벌꿀 시장 규모, 점유율, 성장 분석 : 가공별, 유통 채널별, 제품 유형별, 용도별, 포장별, 지역별 - 산업 예측(2024-2031년)

Global Honey Market was valued at USD 9.01 billion in 2022 and is poised to grow from USD 9.49 billion in 2023 to USD 14.34 billion by 2031, growing at a CAGR of 5.3% during the forecast period (2024-2031).

The Honey Market is experiencing robust growth driven by increasing consumer awareness of honey's health benefits, particularly its use in natural remedies and its antimicrobial properties. With the rising prevalence of chronic ailments like diabetes and heart disease, demand for honey as a health booster is surging. The market is further supported by its integration into medications, notably for cough and throat infections, driven by its scientifically recognized therapeutic attributes. The launch of organic honey products and substantial investments in organic goods present lucrative opportunities for manufacturers. The Government of India is promoting beekeeping through training initiatives, while the growing e-commerce sector and organized distribution channels enhance market accessibility. Increased R&D investments by key players are expected to further stimulate market expansion.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Honey market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Honey Market Segmental Analysis

Global Honey Market is segmented by processing, distribution channels, product types, application, packaging and region. Based on processing, the market is segmented into organic and conventional. Based on distribution channels, the market is segmented into hypermarkets & supermarkets, convenience stores, online retailers and other. Based on product types, the market is segmented into monofloral honey (clover, orange, buckwheat, others) and polyfloral honey (wildflower, others). Based on application, the market is segmented into food & beverages (bakery products, confectionery, beverages, others), personal care & cosmetics (skin care, hair care, others), pharmaceuticals (cough syrups, wound care, others) and others (industrial uses, animal feed). Based on packaging, the market is segmented into glass jars, plastics, squeeze packs and others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.

Driver of the Global Honey Market

The global honey market is primarily driven by the increasing consumer awareness of health benefits associated with natural sweeteners, particularly honey, in comparison to artificial alternatives. Artificial sweeteners are associated with various health risks, including obesity, high cholesterol, and cardiovascular diseases, while honey boasts a lower glycemic index that prevents rapid spikes in blood sugar levels. Additionally, honey is rich in antioxidants, which contribute positively to overall health by reducing oxidative stress and inflammation. Its therapeutic properties and nutrition make honey a favored choice across all age groups, further enhancing its demand in the market. The diverse health advantages of honey, such as its role in promoting heart health, aiding in weight management, and even improving athletic performance, continue to drive consumer preference, propelling the growth of the global honey market even further.

Restraints in the Global Honey Market

The global honey market faces significant restraints due to the widespread availability of artificial sweeteners such as aspartame and acesulfame, which are commonly used in soft drinks, along with other substitutes like saccharin, sucralose, and stevia. These alternatives are often cheaper and more accessible, limiting the demand for organic honey. Furthermore, honey adulteration and fraudulent practices have exacerbated the issue, negatively impacting product pricing and overall market growth. According to the US Pharmacopeia's Food Fraud database, honey ranks as the third most adulterated food, trailing only behind milk and olive oil. Consequently, manufacturers of high-quality honey endure financial setbacks as consumers increasingly turn to these alternative sweeteners and syrups, further hindering market expansion.

Market Trends of the Global Honey Market

The Global Honey market is witnessing a significant shift toward organic honey, particularly in the personal care segment, as informed consumers increasingly prioritize natural and safe ingredients. This trend is fueled by growing awareness of the harmful effects of synthetic additives, prompting consumers to seek products that feature organic honey's beneficial properties. Its role as a gentle exfoliator, moisture-retainer, and natural fragrance enhancer in cosmetics is driving demand. Consequently, manufacturers are responding by integrating organic honey into their formulations, reflecting a broader trend towards sustainability and wellness in consumer preferences, thus bolstering the market's growth in the personal care industry.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Driver & Opportunities
  • Restraints & Challenges
• Porters Analysis & Impact
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2023
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Patent Analysis
• Case Studies
• Customer & Buying Criteria Analysis

Global Honey Market Size by Processing & CAGR (2024-2031)

• Market Overview
• Organic
• Conventional

Global Honey Market Size by Distribution Channel & CAGR (2024-2031)

• Market Overview
• Hypermarkets & Supermarkets
• Convenience Stores
• Online Retailers
• Other

Global Honey Market Size by Product Type & CAGR (2024-2031)

• Market Overview
• Monofloral Honey
  • Clover
  • Orange
  • Buckwheat
  • Others
• Polyfloral Honey
  • Wildflower
  • Others

Global Honey Market Size by Applications & CAGR (2024-2031)

• Market Overview
• Food & Beverages
  • Bakery Products
  • Confectionery
  • Beverages
  • Others
• Personal Care & Cosmetics
  • Skin Care
  • Hair Care
  • Others
• Pharmaceuticals
  • Cough Syrups
  • Wound Care
  • Others
• Others
  • Industrial Uses
  • Animal Feed

Global Honey Market Size by Packaging & CAGR (2024-2031)

• Market Overview
• Glass Jars
• Plastic Containers
• Squeeze Packs
• Others

Global Honey Market Size & CAGR (2024-2031)

• North America, (Processing, Distribution Channel, Product Type, Applications, Packaging)
  • US
  • Canada
• Europe, (Processing, Distribution Channel, Product Type, Applications, Packaging)
  • UK
  • Germany
  • Spain
  • France
  • Italy
  • Rest of Europe
• Asia-Pacific, (Processing, Distribution Channel, Product Type, Applications, Packaging)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America, (Processing, Distribution Channel, Product Type, Applications, Packaging)
  • Brazil
  • Rest of Latin America
• Middle East & Africa, (Processing, Distribution Channel, Product Type, Applications, Packaging)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2023
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2023
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

• Barkman Honey, LLC
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dabur India Ltd
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Capilano Honey Limited
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• African Bronze Honey Company
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• New Zealand Honey Co.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pastili Limited
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Comvita Ltd.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• North Dallas Honey Company (Nature Nate)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Streamland Honey Group Ltd.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dutch Gold Honey, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bee Maid Honey Limited
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Rowse Honey Ltd.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Billy Bee Honey Products
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HoneyLab Ltd.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Little Bee Impex
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Golden Acres Honey Products Ltd.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hi-Tech Natural Products (India) Ltd.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Madhava Honey
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Manuka Health New Zealand
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Beehive Botanicals Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendation