포비돈 요오드 시장 규모, 점유율, 성장 분석 : 제품 유형별, 용도별, 최종사용자별, 유통 채널별, 지역별 - 산업 예측(2025-2032년)

Global Povidone Iodine Market size was valued at USD 1.5 billion in 2023 and is poised to grow from USD 1.56 billion in 2024 to USD 2.1 billion by 2032, growing at a CAGR of 3.8% during the forecast period (2025-2032).

The povidone iodine market is experiencing steady growth, driven by its recognized antiseptic properties and widespread usage in wound care, surgical procedures, and as a topical disinfectant. Increasing infection control demands in healthcare, along with heightened hygiene awareness across various industries, are propelling market expansion. Key influencing factors include advancements in medical technology, the rising prevalence of chronic wounds, and the necessity for effective infection prevention solutions. Ongoing research to improve the efficacy and safety of povidone iodine products is vital for market resilience. The market outlook remains positive, with growth anticipated due to the emergence of new healthcare facilities and rising global population demands. However, environmental concerns and the development of alternative disinfectants may impact future market dynamics, emphasizing the need for sustainable practices and innovative product solutions.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Povidone Iodine market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Povidone Iodine Market Segmental Analysis

Global Povidone Iodine Market is segmented by product type, application, end user, distribution channel and region. Based on product type, the market is segmented into povidone iodine solution, povidone iodine scrub, povidone iodine gauze, povidone iodine ointment and povidone iodine swabs. Based on application, the market is segmented into antiseptic, disinfectant, skin cleansing, wound care and first aid. Based on end user, the market is segmented into hospitals, clinics, ambulatory surgical centers, pharmacies and home care settings. Based on distribution channel, the market is segmented into hospital pharmacies, retail pharmacies, e-commerce platforms and direct sales. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Povidone Iodine Market

The Povidone Iodine market is significantly driven by the rising demand for its application in pet care. Renowned for its potent antiseptic properties, Povidone Iodine is extensively utilized for skin disinfection in pets and animals, especially considering their susceptibility to injuries due to their active nature. Its user-friendly application forms, such as sprays and scrubs, make it particularly appealing for pet owners. Notably, the American Pet Products Association (APPA) highlighted a remarkable US$ 100 billion in global pet industry sales in 2020, a figure bolstered by increased pet adoptions during the pandemic. This growing investment in the pet care industry underscores the critical relevance and expansion prospects for the Povidone Iodine market.

Restraints in the Global Povidone Iodine Market

The global Povidone Iodine market faces several restraints, particularly due to the existence of alternatives. While Povidone Iodine is recognized for its efficacy as an antiseptic and disinfectant, its use is limited for individuals with iodine allergies, who may experience side effects such as skin irritation, redness, swelling, itching, or burning. In such cases, alternatives like aqueous chlorhexidine emerge as attractive substitutes. Notably, aqueous chlorhexidine is often preferred for procedures like intravitreal injection prophylaxis and ocular surgeries, especially for allergic patients. The availability and growing acceptance of these alternative antiseptics and disinfectants present significant challenges to the Povidone Iodine market's growth trajectory.

Market Trends of the Global Povidone Iodine Market

The global povidone iodine market is witnessing a significant upward trend, fueled by increasing healthcare awareness regarding hygiene and infection prevention measures. As both healthcare professionals and patients become more cognizant of the importance of effective antiseptics in minimizing infection risks, the demand for povidone iodine is surging across various healthcare settings. This rise is driven by its established efficacy in surgical preparations, wound care, and as a disinfectant in both clinical and home environments. Consequently, manufacturers are poised to innovate and expand product lines to cater to this growing demand, reinforcing povidone iodine's position as a cornerstone in infection control protocols globally.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Pricing Analysis
• Regulatory Analysis
• Patent Analysis
• Case Study Analysis
• Value Chain Analysis

Global Povidone Iodine Market Size by Product Type & CAGR (2025-2032)

• Market Overview
• Povidone Iodine Solution
• Povidone Iodine Scrub
• Povidone Iodine Gauze
• Povidone Iodine Ointment
• Povidone Iodine Swabs

Global Povidone Iodine Market Size by Application & CAGR (2025-2032)

• Market Overview
• Antiseptic
• Disinfectant
• Skin Cleansing
• Wound Care
• First Aid

Global Povidone Iodine Market Size by End User & CAGR (2025-2032)

• Market Overview
• Hospitals
• Clinics
• Ambulatory Surgical Centers
• Pharmacies
• Home Care Settings

Global Povidone Iodine Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Hospital Pharmacies
• Retail Pharmacies
• E-Commerce Platforms
• Direct Sales

Global Povidone Iodine Market Size & CAGR (2025-2032)

• North America (Product Type, Application, End User, Distribution Channel)
  • US
  • Canada
• Europe (Product Type, Application, End User, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product Type, Application, End User, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product Type, Application, End User, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product Type, Application, End User, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• BASF SE
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ashland
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Evonik Industries AG
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lonza Group AG
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Clariant AG
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Eastman Chemical Company
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Merck KGaA
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Solvay
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Huntsman Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lubrizol Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Akzo Nobel N.V.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tosoh Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Perstorp Holding AB
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Univar Solutions
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Dow Chemical Company
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Samirian Chemicals
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Boai NKY Pharmaceuticals
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kao Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• JH Nanhang Life Sciences Co., Ltd.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Quatchem Limited
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations