과일 및 야채 주스 시장 규모, 점유율, 성장 분석 : 제품 유형별, 풍미별, 카테고리별, 포장 유형별, 유통 채널별, 지역별 - 업계 예측(2026-2033년)

Global Fruit and Vegetable Juice Market size was valued at USD 145.27 Billion in 2024 and is poised to grow from USD 154.71 Billion in 2025 to USD 256.05 Billion by 2033, growing at a CAGR of 6.5% during the forecast period (2026-2033).

The global fruit and vegetable juice market is witnessing significant expansion driven by evolving consumer preferences towards healthier diets and the rising popularity of cold-pressed juices. An increasing number of consumers prioritize healthy food options to maintain weight and mitigate chronic disease risks, which is reshaping consumption habits, especially as people pivot from carbonated beverages to nutrient-rich juices. Notably, fresh fruit costs represent a substantial portion of household food expenditures, underscoring the emphasis on health among consumers. As health consciousness rises, the demand for natural juices is anticipated to grow, presenting numerous opportunities for product innovation. This focus on organic and clean-label offerings will likely sustain the trend towards nutritious beverages, further propelling market growth worldwide.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Fruit and Vegetable Juice market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Fruit and Vegetable Juice Market Segments Analysis

Global Fruit and Vegetable Juice Market is segmented by Product, Flavor, Category, Packaging Type, Distribution Channel and region. Based on Product, the market is segmented into Fruit Juices, Fruit & Vegetable Blend and Vegetable juices. Based on Flavor, the market is segmented into Sweet, Salty, Spicy and Others. Based on Category, the market is segmented into Carbonated and non-carbonated. Based on Packaging Type, the market is segmented into Bottles, Cans and Tetra packs. Based on Distribution Channel, the market is segmented into Offline and Online. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Fruit and Vegetable Juice Market

A key factor propelling the global fruit and vegetable juice market is the increasing preference for healthy eating habits and a heightened awareness of the health benefits associated with consuming fruit juices. As individuals become more health-conscious, there is an escalating emphasis on maintaining a balanced diet to prevent chronic illnesses and manage healthy body weight. This shift in consumer mindset has led to a growing demand for healthier beverage alternatives, particularly natural fruit juices, which are recognized for their substantial nutritional benefits. Consequently, this trend is significantly influencing the expansion of the juice market worldwide.

Restraints in the Global Fruit and Vegetable Juice Market

A notable challenge facing the Global Fruit and Vegetable Juice market is the prevalent high sugar content found in numerous fruit juices. With growing awareness of health issues associated with excessive sugar intake, such as obesity and type 2 diabetes, consumers are increasingly seeking healthier options. The rising demand for low-sugar and sugar-free alternatives poses a significant obstacle for market growth. This shift in consumer preferences compels manufacturers to adapt by creating innovative, healthier, and more natural product offerings that align with the health-conscious mindset of today's buyers. Consequently, the industry must navigate these changing demands to remain competitive.

Market Trends of the Global Fruit and Vegetable Juice Market

The Global Fruit and Vegetable Juice market is witnessing a significant shift towards organic and natural offerings, driven by an increasingly health-conscious consumer base. As awareness of the health benefits of natural juices rises, manufacturers are prioritizing the development of organic products to differentiate themselves in a competitive landscape. Cold-pressed juices are gaining traction due to their perceived freshness and superior nutrient retention, appealing to wellness-oriented buyers. Furthermore, the demand for exotic fruit juices is on the rise, as consumers seek out unique flavors that provide both novelty and potential health benefits, further shaping the industry's evolution.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global Fruit and Vegetable Juice Market Size by Product & CAGR (2026-2033)

• Market Overview
• Fruit Juices
• Fruit & Vegetable Blend
• Vegetable juices

Global Fruit and Vegetable Juice Market Size by Flavor & CAGR (2026-2033)

• Market Overview
• Sweet
• Salty
• Spicy
• Others

Global Fruit and Vegetable Juice Market Size by Category & CAGR (2026-2033)

• Market Overview
• Carbonated
• Non-carbonated

Global Fruit and Vegetable Juice Market Size by Packaging Type & CAGR (2026-2033)

• Market Overview
• Bottles
• Cans
• Tetra packs

Global Fruit and Vegetable Juice Market Size by Distribution Channel & CAGR (2026-2033)

• Market Overview
• Offline
• Online

Global Fruit and Vegetable Juice Market Size & CAGR (2026-2033)

• North America (Product, Flavor, Category, Packaging Type, Distribution Channel)
  • US
  • Canada
• Europe (Product, Flavor, Category, Packaging Type, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product, Flavor, Category, Packaging Type, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product, Flavor, Category, Packaging Type, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product, Flavor, Category, Packaging Type, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• PepsiCo, Inc. (USA) (Tropicana, Naked Juice)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Coca-Cola Company (USA) (Minute Maid, Simply Orange, Odwalla)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nestle S.A. (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Keurig Dr Pepper Inc. (USA) (Snapple, Mott's)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Kraft Heinz Company (USA) (Capri Sun)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Suntory Beverage & Food Limited (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ocean Spray Cranberries, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Welch Foods Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dole Food Company, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Del Monte Foods, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Florida's Natural Growers, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Eckes-Granini Group GmbH (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lassonde Industries Inc. (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tampico Beverages, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dabur India Ltd. (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Uni-President Enterprises Corp. (Taiwan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Campbell Soup Company (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bolthouse Farms (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Juice Generation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pressed Juicery (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations