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시장보고서
상품코드
1862133
세계의 스마트 TV 단말기 : 시장 점유율과 순위, 전체 판매량 및 수요 예측(2025-2031년)Smart TV Terminal - Global Market Share and Ranking, Overall Sales and Demand Forecast 2025-2031 |
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QYResearch
스마트 TV 단말기 세계 시장 규모는 2024년에 1,529억 4,400만 달러로 추정되며, 2025-2031년의 예측 기간에 CAGR 10.5%로 성장하여 2031년까지 3,104억 9,800만 달러로 확대될 것으로 예측됩니다.
본 보고서는 스마트 TV 단말기의 국경 간 산업 발자국, 자본 배분 패턴, 지역 경제의 상호 의존성, 공급망 재구축에 대한 최근 관세 조정 및 국제적인 전략적 대응책에 대한 종합적인 평가를 제공합니다.
스마트 TV 단말기는 멀티미디어 재생, 인터넷 접속, 지능형 인터랙션 기능을 통합한 가전제품으로 가정용 엔터테인먼트의 중심이 되고 있습니다. 주요 특징으로는 고해상도 디스플레이, 임베디드 운영체제, 풍부한 용도 생태계, 음성 제어, AI를 활용한 추천, IoT 연결 기능 등을 꼽을 수 있습니다. 스트리밍 플랫폼, 온라인 게임, 화상회의, 스마트 홈 기기와 원활하게 연동하여 몰입형 엔터테인먼트를 제공하고 커넥티드 홈의 제어 허브 역할을 합니다. 5G 네트워크의 확산과 AI 기술의 심화에 따라 스마트 TV는 고성능화, 빠른 응답성, 연결성 강화로 계속 진화하고 있습니다.
세계 스마트TV 단말기 시장의 주요 기업으로는 삼성, LG, TCL 등이 있습니다. 세계 상위 3개 업체의 점유율은 60%를 넘고 있습니다.
가장 큰 시장은 아시아태평양으로 약 40%의 점유율을 차지하고 있습니다. 그 다음으로 유럽과 북미가 각각 약 25%, 30% 시장 점유율을 차지하고 있습니다.
제품별로는 LED가 가장 큰 부문으로 약 75%의 점유율을 차지하고 있습니다. 용도별로는 가정용이 가장 큰 용도로 70% 이상의 점유율을 차지하고 있으며, 그 다음으로 상업용이 그 뒤를 잇고 있습니다.
스마트 TV 단말기는 가정용 엔터테인먼트 및 게임 경험의 주요 플랫폼으로 빠르게 보급되고 있습니다. 대화면 디스플레이를 통해 몰입감 있는 시각적 경험을 제공하는 동시에 클라우드 게임을 통합하여 기존 게임 하드웨어의 고비용 문제를 해결하고 있습니다. 게임 특화형 스마트TV는 대화면 엔터테인먼트와 클라우드 서비스를 융합하여 사용자에게 원활하고 편리한 게임 경험을 제공함으로써 스마트TV 산업 전반의 성장을 견인하고 있습니다. 현재 시장에서는 초고화질 4K 스마트 TV가 주류를 이루고 있으며, 8K 모델은 도입 초기 단계에 있습니다. 또한, 정부의 초고화질화 추진을 위한 지원 정책은 업계의 업그레이드를 가속화하고 있으며, 4K 및 8K 스마트 TV는 향후 몇 년 동안 제조업체의 주요 전략 방향으로 자리매김하고 있습니다.
이 보고서는 세계 스마트TV 단말기 시장에 대해 총 판매량, 매출액, 가격, 주요 기업의 시장 점유율 및 순위를 중심으로 지역별, 국가별, 유형별, 용도별 분석을 종합적으로 제시하는 것을 목적으로 합니다.
스마트TV 단말기 시장 규모와 추정 및 예측은 판매량(백만대)과 매출액(백만 달러)으로 제시되며, 2024년을 기준 연도로 하여 2020년부터 2031년까지의 과거 데이터와 예측 데이터를 포함하고 있습니다. 정량적, 정성적 분석을 통해 독자들이 비즈니스/성장 전략 수립, 시장 경쟁 평가, 현재 시장에서의 자사 포지셔닝 분석, 스마트TV 단말기에 대한 정보에 입각한 비즈니스 의사결정을 할 수 있도록 돕습니다.
시장 세분화
기업별
- Samsung
- LG
- TCL
- Sony
- Hisense
- Xiaomi
- Philips+AOC
- Panasonic
- Skyworth
- Sharp
- Vizio
- Changhong
- HUAWEI
- Haier
유형별 부문
- LED
- OLED
스크린 사이즈별 부문
- 소형 스크린(50인치 미만)
- 중형 스크린(50-60인치)
- 대형 스크린(60-80인치)
- 특대 스크린(80인치 이상)
OS별 부문
- Android
- 기타
CPU 코어수 별 부문
- 듀얼 코어
- 쿼드 코어
- 기타
용도별 부문
- 가정용
- 상업용
지역별
- 북미
- 미국
- 캐나다
- 아시아태평양
- 중국
- 일본
- 한국
- 동남아시아
- 인도
- 호주
- 기타 아시아태평양
- 유럽
- 독일
- 프랑스
- 영국
- 이탈리아
- 네덜란드
- 북유럽 국가
- 기타 유럽
- 라틴아메리카
- 멕시코
- 브라질
- 기타 라틴아메리카
- 중동 및 아프리카
- 튀르키예
- 사우디아라비아
- 아랍에미리트(UAE)
- 기타 중동 및 아프리카
The global market for Smart TV Terminal was estimated to be worth US$ 152944 million in 2024 and is forecast to a readjusted size of US$ 310498 million by 2031 with a CAGR of 10.5% during the forecast period 2025-2031.
This report provides a comprehensive assessment of recent tariff adjustments and international strategic countermeasures on Smart TV Terminal cross-border industrial footprints, capital allocation patterns, regional economic interdependencies, and supply chain reconfigurations.
A smart TV terminal is a home appliance that integrates multimedia playback, internet access, and intelligent interaction features, becoming the centerpiece of home entertainment. Key features include high-resolution displays, built-in operating systems, rich application ecosystems, and functions such as voice control, AI-powered recommendations, and IoT connectivity. By seamlessly linking with streaming platforms, online gaming, video conferencing, and smart home devices, smart TV terminals deliver immersive entertainment and act as control hubs for connected households. With the rollout of 5G networks and deeper integration of AI technologies, smart TVs are evolving toward higher performance, faster response times, and enhanced connectivity.
Global smart TV terminal key players include Samsung, LG and TCL, etc. Global top three manufacturers hold a share over 60%.
The largest market is Asia Pacific, has a share about 40%, followed by Europe and North America, with around 25% and 30% market share respectively.
In terms of product, LED is the largest segment, with a share about 75%. And in terms of application, the largest application is Household, has a share over 70%, followed by Commercial.
Smart TV terminals are increasingly becoming a key platform for home entertainment and gaming experiences. By offering large-screen displays, they deliver an immersive visual experience, while the integration of cloud gaming addresses the high cost of traditional gaming hardware. Game-oriented smart TVs combine large-screen entertainment with cloud-based services, providing users with a seamless and convenient gaming experience, which in turn drives the overall growth of the smart TV industry. At present, ultra-high-definition 4K smart TVs dominate the market, while 8K models are still in the early stages of adoption. Additionally, supportive government policies for ultra-HD development are accelerating industry upgrades, positioning 4K and 8K smart TVs as major strategic directions for manufacturers in the coming years.
This report aims to provide a comprehensive presentation of the global market for Smart TV Terminal, focusing on the total sales volume, sales revenue, price, key companies market share and ranking, together with an analysis of Smart TV Terminal by region & country, by Type, and by Application.
The Smart TV Terminal market size, estimations, and forecasts are provided in terms of sales volume (Million Units) and sales revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. With both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Smart TV Terminal.
Market Segmentation
By Company
- Samsung
- LG
- TCL
- Sony
- Hisense
- Xiaomi
- Philips+AOC
- Panasonic
- Skyworth
- Sharp
- Vizio
- Changhong
- HUAWEI
- Haier
Segment by Type
- LED
- OLED
Segment by Screen Size
- Small Screen (<50")
- Medium Screen (50-60")
- Large Screen (60-80")
- Extra Large Screen (>80")
Segment by Operating System
- Android
- Others
Segment by CPU Cores
- Dual-Core
- Quad-Core
- Others
Segment by Application
- Household
- Commercial
By Region
- North America
- United States
- Canada
- Asia-Pacific
- China
- Japan
- South Korea
- Southeast Asia
- India
- Australia
- Rest of Asia-Pacific
- Europe
- Germany
- France
- U.K.
- Italy
- Netherlands
- Nordic Countries
- Rest of Europe
- Latin America
- Mexico
- Brazil
- Rest of Latin America
- Middle East & Africa
- Turkey
- Saudi Arabia
- UAE
- Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, global total market size (value, volume and price). This chapter also provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 2: Detailed analysis of Smart TV Terminal manufacturers competitive landscape, price, sales and revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 4: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 5: Sales, revenue of Smart TV Terminal in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 6: Sales, revenue of Smart TV Terminal in country level. It provides sigmate data by Type, and by Application for each country/region.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 9: Conclusion.
Table of Contents
1 Market Overview
- 1.1 Smart TV Terminal Product Introduction
- 1.2 Global Smart TV Terminal Market Size Forecast
- 1.2.1 Global Smart TV Terminal Sales Value (2020-2031)
- 1.2.2 Global Smart TV Terminal Sales Volume (2020-2031)
- 1.2.3 Global Smart TV Terminal Sales Price (2020-2031)
- 1.3 Smart TV Terminal Market Trends & Drivers
- 1.3.1 Smart TV Terminal Industry Trends
- 1.3.2 Smart TV Terminal Market Drivers & Opportunity
- 1.3.3 Smart TV Terminal Market Challenges
- 1.3.4 Smart TV Terminal Market Restraints
- 1.4 Assumptions and Limitations
- 1.5 Study Objectives
- 1.6 Years Considered
2 Competitive Analysis by Company
- 2.1 Global Smart TV Terminal Players Revenue Ranking (2024)
- 2.2 Global Smart TV Terminal Revenue by Company (2020-2025)
- 2.3 Global Smart TV Terminal Players Sales Volume Ranking (2024)
- 2.4 Global Smart TV Terminal Sales Volume by Company Players (2020-2025)
- 2.5 Global Smart TV Terminal Average Price by Company (2020-2025)
- 2.6 Key Manufacturers Smart TV Terminal Manufacturing Base and Headquarters
- 2.7 Key Manufacturers Smart TV Terminal Product Offered
- 2.8 Key Manufacturers Time to Begin Mass Production of Smart TV Terminal
- 2.9 Smart TV Terminal Market Competitive Analysis
- 2.9.1 Smart TV Terminal Market Concentration Rate (2020-2025)
- 2.9.2 Global 5 and 10 Largest Manufacturers by Smart TV Terminal Revenue in 2024
- 2.9.3 Global Top Manufacturers by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Smart TV Terminal as of 2024)
- 2.10 Mergers & Acquisitions, Expansion
3 Segmentation by Type
- 3.1 Introduction by Type
- 3.1.1 LED
- 3.1.2 OLED
- 3.2 Global Smart TV Terminal Sales Value by Type
- 3.2.1 Global Smart TV Terminal Sales Value by Type (2020 VS 2024 VS 2031)
- 3.2.2 Global Smart TV Terminal Sales Value, by Type (2020-2031)
- 3.2.3 Global Smart TV Terminal Sales Value, by Type (%) (2020-2031)
- 3.3 Global Smart TV Terminal Sales Volume by Type
- 3.3.1 Global Smart TV Terminal Sales Volume by Type (2020 VS 2024 VS 2031)
- 3.3.2 Global Smart TV Terminal Sales Volume, by Type (2020-2031)
- 3.3.3 Global Smart TV Terminal Sales Volume, by Type (%) (2020-2031)
- 3.4 Global Smart TV Terminal Average Price by Type (2020-2031)
4 Segmentation by Screen Size
- 4.1 Introduction by Screen Size
- 4.1.1 Small Screen (<50")
- 4.1.2 Medium Screen (50-60")
- 4.1.3 Large Screen (60-80")
- 4.1.4 Extra Large Screen (>80")
- 4.2 Global Smart TV Terminal Sales Value by Screen Size
- 4.2.1 Global Smart TV Terminal Sales Value by Screen Size (2020 VS 2024 VS 2031)
- 4.2.2 Global Smart TV Terminal Sales Value, by Screen Size (2020-2031)
- 4.2.3 Global Smart TV Terminal Sales Value, by Screen Size (%) (2020-2031)
- 4.3 Global Smart TV Terminal Sales Volume by Screen Size
- 4.3.1 Global Smart TV Terminal Sales Volume by Screen Size (2020 VS 2024 VS 2031)
- 4.3.2 Global Smart TV Terminal Sales Volume, by Screen Size (2020-2031)
- 4.3.3 Global Smart TV Terminal Sales Volume, by Screen Size (%) (2020-2031)
- 4.4 Global Smart TV Terminal Average Price by Screen Size (2020-2031)
5 Segmentation by Operating System
- 5.1 Introduction by Operating System
- 5.1.1 Android
- 5.1.2 Others
- 5.2 Global Smart TV Terminal Sales Value by Operating System
- 5.2.1 Global Smart TV Terminal Sales Value by Operating System (2020 VS 2024 VS 2031)
- 5.2.2 Global Smart TV Terminal Sales Value, by Operating System (2020-2031)
- 5.2.3 Global Smart TV Terminal Sales Value, by Operating System (%) (2020-2031)
- 5.3 Global Smart TV Terminal Sales Volume by Operating System
- 5.3.1 Global Smart TV Terminal Sales Volume by Operating System (2020 VS 2024 VS 2031)
- 5.3.2 Global Smart TV Terminal Sales Volume, by Operating System (2020-2031)
- 5.3.3 Global Smart TV Terminal Sales Volume, by Operating System (%) (2020-2031)
- 5.4 Global Smart TV Terminal Average Price by Operating System (2020-2031)
6 Segmentation by CPU Cores
- 6.1 Introduction by CPU Cores
- 6.1.1 Dual-Core
- 6.1.2 Quad-Core
- 6.1.3 Others
- 6.2 Global Smart TV Terminal Sales Value by CPU Cores
- 6.2.1 Global Smart TV Terminal Sales Value by CPU Cores (2020 VS 2024 VS 2031)
- 6.2.2 Global Smart TV Terminal Sales Value, by CPU Cores (2020-2031)
- 6.2.3 Global Smart TV Terminal Sales Value, by CPU Cores (%) (2020-2031)
- 6.3 Global Smart TV Terminal Sales Volume by CPU Cores
- 6.3.1 Global Smart TV Terminal Sales Volume by CPU Cores (2020 VS 2024 VS 2031)
