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1755506

사진 인쇄 및 상품 시장 규모, 점유율, 성장 분석, 제품 유형별, 유통 채널별, 최종사용자별, 인쇄 사이즈별, 지역별 - 산업 예측(2025-2032년)

Photo Printing And Merchandise Market Size, Share, and Growth Analysis, By Product Type (Canvas Prints, Greeting Cards), By Distribution Channel (Online, Retail), By End User, By Print Size, By Region - Industry Forecast 2025-2032

발행일: | 리서치사: SkyQuest | 페이지 정보: 영문 197 Pages | 배송안내 : 3-5일 (영업일 기준)

    
    
    



※ 본 상품은 영문 자료로 한글과 영문 목차에 불일치하는 내용이 있을 경우 영문을 우선합니다. 정확한 검토를 위해 영문 목차를 참고해주시기 바랍니다.

사진 인쇄 및 상품 세계 시장 규모는 2023년에 216억 달러, 2024년 228억 3,000만 달러에서 2032년에는 355억 7,000만 달러로 성장하고, 예측 기간(2025년-2032년) CAGR은 5.7%를 나타낼 전망입니다.

세계 사진 인쇄 및 상품 시장은 몇 가지 주요 트렌드에 힘입어 성장세를 보이고 있습니다. 디지털 미디어 소비 증가, 유기적 트래픽과 검색 엔진 최적화에 대한 관심 증가가 수요를 견인하고 있습니다. 또한, 개인화된 마케팅으로의 전환과 동영상 컨텐츠의 급격한 증가는 소비자들이 독특하고 매력적인 경험을 추구함에 따라 매우 중요한 요소로 작용하고 있습니다. 또한, 인플루언서 마케팅과 제휴 마케팅의 부상은 컨텐츠 전략을 재구성하고 시장에서의 보급을 가속화하고 있습니다. 반면, 컨텐츠의 포화, ROI 측정의 어려움, 막대한 리소스 요구 사항, 규제적 장애물 등은 향후 시장 침투를 저해할 수 있습니다. 그럼에도 불구하고, 이러한 추세의 수렴은 2023년 이후 사진 인쇄 및 상품 분야가 확대될 가능성이 높다는 것을 보여줍니다.

목차

서론

  • 조사 목적
  • 조사 범위
  • 정의

조사 방법

  • 정보 조달
  • 2차와 1차 데이터 방법
  • 시장 규모 예측
  • 시장 전제조건과 제한

주요 요약

  • 세계 시장 전망
  • 공급과 수요 동향 분석
  • 부문별 기회 분석

시장 역학과 전망

  • 시장 개요
  • 시장 규모
  • 시장 역학
    • 성장 촉진요인과 기회
    • 성장 억제요인과 과제
  • Porter의 Five Forces 분석

주요 시장 인사이트

  • 중요 성공 요인
  • 경쟁 정도
  • 주요 투자 기회
  • 시장 생태계
  • 시장의 매력 지수(2024년)
  • PESTEL 분석
  • 거시경제 지표
  • 밸류체인 분석
  • 가격 분석

사진 인쇄 및 상품 시장 규모 : 제품 유형별&CAGR(2025-2032)

  • 시장 개요
  • 캔버스 프린트
  • 축하 카드
  • 포토북
  • 사진 기프트
    • 캘린더
    • 키홀더
    • 머그컵
    • 퍼즐
  • 사진 프린트

사진 인쇄 및 상품 시장 규모 : 유통 채널별&CAGR(2025-2032)

  • 시장 개요
  • 온라인
    • 모바일 앱
    • 웹사이트
  • 소매
    • 하이퍼마켓
    • 포토 레버러토리
    • 전문점

사진 인쇄 및 상품 시장 규모 : 최종사용자별&CAGR(2025-2032)

  • 시장 개요
  • 소비자
  • 전문
    • 기업
    • 사진가

사진 인쇄 및 상품 시장 규모 : 인쇄 사이즈별&CAGR(2025-2032)

  • 시장 개요
    • 11×14
    • 8×10
  • 파노라마
    • 6×17
  • 표준
    • 4×6
    • 5×7

사진 인쇄 및 상품 시장 규모 : 지역별&CAGR(2025-2032)

  • 북미
    • 미국
    • 캐나다
  • 유럽
    • 독일
    • 스페인
    • 프랑스
    • 영국
    • 이탈리아
    • 기타 유럽
  • 아시아태평양
    • 중국
    • 인도
    • 일본
    • 한국
    • 기타 아시아태평양
  • 라틴아메리카
    • 브라질
    • 기타 라틴아메리카
  • 중동 및 아프리카
    • GCC 국가
    • 남아프리카공화국
    • 기타 중동 및 아프리카

경쟁 정보

  • 주요 5개사 비교
  • 주요 기업의 시장 포지셔닝(2024년)
  • 주요 시장 기업이 채택한 전략
  • 최근 시장 동향
  • 기업의 시장 점유율 분석(2024년)
  • 주요 기업 개요
    • 기업 상세
    • 제품 포트폴리오 분석
    • 기업 부문별 점유율 분석
    • 매출 전년대비 비교(2022-2024년)

주요 기업 개요

  • Cewe Stiftung & Co. KGaA(Germany)
  • Fujifilm Holdings Corporation(Japan)
  • Kodak Alaris(UK)
  • Snapfish LLC(USA)
  • Mpix(USA)
  • Nations Photo Lab(USA)
  • Photobox Group(UK)
  • Vistaprint(USA/Ireland)
  • Amazon Prints(USA)
  • Walgreens Photo(USA)
  • CVS Photo(USA)
  • Walmart Photo(USA)
  • Artifact Uprising(USA)
  • Blurb, Inc.(USA)
  • Key Developments
  • Picaboo(USA)
  • Photobook Worldwide(Malaysia)
  • Printo(India)

결론과 제안

LSH 25.07.01

Global Photo Printing And Merchandise Market size was valued at USD 21.6 billion in 2023 and is poised to grow from USD 22.83 billion in 2024 to USD 35.57 billion by 2032, growing at a CAGR of 5.7% during the forecast period (2025-2032).

The global photo printing and merchandise market is poised for growth fueled by several key trends. Increasing digital media consumption, along with heightened focus on organic traffic and search engine optimization, is driving demand. The shift toward personalized marketing and the surge in video content are also pivotal, as consumers increasingly seek unique, engaging experiences. In addition, the rise of influencer and affiliate marketing is reshaping content strategies, amplifying market adoption. Conversely, challenges such as content saturation, difficulties in measuring ROI, extensive resource requirements, and regulatory hurdles could hinder market penetration moving forward. Nevertheless, the convergence of these trends signifies a robust potential for expansion in the photo printing and merchandise sector through 2023 and beyond.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Photo Printing And Merchandise market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Photo Printing And Merchandise Market Segments Analysis

Global Photo Printing And Merchandise Market is segmented by Product Type, Distribution Channel, End User, Print Size and region. Based on Product Type, the market is segmented into Canvas Prints, Greeting Cards, Photo Books, Photo Gifts and Photo Prints. Based on Distribution Channel, the market is segmented into Online and Retail. Based on End User, the market is segmented into Consumer and Professional. Based on Print Size, the market is segmented into Large, Panoramic and Standard. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Photo Printing And Merchandise Market

The Global Photo Printing and Merchandise market is being significantly driven by the rise of e-commerce and online channels, which have revolutionized consumer access to photo and merchandise printing services. With user-friendly interfaces, innovative design tools, and home delivery options, online photo printing companies have effectively eliminated the need for in-person visits to physical stores. Consumers can now easily upload, edit, and order personalized photo products within minutes, catering to their growing preference for digital convenience. As e-commerce continues to flourish, it is expanding the global landscape of the photo printing and merchandise market, making it more accessible than ever.

Restraints in the Global Photo Printing And Merchandise Market

The Global Photo Printing and Merchandise market faces significant challenges due to a notable consumer shift towards digital solutions such as cloud storage, digital albums, and social media for photo management. This trend diminishes the demand for physical prints, as many individuals prefer the convenience of free or inexpensive digital storage options, which allows them to bypass traditional printing altogether. Consequently, this growing reliance on digital formats restricts the frequency of purchases for photo merchandise. As digital convenience continues to dominate, it poses a substantial competitive threat to the core offerings of the photo printing industry, serving as a key market constraint.

