자동차용 선바이저 시장 규모, 점유율, 성장 분석 : 구성요소별, 차량별, 추진 방식별, 판매 채널별, 재료별, 지역별 - 업계 예측(2026-2033년)

Automotive Sun Visor Market size was valued at USD 2.66 Billion in 2024 and is poised to grow from USD 2.8 Billion in 2025 to USD 4.1 Billion by 2033, growing at a CAGR of 4.9% during the forecast period (2026-2033).

The automotive sun visor market reveals a crucial component designed to reduce sun glare for enhanced safety of drivers and passengers. These visors, typically rectangular and manually operated, are available in both fixed and expandable options and often include integrated mirrors. Positioned on the vehicle's ceiling, they feature ergonomic designs that enhance usability through multifunctional components. The market comprises conventional and LCD varieties, catering to diverse consumer preferences. Pioneering manufacturers are focusing on lightweight designs by utilizing innovative materials, including recycled plastics, to improve efficiency. Each sun visor assembly includes various parts such as electric cables, padding, mirror frames, and screws, with vinyl being a popular choice for its durability and functionality in automotive applications.

Top-down and bottom-up approaches were used to estimate and validate the size of the Automotive Sun Visor market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Automotive Sun Visor Market Segments Analysis

Global Automotive Sun Visor Market is segmented by Component, Vehicle, Propulsion, Sales Channel, Material and region. Based on Component, the market is segmented into Conventional and LCD. Based on Vehicle, the market is segmented into Passenger Vehicles and Commercial Vehicles. Based on Propulsion, the market is segmented into ICE and Electric Vehicle. Based on Sales Channel, the market is segmented into Original Equipment Manufacturer (OEM) and Aftermarket. Based on Material, the market is segmented into Fabric, Vinyl and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Automotive Sun Visor Market

The Automotive Sun Visor market is significantly influenced by the Asia Pacific region, highlighted by the robust presence of the automotive industry in nations like China, Japan, and South Korea. This region is poised for sustained growth, driven by an anticipated upsurge in vehicle production. Several key factors are fueling this market expansion, including a growing population, the ongoing increase in vehicle ownership, and evolving lifestyle trends that coincide with higher disposable incomes. As these dynamics play out, the region's leadership in the market is likely to strengthen, further boosting demand for automotive sun visors.

Restraints in the Automotive Sun Visor Market

The automotive sun visor market faces several inherent challenges that may hinder its growth and innovation. Although sun visors are essential for enhancing driver and passenger comfort by blocking sunlight, traditional designs often fall short in terms of effectiveness. Their fixed positioning on the windshield provides only limited coverage, which can result in insufficient shading and an inability to fully protect vehicle occupants from harsh sunlight. Additionally, the rigidity in their adjustability complicates the ability to adapt to changing sun angles, leading to discomfort. These limitations underscore the need for improved designs and functionalities in automotive sun visor solutions.

Market Trends of the Automotive Sun Visor Market

The automotive sun visor market is witnessing significant growth propelled by various factors including heightened vehicle demand and production levels, as well as increasing traffic volumes. The growing focus on vehicle and driver safety further enhances the market's appeal, with consumers prioritizing protective features in their vehicles. Additionally, the rise in global population and advancements in production capabilities, particularly in emerging economies like China and South Korea, are expected to bolster market expansion. As consumers increasingly seek innovative and multifunctional sun visors that enhance comfort and safety, the automotive sun visor market is well-positioned for sustained growth and development.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Customer & Buying Criteria Analysis
• Raw Material Analysis

Global Automotive Sun Visor Market Size by Component & CAGR (2026-2033)

• Market Overview
• Conventional
• LCD

Global Automotive Sun Visor Market Size by Vehicle & CAGR (2026-2033)

• Market Overview
• Passenger Vehicles
• Commercial Vehicles

Global Automotive Sun Visor Market Size by Propulsion & CAGR (2026-2033)

• Market Overview
• ICE
• Electric Vehicle

Global Automotive Sun Visor Market Size by Sales Channel & CAGR (2026-2033)

• Market Overview
• Original Equipment Manufacturer (OEM)
• Aftermarket

Global Automotive Sun Visor Market Size by Material & CAGR (2026-2033)

• Market Overview
• Fabric
• Vinyl
• Others

Global Automotive Sun Visor Market Size & CAGR (2026-2033)

• North America (Component, Vehicle, Propulsion, Sales Channel, Material)
  • US
  • Canada
• Europe (Component, Vehicle, Propulsion, Sales Channel, Material)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Component, Vehicle, Propulsion, Sales Channel, Material)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Component, Vehicle, Propulsion, Sales Channel, Material)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Component, Vehicle, Propulsion, Sales Channel, Material)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• Yanfeng Automotive Interiors (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Magna International (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Faurecia (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Toyota Boshoku Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• TS TECH Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kasai Kogyo Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Seoyon E-Hwa (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Draexlmaier Group (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Adient plc (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lear Corporation (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Johnson Controls International plc (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NHK Spring Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• GAC Component Co., Ltd. (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tachi-S Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Futuris Group (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• CIE Automotive (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Inteva Products (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• AD Plastik (Croatia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations