖÀ¸¸ç, VoC Ç÷§ÆûÀº Áö¼ÓÀûÀÎ °³¼±À» ÃËÁøÇϰí, °í°´ °ü°è¸¦ ´õ¿í °ø°íÈ÷ Çϸç, ±Ã±ØÀûÀ¸·Î ¿À´Ã³¯ÀÇ °æÀïÀûÀÎ ½ÃÀå ȯ°æ¿¡¼­ ºñÁî´Ï½º ¼º°øÀ» ´Þ¼ºÇÏ´Â µ¥ Áß¿äÇÑ ¿ªÇÒÀ» ÇÒ ¼ö ÀÖ½À´Ï´Ù.

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Market Share:

Á¦1Àå ÁÖ¿ä ¿ä¾à

  • ÁÖ¿ä Á¶»ç °á°ú
  • ÁÖ¿ä ¿¹Ãø
  • ÁÖ¿ä µ¿Çâ
  • ½ÃÀå °³¿ä

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  • ½ÃÀå¿¡ ¿µÇâÀ» ¹ÌÄ¡´Â ÁÖ¿ä ¿äÀÎ
  • ¼ºÀå ÃËÁø¿äÀΰú ¾ïÁ¦¿äÀÎ

Á¦3Àå ½ÃÀå ºÐ¼®

  • ¼¼°èÀÇ °í°´ÀÇ ¼Ò¸®(VoC) ½ÃÀå Á¡À¯À² ºÐ¼®

Á¦4Àå ½ÃÀå Á¡À¯À² ºÐ¼®

  • ½ÃÀå Á¡À¯À² : Áö¿ªº°
  • ½ÃÀå Á¡À¯À² : ¼¼°è
  • ½ÃÀå Á¡À¯À² : ¹Ì±¹
  • ½ÃÀå Á¡À¯À² : ij³ª´Ù
  • ½ÃÀå Á¡À¯À² : ¶óƾ¾Æ¸Þ¸®Ä«
  • ½ÃÀå Á¡À¯À² : ¼­À¯·´
  • ½ÃÀå Á¡À¯À² : ÁßÀ¯·´ ¹× µ¿À¯·´
  • ½ÃÀå Á¡À¯À² : Áßµ¿ ¹× ¾ÆÇÁ¸®Ä«
  • ½ÃÀå Á¡À¯À² : Áß±¹
  • ½ÃÀå Á¡À¯À² : ¾Æ½Ã¾ÆÅÂÆò¾ç(ÀϺ» ¹× Áß±¹ Á¦¿Ü)
  • ½ÃÀå Á¡À¯À² : ÀϺ»
  • ½ÃÀå Á¡À¯À² : ¾÷°èº°
  • ½ÃÀå Á¡À¯À² : ¹Ìµð¾î ¹× ¿£ÅÍÅ×ÀÎ¸ÕÆ®
  • ½ÃÀå Á¡À¯À² : ¼Ò¸Å
  • ½ÃÀå Á¡À¯À² : ÀºÇà/±ÝÀ¶¼­ºñ½º/º¸Çè(BFSI)
  • ½ÃÀå Á¡À¯À² : ¿©Çà ¹× È£½ºÇÇÅ»¸®Æ¼
  • ½ÃÀå Á¡À¯À² : ±³À°
  • ½ÃÀå Á¡À¯À² : °ø°ø ºÎ¹®
  • ½ÃÀå Á¡À¯À² : ÇコÄÉ¾î ¹× »ý¸í°úÇÐ
  • ½ÃÀå Á¡À¯À² : ÀÚµ¿Â÷
  • ½ÃÀå Á¡À¯À² : ½Äǰ ¹× À½·á
  • ½ÃÀå Á¡À¯À² : Àü°³ À¯Çüº°
  • ½ÃÀå Á¡À¯À² : ¿ÂÇÁ·¹¹Ì½º
  • ½ÃÀå Á¡À¯À² : Ŭ¶ó¿ìµå
  • ½ÃÀå Á¡À¯À² : °í°´ À¯Çüº°
  • ½ÃÀå Á¡À¯À² : Áß¼Ò±â¾÷
  • ½ÃÀå Á¡À¯À² : ´ë±â¾÷
  • ½ÃÀå Á¡À¯À² : ±â¾÷

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  • ¾Ö³Î¸®½ºÆ®ÀÇ °ßÇØ ¹× ºÐ¼®

Á¦6Àå ºÎ·Ï

  • Á¶»ç ¹æ¹ý

Market Forecast:

Á¦1Àå ÁÖ¿ä ¿ä¾à

  • ÁÖ¿ä Á¶»ç °á°ú
  • ÁÖ¿ä ¿¹Ãø
  • ÁÖ¿ä µ¿Çâ
  • ½ÃÀå °³¿ä

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  • ¼¼°èÀÇ °í°´ÀÇ ¼Ò¸®(VoC) ½ÃÀå ¿¹Ãø ºÐ¼®

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  • ½ÃÀå ¿¹Ãø : Áö¿ªº°
  • ½ÃÀå ¿¹Ãø : ¼¼°è
  • ½ÃÀå ¿¹Ãø : ¹Ì±¹
  • ½ÃÀå ¿¹Ãø : ij³ª´Ù
  • ½ÃÀå ¿¹Ãø : ¶óƾ¾Æ¸Þ¸®Ä«
  • ½ÃÀå ¿¹Ãø : ¼­À¯·´
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  • ½ÃÀå ¿¹Ãø : Áßµ¿ ¹× ¾ÆÇÁ¸®Ä«
  • ½ÃÀå ¿¹Ãø : Áß±¹
  • ½ÃÀå ¿¹Ãø : ¾Æ½Ã¾ÆÅÂÆò¾ç(ÀϺ» ¹× Áß±¹ Á¦¿Ü)
  • ½ÃÀå ¿¹Ãø : ÀϺ»
  • ½ÃÀå ¿¹Ãø : ¾÷°èº°
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  • ½ÃÀå ¿¹Ãø : ¼Ò¸Å
  • ½ÃÀå ¿¹Ãø : ÀºÇà/±ÝÀ¶¼­ºñ½º/º¸Çè(BFSI)
  • ½ÃÀå ¿¹Ãø : ¿©Çà ¹× È£½ºÇÇÅ»¸®Æ¼
  • ½ÃÀå ¿¹Ãø : ±³À°
  • ½ÃÀå ¿¹Ãø : °ø°ø ºÎ¹®
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  • ½ÃÀå ¿¹Ãø : ÀÚµ¿Â÷
  • ½ÃÀå ¿¹Ãø : ½Äǰ ¹× À½·á
  • ½ÃÀå ¿¹Ãø : Àü°³ À¯Çüº°
  • ½ÃÀå ¿¹Ãø : ¿ÂÇÁ·¹¹Ì½º
  • ½ÃÀå ¿¹Ãø : Ŭ¶ó¿ìµå
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  • ½ÃÀå ¿¹Ãø : ±â¾÷

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  • Á¶»ç ¹æ¹ý
LSH 25.03.18

This product includes two reports: Market Share and Market Forecast.

Market Share Description:

QKS Group Reveals that Voice of Customer (VoC) Market is Projected to Register a CAGR of 17.2% by 2028.

Voice of Customer (VoC) platforms serve as vital tools for organizations to systematically gather, analyze, and interpret feedback from their customers across a multitude of channels such as surveys, social media, and customer support interactions. These platforms provide valuable insights into customer preferences, expectations, and sentiments, enabling businesses to make informed decisions and enhance their products, services, and overall customer experiences. By effectively listening to the voice of the customer, organizations can identify areas for improvement, anticipate market trends, and tailor their offerings to better meet the needs and desires of their customer base. VoC platforms also play a crucial role in fostering continuous improvement initiatives within organizations, helping to drive innovation and maintain competitiveness in the ever-evolving marketplace. Furthermore, VoC platforms facilitate stronger customer relationships by demonstrating a commitment to understanding and addressing customer concerns, ultimately leading to increased loyalty and retention. In today's digital age, where customer feedback can greatly influence brand reputation and success, VoC platforms have become indispensable tools for businesses striving to stay ahead and deliver exceptional experiences to their customers.