Market Trends of the Global Photo Printing And Merchandise Market

The Global Photo Printing and Merchandise market is experiencing a significant shift towards sustainability and eco-friendliness, reflecting consumer demand for environmentally responsible products. As brands increasingly adopt recycled materials, water-based inks, and biodegradable packaging, sustainability has emerged as a crucial competitive edge in the sector. Customers are now more inclined to choose photo products that not only capture cherished moments but also resonate with their ecological values. This trend is fueling innovation across material sourcing, production processes, and logistics, thereby reinforcing sustainability as a core element of brand identity and fostering greater trust in the personalized merchandise landscape.

Table of Contents

Introduction

  • Objectives of the Study
  • Scope of the Report
  • Definitions

Research Methodology

  • Information Procurement
  • Secondary & Primary Data Methods
  • Market Size Estimation
  • Market Assumptions & Limitations

Executive Summary

  • Global Market Outlook
  • Supply & Demand Trend Analysis
  • Segmental Opportunity Analysis

Market Dynamics & Outlook

  • Market Overview
  • Market Size
  • Market Dynamics
    • Drivers & Opportunities
    • Restraints & Challenges
  • Porters Analysis
    • Competitive rivalry
    • Threat of substitute
    • Bargaining power of buyers
    • Threat of new entrants
    • Bargaining power of suppliers

Key Market Insights

  • Key Success Factors
  • Degree of Competition
  • Top Investment Pockets
  • Market Ecosystem
  • Market Attractiveness Index, 2024
  • PESTEL Analysis
  • Macro-Economic Indicators
  • Value Chain Analysis
  • Pricing Analysis

Global Photo Printing And Merchandise Market Size by Product Type & CAGR (2025-2032)

  • Market Overview
  • Canvas Prints
  • Greeting Cards
  • Photo Books
  • Photo Gifts
    • Calendars
    • Keychains
    • Mugs
    • Puzzles
  • Photo Prints

Global Photo Printing And Merchandise Market Size by Distribution Channel & CAGR (2025-2032)

  • Market Overview
  • Online
    • Mobile App
    • Website
  • Retail
    • Hypermarkets
    • Photo Labs
    • Specialty Stores

Global Photo Printing And Merchandise Market Size by End User & CAGR (2025-2032)

  • Market Overview
  • Consumer
  • Professional
    • Businesses
    • Photographers

Global Photo Printing And Merchandise Market Size by Print Size & CAGR (2025-2032)

  • Market Overview
  • Large
    • 11 X 14
    • 8 X 10
  • Panoramic
    • 6 X 17
  • Standard
    • 4 X 6
    • 5 X 7

Global Photo Printing And Merchandise Market Size & CAGR (2025-2032)

  • North America (Product Type, Distribution Channel, End User, Print Size)
    • US
    • Canada
  • Europe (Product Type, Distribution Channel, End User, Print Size)
    • Germany
    • Spain
    • France
    • UK
    • Italy
    • Rest of Europe
  • Asia Pacific (Product Type, Distribution Channel, End User, Print Size)
    • China
    • India
    • Japan
    • South Korea
    • Rest of Asia-Pacific
  • Latin America (Product Type, Distribution Channel, End User, Print Size)
    • Brazil
    • Rest of Latin America
  • Middle East & Africa (Product Type, Distribution Channel, End User, Print Size)
    • GCC Countries
    • South Africa
    • Rest of Middle East & Africa

Competitive Intelligence

  • Top 5 Player Comparison
  • Market Positioning of Key Players, 2024
  • Strategies Adopted by Key Market Players
  • Recent Developments in the Market
  • Company Market Share Analysis, 2024
  • Company Profiles of All Key Players
    • Company Details
    • Product Portfolio Analysis
    • Company's Segmental Share Analysis
    • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

  • Cewe Stiftung & Co. KGaA (Germany)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Fujifilm Holdings Corporation (Japan)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Kodak Alaris (UK)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Snapfish LLC (USA)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Mpix (USA)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Nations Photo Lab (USA)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Photobox Group (UK)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Vistaprint (USA/Ireland)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Amazon Prints (USA)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Walgreens Photo (USA)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • CVS Photo (USA)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Walmart Photo (USA)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Artifact Uprising (USA)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Blurb, Inc. (USA)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
  • Key Developments
  • Picaboo (USA)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Photobook Worldwide (Malaysia)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Printo (India)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments

Conclusion & Recommendations

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