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시장보고서
상품코드
1610674
크라우드펀딩 시장 규모, 점유율, 성장 분석 : 자금조달 유형별, 플랫폼 유형별, 투자자 유형별, 업계별, 지역별 - 산업 예측(2024-2031년)Crowdfunding Market Size, Share, Growth Analysis, By Funding Type (Equity Crowdfunding, Debt Crowdfunding), By Platform Type, By Investor Type, By Industry Vertical, By Region - Industry Forecast 2024-2031 |
세계의 크라우드펀딩 시장 규모는 2022년에 14억 3,000만 달러로 평가되며, 2023년 16억 7,000만 달러에서 2031년에는 67억 달러로 성장하며, 예측 기간(2024-2031년)의 CAGR은 16.7%로 성장할 전망입니다.
크라우드펀딩은 다양한 개인들의 소액 기부를 통해 특정 활동을 지원하는 강력한 자금 조달 메커니즘으로 등장했습니다. 이러한 접근 방식은 잠재적 기부자를 효과적으로 끌어들이는 소셜미디어 및 기타 대중 커뮤니케이션 플랫폼의 전략적 마케팅 구상에 크게 영향을 받고 있습니다. 크라우드펀딩 조직이 이러한 채널을 통해 도달 범위를 넓히면 인지도를 높일 수 있을 뿐만 아니라 제품 판매를 촉진하고 다양한 기업의 영업 및 마케팅을 효율화할 수 있습니다. 소셜미디어에 대한 의존도가 높아지면서 스마트폰과 인터넷 사용률 증가와 함께 크라우드펀딩의 활동과 수요를 증폭시킬 것으로 예상됩니다. 그 결과, 미국 크라우드펀딩 시장은 강력한 성장세를 보일 것으로 예상되며, 내년에도 지속적인 CAGR을 나타낼 것으로 전망됩니다.
Global Crowdfunding Market size was valued at USD 1.43 billion in 2022 and is poised to grow from USD 1.67 billion in 2023 to USD 6.7 billion by 2031, growing at a CAGR of 16.7% in the forecast period (2024-2031).
Crowdfunding has emerged as a powerful fundraising mechanism, leveraging small contributions from diverse individuals to support specific causes. This approach is significantly influenced by strategic marketing initiatives on social media and other mass communication platforms, which effectively engage potential donors. As crowdfunding organizations expand their reach through these channels, they not only raise awareness but also promote products, streamlining sales marketing for various businesses. The growing dependence on social media, coupled with rising smartphone and internet usage, is expected to amplify crowdfunding activities and demand. Consequently, the US crowdfunding market is anticipated to experience robust growth, with a sustainable compound annual growth rate (CAGR) projected for the upcoming year.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Crowdfunding market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Crowdfunding Market Segmental Analysis
Global Crowdfunding Market is segmented by Funding Type, Platform Type, Investor Type, Industry Vertical and region. Based on Funding Type, the market is segmented into Equity Crowdfunding, Debt Crowdfunding, Reward-Based Crowdfunding, Donation-Based Crowdfunding, Revenue-Based Crowdfunding. Based on Platform Type, the market is segmented into Generalist Platforms, Specialized Platforms, Cause-Based Platforms. Based on Investor Type, the market is segmented into Individuals, Accredited Investors, Venture Capitalists, Angel Investors, Financial Institutions, Government Agencies. Based on Industry Vertical, the market is segmented into Technology, Healthcare, Real Estate, Energy, Manufacturing, Consumer Goods, Education, Finance, Entertainment. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.
Driver of the Global Crowdfunding Market
The Global Crowdfunding market is propelled by the rising prominence of crowdfunding platforms, particularly in the wake of the pandemic, as they effectively facilitate donations to individuals affected by various challenges. These platforms play a crucial role in promoting social causes, particularly through capital donations to charities that aim to uplift and support communities. Additionally, the burgeoning number of startup companies worldwide contributes significantly to the market's expansion, as these innovative ventures leverage crowdfunding to secure essential pre-profit capital. In North America alone, approximately 17.5% of the population is engaged in startups, highlighting the sector's potential for further growth and validation of crowdfunding as an essential financial resource.
Restraints in the Global Crowdfunding Market
The Global Crowdfunding market, while experiencing rapid growth, may encounter significant challenges related to the management and allocation of funds raised. A primary concern arises when donations are misappropriated for personal gain rather than their intended philanthropic purposes. Such misuse can undermine the trust that backers place in crowdfunding platforms, potentially leading to increased skepticism and reluctance to contribute in the future. If donors perceive that their contributions are not being utilized effectively or ethically, the overall credibility of the crowdfunding sector could be compromised, thereby hindering its expansion and development in the months and years to come.
Market Trends of the Global Crowdfunding Market
The global crowdfunding market is experiencing significant growth, driven by the increasing demand for seed capital through online platforms and the appeal of reward-based crowdfunding. This model allows early-stage companies to secure funding by offering investors perks in exchange for their contributions, fostering innovation and project execution with potential for high future revenue. As businesses seek alternative financing solutions, and digital platforms streamline the fundraising process, the crowdfunding landscape is evolving rapidly. This trend not only empowers startups but also attracts a diverse pool of investors looking for unique opportunities, positioning the crowdfunding market for robust expansion in the coming years.