- 6.3.2 Global Smart TV Terminal Sales Volume, by CPU Cores (2020-2031)
- 6.3.3 Global Smart TV Terminal Sales Volume, by CPU Cores (%) (2020-2031)
- 6.4 Global Smart TV Terminal Average Price by CPU Cores (2020-2031)
7 Segmentation by Application
- 7.1 Introduction by Application
- 7.1.1 Household
- 7.1.2 Commercial
- 7.2 Global Smart TV Terminal Sales Value by Application
- 7.2.1 Global Smart TV Terminal Sales Value by Application (2020 VS 2024 VS 2031)
- 7.2.2 Global Smart TV Terminal Sales Value, by Application (2020-2031)
- 7.2.3 Global Smart TV Terminal Sales Value, by Application (%) (2020-2031)
- 7.3 Global Smart TV Terminal Sales Volume by Application
- 7.3.1 Global Smart TV Terminal Sales Volume by Application (2020 VS 2024 VS 2031)
- 7.3.2 Global Smart TV Terminal Sales Volume, by Application (2020-2031)
- 7.3.3 Global Smart TV Terminal Sales Volume, by Application (%) (2020-2031)
- 7.4 Global Smart TV Terminal Average Price by Application (2020-2031)
8 Segmentation by Region
- 8.1 Global Smart TV Terminal Sales Value by Region
- 8.1.1 Global Smart TV Terminal Sales Value by Region: 2020 VS 2024 VS 2031
- 8.1.2 Global Smart TV Terminal Sales Value by Region (2020-2025)
- 8.1.3 Global Smart TV Terminal Sales Value by Region (2026-2031)
- 8.1.4 Global Smart TV Terminal Sales Value by Region (%), (2020-2031)
- 8.2 Global Smart TV Terminal Sales Volume by Region
- 8.2.1 Global Smart TV Terminal Sales Volume by Region: 2020 VS 2024 VS 2031
- 8.2.2 Global Smart TV Terminal Sales Volume by Region (2020-2025)
- 8.2.3 Global Smart TV Terminal Sales Volume by Region (2026-2031)
- 8.2.4 Global Smart TV Terminal Sales Volume by Region (%), (2020-2031)
- 8.3 Global Smart TV Terminal Average Price by Region (2020-2031)
- 8.4 North America
- 8.4.1 North America Smart TV Terminal Sales Value, 2020-2031
- 8.4.2 North America Smart TV Terminal Sales Value by Country (%), 2024 VS 2031
- 8.5 Europe
- 8.5.1 Europe Smart TV Terminal Sales Value, 2020-2031
- 8.5.2 Europe Smart TV Terminal Sales Value by Country (%), 2024 VS 2031
- 8.6 Asia Pacific
- 8.6.1 Asia Pacific Smart TV Terminal Sales Value, 2020-2031
- 8.6.2 Asia Pacific Smart TV Terminal Sales Value by Region (%), 2024 VS 2031
- 8.7 South America
- 8.7.1 South America Smart TV Terminal Sales Value, 2020-2031
- 8.7.2 South America Smart TV Terminal Sales Value by Country (%), 2024 VS 2031
- 8.8 Middle East & Africa
- 8.8.1 Middle East & Africa Smart TV Terminal Sales Value, 2020-2031
- 8.8.2 Middle East & Africa Smart TV Terminal Sales Value by Country (%), 2024 VS 2031
9 Segmentation by Key Countries/Regions
- 9.1 Key Countries/Regions Smart TV Terminal Sales Value Growth Trends, 2020 VS 2024 VS 2031
- 9.2 Key Countries/Regions Smart TV Terminal Sales Value and Sales Volume
- 9.2.1 Key Countries/Regions Smart TV Terminal Sales Value, 2020-2031
- 9.2.2 Key Countries/Regions Smart TV Terminal Sales Volume, 2020-2031
- 9.3 United States
- 9.3.1 United States Smart TV Terminal Sales Value, 2020-2031
- 9.3.2 United States Smart TV Terminal Sales Value by Type (%), 2024 VS 2031
- 9.3.3 United States Smart TV Terminal Sales Value by Application, 2024 VS 2031
- 9.4 Europe
- 9.4.1 Europe Smart TV Terminal Sales Value, 2020-2031
- 9.4.2 Europe Smart TV Terminal Sales Value by Type (%), 2024 VS 2031
- 9.4.3 Europe Smart TV Terminal Sales Value by Application, 2024 VS 2031
- 9.5 China
- 9.5.1 China Smart TV Terminal Sales Value, 2020-2031
- 9.5.2 China Smart TV Terminal Sales Value by Type (%), 2024 VS 2031
- 9.5.3 China Smart TV Terminal Sales Value by Application, 2024 VS 2031
- 9.6 Japan
- 9.6.1 Japan Smart TV Terminal Sales Value, 2020-2031
- 9.6.2 Japan Smart TV Terminal Sales Value by Type (%), 2024 VS 2031
- 9.6.3 Japan Smart TV Terminal Sales Value by Application, 2024 VS 2031
- 9.7 South Korea
- 9.7.1 South Korea Smart TV Terminal Sales Value, 2020-2031
- 9.7.2 South Korea Smart TV Terminal Sales Value by Type (%), 2024 VS 2031
- 9.7.3 South Korea Smart TV Terminal Sales Value by Application, 2024 VS 2031
- 9.8 Southeast Asia
- 9.8.1 Southeast Asia Smart TV Terminal Sales Value, 2020-2031
- 9.8.2 Southeast Asia Smart TV Terminal Sales Value by Type (%), 2024 VS 2031
- 9.8.3 Southeast Asia Smart TV Terminal Sales Value by Application, 2024 VS 2031
- 9.9 India
- 9.9.1 India Smart TV Terminal Sales Value, 2020-2031
- 9.9.2 India Smart TV Terminal Sales Value by Type (%), 2024 VS 2031
- 9.9.3 India Smart TV Terminal Sales Value by Application, 2024 VS 2031
10 Company Profiles
- 10.1 Samsung
- 10.1.1 Samsung Company Information
- 10.1.2 Samsung Introduction and Business Overview
- 10.1.3 Samsung Smart TV Terminal Sales, Revenue, Price and Gross Margin (2020-2025)
- 10.1.4 Samsung Smart TV Terminal Product Offerings
- 10.1.5 Samsung Recent Development
- 10.2 LG
- 10.2.1 LG Company Information
- 10.2.2 LG Introduction and Business Overview
- 10.2.3 LG Smart TV Terminal Sales, Revenue, Price and Gross Margin (2020-2025)
- 10.2.4 LG Smart TV Terminal Product Offerings
- 10.2.5 LG Recent Development
- 10.3 TCL
- 10.3.1 TCL Company Information
- 10.3.2 TCL Introduction and Business Overview
- 10.3.3 TCL Smart TV Terminal Sales, Revenue, Price and Gross Margin (2020-2025)
- 10.3.4 TCL Smart TV Terminal Product Offerings
- 10.3.5 TCL Recent Development
- 10.4 Sony
- 10.4.1 Sony Company Information
- 10.4.2 Sony Introduction and Business Overview
- 10.4.3 Sony Smart TV Terminal Sales, Revenue, Price and Gross Margin (2020-2025)
- 10.4.4 Sony Smart TV Terminal Product Offerings
- 10.4.5 Sony Recent Development
- 10.5 Hisense
- 10.5.1 Hisense Company Information
- 10.5.2 Hisense Introduction and Business Overview
- 10.5.3 Hisense Smart TV Terminal Sales, Revenue, Price and Gross Margin (2020-2025)
- 10.5.4 Hisense Smart TV Terminal Product Offerings
- 10.5.5 Hisense Recent Development
- 10.6 Xiaomi
- 10.6.1 Xiaomi Company Information
- 10.6.2 Xiaomi Introduction and Business Overview
- 10.6.3 Xiaomi Smart TV Terminal Sales, Revenue, Price and Gross Margin (2020-2025)
- 10.6.4 Xiaomi Smart TV Terminal Product Offerings
- 10.6.5 Xiaomi Recent Development
- 10.7 Philips+AOC
- 10.7.1 Philips+AOC Company Information
- 10.7.2 Philips+AOC Introduction and Business Overview
- 10.7.3 Philips+AOC Smart TV Terminal Sales, Revenue, Price and Gross Margin (2020-2025)
- 10.7.4 Philips+AOC Smart TV Terminal Product Offerings
- 10.7.5 Philips+AOC Recent Development
- 10.8 Panasonic
- 10.8.1 Panasonic Company Information
- 10.8.2 Panasonic Introduction and Business Overview
- 10.8.3 Panasonic Smart TV Terminal Sales, Revenue, Price and Gross Margin (2020-2025)
- 10.8.4 Panasonic Smart TV Terminal Product Offerings
- 10.8.5 Panasonic Recent Development
- 10.9 Skyworth
- 10.9.1 Skyworth Company Information
- 10.9.2 Skyworth Introduction and Business Overview
- 10.9.3 Skyworth Smart TV Terminal Sales, Revenue, Price and Gross Margin (2020-2025)
- 10.9.4 Skyworth Smart TV Terminal Product Offerings
- 10.9.5 Skyworth Recent Development
- 10.10 Sharp
- 10.10.1 Sharp Company Information
- 10.10.2 Sharp Introduction and Business Overview
- 10.10.3 Sharp Smart TV Terminal Sales, Revenue, Price and Gross Margin (2020-2025)
- 10.10.4 Sharp Smart TV Terminal Product Offerings
- 10.10.5 Sharp Recent Development
- 10.11 Vizio
- 10.11.1 Vizio Company Information
- 10.11.2 Vizio Introduction and Business Overview
- 10.11.3 Vizio Smart TV Terminal Sales, Revenue, Price and Gross Margin (2020-2025)
- 10.11.4 Vizio Smart TV Terminal Product Offerings
- 10.11.5 Vizio Recent Development
- 10.12 Changhong
- 10.12.1 Changhong Company Information
- 10.12.2 Changhong Introduction and Business Overview
- 10.12.3 Changhong Smart TV Terminal Sales, Revenue, Price and Gross Margin (2020-2025)
- 10.12.4 Changhong Smart TV Terminal Product Offerings
- 10.12.5 Changhong Recent Development
- 10.13 HUAWEI
- 10.13.1 HUAWEI Company Information
- 10.13.2 HUAWEI Introduction and Business Overview
- 10.13.3 HUAWEI Smart TV Terminal Sales, Revenue, Price and Gross Margin (2020-2025)
- 10.13.4 HUAWEI Smart TV Terminal Product Offerings
- 10.13.5 HUAWEI Recent Development
- 10.14 Haier
- 10.14.1 Haier Company Information
- 10.14.2 Haier Introduction and Business Overview
- 10.14.3 Haier Smart TV Terminal Sales, Revenue, Price and Gross Margin (2020-2025)
- 10.14.4 Haier Smart TV Terminal Product Offerings
- 10.14.5 Haier Recent Development
11 Industry Chain Analysis
- 11.1 Smart TV Terminal Industrial Chain
- 11.2 Smart TV Terminal Upstream Analysis
- 11.2.1 Key Raw Materials
- 11.2.2 Raw Materials Key Suppliers
- 11.2.3 Manufacturing Cost Structure
- 11.3 Midstream Analysis
- 11.4 Downstream Analysis (Customers Analysis)
- 11.5 Sales Model and Sales Channels
- 11.5.1 Smart TV Terminal Sales Model
- 11.5.2 Sales Channel
- 11.5.3 Smart TV Terminal Distributors
12 Research Findings and Conclusion
13 Appendix
- 13.1 Research Methodology
- 13.1.1 Methodology/Research Approach
- 13.1.1.1 Research Programs/Design
- 13.1.1.2 Market Size Estimation
- 13.1.1.3 Market Breakdown and Data Triangulation
- 13.1.2 Data Source
- 13.1.2.1 Secondary Sources
- 13.1.2.2 Primary Sources
- 13.1.1 Methodology/Research Approach
- 13.2 Author Details
- 13.3 Disclaimer
