고급 인증 시장 규모, 점유율, 성장 분석, 인증 유형별, 인증 방법별, 전개 모드별, 조직 규모별, 최종 이용 산업별, 지역별 - 산업 예측(2025-2032년)

Global Advanced Authentication Market size was valued at USD 16.86 billion in 2023 and is poised to grow from USD 18.56 billion in 2024 to USD 40.08 billion by 2032, growing at a CAGR of 10.1% during the forecast period (2025-2032).

The advanced authentication market is set for significant growth due to escalating cybersecurity threats, increasing adoption of BYOD and remote work models, the rise in online banking, and advancements in biometric technologies. With a marked uptick in cyberattacks, data breaches, and identity theft, businesses are prioritizing robust authentication systems to enhance security. The growing freelance workforce and BYOD trends further fuel the demand for advanced authentication solutions. However, challenges such as privacy concerns related to biometric data, interoperability issues, high implementation costs, and concerns about false positives may hinder market adoption. As organizations seek to bolster their security measures, balancing these challenges will be crucial for sustained market progress in this evolving landscape.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Advanced Authentication market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Advanced Authentication Market Segments Analysis

Global Advanced Authentication Market is segmented by Authentication Type, Authentication Method, Deployment Mode, Organization Size, End-Use Industry and region. Based on Authentication Type, the market is segmented into Single-factor Authentication and Multi-factor Authentication. Based on Authentication Method, the market is segmented into Biometrics, Smart Cards, Tokens, Mobile Smart Credentials, User-based Public Key Infrastructure (PKI) and Others. Based on Deployment Mode, the market is segmented into On-Premises and Cloud-Based. Based on Organization Size, the market is segmented into Small and Medium Enterprises (SMEs) and Large Enterprises. Based on End-Use Industry, the market is segmented into Banking, Financial Services, and Insurance (BFSI), Healthcare, Government, Defense, IT and Telecommunications, Retail and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Advanced Authentication Market

The surge in digital banking, mobile wallet usage, and e-commerce has significantly increased the need for robust and efficient user authentication methods. Advanced authentication plays a vital role in meeting compliance requirements for regulations like PSD2, while simultaneously enhancing the customer experience by minimizing friction during online transactions. As the popularity of contactless payments and financial technology continues to rise, the necessity for real-time user identity verification technologies becomes even more pronounced. This growing demand for secure authentication solutions is driving the expansion of the Global Advanced Authentication market, as businesses strive to protect their users and streamline digital interactions.

Restraints in the Global Advanced Authentication Market

The Global Advanced Authentication market faces notable restraints due to the collection and storage of biometric data, including fingerprints, facial scans, and voiceprints, which raises considerable privacy and ethical issues. The risk associated with data breaches is particularly concerning, as biometric identifiers are immutable and cannot be altered after a compromise. This has led to increasing user apprehension regarding the management, processing, and sharing of their sensitive data. Furthermore, the heightened regulatory scrutiny surrounding biometric surveillance is likely to impede the widespread adoption of advanced authentication solutions, contributing to potential challenges within the market moving forward.

Market Trends of the Global Advanced Authentication Market

The Global Advanced Authentication market is witnessing a significant trend toward passwordless authentication solutions, driven by the need to mitigate vulnerabilities associated with traditional password systems. Advanced authentication companies are increasingly adopting innovative techniques such as biometrics-fingerprint and facial recognition-hardware security keys, and magic links sent via email or SMS. This shift not only enhances security by reducing phishing risks but also greatly improves user experience, as customers seek faster and more convenient access methods. As organizations prioritize robust security measures amidst rising cyber threats, the demand for such advanced authentication technologies is expected to surge, reshaping the digital landscape.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies
• Technological Analysis

Global Advanced Authentication Market Size by Authentication Type & CAGR (2025-2032)

• Market Overview
• Single-factor Authentication
• Multi-factor Authentication

Global Advanced Authentication Market Size by Authentication Method & CAGR (2025-2032)

• Market Overview
• Biometrics
  • Fingerprint Recognition
  • Facial Recognition
  • Iris Recognition
• Smart Cards
• Tokens
• Mobile Smart Credentials
• User-based Public Key Infrastructure (PKI)
• Others

Global Advanced Authentication Market Size by Deployment Mode & CAGR (2025-2032)

• Market Overview
• On-Premises
• Cloud-Based

Global Advanced Authentication Market Size by Organization Size & CAGR (2025-2032)

• Market Overview
• Small and Medium Enterprises (SMEs)
• Large Enterprises

Global Advanced Authentication Market Size by End-Use Industry & CAGR (2025-2032)

• Market Overview
• Banking, Financial Services, and Insurance (BFSI)
• Healthcare
• Government
• Defense
• IT and Telecommunications
• Retail
• Others

Global Advanced Authentication Market Size & CAGR (2025-2032)

• North America (Authentication Type, Authentication Method, Deployment Mode, Organization Size, End-Use Industry)
  • US
  • Canada
• Europe (Authentication Type, Authentication Method, Deployment Mode, Organization Size, End-Use Industry)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Authentication Type, Authentication Method, Deployment Mode, Organization Size, End-Use Industry)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Authentication Type, Authentication Method, Deployment Mode, Organization Size, End-Use Industry)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Authentication Type, Authentication Method, Deployment Mode, Organization Size, End-Use Industry)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Fujitsu Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Thales Group (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NEC Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Broadcom Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dell Technologies Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Safran Identity and Security SAS (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ValidSoft Group (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• PistolStar Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SecurEnvoy Ltd. (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BIO-key International Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Absolute Software Corporation (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• IBM Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• CA Technologies (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Oracle Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• CSC BSS (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• MasterCard Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Versasec AB (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Atos Corporation (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations