개 DNA 검사 : 세계 시장 점유율과 순위, 총판매량 및 수요 예측(2025-2031년)

The global market for Dog DNA Test was estimated to be worth US$ 237 million in 2024 and is forecast to a readjusted size of US$ 549 million by 2031 with a CAGR of 13.3% during the forecast period 2025-2031.

Dog DNA testing is a scientific method that collects saliva samples from dogs and analyzes their genetic material to obtain key information. Its core services include two aspects: breed composition analysis (accurately analyzing the origin of mixed-breed dogs, tracing the ancestral breeds and proportions) and health risk screening (detecting hundreds of genetic disease risks, drug sensitivity and potential health risks associated with specific breeds). This technology helps owners gain a deeper understanding of their dogs' physical characteristics and behavioral tendencies, and provides a genetic basis for personalized care, disease prevention and scientific breeding.

The global dog DNA test production is concentrated in North America and Australia. Embark Veterinary is the world's largest dog DNA test manufacturer, with a share of more than 40%. North America is the largest and most mature market, dominating the global market with a share of about 60%. This is due to the high degree of pet humanization, high disposable income, mature market education, and the promotion of major brands such as Embark and Wisdom Panel. The Asia-Pacific region is seen as the market with the greatest growth potential, with the highest CAGR expected, especially in countries such as China, Japan, and Australia. The rapid expansion of the pet economy, the growth of the middle class, and the increase in attention to pet health are the main driving forces, but the current penetration rate is still far lower than that of North America. Dog DNA testing companies have formed a competition form between the first, second, and third levels.

As technology matures and competition intensifies, the price of the test has become more affordable, and the price of the entry-level kit has been significantly reduced. At the same time, the online purchase and sample delivery process is very convenient. With the continuous advancement of technology, the coverage and accuracy of the detection chip are constantly improving, and the database continues to expand, which can provide richer information (such as traits, health risks, ancestry analysis, close relative search, etc.). Despite the price reduction, comprehensive health + breed testing kits (especially high-end products) are still a considerable expense for some consumers. Different companies have different databases, algorithms and coverage sites, which may lead to different results. The predicted probability of health risks rather than definitive diagnosis sometimes causes confusion or concern. The detection ability of some rare diseases or new mutations is limited.

Looking forward, dog DNA testing will shift from "breed identification" to "health risk management". The detection range will cover a wider range of genetic diseases. Veterinarians will become an important referral channel, and genetic data will be included in pet health records to guide personalized diet, vaccines, physical examinations and medication plans. Users have a surge in demand for early intervention using genetic information (especially in disease-prone breeds).

This report aims to provide a comprehensive presentation of the global market for Dog DNA Test, focusing on the total sales revenue, key companies market share and ranking, together with an analysis of Dog DNA Test by region & country, by Type, and by Application.

The Dog DNA Test market size, estimations, and forecasts are provided in terms of sales revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. With both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Dog DNA Test.

Market Segmentation

By Company

• Embark Veterinary
• Mars Petcare (Wisdom Panel)
• Orivet Genetic Pet Care
• DNA My Dog (Canadian Dog Group)
• Ancestry
• TellmeGen (Koko Genetics)
• Meidike Gene
• Basepaws
• EasyDNA
• VetGen
• Royal Canin
• Thermo Fisher Scientific

Segment by Type

• Breed Test
• Health Test

Segment by Application

• Individual
• Veterinary
• Breeder

By Region

• North America
  • United States
  • Canada
• Asia-Pacific
  • China
  • Japan
  • South Korea
  • Southeast Asia
  • India
  • Australia
  • Rest of Asia-Pacific
• Europe
  • Germany
  • France
  • U.K.
  • Italy
  • Netherlands
  • Nordic Countries
  • Rest of Europe
• Latin America
  • Mexico
  • Brazil
  • Rest of Latin America
• Middle East & Africa
  • Turkey
  • Saudi Arabia
  • UAE
  • Rest of MEA

Chapter Outline

Chapter 1: Introduces the report scope of the report, global total market size. This chapter also provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.

Chapter 2: Detailed analysis of Dog DNA Test company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.

Chapter 3: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.

Chapter 4: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.

Chapter 5: Revenue of Dog DNA Test in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of each country in the world.

Chapter 6: Revenue of Dog DNA Test in country level. It provides sigmate data by Type, and by Application for each country/region.

Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product revenue, gross margin, product introduction, recent development, etc.

Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.

Chapter 9: Conclusion.

Table of Contents

1 Market Overview

• 1.1 Dog DNA Test Product Introduction
• 1.2 Global Dog DNA Test Market Size Forecast (2020-2031)
• 1.3 Dog DNA Test Market Trends & Drivers
  • 1.3.1 Dog DNA Test Industry Trends
  • 1.3.2 Dog DNA Test Market Drivers & Opportunity
  • 1.3.3 Dog DNA Test Market Challenges
  • 1.3.4 Dog DNA Test Market Restraints
• 1.4 Assumptions and Limitations
• 1.5 Study Objectives
• 1.6 Years Considered

2 Competitive Analysis by Company

• 2.1 Global Dog DNA Test Players Revenue Ranking (2024)
• 2.2 Global Dog DNA Test Revenue by Company (2020-2025)
• 2.3 Key Companies Dog DNA Test Manufacturing Base Distribution and Headquarters
• 2.4 Key Companies Dog DNA Test Product Offered
• 2.5 Key Companies Time to Begin Mass Production of Dog DNA Test
• 2.6 Dog DNA Test Market Competitive Analysis
  • 2.6.1 Dog DNA Test Market Concentration Rate (2020-2025)
  • 2.6.2 Global 5 and 10 Largest Companies by Dog DNA Test Revenue in 2024
  • 2.6.3 Global Top Companies by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Dog DNA Test as of 2024)
• 2.7 Mergers & Acquisitions, Expansion

3 Segmentation by Type

• 3.1 Introduction by Type
  • 3.1.1 Breed Test
  • 3.1.2 Health Test
• 3.2 Global Dog DNA Test Sales Value by Type
  • 3.2.1 Global Dog DNA Test Sales Value by Type (2020 VS 2024 VS 2031)
  • 3.2.2 Global Dog DNA Test Sales Value, by Type (2020-2031)
  • 3.2.3 Global Dog DNA Test Sales Value, by Type (%) (2020-2031)

4 Segmentation by Application

• 4.1 Introduction by Application
  • 4.1.1 Individual
  • 4.1.2 Veterinary
  • 4.1.3 Breeder
• 4.2 Global Dog DNA Test Sales Value by Application
  • 4.2.1 Global Dog DNA Test Sales Value by Application (2020 VS 2024 VS 2031)
  • 4.2.2 Global Dog DNA Test Sales Value, by Application (2020-2031)
  • 4.2.3 Global Dog DNA Test Sales Value, by Application (%) (2020-2031)

5 Segmentation by Region

• 5.1 Global Dog DNA Test Sales Value by Region
  • 5.1.1 Global Dog DNA Test Sales Value by Region: 2020 VS 2024 VS 2031
  • 5.1.2 Global Dog DNA Test Sales Value by Region (2020-2025)
  • 5.1.3 Global Dog DNA Test Sales Value by Region (2026-2031)
  • 5.1.4 Global Dog DNA Test Sales Value by Region (%), (2020-2031)
• 5.2 North America
  • 5.2.1 North America Dog DNA Test Sales Value, 2020-2031
  • 5.2.2 North America Dog DNA Test Sales Value by Country (%), 2024 VS 2031
• 5.3 Europe
  • 5.3.1 Europe Dog DNA Test Sales Value, 2020-2031
  • 5.3.2 Europe Dog DNA Test Sales Value by Country (%), 2024 VS 2031
• 5.4 Asia Pacific
  • 5.4.1 Asia Pacific Dog DNA Test Sales Value, 2020-2031
  • 5.4.2 Asia Pacific Dog DNA Test Sales Value by Region (%), 2024 VS 2031
• 5.5 South America
  • 5.5.1 South America Dog DNA Test Sales Value, 2020-2031
  • 5.5.2 South America Dog DNA Test Sales Value by Country (%), 2024 VS 2031
• 5.6 Middle East & Africa
  • 5.6.1 Middle East & Africa Dog DNA Test Sales Value, 2020-2031
  • 5.6.2 Middle East & Africa Dog DNA Test Sales Value by Country (%), 2024 VS 2031

6 Segmentation by Key Countries/Regions

• 6.1 Key Countries/Regions Dog DNA Test Sales Value Growth Trends, 2020 VS 2024 VS 2031
• 6.2 Key Countries/Regions Dog DNA Test Sales Value, 2020-2031
• 6.3 United States
  • 6.3.1 United States Dog DNA Test Sales Value, 2020-2031
  • 6.3.2 United States Dog DNA Test Sales Value by Type (%), 2024 VS 2031
  • 6.3.3 United States Dog DNA Test Sales Value by Application, 2024 VS 2031
• 6.4 Europe
  • 6.4.1 Europe Dog DNA Test Sales Value, 2020-2031
  • 6.4.2 Europe Dog DNA Test Sales Value by Type (%), 2024 VS 2031
  • 6.4.3 Europe Dog DNA Test Sales Value by Application, 2024 VS 2031
• 6.5 China
  • 6.5.1 China Dog DNA Test Sales Value, 2020-2031
  • 6.5.2 China Dog DNA Test Sales Value by Type (%), 2024 VS 2031
  • 6.5.3 China Dog DNA Test Sales Value by Application, 2024 VS 2031
• 6.6 Japan
  • 6.6.1 Japan Dog DNA Test Sales Value, 2020-2031
  • 6.6.2 Japan Dog DNA Test Sales Value by Type (%), 2024 VS 2031
  • 6.6.3 Japan Dog DNA Test Sales Value by Application, 2024 VS 2031
• 6.7 South Korea
  • 6.7.1 South Korea Dog DNA Test Sales Value, 2020-2031
  • 6.7.2 South Korea Dog DNA Test Sales Value by Type (%), 2024 VS 2031
  • 6.7.3 South Korea Dog DNA Test Sales Value by Application, 2024 VS 2031
• 6.8 Southeast Asia
  • 6.8.1 Southeast Asia Dog DNA Test Sales Value, 2020-2031
  • 6.8.2 Southeast Asia Dog DNA Test Sales Value by Type (%), 2024 VS 2031
  • 6.8.3 Southeast Asia Dog DNA Test Sales Value by Application, 2024 VS 2031
• 6.9 India
  • 6.9.1 India Dog DNA Test Sales Value, 2020-2031
  • 6.9.2 India Dog DNA Test Sales Value by Type (%), 2024 VS 2031
  • 6.9.3 India Dog DNA Test Sales Value by Application, 2024 VS 2031

7 Company Profiles

• 7.1 Embark Veterinary
  • 7.1.1 Embark Veterinary Profile
  • 7.1.2 Embark Veterinary Main Business
  • 7.1.3 Embark Veterinary Dog DNA Test Products, Services and Solutions
  • 7.1.4 Embark Veterinary Dog DNA Test Revenue (US$ Million) & (2020-2025)
  • 7.1.5 Embark Veterinary Recent Developments
• 7.2 Mars Petcare (Wisdom Panel)
  • 7.2.1 Mars Petcare (Wisdom Panel) Profile
  • 7.2.2 Mars Petcare (Wisdom Panel) Main Business
  • 7.2.3 Mars Petcare (Wisdom Panel) Dog DNA Test Products, Services and Solutions
  • 7.2.4 Mars Petcare (Wisdom Panel) Dog DNA Test Revenue (US$ Million) & (2020-2025)
  • 7.2.5 Mars Petcare (Wisdom Panel) Recent Developments
• 7.3 Orivet Genetic Pet Care
  • 7.3.1 Orivet Genetic Pet Care Profile
  • 7.3.2 Orivet Genetic Pet Care Main Business
  • 7.3.3 Orivet Genetic Pet Care Dog DNA Test Products, Services and Solutions
  • 7.3.4 Orivet Genetic Pet Care Dog DNA Test Revenue (US$ Million) & (2020-2025)
  • 7.3.5 Orivet Genetic Pet Care Recent Developments
• 7.4 DNA My Dog (Canadian Dog Group)
  • 7.4.1 DNA My Dog (Canadian Dog Group) Profile
  • 7.4.2 DNA My Dog (Canadian Dog Group) Main Business
  • 7.4.3 DNA My Dog (Canadian Dog Group) Dog DNA Test Products, Services and Solutions
  • 7.4.4 DNA My Dog (Canadian Dog Group) Dog DNA Test Revenue (US$ Million) & (2020-2025)
  • 7.4.5 DNA My Dog (Canadian Dog Group) Recent Developments
• 7.5 Ancestry
  • 7.5.1 Ancestry Profile
  • 7.5.2 Ancestry Main Business
  • 7.5.3 Ancestry Dog DNA Test Products, Services and Solutions
  • 7.5.4 Ancestry Dog DNA Test Revenue (US$ Million) & (2020-2025)
  • 7.5.5 Ancestry Recent Developments
• 7.6 TellmeGen (Koko Genetics)
  • 7.6.1 TellmeGen (Koko Genetics) Profile
  • 7.6.2 TellmeGen (Koko Genetics) Main Business
  • 7.6.3 TellmeGen (Koko Genetics) Dog DNA Test Products, Services and Solutions
  • 7.6.4 TellmeGen (Koko Genetics) Dog DNA Test Revenue (US$ Million) & (2020-2025)
  • 7.6.5 TellmeGen (Koko Genetics) Recent Developments
• 7.7 Meidike Gene
  • 7.7.1 Meidike Gene Profile
  • 7.7.2 Meidike Gene Main Business
  • 7.7.3 Meidike Gene Dog DNA Test Products, Services and Solutions
  • 7.7.4 Meidike Gene Dog DNA Test Revenue (US$ Million) & (2020-2025)
  • 7.7.5 Meidike Gene Recent Developments
• 7.8 Basepaws
  • 7.8.1 Basepaws Profile
  • 7.8.2 Basepaws Main Business
  • 7.8.3 Basepaws Dog DNA Test Products, Services and Solutions
  • 7.8.4 Basepaws Dog DNA Test Revenue (US$ Million) & (2020-2025)
  • 7.8.5 Basepaws Recent Developments
• 7.9 EasyDNA
  • 7.9.1 EasyDNA Profile
  • 7.9.2 EasyDNA Main Business
  • 7.9.3 EasyDNA Dog DNA Test Products, Services and Solutions
  • 7.9.4 EasyDNA Dog DNA Test Revenue (US$ Million) & (2020-2025)
  • 7.9.5 EasyDNA Recent Developments
• 7.10 VetGen
  • 7.10.1 VetGen Profile
  • 7.10.2 VetGen Main Business
  • 7.10.3 VetGen Dog DNA Test Products, Services and Solutions
  • 7.10.4 VetGen Dog DNA Test Revenue (US$ Million) & (2020-2025)
  • 7.10.5 VetGen Recent Developments
• 7.11 Royal Canin
  • 7.11.1 Royal Canin Profile
  • 7.11.2 Royal Canin Main Business
  • 7.11.3 Royal Canin Dog DNA Test Products, Services and Solutions
  • 7.11.4 Royal Canin Dog DNA Test Revenue (US$ Million) & (2020-2025)
  • 7.11.5 Royal Canin Recent Developments
• 7.12 Thermo Fisher Scientific
  • 7.12.1 Thermo Fisher Scientific Profile
  • 7.12.2 Thermo Fisher Scientific Main Business
  • 7.12.3 Thermo Fisher Scientific Dog DNA Test Products, Services and Solutions
  • 7.12.4 Thermo Fisher Scientific Dog DNA Test Revenue (US$ Million) & (2020-2025)
  • 7.12.5 Thermo Fisher Scientific Recent Developments

8 Industry Chain Analysis

• 8.1 Dog DNA Test Industrial Chain
• 8.2 Dog DNA Test Upstream Analysis
  • 8.2.1 Key Raw Materials
  • 8.2.2 Raw Materials Key Suppliers
  • 8.2.3 Manufacturing Cost Structure
• 8.3 Midstream Analysis
• 8.4 Downstream Analysis (Customers Analysis)
• 8.5 Sales Model and Sales Channels
  • 8.5.1 Dog DNA Test Sales Model
  • 8.5.2 Sales Channel
  • 8.5.3 Dog DNA Test Distributors

9 Research Findings and Conclusion

10 Appendix

• 10.1 Research Methodology
  • 10.1.1 Methodology/Research Approach
    • 10.1.1.1 Research Programs/Design
    • 10.1.1.2 Market Size Estimation
    • 10.1.1.3 Market Breakdown and Data Triangulation
  • 10.1.2 Data Source
    • 10.1.2.1 Secondary Sources
    • 10.1.2.2 Primary Sources
• 10.2 Author Details
• 10.3 Disclaimer