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시장보고서
상품코드
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세계의 무선 마우스 시장 점유율 분석과 규모, 주요 기업, 성장 동향, 예측(2025-2033년)Global Wireless Mouse Market Share Analysis and Size, Key Player, Growth Trends and Forecast Report 2025-2033 |
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무선 마우스 시장 규모 및 예측(2025-2033)
세계의 무선 마우스 시장 규모는 2024년에 21억 1,000만 달러로, 2033년까지 37억 4,000만 달러에 달할 것으로 예측되며, 2025-2033년에 CAGR로 6.57%의 성장이 전망됩니다. 시장 성장은 휴대용 컴퓨팅 주변기기에 대한 수요 증가, 원격 근무 문화, 무선 연결의 발전에 영향을 받고 있습니다. 또한 인체공학 및 배터리 수명의 향상으로 인해 소비자 및 상업용 시장에서 전 세계에서 보급이 확대되고 있습니다.
무선 마우스 시장 성장 촉진요인
원격근무와 BYOD 동향 확산 추세
세계적인 원격근무, 하이브리드 환경, BYOD(Bring Your Own Device) 동향은 무선 마우스와 같은 무선 주변기기에 큰 파급효과를 가져오고 있습니다. 직원들이 자택, 공유 오피스 등 다양한 장소에서 원격 근무를 하는 시간이 늘어나면서 컴팩트하고 미니멀한 솔루션에 대한 수요가 증가하고 있습니다. 무선 마우스는 편안한 움직임, 조작의 용이성, 엉킴 없는 책상을 가져다주며 오늘날의 직장에 가장 적합한 장비로 자리 잡고 있습니다. 이러한 업무 문화의 변화, 특히 팬데믹 이후의 변화는 개인 소비자와 기업 조달 시장 모두에서 일관된 수요의 강력한 촉진제가 되고 있으며, 2023년 6월, Razer Inc.는 Razer Cobra Pro Wireless Mouse의 신제품을 발표했습니다.
게이밍 제품 및 인체공학적 제품에 대한 수요 증가
게이밍은 무선 마우스 시장의 큰 원동력이 되고 있습니다. 게이머들은 낮은 지연 시간, 커스터마이징 가능한 버튼, 장시간 사용에도 인체공학적인 조작성을 갖춘 고성능 장비를 원하고 있습니다. 현재 무선 게이밍 마우스는 유선 마우스와 동등하거나 그 이상의 성능을 제공하여 프로게이머와 캐주얼 게이머 모두에게 호평을 받고 있습니다. 또한 손목의 피로와 반복적인 스트레스로 인한 부상을 방지하기 위해 인체공학적 설계가 적용된 모델이 프로게이머들에게 요구되고 있습니다. 인체공학적 건강에 대한 관심 증가는 센서 기술과 개인화 기술의 발전과 함께 무선 마우스 시장의 게이밍 및 전문 사용자층에서 지속적인 성장 기회를 제공합니다. 2024년 10월, Logitech은 인도에서 로지텍 무선 마우스 M196은 오른손잡이와 왼손잡이 모두 사용할 수 있는 양손잡이용 무선 마우스이며, 블루투스 LE를 탑재하고, 3가지 색상으로 출시되었습니다.
기술 혁신과 파워 배터리
블루투스 저에너지(BLE), USB-C 고속 충전, 더 긴 배터리 수명 등 모든 개발이 무선 마우스 시장의 성장에 핵심적인 역할을 하고 있으며, 무선 마우스는 그 어느 때보다 효율적이고 신뢰할 수 있게 되었습니다. 원활한 멀티 디바이스 연결, 커스터마이징 가능한 버튼, DPI 조정으로 사용자 경험이 향상되었습니다. 배터리 기술도 발전하여 대부분의 모델은 한 번 충전으로 몇 주에서 몇 달 동안 사용할 수 있습니다. 이러한 진화에 따라 유선 마우스에서 무선 마우스로 전환하는 소비자와 기업이 늘고 있으며, 이에 따라 전 세계에서 무선 마우스를 채택하는 기업도 증가하고 있습니다. 블루투스 5.0을 통해 사용자는 페어링 문제나 반복적인 연결 끊김 없이 보다 효율적이고 합리적인 사용자 경험을 보장받을 수 있으며, 가정과 직장에서 모두 사용할 수 있습니다.
무선 마우스 산업의 과제
유선 마우스보다 비쌉니다.
무선 마우스 산업의 큰 과제 중 하나는 유선 마우스보다 상대적으로 비싼 경향이 있다는 점입니다. 무선 마우스는 편리하고 휴대성이 높지만, 배터리, 고급 센서, 무선 모듈을 사용하므로 생산 비용이 높습니다. 특히 가격을 중시하는 시장에서는 이러한 비용으로 인해 무선 마우스의 가격이 높아져 절약형 소비자의 구매 의욕을 떨어뜨릴 수 있습니다. 기업용 조달에서도 예산상의 제약으로 인해 유선 주변기기가 선호될 수 있습니다. 제조업체는 시장 침투를 촉진하고 기존 유선 제품과 효과적으로 경쟁하기 위해 비용과 기능의 균형을 맞출 필요가 있습니다.
세계의 무선 마우스 시장에 대해 조사했으며, 성장 촉진요인과 과제, 각 부문의 분석, 주요 기업의 분석 등을 제공하고 있습니다.
Wireless Mouse Market Size and Forecast 2025-2033
Global Wireless Mouse Market was worth USD 2.11 billion in 2024 and is expected to reach USD 3.74 billion by 2033, with a CAGR of 6.57 % from 2025 to 2033. The growth in the market is influenced by rising demand for portable computing peripherals, remote work culture, and wireless connectivity advancements. Improved ergonomics and battery life are also driving global uptake across consumer and commercial markets.
Wireless Mouse Market Global Market Report by Product (Optical Mice, Laser Mice), End Use (Personal Use, Professional Use), Distribution Channel (Offline, Online), Countries and Company Analysis, 2025-2033.
Wireless Mouse Market Overview
A wireless mouse is a computer device that is linked to a piece of equipment without the need for physical cables, usually through the use of Bluetooth or a USB receiver with radio frequency (RF) technology. It enables the user to navigate and control a computer more at liberty, being more flexible and convenient than the wired version. Wireless mice rely on batteries or rechargeable cells and may be equipped with such features as ergonomic shapes, dual buttons, and customizable functions.
Wireless mice popularity has increased immensely because of the rise in laptop, tablet, and other portable device adoption. Gaming, remote work, and the need for organized work areas have also boosted demand for wireless options. Technology has minimized latency and enhanced battery life, positioning them as a good choice for casual and business use. Logitech, Microsoft, and Razer are among the brands that have diversified their wireless mouse lines to meet different requirements such as gaming, work, and travel.
Drivers of Wireless Mouse Market Growth
Increased Remote Work and BYOD Trends
The worldwide trend of remote work, hybrid setups, and Bring Your Own Device (BYOD) initiatives has given a huge surge to wireless peripherals, such as wireless mice. With professionals spending more time working remotely-back home, in shared office spaces, or from anywhere else-the demand for compact and minimalist solutions has gained prominence. Wireless mice provide comfort of movement, ease of operation, and a tangle-free desk, making them the perfect device for today's workplaces. This change in work culture, particularly post-pandemic, has been a potent driver of consistent demand in both individual consumers and corporate procurement markets. In June 2023, Razer Inc. introduced a new Razer Cobra Pro Wireless Mouse product.
Expansion in Gaming and Ergonomic Product Demand
Gaming has become a major driver in the wireless mouse market. Gamers require high-performance devices with low latency, customizable buttons, and ergonomic usability for long periods of use. Current wireless gaming mice provide similar or superior performance compared to wired mice, appealing to both professional and casual gamers. Moreover, ergonomic models are more and more demanded by professionals in order to prevent wrist strain and repetitive stress injury. The increased concern for ergonomic health, along with advancements in sensor technology and personalization, is driving sustained growth opportunities within the gaming and professional user base segments of the wireless mouse market. Oct 2024, Logitech formally announced a wireless mouse in India. The wireless mouse Logitech M196 includes an ambidextrous form, which suits right-handed or left-handed operation. It has Bluetooth LE and three bright colors.
Technical Innovation and Power Battery
All developments have served a central position in the growth of the market for wireless mice. Technologies like Bluetooth Low Energy (BLE), USB-C fast charging, and longer battery life have made wireless mice more efficient and dependable than ever. Seamless multi-device connectivity, customizable buttons, and DPI adjustment make the user experience better. Battery technology has also evolved, with most models providing weeks or even months of usage on a single charge. As these advancements go mainstream, there are more and more consumers and businesses moving beyond wired mice to adopt wireless variants, and with this, more and more enterprises are adopting worldwide. Logitech's MX Master 3Suses Bluetooth 5.0 to provide one-click seamless pairing with up to three devices and is perfect to use at both home and workplace. With Bluetooth 5.0, users don't have to suffer from repeated pairing problems and disconnections, ensuring a more efficient and streamlined user experience.
Issues with the Wireless Mouse Industry
Greater Expense Than Wired Counterparts
One of the main issues with the wireless mouse industry is that it tends to be relatively more expensive than wired mice. Though wireless mice are convenient and mobile, the use of batteries, sophisticated sensors, and wireless modules raises production expenses. This is costly, making wireless versions more pricey, thereby discouraging frugal consumers, particularly in markets sensitive to price. In procurement for enterprises, budget constraints could also result in the preference for wired peripherals. Producers have to balance costs with features in order to drive market penetration and effectively compete against conventional wired products.
Battery Reliance and Latency Issues
Even with the improvement in battery technology, wireless mice continue to be hampered by their reliance on battery life. They can cause interruptions to the user if they suddenly run out of power. Even though latency has improved, some professional or gaming users continue to view wired mice as providing superior real-time feedback, especially in professional gaming scenarios. While top-of-the-line wireless models do mitigate these issues, it still exists at the lower end of the product category. These technical constraints and performance hesitancies can limit usage in certain user bases, particularly where reliability and accuracy are paramount.
Wireless Optical Mouse Market
Wireless optical mice are the most common form of wireless mouse, using LED sensors to sense movement on most flat surfaces. They are inexpensive, energy-efficient, and suitable for general use such as browsing, document editing, and general use. Their low cost and compatibility with various devices make them a favorite among home users and students. With the development of wireless technology, optical mice also provide better accuracy and battery life, propelling universal acceptance. The market is supported by high demand in both developed and emerging economies, where consumers seek convenience and value in personal or educational computer peripherals.
Wireless Laser Mouse Market
Wireless laser mice provide higher sensitivity and accuracy than optical mice, and they can be used in professional and high-performance uses. They perform well on a broader variety of surfaces, such as glass and shiny surfaces, due to the high-tech laser sensor technology. Designers, engineers, and gamers who need precision and silky smooth control prefer these mice. While generally more costly, their better tracking and longevity make the cost worthwhile. The wireless laser mouse market is increasing steadily, particularly among professional users and high-end customers who want a more sensitive and flexible input device across a variety of workspaces and surfaces.
Personal Use Wireless Mouse Market
The personal use market segment of the wireless mouse market serves individual buyers who need comfort, simplicity, and portability in everyday computing tasks. These mice are widely utilized for web surfing, media viewing, social networking, and light productivity. The key characteristics are small size, looks, and long battery life. With the increased use of remote learning, online shopping, and casual gaming, wireless mouse demand in home environments has grown exponentially. Price and simplicity are important purchasing considerations. Brands provide a variety of choices in different colors and designs, which attract users with different tastes and budgets.
Professional Use Wireless Mouse Market
Professional users require wireless mice that provide performance, reliability, and ergonomic design for long-term daily use. These products are extensively used in office settings, corporate environments, and by freelancers who value productivity. Functionalities like programmable keys, adjustable DPI, quiet clicks, and dual-mode connectivity improve work efficiency. In industries like design, finance, and software development, accuracy and ergonomics are essential. The professional market is on the rise with increased usage of flexible work models, remote working, and enterprise-class hardware upgrades. Employers are increasingly spending on quality peripherals to enhance worker satisfaction and performance, further accelerating this market segment.
Online Wireless Mouse Market
The internet space has emerged as a prominent avenue for the wireless mouse industry with the help of e-commerce growth and changing patterns of consumer buying behavior. Web portals such as Amazon, Flipkart, Alibaba, and branded websites provide huge varieties of wireless mice with exhaustive specifications, ratings from customers, and competitive pricing. Convenience, access to global brands, and regular discounts during online purchases ensure that many shoppers prefer this avenue. With increasing internet penetration, online payments, and day of delivery offerings, online sales of wireless mice are rising by regions. Online channels are also used by brands to introduce new models and tap larger populations.
United States Wireless Mouse Market
The United States is one of the largest and most developed markets for wireless mice. High PC and laptop penetration along with robust remote and hybrid work patterns fuel persistent demand. The U.S. also has a high installed base of gamers, freelancers, and corporate professionals, who are all dependent on wireless peripherals for convenience and performance. The premium product adoption is high, with users prioritizing ergonomics, customization, and ruggedness. The early adopters and technology-loving users drive the high adoption of new and innovative wireless mouse models. With a strong e-commerce infrastructure in place, product reach is high, which is another driver for market growth. November 2024. Logitech, a leading player in this sector, released the news of extending the availability of refurbished products for work and play profiles. This ranges from a broad selection of mice, tablet peripherals, keyboards, and so forth. It is offered in the U.S. on Logitech eBay Refurbished brand store and company website for Europe and North America.
Germany Wireless Mouse Market
Germany, as Europe's economic leader, has a thriving wireless mouse market driven by its strong automotive, manufacturing, and engineering sectors. German professionals value quality and precision, fueling demand for high-performance and ergonomic wireless mice. The country's emphasis on workplace efficiency and employee well-being has boosted interest in wireless accessories. Germany also has a significant gaming community that favors advanced wireless models. Additionally, the nation's green initiatives are promoting usage of energy-efficient gadgets, such as rechargeable wireless mice. As part of the larger movement toward digital offices, Germany continues to invest in contemporary hardware solutions, thus ranking among the key European market players.
India Wireless Mouse Market
India's wireless mouse market is growing fast, led by rising internet penetration, digital education, and an increasing number of remote workers. The extensive adoption of laptops in education, freelancing, and startups is driving healthy demand for economical and dependable wireless peripherals. As customers look for convenient and portable solutions, wireless mice are increasingly becoming the first choice over their wired counterparts. Online channels have provided a wide variety of options, which is driving sales in urban and semi-urban areas. Although the adoption of high-end products is limited, budget-friendly products are witnessing healthy adoption. As digital literacy and use of devices are on the rise, the outlook for the market in India remains extremely optimistic. Taiwanese technology company Asus has announced the Asus Wireless Mouse MD102 in India to further strengthen its accessories portfolio in the country. The Asus MD102 wireless mouse is available for Rs 1,799 and has two colours: Dark Grey and White. It will be available online on ASUS e-shop, Flipkart and Amazon from September 2024.
Saudi Arabia Wireless Mouse Market
Saudi Arabia wireless mouse market is gaining from fast-paced digital transformation and smart office adoption in line with the country's Vision 2030 objectives. Government policies and private sector investments in education, technology, and business modernization are promoting the adoption of modern computing accessories. Wireless mice are becoming increasingly popular among students, professionals, and businesses due to their convenience and functionality. High disposable incomes underpin demand for mid- to high-end models with ergonomic and gaming capabilities. Furthermore, as the country develops its digital infrastructure and encourages remote working environments, demand for wireless computing peripherals is likely to increase steadily, making it an attractive regional market.
Market Segmentations
Product
End Use
Distribution Channel
Countries
North America
Europe
Asia Pacific
Latin America
Middle East & Africa
All companies have been covered with 4 Viewpoints