GPS 추적 장치 시장 규모, 점유율 및 성장 분석 : 최종사용자별, 기술별, 용도별, 장비 유형별, 지역별 - 업계 예측(2026-2033년)

Global GPS Tracking Device Market size was valued at USD 4.32 Billion in 2024 and is poised to grow from USD 4.9 Billion in 2025 to USD 13.6 Billion by 2033, growing at a CAGR of 13.6% during the forecast period (2026-2033).

The global GPS tracking device market is witnessing robust growth fueled by heightened interest in fleet management solutions, concerns surrounding vehicle security, and advancements in logistics and supply chain efficiency. Real-time tracking benefits are driving businesses from various sectors-such as transportation, construction, and delivery services-to adopt these devices for improved operational efficiency and regulatory compliance. The integration of GPS tracking devices within Internet of Things (IoT) frameworks is enhancing their functionality with features like remote monitoring and predictive maintenance. Additionally, the surge in IoT and cloud technology demand, along with increased commercial vehicle sales, significantly contributes to market expansion. Furthermore, the ongoing evolution of digital mapping and GPS software advancements is expected to further propel the market forward.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global GPS Tracking Device market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global GPS Tracking Device Market Segments Analysis

Global GPS Tracking Device Market is segmented by End User, Technology, Application, Device Type and region. Based on End User, the market is segmented into Automotive, Aerospace & Defense, Healthcare, Transportation, Metal & Mining and Others. Based on Technology, the market is segmented into Standalone Tracker, Advance Tracker and OBD Device. Based on Application, the market is segmented into Vehicle Tracking, Fleet Management, Car Rental Services, Stolen Vehicle Recovery, Cargo & Freight, Others Based on Device Type, the market is segmented into Cellular and Satellite. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global GPS Tracking Device Market

The Global GPS Tracking Device market is significantly driven by advancements in technology, particularly through the integration of IoT and cloud computing. These trackers are equipped with sophisticated electronics and internet connectivity, allowing them to function as smart devices. This capability enables them to connect to the cloud, be managed remotely, and engage in communication with other devices. As a result, the rising demand for IoT solutions and cloud-based applications is propelling the growth of the GPS tracking sector, as more consumers and businesses seek innovative ways to enhance their tracking and monitoring capabilities.

Restraints in the Global GPS Tracking Device Market

The global GPS tracking device market faces several challenges that hinder its growth. One significant issue is the susceptibility of GPS signals to external interferences, such as dense vegetation, tall structures, inclement weather, and heavy cloud cover, which can lead to tracking inaccuracies or delays. For optimal performance, GPS units typically require an unobstructed line of sight to satellites, and any obstruction can degrade the signal quality. Moreover, the presence of low-cost and substandard GPS tracking devices offered by various vendors aiming for market competitiveness contributes to a diminished user experience and overall product effectiveness, thereby restraining market development.

Market Trends of the Global GPS Tracking Device Market

The global GPS tracking device market is witnessing significant growth propelled by the rising adoption of digital mapping technologies and advancements in mobile connectivity. As internet access expands and smartphone usage proliferates, the demand for robust navigation and route optimization capabilities has surged. Notably, the integration of sophisticated features like 3D mapping and real-time tracking enhances the user experience, further fueling market interest. Additionally, continual software innovations and upgrades improve the functionality and efficiency of GPS tracking devices, making them more user-friendly and reliable. This convergence of technological advancements and increasing consumer reliance on digital navigation tools positions the GPS tracking market for substantial expansion in the foreseeable future.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Technology Analysis

Global GPS Tracking Device Market Size by End User & CAGR (2026-2033)

• Market Overview
• Automotive
• Aerospace & Defense
• Healthcare
• Transportation
• Others

Global GPS Tracking Device Market Size by Technology & CAGR (2026-2033)

• Market Overview
• Standalone Tracker
• Advance Tracker
• OBD Device

Global GPS Tracking Device Market Size by Application & CAGR (2026-2033)

• Market Overview
• Vehicle Tracking
• Fleet Management
• Car Rental Services
• Stolen Vehicle Recovery
• Cargo & Freight
• Others

Global GPS Tracking Device Market Size by Device Type & CAGR (2026-2033)

• Market Overview
• Cellular
• Satellite

Global GPS Tracking Device Market Size & CAGR (2026-2033)

• North America (End User, Technology, Application, Device Type)
  • US
  • Canada
• Europe (End User, Technology, Application, Device Type)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (End User, Technology, Application, Device Type)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (End User, Technology, Application, Device Type)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (End User, Technology, Application, Device Type)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• Teltonika Telematics (Lithuania)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Queclink Wireless Solutions (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Jimi IoT (Concox) (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ruptela (Lithuania)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Suntech International (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• GLONASSsoft (Russia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sensata INSIGHTS (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• FleetGuide (Unknown)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ERM Electronic Systems (Israel)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Garmin Ltd. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• TomTom International B.V. (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Trimble Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Geotab Inc. (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• CalAmp Corp. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sierra Wireless, Inc. (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Shenzhen Concox Information Technology Co., Ltd. (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ATrack Technology Inc. (Taiwan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Meitrack Group (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Trackimo (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Orbcomm Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations