PIM(제품 정보 관리) 시장 규모, 점유율, 성장 분석 : 구성요소별, 조직 규모별, 전개 방식별, 최종사용자별, 지역별 - 업계 예측(2026-2033년)

Global PIM Market size was valued at USD 14.53 Billion in 2024 and is poised to grow from USD 17.16 Billion in 2025 to USD 64.92 Billion by 2033, growing at a CAGR of 18.1% during the forecast period (2026-2033).

The global Product Information Management (PIM) market is witnessing significant growth driven by the rising demand for seamless online shopping experiences. Businesses are increasingly required to provide consistent, accurate, and enriched product information across multiple sales channels amidst expanding omnichannel retailing. Additionally, digitalization and the proliferation of e-commerce, especially in emerging markets, push companies to adopt robust PIM solutions that streamline data management, simplify product launches, and expedite time-to-market. Innovations in cloud computing and integration with systems like ERP and CRM further enhance PIM deployment. As stringent data accuracy and compliance standards become critical-particularly in sectors such as pharmaceuticals and consumer electronics-effective PIM solutions equipped with analytics and automation features are enabling businesses to reduce errors, optimize supply chains, and enhance customer experiences through personalized content delivery.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global PIM market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global PIM Market Segments Analysis

The global PIM Market is segmented by Component, Organization Size, Deployment Type, End-user and region. Based on Component, the market is segmented into Solutions and Services. Based on Organization Size, the market is segmented into Large Enterprises and SMEs. Based on Deployment Type, the market is segmented into On-premises and Cloud. Based on End-user, the market is segmented into Banking, Financial Services, and Insurance, Consumer goods & retail, Manufacturing, IT & telecom, Transportation & logistics, Media & entertainment and Other. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global PIM Market

The global demand for comprehensive and precise product information is surging, driven by consumers' heightened awareness of product origins and growing concerns regarding safety and sustainability. This shift has prompted organizations to embrace Product Information Management (PIM) solutions to provide an enriched customer experience. By leveraging PIM systems, businesses can offer detailed product attributes, including certifications, usage instructions, compositions, and environmental impacts. Sectors such as food and personal care are particularly influenced by the clean-label trend, compelling brands to ensure that their content is safe and complies with regulations, both in physical stores and online platforms.

Restraints in the Global PIM Market

One of the primary obstacles facing the Global PIM market is the shortage of qualified professionals who possess the expertise needed to navigate complex product data workflows, taxonomy structures, and system integrations. As PIM systems become more advanced, incorporating AI, automation, and analytics, a significant gap emerges between the systems' potential and the available skillset. This discrepancy can lead to prolonged implementation timelines, heightened training costs, and inadequate deployment of the system's full capabilities, posing particular challenges for small and mid-sized businesses striving to leverage these powerful tools effectively. Addressing this skills gap is essential for maximizing PIM solutions.

Market Trends of the Global PIM Market

The Global Product Information Management (PIM) market is witnessing a significant shift driven by the integration of AI and automation technologies. Businesses are increasingly adopting AI-powered PIM solutions that streamline product data management by automating content generation, real-time customization, and error validation. This transformation enhances accuracy and consistency across various digital channels, essential for thriving in the competitive landscape of online business and omnichannel retailing. As companies prioritize operational efficiency and improved customer experiences, the demand for advanced PIM solutions continues to grow, positioning AI-driven technologies as critical enablers of modern data management strategies.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies
• Technology Analysis

Global PIM Market Size by Component & CAGR (2026-2033)

• Market Overview
• Solutions
  • Multi-Domain
  • Single Domain
• Services
  • Consulting and Implementation
  • Training, Support and Maintenance

Global PIM Market Size by Organization Size & CAGR (2026-2033)

• Market Overview
• Large Enterprises
• SMEs

Global PIM Market Size by Deployment Type & CAGR (2026-2033)

• Market Overview
• On-premises
• Cloud

Global PIM Market Size by End-user & CAGR (2026-2033)

• Market Overview
• Banking, Financial Services, and Insurance
• Consumer goods & retail
• Manufacturing
• IT & telecom
• Transportation & logistics
• Media & entertainment
• Other

Global PIM Market Size & CAGR (2026-2033)

• North America (Component, Organization Size, Deployment Type, End-user)
  • US
  • Canada
• Europe (Component, Organization Size, Deployment Type, End-user)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Component, Organization Size, Deployment Type, End-user)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Component, Organization Size, Deployment Type, End-user)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Component, Organization Size, Deployment Type, End-user)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• Oracle (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SAP (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• IBM (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Informatica (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pimcore (Austria)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Akeneo (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• inriver (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Winshuttle (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Riversand (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Salsify (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Aprimo (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Stibo Systems (Denmark)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Contentserv (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mobius (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Perfion (Denmark)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Profisee (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Censhare (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Vinculum (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pimworks (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• TrueCommerce (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations