스쿠터 시장 규모, 점유율, 성장 분석 : 제품 유형별, 전기 스쿠터 유형별, 지역별 - 산업 예측(2024-2031년)

Global Scooter Market size was valued at USD 70.30 billion in 2022 and is poised to grow from USD 74.66 billion in 2023 to USD 120.80 billion by 2031, growing at a CAGR of 6.20% during the forecast period (2024-2031).

The surge in urbanization and enhanced road connectivity in emerging economies is driving a significant increase in transportation demand, particularly for individual vehicles. The popularity of scooters stems from their lightweight, user-friendly nature, and cost-effectiveness, with battery electric models leading the way due to their pollution-free operation and independence from fuel sources. Improved road infrastructure not only supports economic growth but also significantly boosts the logistics sector, as businesses favor scooters for their efficiency in navigating traffic and lower fuel consumption compared to traditional vehicles. Manufacturers are increasingly investing in innovative technologies to create high-speed, budget-friendly options. Furthermore, electric scooter OEMs are actively entering these markets, expanding consumer choices and supporting sustainable transportation solutions.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Scooter market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Scooter Market Segmental Analysis

Global Scooter Market is segmented by Product Type, Electric Scooter Type, and Region. Based on Product Type, the market is segmented into Electric Scooter, Normal Scooter. Based on Electric Scooter Type, the market is segmented into Conventional Electric Scooter, Swappable Electric Scooter. Based on Region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Scooter Market

The global scooter market is being significantly driven by favorable government initiatives that are enhancing the demand for electric scooters. With substantial investments in charging infrastructure and various consumer incentives, original equipment manufacturers (OEMs) have the potential to broaden their revenue streams and expand into new geographic areas. While developed economies in Europe are enacting stringent regulations to limit vehicle emissions, developing countries like India are allocating increased budgets to enhance their electric charging station infrastructure. These concerted efforts by governments are crucial in promoting the adoption of electric scooters and improving overall market dynamics.

Restraints in the Global Scooter Market

One of the primary challenges facing the global scooter market, particularly for electric scooters, is the inadequate charging infrastructure. The ability to conveniently charge an electric scooter at any time and place is a significant factor for potential buyers. Unlike developed countries, many developing nations lack sufficient charging stations, creating a considerable barrier to the adoption of electric two-wheelers. Consumers are increasingly concerned about the availability of charging options prior to their purchase, and the existing limitations in infrastructure may deter potential users from transitioning to electric scooters. This underdeveloped charging network is a substantial restraint on market growth.

Market Trends of the Global Scooter Market

The global scooter market is experiencing a noticeable trend driven by significant investments in research and development aimed at enhancing battery and charging technologies. Innovations in lithium-ion batteries are expanding energy storage capacity while reducing costs, making electric kick scooters increasingly viable for budget-conscious consumers. As R&D efforts progress, we can anticipate improvements in electric vehicle range, reduced weight, faster charging times, and a minimized carbon footprint. This evolution not only aligns with the growing demand for sustainable transportation solutions but also opens up lucrative revenue opportunities within the affordable mobility scooter segment, positioning the market for robust growth.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Driver & Opportunities
  • Restraints & Challenges
• Porters Analysis & Impact
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2023
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Technological Advancement
• Regulatory Landscape
• Patent Analysis
• Case Studies
• Customer & Buying Criteria Analysis

Global Scooter Market Size by Product Type & CAGR (2024-2031)

• Market Overview
• Electric Scooter
• Normal Scooter

Global Scooter Market Size by Electric Scooter Type & CAGR (2024-2031)

• Market Overview
• Conventional Electric Scooter
• Swappable Electric Scooter

Global Scooter Market Size & CAGR (2024-2031)

• North America, (Product Type, Electric Scooter Type)
  • US
  • Canada
• Europe, (Product Type, Electric Scooter Type)
  • UK
  • Germany
  • Spain
  • France
  • Italy
  • Rest of Europe
• Asia-Pacific, (Product Type, Electric Scooter Type)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America, (Product Type, Electric Scooter Type)
  • Brazil
  • Rest of Latin America
• Middle East & Africa, (Product Type, Electric Scooter Type)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2023
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2023
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

• Yadea Technology Group Co. Ltd
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zhejiang Luyuan Electric Vehicle Co Ltd
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Niu Technologies
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mahendra GenZe
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hero Electric
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Vmoto Limited
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• GOTRAX
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Govecs Group
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BMW Motorrad International
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Gogoro Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• OKAI Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Razor USA LLC.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendation