의료용 SaaS 시장 규모, 점유율, 성장 분석 : 애플리케이션별, 배포 모드별, 최종사용자별, 지역별 - 산업 예측(2025-2032년)

Global Healthcare Software as a Service Market size was valued at USD 20.9 billion in 2023 and is poised to grow from USD 25.08 billion in 2024 to USD 107.84 billion by 2032, growing at a CAGR of 20.0% during the forecast period (2025-2032).

The global healthcare Software as a Service (SaaS) market is experiencing significant growth driven by the demand for integrated healthcare IT solutions that promote cloud-based access and enhance interoperability. This growth is further fueled by the need for real-time data sharing, which is essential for effective patient care. The increasing adoption of electronic health records (EHRs), telehealth services, e-prescribing, and medical billing systems is particularly influencing the expansion of the market, especially in outpatient care and specialty practices. Moreover, the ongoing digital transformation in patient engagement and clinical workflows is anticipated to accelerate market development. The scalable nature of SaaS, along with its capability to integrate with various third-party applications, is helping organizations streamline operations and reduce IT costs while improving patient interaction.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Healthcare Software as a Service market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Healthcare Software as a Service Market Segments Analysis

Global Healthcare Software as a Service Market is segmented by Application, Deployment Mode, End User and region. Based on Application, the market is segmented into Patient Portal, Telemedicine, Mobile Communication and e-Prescribing. Based on Deployment Mode, the market is segmented into Private, Hybrid and Public. Based on End User, the market is segmented into Payer and Provider. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Healthcare Software as a Service Market

The rising adoption of teleconsultations, remote patient monitoring, and virtual care is driving an upsurge in demand for the Software as a Service (SaaS) model in healthcare. This approach enables healthcare providers to offer services without significant initial infrastructure costs, facilitating real-time updates and seamless integration with mobile devices. Such capabilities are crucial for enhancing healthcare accessibility in both urban and remote areas, allowing for scalable solutions that can adapt to evolving patient needs. As the healthcare landscape continues to shift towards digital solutions, the SaaS model stands out as a vital resource for improving and expanding patient care delivery.

Restraints in the Global Healthcare Software as a Service Market

The Global Healthcare Software as a Service market faces significant challenges due to concerns surrounding the storage and sharing of patient health information in cloud environments. Risks such as data breaches, cyberattacks, and non-compliance with data protection regulations, including standards like HIPAA and GDPR, contribute to apprehension within the healthcare sector. This hesitance may stem from the complexities associated with adhering to various country-specific data residency laws and the potential consequences of failing to safeguard sensitive information. As a result, some stakeholders within the healthcare industry may be reluctant to adopt cloud-based SaaS solutions that could enhance care and service delivery.

Market Trends of the Global Healthcare Software as a Service Market

The Global Healthcare Software as a Service (SaaS) market is increasingly witnessing the integration of artificial intelligence and predictive analytics, significantly transforming care delivery and operational efficiency. This trend empowers healthcare providers with advanced tools to analyze vast datasets, leading to enhanced population health management and more accurate forecasting of disease outbreaks. Moreover, AI-driven insights facilitate the development of personalized treatment plans tailored to individual patient needs, ultimately improving outcomes and patient satisfaction. As the demand for innovative healthcare solutions grows, the incorporation of these technologies is poised to reshape the landscape of healthcare services, enhancing decision-making processes and resource allocation.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Technology Analysis
• Case Studies
• Customer Buying Behavior Analysis

Global Healthcare Software as a Service Market Size by Application & CAGR (2025-2032)

• Market Overview
• Patient Portal
• Telemedicine
• Mobile Communication
• e-Prescribing

Global Healthcare Software as a Service Market Size by Deployment Mode & CAGR (2025-2032)

• Market Overview
• Private
• Hybrid
• Public

Global Healthcare Software as a Service Market Size by End User & CAGR (2025-2032)

• Market Overview
• Payer
• Provider

Global Healthcare Software as a Service Market Size & CAGR (2025-2032)

• North America (Application, Deployment Mode, End User)
  • US
  • Canada
• Europe (Application, Deployment Mode, End User)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Application, Deployment Mode, End User)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Application, Deployment Mode, End User)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Application, Deployment Mode, End User)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Microsoft
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Salesforce, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Adobe
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SAP
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Oracle
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cisco Systems, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Google
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• IBM
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ServiceNow
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Simplify Healthcare
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Workday, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Suki AI, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations