자수 시장 규모, 점유율, 성장 분석, 제품 유형별, 최종 이용 산업별, 소재 유형별, 기법별, 유통 채널별, 지역별 - 산업 예측(2025-2032년)

Global Embroidery Market size was valued at USD 3.8 billion in 2023 and is poised to grow from USD 4.06 billion in 2024 to USD 6.93 billion by 2032, growing at a CAGR of 6.9% during the forecast period (2025-2032).

The global embroidery market is witnessing substantial growth, fueled by the expanding textile and apparel industry, heightened consumer demand for personalized products, and advancements in technology. Embroidery enhances the visual appeal and uniqueness of clothing, accessories, and home furnishings, attracting clients seeking distinctive items. Local artisans, boutique brands, and fashion houses contribute to this trend by prioritizing handmade and bespoke offerings. The rising retail networks and exposure to global markets further stimulate demand for embroidered products. Additionally, the popularity of ethnic and cultural fashion trends promotes embroidery's role in traditional attire. Technological innovations enhance design accuracy and productivity, with high-speed computerized machines and advanced design software yielding superior embroidery quality, longevity, and versatility across various fabrics and product categories.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Embroidery market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Embroidery Market Segments Analysis

Global Embroidery Market is segmented by Product Type, End-Use Industry, Material Type, Technique, Distribution Channel and region. Based on Product Type, the market is segmented into Machine Embroidery, Hand Embroidery, Digital Embroidery, Embroidered Apparel and Embroidered Accessories. Based on End-Use Industry, the market is segmented into Fashion and Apparel, Home Textiles, Sports and Outdoor, Healthcare and Promotional Products. Based on Material Type, the market is segmented into Cotton, Polyester, Silk, Nylon and Blended Fabrics. Based on Technique, the market is segmented into Cross-Stitch, Free-Motion Embroidery, Applique Embroidery, Cutwork and Wool Embroidery. Based on Distribution Channel, the market is segmented into Online Stores, Brick-and-Mortar Retailers, Wholesale Distributors, Direct Sales and Craft and Specialty Stores. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Embroidery Market

One of the key market drivers for the global embroidery market is the rising trend of personalized and customized apparel and home textiles. As consumers increasingly seek unique and distinctive products, brands and designers are turning to embroidery as a means of differentiation in a saturated market. This shift is further fueled by advancements in embroidery technology, which allow for faster production times and intricate designs, making it easier for businesses to meet the growing demand for customizations. Additionally, the expanding e-commerce sector facilitates access to embroidered products, enhancing their visibility and appeal among consumers who value individuality and personal expression.

Restraints in the Global Embroidery Market

One key market restraint for the global embroidery market is the high cost associated with advanced embroidery machinery and technology. As manufacturers increasingly adopt sophisticated equipment to enhance production efficiency and product quality, the initial investment can be prohibitively high, particularly for small and medium-sized enterprises. This financial barrier may limit market participation and slow down the adoption of innovative techniques as businesses weigh the costs against potential returns. Additionally, the maintenance and operational costs of such advanced machinery can strain budgets, further complicating growth and expansion efforts in an increasingly competitive landscape.

Market Trends of the Global Embroidery Market

The global embroidery market is experiencing a significant shift towards personalization and customization, as consumers increasingly gravitate towards unique merchandise that reflects their individual style and identity. This trend is particularly evident in sectors such as fashion, business attire, and home furnishings, where personalized embroidery adds a distinctive touch. Fashion brands are capitalizing on this demand by offering custom web-based solutions and exclusive collections, enhancing customer engagement and loyalty. Concurrently, bespoke embroidery services are gaining traction, leading to a burgeoning market for high-quality, individualized embroidery solutions that cater to diverse consumer preferences and foster deeper brand connections.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global Embroidery Market Size by Product Type & CAGR (2025-2032)

• Market Overview
• Machine Embroidery
• Hand Embroidery
• Digital Embroidery
• Embroidered Apparel
• Embroidered Accessories

Global Embroidery Market Size by End-Use Industry & CAGR (2025-2032)

• Market Overview
• Fashion and Apparel
• Home Textiles
• Sports and Outdoor
• Healthcare
• Promotional Products

Global Embroidery Market Size by Material Type & CAGR (2025-2032)

• Market Overview
• Cotton
• Polyester
• Silk
• Nylon
• Blended Fabrics

Global Embroidery Market Size by Technique & CAGR (2025-2032)

• Market Overview
• Cross-Stitch
• Free-Motion Embroidery
• Applique Embroidery
• Cutwork
• Wool Embroidery

Global Embroidery Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Online Stores
• Brick-and-Mortar Retailers
• Wholesale Distributors
• Direct Sales
• Craft and Specialty Stores

Global Embroidery Market Size & CAGR (2025-2032)

• North America (Product Type, End-Use Industry, Material Type, Technique, Distribution Channel)
  • US
  • Canada
• Europe (Product Type, End-Use Industry, Material Type, Technique, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product Type, End-Use Industry, Material Type, Technique, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product Type, End-Use Industry, Material Type, Technique, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product Type, End-Use Industry, Material Type, Technique, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Brother Industries, Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tajima Group (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Janome Sewing Machine Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• JUKI Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bernina International AG (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ricoma International Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ZSK Stickmaschinen GmbH (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SWF (SunStar Co. Ltd.) (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Barudan Co. Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Melco International (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• PFAFF Industriesysteme und Maschinen GmbH (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Singer Sewing Company (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HappyJapan Inc. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mitsubishi Electric Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Beijing DAHAO Technology Corp., Ltd. (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zhejiang Xinsheng Technology Co., Ltd. (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zhejiang Yuelong Sewing Equipment Co., Ltd. (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ColDesi (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Meistergram (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Husqvarna Viking (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations