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시장보고서
상품코드
1861413
세계의 E-Commerce 제품 사진 촬영 : 시장 점유율과 순위, 전체 판매량 및 수요 예측(2025-2031년)eCommerce Product Photography - Global Market Share and Ranking, Overall Sales and Demand Forecast 2025-2031 |
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QYResearch
E-Commerce 제품 사진 촬영 세계 시장 규모는 2024년에 1억 7,800만 달러로 추정되며, 2025-2031년의 예측 기간에 CAGR 12.4%로 성장하여 2031년까지 4억 달러로 확대될 것으로 예측됩니다.
이커머스 제품 사진 촬영은 로봇과 다양한 촬영 기술을 활용하여 제품 사진 촬영 프로세스를 자동화하는 것을 의미합니다. 이는 생산성을 향상시키고 작업을 보다 효율적으로 완료하기 위해 수행됩니다. 또한, 고품질의 제품 이미지를 빠른 시간 내에 제공함으로써 전자상거래의 성장을 가속하는 중요한 역할을 합니다. 이커머스 제품 사진 촬영은 이커머스의 하위 산업으로 온라인 판매용 제품을 표현하기 위한 상업적으로 이용 가능한 고품질의 이미지 제작을 다룹니다.
전자상거래 소매업체들은 기존의 2D 이미지 대신 3D 모델을 점점 더 많이 활용하고 있습니다. 3D 촬영 기술을 통해 쇼핑객은 상품을 회전, 확대, 축소하고 여러 각도에서 인터랙티브하게 살펴볼 수 있습니다. 특히 가구, 전자제품, 신발, 명품 등 복잡하거나 고가의 상품에서 가치가 높습니다. 3D 컨텐츠는 향후 렌더링 및 제품 변형(예: 다른 색상, 마감 등)에 재사용할 수 있습니다.
AR 용도를 통해 사용자는 가구가 자신의 방에 어떻게 들어갈지, 선글라스가 얼굴에 어떻게 비치는지 미리 확인할 수 있습니다. AR 기술은 구매자의 신뢰를 높이고, 대상 상품의 반품률을 최대 25%까지 낮출 수 있습니다. 아마존, 이케아, 세포라, 워비파커 등 주요 유통업체들은 이미 AR 툴을 도입하고 있습니다. 애플의 ARKit, 구글의 ARCore와 같은 플랫폼으로 인해 모바일 사용자들도 AR을 보다 쉽게 이용할 수 있게 되었습니다.
인공지능(AI)은 배경 제거, 조명 보정, 이미지 보정을 자동화하여 사실적인 합성 제품 이미지 생성까지 가능하게 합니다. Adobe Sensei, Photoroom, Pixelz 등의 툴은 워크플로우의 효율화를 위해 널리 활용되고 있습니다.
자동화 스튜디오와 로봇 촬영 시스템을 통해 수천 개의 SKU를 빠르게 촬영할 수 있게 되었습니다. 대규모 마켓플레이스나 패션, 전자제품 등 빠르게 변화하는 브랜드에 특히 중요합니다.
이 보고서는 전자상거래 제품 사진 촬영 세계 시장에 대해 총 매출액, 주요 기업의 시장 점유율 및 순위에 초점을 맞추고 지역/국가, 유형 및 용도별 분석을 종합적으로 제시하는 것을 목적으로 합니다.
이 보고서는 2024년을 기준 연도로 하여 2020년부터 2031년까지의 과거 데이터와 예측 데이터를 바탕으로 전자상거래 제품 사진 촬영 시장 규모, 추정 및 예측을 매출액으로 제시합니다. 정량적 분석과 정성적 분석을 통해 독자들이 전자상거래 제품 사진 촬영에 대한 비즈니스/성장 전략 수립, 시장 경쟁 평가, 현재 시장에서의 포지셔닝 분석, 정보에 입각한 비즈니스 의사결정을 내릴 수 있도록 돕습니다.
시장 세분화
기업별
- Orbitvu
- Ortery
- PhotoRobot
- Packshot Creator
- Iconasys
- Styleshoots
- RotoImage Technology
- Rotocular
- Picture Instruments
- Snap36(1 WorldSync)
- MODE S.A.
유형별 부문
- 하드웨어
- 소프트웨어 및 서비스
용도별 부문
- 2D 사진
- 3D 사진
지역별
- 북미
- 미국
- 캐나다
- 아시아태평양
- 중국
- 일본
- 한국
- 동남아시아
- 인도
- 호주
- 기타 아시아태평양
- 유럽
- 독일
- 프랑스
- 영국
- 이탈리아
- 네덜란드
- 북유럽 국가
- 기타 유럽
- 라틴아메리카
- 멕시코
- 브라질
- 기타 라틴아메리카
- 중동 및 아프리카
- 튀르키예
- 사우디아라비아
- 아랍에미리트(UAE)
- 기타 중동 및 아프리카
자주 묻는 질문
The global market for eCommerce Product Photography was estimated to be worth US$ 178 million in 2024 and is forecast to a readjusted size of US$ 400 million by 2031 with a CAGR of 12.4% during the forecast period 2025-2031.
eCommerce Product Photography means automating the process of product photography through robots and various photography step-ups. This is done in order to boost productivity and complete the work much more effectively. It will also play a key role boosting the eCommerces, with the high quality product images that to in a much quicker turnaround time. eCommerce product photography is a subindustry of ecommerce, that deals with producing high quality commercially viable imagery of products for the representation of such products online for sale.
eCommerce retailers are increasingly using 3D models instead of traditional 2D images. 3D photography enables shoppers to rotate, zoom, and view products from multiple angles interactively. Especially valuable for complex or high-value items such as furniture, electronics, footwear, and luxury goods. 3D content is also reusable for future renders and product variations (e.g., different colors, finishes).
AR applications let users preview how furniture fits in their room, or how sunglasses look on their face. AR technology enhances buyer confidence and reduces return rates by up to 25% for applicable products. Major retailers like Amazon, IKEA, Sephora, and Warby Parker are already using AR tools. Platforms like Apple's ARKit and Google's ARCore make AR more accessible to mobile users.
Artificial intelligence is automating background removal, lighting correction, image enhancement, and even generating realistic synthetic product images. Tools like Adobe Sensei, Photoroom, and Pixelz are widely used to speed up workflows.
Automated studios and robotic photography systems enable the rapid capture of thousands of SKUs. Especially critical for large marketplaces and fast-moving fashion or electronics brands.
This report aims to provide a comprehensive presentation of the global market for eCommerce Product Photography, focusing on the total sales revenue, key companies market share and ranking, together with an analysis of eCommerce Product Photography by region & country, by Type, and by Application.
The eCommerce Product Photography market size, estimations, and forecasts are provided in terms of sales revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. With both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding eCommerce Product Photography.
Market Segmentation
By Company
- Orbitvu
- Ortery
- PhotoRobot
- Packshot Creator
- Iconasys
- Styleshoots
- RotoImage Technology
- Rotocular
- Picture Instruments
- Snap36 (1WorldSync)
- MODE S.A.
Segment by Type
- Hardware
- Software & Services
Segment by Application
- 2D Photography
- 3D Photography
By Region
- North America
- United States
- Canada
- Asia-Pacific
- China
- Japan
- South Korea
- Southeast Asia
- India
- Australia
- Rest of Asia-Pacific
- Europe
- Germany
- France
- U.K.
- Italy
- Netherlands
- Nordic Countries
- Rest of Europe
- Latin America
- Mexico
- Brazil
- Rest of Latin America
- Middle East & Africa
- Turkey
- Saudi Arabia
- UAE
- Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, global total market size. This chapter also provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 2: Detailed analysis of eCommerce Product Photography company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 4: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 5: Revenue of eCommerce Product Photography in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 6: Revenue of eCommerce Product Photography in country level. It provides sigmate data by Type, and by Application for each country/region.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product revenue, gross margin, product introduction, recent development, etc.
Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 9: Conclusion.
Table of Contents
1 Market Overview
- 1.1 eCommerce Product Photography Product Introduction
- 1.2 Global eCommerce Product Photography Market Size Forecast (2020-2031)
- 1.3 eCommerce Product Photography Market Trends & Drivers
- 1.3.1 eCommerce Product Photography Industry Trends
- 1.3.2 eCommerce Product Photography Market Drivers & Opportunity
- 1.3.3 eCommerce Product Photography Market Challenges
- 1.3.4 eCommerce Product Photography Market Restraints
- 1.4 Assumptions and Limitations
- 1.5 Study Objectives
- 1.6 Years Considered
2 Competitive Analysis by Company
- 2.1 Global eCommerce Product Photography Players Revenue Ranking (2024)
- 2.2 Global eCommerce Product Photography Revenue by Company (2020-2025)
- 2.3 Key Companies eCommerce Product Photography Manufacturing Base Distribution and Headquarters
- 2.4 Key Companies eCommerce Product Photography Product Offered
- 2.5 Key Companies Time to Begin Mass Production of eCommerce Product Photography
- 2.6 eCommerce Product Photography Market Competitive Analysis
- 2.6.1 eCommerce Product Photography Market Concentration Rate (2020-2025)
- 2.6.2 Global 5 and 10 Largest Companies by eCommerce Product Photography Revenue in 2024
- 2.6.3 Global Top Companies by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in eCommerce Product Photography as of 2024)
- 2.7 Mergers & Acquisitions, Expansion
3 Segmentation by Type
- 3.1 Introduction by Type
- 3.1.1 Hardware
- 3.1.2 Software & Services
- 3.2 Global eCommerce Product Photography Sales Value by Type
- 3.2.1 Global eCommerce Product Photography Sales Value by Type (2020 VS 2024 VS 2031)
- 3.2.2 Global eCommerce Product Photography Sales Value, by Type (2020-2031)
- 3.2.3 Global eCommerce Product Photography Sales Value, by Type (%) (2020-2031)
4 Segmentation by Application
- 4.1 Introduction by Application
- 4.1.1 2D Photography
- 4.1.2 3D Photography
- 4.2 Global eCommerce Product Photography Sales Value by Application
- 4.2.1 Global eCommerce Product Photography Sales Value by Application (2020 VS 2024 VS 2031)
- 4.2.2 Global eCommerce Product Photography Sales Value, by Application (2020-2031)
- 4.2.3 Global eCommerce Product Photography Sales Value, by Application (%) (2020-2031)
5 Segmentation by Region
- 5.1 Global eCommerce Product Photography Sales Value by Region
- 5.1.1 Global eCommerce Product Photography Sales Value by Region: 2020 VS 2024 VS 2031
- 5.1.2 Global eCommerce Product Photography Sales Value by Region (2020-2025)
- 5.1.3 Global eCommerce Product Photography Sales Value by Region (2026-2031)
- 5.1.4 Global eCommerce Product Photography Sales Value by Region (%), (2020-2031)
- 5.2 North America
- 5.2.1 North America eCommerce Product Photography Sales Value, 2020-2031
- 5.2.2 North America eCommerce Product Photography Sales Value by Country (%), 2024 VS 2031
- 5.3 Europe
- 5.3.1 Europe eCommerce Product Photography Sales Value, 2020-2031
- 5.3.2 Europe eCommerce Product Photography Sales Value by Country (%), 2024 VS 2031
- 5.4 Asia Pacific
- 5.4.1 Asia Pacific eCommerce Product Photography Sales Value, 2020-2031
- 5.4.2 Asia Pacific eCommerce Product Photography Sales Value by Region (%), 2024 VS 2031
- 5.5 South America
- 5.5.1 South America eCommerce Product Photography Sales Value, 2020-2031
- 5.5.2 South America eCommerce Product Photography Sales Value by Country (%), 2024 VS 2031
- 5.6 Middle East & Africa
- 5.6.1 Middle East & Africa eCommerce Product Photography Sales Value, 2020-2031
- 5.6.2 Middle East & Africa eCommerce Product Photography Sales Value by Country (%), 2024 VS 2031
6 Segmentation by Key Countries/Regions
- 6.1 Key Countries/Regions eCommerce Product Photography Sales Value Growth Trends, 2020 VS 2024 VS 2031
- 6.2 Key Countries/Regions eCommerce Product Photography Sales Value, 2020-2031
- 6.3 United States
- 6.3.1 United States eCommerce Product Photography Sales Value, 2020-2031
- 6.3.2 United States eCommerce Product Photography Sales Value by Type (%), 2024 VS 2031
- 6.3.3 United States eCommerce Product Photography Sales Value by Application, 2024 VS 2031
- 6.4 Europe
- 6.4.1 Europe eCommerce Product Photography Sales Value, 2020-2031
- 6.4.2 Europe eCommerce Product Photography Sales Value by Type (%), 2024 VS 2031
- 6.4.3 Europe eCommerce Product Photography Sales Value by Application, 2024 VS 2031
- 6.5 China
- 6.5.1 China eCommerce Product Photography Sales Value, 2020-2031
- 6.5.2 China eCommerce Product Photography Sales Value by Type (%), 2024 VS 2031
- 6.5.3 China eCommerce Product Photography Sales Value by Application, 2024 VS 2031
- 6.6 Japan
- 6.6.1 Japan eCommerce Product Photography Sales Value, 2020-2031
- 6.6.2 Japan eCommerce Product Photography Sales Value by Type (%), 2024 VS 2031
- 6.6.3 Japan eCommerce Product Photography Sales Value by Application, 2024 VS 2031
- 6.7 South Korea
- 6.7.1 South Korea eCommerce Product Photography Sales Value, 2020-2031
- 6.7.2 South Korea eCommerce Product Photography Sales Value by Type (%), 2024 VS 2031
- 6.7.3 South Korea eCommerce Product Photography Sales Value by Application, 2024 VS 2031
- 6.8 Southeast Asia
- 6.8.1 Southeast Asia eCommerce Product Photography Sales Value, 2020-2031
- 6.8.2 Southeast Asia eCommerce Product Photography Sales Value by Type (%), 2024 VS 2031
- 6.8.3 Southeast Asia eCommerce Product Photography Sales Value by Application, 2024 VS 2031
- 6.9 India
- 6.9.1 India eCommerce Product Photography Sales Value, 2020-2031
- 6.9.2 India eCommerce Product Photography Sales Value by Type (%), 2024 VS 2031
- 6.9.3 India eCommerce Product Photography Sales Value by Application, 2024 VS 2031
7 Company Profiles
- 7.1 Orbitvu
- 7.1.1 Orbitvu Profile
- 7.1.2 Orbitvu Main Business
- 7.1.3 Orbitvu eCommerce Product Photography Products, Services and Solutions
- 7.1.4 Orbitvu eCommerce Product Photography Revenue (US$ Million) & (2020-2025)
- 7.1.5 Orbitvu Recent Developments
- 7.2 Ortery
- 7.2.1 Ortery Profile
- 7.2.2 Ortery Main Business
- 7.2.3 Ortery eCommerce Product Photography Products, Services and Solutions
- 7.2.4 Ortery eCommerce Product Photography Revenue (US$ Million) & (2020-2025)
- 7.2.5 Ortery Recent Developments
- 7.3 PhotoRobot
- 7.3.1 PhotoRobot Profile
- 7.3.2 PhotoRobot Main Business
- 7.3.3 PhotoRobot eCommerce Product Photography Products, Services and Solutions
- 7.3.4 PhotoRobot eCommerce Product Photography Revenue (US$ Million) & (2020-2025)
- 7.3.5 PhotoRobot Recent Developments
- 7.4 Packshot Creator
- 7.4.1 Packshot Creator Profile
- 7.4.2 Packshot Creator Main Business
- 7.4.3 Packshot Creator eCommerce Product Photography Products, Services and Solutions
- 7.4.4 Packshot Creator eCommerce Product Photography Revenue (US$ Million) & (2020-2025)
- 7.4.5 Packshot Creator Recent Developments
- 7.5 Iconasys
- 7.5.1 Iconasys Profile
- 7.5.2 Iconasys Main Business
- 7.5.3 Iconasys eCommerce Product Photography Products, Services and Solutions
- 7.5.4 Iconasys eCommerce Product Photography Revenue (US$ Million) & (2020-2025)
- 7.5.5 Iconasys Recent Developments
- 7.6 Styleshoots
- 7.6.1 Styleshoots Profile
- 7.6.2 Styleshoots Main Business
- 7.6.3 Styleshoots eCommerce Product Photography Products, Services and Solutions
- 7.6.4 Styleshoots eCommerce Product Photography Revenue (US$ Million) & (2020-2025)
- 7.6.5 Styleshoots Recent Developments
- 7.7 RotoImage Technology
- 7.7.1 RotoImage Technology Profile
- 7.7.2 RotoImage Technology Main Business
- 7.7.3 RotoImage Technology eCommerce Product Photography Products, Services and Solutions
- 7.7.4 RotoImage Technology eCommerce Product Photography Revenue (US$ Million) & (2020-2025)
- 7.7.5 RotoImage Technology Recent Developments
- 7.8 Rotocular
- 7.8.1 Rotocular Profile
- 7.8.2 Rotocular Main Business
- 7.8.3 Rotocular eCommerce Product Photography Products, Services and Solutions
- 7.8.4 Rotocular eCommerce Product Photography Revenue (US$ Million) & (2020-2025)
- 7.8.5 Rotocular Recent Developments
- 7.9 Picture Instruments
- 7.9.1 Picture Instruments Profile
- 7.9.2 Picture Instruments Main Business
- 7.9.3 Picture Instruments eCommerce Product Photography Products, Services and Solutions
- 7.9.4 Picture Instruments eCommerce Product Photography Revenue (US$ Million) & (2020-2025)
- 7.9.5 Picture Instruments Recent Developments
- 7.10 Snap36 (1WorldSync)
- 7.10.1 Snap36 (1WorldSync) Profile
- 7.10.2 Snap36 (1WorldSync) Main Business
- 7.10.3 Snap36 (1WorldSync) eCommerce Product Photography Products, Services and Solutions
- 7.10.4 Snap36 (1WorldSync) eCommerce Product Photography Revenue (US$ Million) & (2020-2025)
- 7.10.5 Snap36 (1WorldSync) Recent Developments
- 7.11 MODE S.A.
- 7.11.1 MODE S.A. Profile
- 7.11.2 MODE S.A. Main Business
- 7.11.3 MODE S.A. eCommerce Product Photography Products, Services and Solutions
- 7.11.4 MODE S.A. eCommerce Product Photography Revenue (US$ Million) & (2020-2025)
- 7.11.5 MODE S.A. Recent Developments
8 Industry Chain Analysis
- 8.1 eCommerce Product Photography Industrial Chain
- 8.2 eCommerce Product Photography Upstream Analysis
- 8.2.1 Key Raw Materials
- 8.2.2 Raw Materials Key Suppliers
- 8.2.3 Manufacturing Cost Structure
- 8.3 Midstream Analysis
- 8.4 Downstream Analysis (Customers Analysis)
- 8.5 Sales Model and Sales Channels
- 8.5.1 eCommerce Product Photography Sales Model
- 8.5.2 Sales Channel
- 8.5.3 eCommerce Product Photography Distributors
9 Research Findings and Conclusion
10 Appendix
- 10.1 Research Methodology
- 10.1.1 Methodology/Research Approach
- 10.1.1.1 Research Programs/Design
- 10.1.1.2 Market Size Estimation
- 10.1.1.3 Market Breakdown and Data Triangulation
- 10.1.2 Data Source
- 10.1.2.1 Secondary Sources
- 10.1.2.2 Primary Sources
- 10.1.1 Methodology/Research Approach
- 10.2 Author Details
- 10.3 Disclaimer
