하이브리드 전기자동차 시장 규모, 점유율, 성장 분석 : 추진 유형별, 구성 유형별, 차종별, 전원별, 지역별 - 산업 예측(2025-2032년)

Hybrid Electric Vehicle Market size was valued at USD 79.0 billion in 2023 and is poised to grow from USD 95.75 billion in 2024 to USD 445.81 billion by 2032, growing at a CAGR of 21.2% during the forecast period (2025-2032).

The global hybrid electric vehicle (HEV) market is poised for significant growth, driven by heightened emphasis on reducing vehicle emissions. Increased investments in hybrid technologies and advancements in battery systems are expected to create new opportunities for industry players. Stricter emission regulations, rising fuel costs, and available incentives for HEV purchases further support market expansion. Additionally, growing consumer awareness around sustainability and emissions is likely to enhance the adoption of hybrid vehicles. However, challenges such as high upfront costs, limited fuel savings compared to electric vehicles, dependence on costly battery materials, and the complexity of hybrid powertrains may hinder market penetration in the foreseeable future. Overall, the hybrid electric vehicle market faces a dynamic landscape of opportunities and challenges.

Top-down and bottom-up approaches were used to estimate and validate the size of the Hybrid Electric Vehicle market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Hybrid Electric Vehicle Market Segments Analysis

Global Hybrid Electric Vehicle Market is segmented by Propulsion Type, Configuration Type, Vehicle Type, Power Source and region. Based on Propulsion Type, the market is segmented into Plug-in Hybrids, Full Hybrids, Mild Hybrids and Others. Based on Configuration Type, the market is segmented into Parallel HEV, Series HEV and Combination HEV. Based on Vehicle Type, the market is segmented into Passenger Cars, Commercial Vehicles, Two-Wheelers and Others. Based on Power Source, the market is segmented into Stored Electricity and On Board Electric Generator. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Hybrid Electric Vehicle Market

The driving force behind the Hybrid Electric Vehicle (HEV) market is the escalating levels of global pollution and its detrimental effects on the environment, prompting both governments and consumers to seek sustainable transportation alternatives that can lower emissions. Stricter regulations, including the Corporate Average Fuel Economy (CAFE) standards in the United States, Euro 6 regulations in Europe, and China's VI emission standards, are anticipated to significantly enhance the outlook for the global hybrid electric vehicle market. By promoting cleaner vehicle technologies, these policies will likely stimulate growth in the HEV sector, aligning consumer choices with environmental sustainability efforts.

Restraints in the Hybrid Electric Vehicle Market

The Hybrid Electric Vehicle (HEV) market faces notable restraints, primarily due to the higher costs associated with these vehicles compared to conventional gasoline or diesel options. The advanced hybrid technologies and sophisticated battery systems contribute to this elevated pricing. As a result, potential buyers, particularly those in budget-sensitive demographics, may be discouraged from opting for HEVs, favoring more affordable traditional vehicles instead. This financial barrier can limit the widespread adoption of hybrid electric vehicles, particularly in markets where cost considerations are paramount, ultimately hindering the growth and expansion of the HEV segment in the automotive industry.

Market Trends of the Hybrid Electric Vehicle Market

The Hybrid Electric Vehicle (HEV) market is increasingly trending towards the use of lightweight materials and aerodynamic designs, with manufacturers prioritizing these innovations to enhance vehicle efficiency and performance. By incorporating advanced materials such as carbon fiber and aluminum, alongside streamlined designs that minimize aerodynamic drag, HEVs can achieve reduced weight, leading to improved fuel efficiency and driving dynamics. This focus not only appeals to environmentally-conscious consumers but also attracts performance-oriented buyers seeking a balance between sustainability and driving enjoyment. As manufacturers continue to invest in these technologies, the hybrid segment is poised to capitalize on the growing demand for eco-friendly yet high-performing vehicles.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global Hybrid Electric Vehicle Market Size by Propulsion Type & CAGR (2025-2032)

• Market Overview
• Plug-in Hybrids
• Full Hybrids
• Mild Hybrids
• Others

Global Hybrid Electric Vehicle Market Size by Configuration Type & CAGR (2025-2032)

• Market Overview
• Parallel HEV
• Series HEV
• Combination HEV

Global Hybrid Electric Vehicle Market Size by Vehicle Type & CAGR (2025-2032)

• Market Overview
• Passenger Cars
• Commercial Vehicles
• Two-Wheelers
• Others

Global Hybrid Electric Vehicle Market Size by Power Source & CAGR (2025-2032)

• Market Overview
• Stored Electricity
• On Board Electric Generator

Global Hybrid Electric Vehicle Market Size & CAGR (2025-2032)

• North America (Propulsion Type, Configuration Type, Vehicle Type, Power Source)
  • US
  • Canada
• Europe (Propulsion Type, Configuration Type, Vehicle Type, Power Source)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Propulsion Type, Configuration Type, Vehicle Type, Power Source)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Propulsion Type, Configuration Type, Vehicle Type, Power Source)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Propulsion Type, Configuration Type, Vehicle Type, Power Source)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Toyota Motor Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Honda Motor Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ford Motor Company (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hyundai Motor Company (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kia Corporation (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• General Motors Company (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BMW AG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mercedes-Benz Group AG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Volkswagen AG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Stellantis N.V. (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nissan Motor Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Renault S.A. (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Volvo Cars (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BYD Company Ltd. (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Geely Automobile Holdings Limited (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Great Wall Motor Company Limited (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mitsubishi Motors Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Subaru Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mazda Motor Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lucid Group, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations