세계의 여성 건강 앱 - 시장 점유율과 순위, 전체 판매량 및 수요 예측(2025-2031년)

The global market for Women Health App was estimated to be worth US$ 4209 million in 2024 and is forecast to a readjusted size of US$ 12583 million by 2031 with a CAGR of 16.6% during the forecast period 2025-2031.

A women health app is a mobile application designed specifically to assist female users in tracking, managing, and understanding their health conditions. These apps typically offer features such as menstrual cycle tracking, ovulation prediction, pregnancy monitoring, menopause management, and mental health support. In addition to basic data logging, many utilize artificial intelligence and data analytics to provide personalized insights and health recommendations. With growing awareness around women's health, such apps are gaining widespread adoption across diverse regions.

The market for women health apps is rapidly evolving and becoming increasingly specialized. Many applications are now designed to address the specific needs of women across various life stages, offering continuous health support from adolescence to menopause. Beyond menstrual tracking, modern apps often incorporate features such as nutrition advice, mood tracking, fitness planning, and even telehealth services to create a more comprehensive health ecosystem. The competitive landscape is dynamic, with startups and major healthcare or tech companies entering the space, driving innovation and improved user experience. Overall, women health apps are expanding from single-purpose tools into holistic platforms for full lifecycle health management.

This report aims to provide a comprehensive presentation of the global market for Women Health App, focusing on the total sales revenue, key companies market share and ranking, together with an analysis of Women Health App by region & country, by Type, and by Application.

The Women Health App market size, estimations, and forecasts are provided in terms of sales revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. With both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Women Health App.

Market Segmentation

By Company

• Flo Health
• Meet You
• Dayima
• Clue
• Ovia Health
• Glow
• Fitbit
• Wildflower Health
• Luna Luna
• Withings
• Natural Cycles
• Apple
• Femometer

Segment by Type

• Menstrual Health
• Fitness & Nutrition
• Pregnancy Tracking & Postpartum Care
• Menopause
• Disease Management
• Others

Segment by Application

• Adult Female
• Underage Female

By Region

• North America
  • United States
  • Canada
• Asia-Pacific
  • China
  • Japan
  • South Korea
  • Southeast Asia
  • India
  • Australia
  • Rest of Asia-Pacific
• Europe
  • Germany
  • France
  • U.K.
  • Italy
  • Netherlands
  • Nordic Countries
  • Rest of Europe
• Latin America
  • Mexico
  • Brazil
  • Rest of Latin America
• Middle East & Africa
  • Turkey
  • Saudi Arabia
  • UAE
  • Rest of MEA

Chapter Outline

Chapter 1: Introduces the report scope of the report, global total market size. This chapter also provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.

Chapter 2: Detailed analysis of Women Health App company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.

Chapter 3: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.

Chapter 4: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.

Chapter 5: Revenue of Women Health App in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of each country in the world.

Chapter 6: Revenue of Women Health App in country level. It provides sigmate data by Type, and by Application for each country/region.

Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product revenue, gross margin, product introduction, recent development, etc.

Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.

Chapter 9: Conclusion.

Table of Contents

1 Market Overview

• 1.1 Women Health App Product Introduction
• 1.2 Global Women Health App Market Size Forecast (2020-2031)
• 1.3 Women Health App Market Trends & Drivers
  • 1.3.1 Women Health App Industry Trends
  • 1.3.2 Women Health App Market Drivers & Opportunity
  • 1.3.3 Women Health App Market Challenges
  • 1.3.4 Women Health App Market Restraints
• 1.4 Assumptions and Limitations
• 1.5 Study Objectives
• 1.6 Years Considered

2 Competitive Analysis by Company

• 2.1 Global Women Health App Players Revenue Ranking (2024)
• 2.2 Global Women Health App Revenue by Company (2020-2025)
• 2.3 Key Companies Women Health App Manufacturing Base Distribution and Headquarters
• 2.4 Key Companies Women Health App Product Offered
• 2.5 Key Companies Time to Begin Mass Production of Women Health App
• 2.6 Women Health App Market Competitive Analysis
  • 2.6.1 Women Health App Market Concentration Rate (2020-2025)
  • 2.6.2 Global 5 and 10 Largest Companies by Women Health App Revenue in 2024
  • 2.6.3 Global Top Companies by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Women Health App as of 2024)
• 2.7 Mergers & Acquisitions, Expansion

3 Segmentation by Type

• 3.1 Introduction by Type
  • 3.1.1 Menstrual Health
  • 3.1.2 Fitness & Nutrition
  • 3.1.3 Pregnancy Tracking & Postpartum Care
  • 3.1.4 Menopause
  • 3.1.5 Disease Management
  • 3.1.6 Others
• 3.2 Global Women Health App Sales Value by Type
  • 3.2.1 Global Women Health App Sales Value by Type (2020 VS 2024 VS 2031)
  • 3.2.2 Global Women Health App Sales Value, by Type (2020-2031)
  • 3.2.3 Global Women Health App Sales Value, by Type (%) (2020-2031)

4 Segmentation by Application

• 4.1 Introduction by Application
  • 4.1.1 Adult Female
  • 4.1.2 Underage Female
• 4.2 Global Women Health App Sales Value by Application
  • 4.2.1 Global Women Health App Sales Value by Application (2020 VS 2024 VS 2031)
  • 4.2.2 Global Women Health App Sales Value, by Application (2020-2031)
  • 4.2.3 Global Women Health App Sales Value, by Application (%) (2020-2031)

5 Segmentation by Region

• 5.1 Global Women Health App Sales Value by Region
  • 5.1.1 Global Women Health App Sales Value by Region: 2020 VS 2024 VS 2031
  • 5.1.2 Global Women Health App Sales Value by Region (2020-2025)
  • 5.1.3 Global Women Health App Sales Value by Region (2026-2031)
  • 5.1.4 Global Women Health App Sales Value by Region (%), (2020-2031)
• 5.2 North America
  • 5.2.1 North America Women Health App Sales Value, 2020-2031
  • 5.2.2 North America Women Health App Sales Value by Country (%), 2024 VS 2031
• 5.3 Europe
  • 5.3.1 Europe Women Health App Sales Value, 2020-2031
  • 5.3.2 Europe Women Health App Sales Value by Country (%), 2024 VS 2031
• 5.4 Asia Pacific
  • 5.4.1 Asia Pacific Women Health App Sales Value, 2020-2031
  • 5.4.2 Asia Pacific Women Health App Sales Value by Region (%), 2024 VS 2031
• 5.5 South America
  • 5.5.1 South America Women Health App Sales Value, 2020-2031
  • 5.5.2 South America Women Health App Sales Value by Country (%), 2024 VS 2031
• 5.6 Middle East & Africa
  • 5.6.1 Middle East & Africa Women Health App Sales Value, 2020-2031
  • 5.6.2 Middle East & Africa Women Health App Sales Value by Country (%), 2024 VS 2031

6 Segmentation by Key Countries/Regions

• 6.1 Key Countries/Regions Women Health App Sales Value Growth Trends, 2020 VS 2024 VS 2031
• 6.2 Key Countries/Regions Women Health App Sales Value, 2020-2031
• 6.3 United States
  • 6.3.1 United States Women Health App Sales Value, 2020-2031
  • 6.3.2 United States Women Health App Sales Value by Type (%), 2024 VS 2031
  • 6.3.3 United States Women Health App Sales Value by Application, 2024 VS 2031
• 6.4 Europe
  • 6.4.1 Europe Women Health App Sales Value, 2020-2031
  • 6.4.2 Europe Women Health App Sales Value by Type (%), 2024 VS 2031
  • 6.4.3 Europe Women Health App Sales Value by Application, 2024 VS 2031
• 6.5 China
  • 6.5.1 China Women Health App Sales Value, 2020-2031
  • 6.5.2 China Women Health App Sales Value by Type (%), 2024 VS 2031
  • 6.5.3 China Women Health App Sales Value by Application, 2024 VS 2031
• 6.6 Japan
  • 6.6.1 Japan Women Health App Sales Value, 2020-2031
  • 6.6.2 Japan Women Health App Sales Value by Type (%), 2024 VS 2031
  • 6.6.3 Japan Women Health App Sales Value by Application, 2024 VS 2031
• 6.7 South Korea
  • 6.7.1 South Korea Women Health App Sales Value, 2020-2031
  • 6.7.2 South Korea Women Health App Sales Value by Type (%), 2024 VS 2031
  • 6.7.3 South Korea Women Health App Sales Value by Application, 2024 VS 2031
• 6.8 Southeast Asia
  • 6.8.1 Southeast Asia Women Health App Sales Value, 2020-2031
  • 6.8.2 Southeast Asia Women Health App Sales Value by Type (%), 2024 VS 2031
  • 6.8.3 Southeast Asia Women Health App Sales Value by Application, 2024 VS 2031
• 6.9 India
  • 6.9.1 India Women Health App Sales Value, 2020-2031
  • 6.9.2 India Women Health App Sales Value by Type (%), 2024 VS 2031
  • 6.9.3 India Women Health App Sales Value by Application, 2024 VS 2031

7 Company Profiles

• 7.1 Flo Health
  • 7.1.1 Flo Health Profile
  • 7.1.2 Flo Health Main Business
  • 7.1.3 Flo Health Women Health App Products, Services and Solutions
  • 7.1.4 Flo Health Women Health App Revenue (US$ Million) & (2020-2025)
  • 7.1.5 Flo Health Recent Developments
• 7.2 Meet You
  • 7.2.1 Meet You Profile
  • 7.2.2 Meet You Main Business
  • 7.2.3 Meet You Women Health App Products, Services and Solutions
  • 7.2.4 Meet You Women Health App Revenue (US$ Million) & (2020-2025)
  • 7.2.5 Meet You Recent Developments
• 7.3 Dayima
  • 7.3.1 Dayima Profile
  • 7.3.2 Dayima Main Business
  • 7.3.3 Dayima Women Health App Products, Services and Solutions
  • 7.3.4 Dayima Women Health App Revenue (US$ Million) & (2020-2025)
  • 7.3.5 Dayima Recent Developments
• 7.4 Clue
  • 7.4.1 Clue Profile
  • 7.4.2 Clue Main Business
  • 7.4.3 Clue Women Health App Products, Services and Solutions
  • 7.4.4 Clue Women Health App Revenue (US$ Million) & (2020-2025)
  • 7.4.5 Clue Recent Developments
• 7.5 Ovia Health
  • 7.5.1 Ovia Health Profile
  • 7.5.2 Ovia Health Main Business
  • 7.5.3 Ovia Health Women Health App Products, Services and Solutions
  • 7.5.4 Ovia Health Women Health App Revenue (US$ Million) & (2020-2025)
  • 7.5.5 Ovia Health Recent Developments
• 7.6 Glow
  • 7.6.1 Glow Profile
  • 7.6.2 Glow Main Business
  • 7.6.3 Glow Women Health App Products, Services and Solutions
  • 7.6.4 Glow Women Health App Revenue (US$ Million) & (2020-2025)
  • 7.6.5 Glow Recent Developments
• 7.7 Fitbit
  • 7.7.1 Fitbit Profile
  • 7.7.2 Fitbit Main Business
  • 7.7.3 Fitbit Women Health App Products, Services and Solutions
  • 7.7.4 Fitbit Women Health App Revenue (US$ Million) & (2020-2025)
  • 7.7.5 Fitbit Recent Developments
• 7.8 Wildflower Health
  • 7.8.1 Wildflower Health Profile
  • 7.8.2 Wildflower Health Main Business
  • 7.8.3 Wildflower Health Women Health App Products, Services and Solutions
  • 7.8.4 Wildflower Health Women Health App Revenue (US$ Million) & (2020-2025)
  • 7.8.5 Wildflower Health Recent Developments
• 7.9 Luna Luna
  • 7.9.1 Luna Luna Profile
  • 7.9.2 Luna Luna Main Business
  • 7.9.3 Luna Luna Women Health App Products, Services and Solutions
  • 7.9.4 Luna Luna Women Health App Revenue (US$ Million) & (2020-2025)
  • 7.9.5 Luna Luna Recent Developments
• 7.10 Withings
  • 7.10.1 Withings Profile
  • 7.10.2 Withings Main Business
  • 7.10.3 Withings Women Health App Products, Services and Solutions
  • 7.10.4 Withings Women Health App Revenue (US$ Million) & (2020-2025)
  • 7.10.5 Withings Recent Developments
• 7.11 Natural Cycles
  • 7.11.1 Natural Cycles Profile
  • 7.11.2 Natural Cycles Main Business
  • 7.11.3 Natural Cycles Women Health App Products, Services and Solutions
  • 7.11.4 Natural Cycles Women Health App Revenue (US$ Million) & (2020-2025)
  • 7.11.5 Natural Cycles Recent Developments
• 7.12 Apple
  • 7.12.1 Apple Profile
  • 7.12.2 Apple Main Business
  • 7.12.3 Apple Women Health App Products, Services and Solutions
  • 7.12.4 Apple Women Health App Revenue (US$ Million) & (2020-2025)
  • 7.12.5 Apple Recent Developments
• 7.13 Femometer
  • 7.13.1 Femometer Profile
  • 7.13.2 Femometer Main Business
  • 7.13.3 Femometer Women Health App Products, Services and Solutions
  • 7.13.4 Femometer Women Health App Revenue (US$ Million) & (2020-2025)
  • 7.13.5 Femometer Recent Developments

8 Industry Chain Analysis

• 8.1 Women Health App Industrial Chain
• 8.2 Women Health App Upstream Analysis
  • 8.2.1 Key Raw Materials
  • 8.2.2 Raw Materials Key Suppliers
  • 8.2.3 Manufacturing Cost Structure
• 8.3 Midstream Analysis
• 8.4 Downstream Analysis (Customers Analysis)
• 8.5 Sales Model and Sales Channels
  • 8.5.1 Women Health App Sales Model
  • 8.5.2 Sales Channel
  • 8.5.3 Women Health App Distributors

9 Research Findings and Conclusion

10 Appendix

• 10.1 Research Methodology
  • 10.1.1 Methodology/Research Approach
    • 10.1.1.1 Research Programs/Design
    • 10.1.1.2 Market Size Estimation
    • 10.1.1.3 Market Breakdown and Data Triangulation
  • 10.1.2 Data Source
    • 10.1.2.1 Secondary Sources
    • 10.1.2.2 Primary Sources
• 10.2 Author Details
• 10.3 Disclaimer