Quadrant Knowledge Solutions defines a VoC platform as "an integrated and comprehensive voice of the customer solution that collects customer feedback (direct, indirect, and inferred) across various data sources in a multichannel environment, offers customer insights for analysis, and operationalizes customer experience insights. With effective execution, VoC tools can provide a robust CX framework to deliver improved customer experiences based on in-depth analysis of customer feedback."

Market Forecast Description:

QKS Group Reveals that Voice of Customer (VoC) Market is Projected to Register a CAGR of 17.2% by 2028.

Voice of Customer (VoC) platforms serve as essential tools for organizations to systematically capture, analyze, and interpret customer feedback across various channels such as surveys, social media, and customer interactions. These platforms enable businesses to gain valuable insights into customer preferences, needs, and sentiments, empowering them to make informed decisions and enhance products, services, and overall customer experiences. By listening to the voice of the customer, organizations can identify areas for improvement, anticipate changing trends, and tailor their offerings to better meet customer demands. VoC platforms play a crucial role in driving continuous improvement, fostering stronger customer relationships, and ultimately, achieving business success in today's competitive market landscape.

TABLE OF CONTENTS

Market Share:

Chapter 01: Executive Summary

  • Key Research Findings
  • Top Predictions
  • Top Trends
  • Market Summary

Chapter 02: Market Overview

  • Market Definition and Scope
  • Key Factors Impacting the Market
  • Drivers & Restraints

Chapter 03: Market Analysis

  • Global VoC Market Share Analysis

Chapter 04: Market Share Analysis

  • Market Share by Region
  • Market Share Worldwide
  • Market Share USA
  • Market Share Canada
  • Market Share Latin America
  • Market Share Western Europe
  • Market Share Central & Eastern Europe
  • Market Share Middle East & Africa
  • Market Share China
  • Market Share APAC Ex Japan & China
  • Market Share Japan
  • Market Share by Industry Verticals
  • Market Share by Media & Entertainment
  • Market Share by Retail
  • Market Share by BFSI
  • Market Share by Travel & Hospitality
  • Market Share by Education
  • Market Share by Public Sector
  • Market Share by Healthcare & Life Science
  • Market Share by Automotive
  • Market Share by Food & Beverage
  • Market Share by Deployment Type
  • Market Share by Deployment Type: On prem
  • Market Share by Deployment Type: Cloud
  • Market Share by Customer Type
  • Market Share by SMB
  • Market Share by Large
  • Market Share by Enterprise

Chapter 05: Company Profile

  • Company Overview
  • Analyst Perspectives and Analysis

Chapter 06: Appendix

  • Research Methodologies

Market Forecast:

Chapter 01: Executive Summary

  • Key Research Findings
  • Top Predictions
  • Top Trends
  • Market Summary

Chapter 02: Market Overview

  • Market Definition and Scope
  • Key Factors Impacting the Market
  • Drivers & Restraints

Chapter 03: Market Analysis

  • Global VoC Market Forecast Analysis

Chapter 04: Market Forecast Analysis

  • Market Forecast by Region
  • Market Forecast Global
  • Market Forecast USA
  • Market Forecast Canada
  • Market Forecast Latin America
  • Market Forecast Western Europe
  • Market Forecast Central & Eastern Europe
  • Market Forecast Middle East & Africa
  • Market Forecast China
  • Market Forecast APAC Ex Japan & China
  • Market Forecast Japan
  • Market Forecast by Industry Verticals
  • Market Forecast by Media & Entertainment
  • Market Forecast by Retail
  • Market Forecast by BFSI
  • Market Forecast by Travel & Hospitality
  • Market Forecast by Education
  • Market Forecast by Public Sector
  • Market Forecast by Healthcare & Life Science
  • Market Forecast by Automotive
  • Market Forecast by Food & Beverage
  • Market Forecast by Deployment Type
  • Market Forecast by Deployment Type: On prem
  • Market Forecast Deployment Type: Cloud
  • Market Forecast by Customer Type
  • Market Forecast by SMB
  • Market Forecast by Large
  • Market Forecast by Enterprise

Chapter 05: Company Profile

  • Company Overview
  • Analyst Perspectives and Analysis

Chapter 06: Appendix

  • Research Methodologies
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