뷰티 드링크 시장 예측(-2030년) : 유형별, 성분별, 기능별, 인구통계별, 유통 채널별, 지역별 세계 분석

According to Stratistics MRC, the Global Beauty Drinks Market is accounted for $1.69 billion in 2023 and is expected to reach $4.06 billion by 2030 growing at a CAGR of 13.27% during the forecast period. Beauty drinks are nutraceutical beverages that lessen the appearance of acne, scars, and pigmentation, are anti-aging, and make the skin more radiant. Carbonated and non-carbonated beverages intended to preserve one's natural attractiveness as they age are referred to as "beauty drinks." Numerous vitamins, minerals, amino acids, and antioxidants are present in beauty beverages. It promotes metabolism, supporting dieting. Hyaluronic acid, collagen, antioxidants, and Q10 are ingredients in the drinks that increase suppleness and reduce wrinkles. The beverage sector has recently included the category of beauty drinks.

According to Cera Ve, 63 percent of millennial consumers in the United States took their skin care routine seriously, a slightly higher number compared to the 57 percent of Generation Z who claimed the same thing.

Market Dynamics:

Driver:

Increasing health awareness

In order to improve their skin, hair, and nails from the inside out, consumers are becoming more aware of how their nutrition affects their overall health and appearance. Collagen, biotin, and antioxidants are among the chemicals found frequently in beauty beverages; these substances are thought to help skin, hair, and nails look better. The beauty drink industry is expanding as a result of this trend. Customers and people who care about their appearance are looking for far better and more natural ways to maintain youthful skin for longer, and they have discovered that beauty beverages are one of the best options. Many markets have grown and added online clients as a result of technological advancement and improved data management.

Restraint:

The taste and sensory experience

Many beauty drinks contain ingredients that may not have an appealing taste, and some consumers may find it challenging to incorporate these drinks into their daily routine due to taste preferences. Some beauty drinks may contain ingredients with distinct flavors or textures that not all consumers find appealing. The taste of certain ingredients, such as collagen or herbal extracts, may be unfamiliar or undesirable to some consumers. Additionally, the aftertaste or mouth feel of beauty drinks can influence consumer preferences, which are projected to impede the market's growth.

Opportunity:

Early aging due to pollution

The skin's natural defense mechanism is harmed by pollution, and more free radicals are produced, which can result in oxidative stress, inflammation, and collagen breakdown. A study that was published in the Journal of Investigative Dermatology also revealed that exposure to air pollution might hasten the aging of the skin by 10%, which has increased the demand for anti-aging treatments like beauty beverages. As a result, customers are turning more frequently to beauty drinks with components that promise to promote healthy skin, lessen the effects of aging, and offer protection from environmental stressors.

Threat:

Intense competition

The beauty drinks market is highly competitive, with numerous brands and products vying for consumer attention. Established beauty brands, as well as new entrants, are constantly launching their own beauty drink offerings, resulting in a crowded marketplace. With so many beauty drink brands available, it becomes crucial for companies to differentiate their products from competitors. Developing a unique selling proposition, such as using specific ingredients, highlighting specific benefits, or targeting niche consumer segments, can help brands stand out in the market.

COVID-19 Impact:

The COVID-19 pandemic had less of an effect on the market for beauty drinks since more people stayed at home and focused more on their overall health, including their appearance. Consumers' focus shifted from makeup routines to nutricosmetics or toward low-maintenance and natural looks as a result of staying in during the COVID-19 epidemic, which increased demand for beauty drinks. In addition, as more people look for the most recent information on what products might aid in their beauty regimen, beauty drinks that were popular before the epidemic have suddenly risen in popularity.

The vitamins & minerals segment is expected to be the largest during the forecast period:

The vitamins & minerals segment is projected to witness the largest share as compared to other segments over the forecast period due to there is such a high demand for goods that contain vitamins and minerals, particularly those that are thought to enhance the appearance of skin, hair, and nails, such biotin, vitamin C, and vitamin E. The fact that vitamins and minerals can also affect general health and wellness further adds to the appeal of this topic, which will fuel the segments growth in the market.

The grocery retailers segment is expected to have the highest CAGR during the forecast period:

The grocery retailers segment is anticipated to grow at the highest CAGR in the Beauty Drinks market. Grocery retailers have dedicated sections or shelves for beverages, including beauty drinks. The placement and visibility of beauty drink products within these stores are crucial for attracting consumer attention. Brands often strive for prominent shelf space or end-cap displays to enhance visibility and increase the likelihood of consumer engagement. These factors are propelling the segment's growth in the market.

Region with largest share:

The largest market share for Beauty Drinks was found to be in North America. The demand for beauty drinks is expected to rise because to the rising incidence of skin illnesses and the problem of hair loss. It is projected that the enormous influence of the fashion industry among Americans and their willingness to pay premium rates for products that help their health and skin will positively impact market growth. The presence of major market participants like The Coca-Cola Company and several internet portals should make products easier to find, which should boost the sale of beauty beverages in the area.

Region with highest CAGR:

During the forecast period, Asia-Pacific is anticipated to have the fastest growth rate. Sales in the area are expected to rise as people become more aware of the positive effects beauty drink usage has on their complexion and overall health. Some of the key causes of the market expansion in the area include rapid urbanization, a hectic lifestyle, and rising disposable income. The region's sales of beauty drinks are anticipated to benefit from the increased popularity of beauty drinks among the young generation and the growing young population in nations like China, India, Japan, South Korea, and South Korea.

Key players in the market:

Some of the key players in Beauty Drinks Market include AMC Grupo Alimentacion Fresco y Zumos, Asterism Healthcare Plus Inc., Bella Berry, Big Quark, Groupon Inc., Hangzhou Nutrition Biotechnology Co. Ltd, Juice Generation, Kino Biotech, Kinohimitsu, Kordel's La Beaute, Lacka Foods Limited, Molecule Beverages, Nestle , Nutrawise Corporation, On-Group Ltd, Rejuvenated Ltd, Sappe Public Company Limited, Shiseido Co. Ltd, The Coca-Cola Company, Vemma Nutrition Company and Vital Proteins LLC.

Key Developments:

In February 2022, Nestle Health Science, a business unit of Nestle SA, completed its acquisition of Vital Proteins, a Chicago-based manufacturer of collagen-based foods, beverages, and supplements

In October 2021, SAPPE introduced a new, less sweet Sappe Beauti Drink line to offer consumers a choice of innovative products while adding maximum value to the commodity

In May 2021, Aquilini Beverage Group launched the Beautiful Drinks Co. (BDC), a selection of sparkling, spirit-based, ready-to-drink (RTD) cocktails inspired by Beauty In Nature. These premium cocktails are vegan, gluten-free, and preservative-free, flavored with selected distillates and botanical extracts

In February 2020, Rejuvenated Ltd unveiled its first compostable packaging, 'bio-pouch,' for its Collagen Shots, a powder skincare supplement drink. The eco-friendly packaging suits home composting as the pouch meets Vincotte OK Compost's certification requirements

Types Covered:

• Natural Drinks
• Artificial Drinks

Ingredients Covered:

• Vitamins and Minerals
• Collagen
• Carotenoids
• Protein & Peptides
• Antioxidants
• Co-Enzymes
• Other Ingredients

Functions Covered:

• Anti-Aging
• Detoxication
• Radiance
• Vitality
• Other Functions

Demographers Covered:

• Teenagers
• Younger Women
• Mature Women

Distribution Channels Covered:

• Grocery Retailers
• Beauty Specialty Stores
• Drug Stores and Pharmacies
• Other Distribution Channels

Regions Covered:

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • Italy
  • France
  • Spain
  • Rest of Europe
• Asia Pacific
  • Japan
  • China
  • India
  • Australia
  • New Zealand
  • South Korea
  • Rest of Asia Pacific
• South America
  • Argentina
  • Brazil
  • Chile
  • Rest of South America
• Middle East & Africa
  • Saudi Arabia
  • UAE
  • Qatar
  • South Africa
  • Rest of Middle East & Africa

What our report offers:

• Market share assessments for the regional and country-level segments
• Strategic recommendations for the new entrants
• Covers Market data for the years 2021, 2022, 2023, 2026 and 2030
• Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
• Strategic recommendations in key business segments based on the market estimations
• Competitive landscaping mapping the key common trends
• Company profiling with detailed strategies, financials, and recent developments
• Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

• Company Profiling
  • Comprehensive profiling of additional market players (up to 3)
  • SWOT Analysis of key players (up to 3)
• Regional Segmentation
  • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
  • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

• 2.1 Abstract
• 2.2 Stake Holders
• 2.3 Research Scope
• 2.4 Research Methodology
  • 2.4.1 Data Mining
  • 2.4.2 Data Analysis
  • 2.4.3 Data Validation
  • 2.4.4 Research Approach
• 2.5 Research Sources
  • 2.5.1 Primary Research Sources
  • 2.5.2 Secondary Research Sources
  • 2.5.3 Assumptions

3 Market Trend Analysis

• 3.1 Introduction
• 3.2 Drivers
• 3.3 Restraints
• 3.4 Opportunities
• 3.5 Threats
• 3.6 Emerging Markets
• 3.7 Impact of Covid-19

4 Porters Five Force Analysis

• 4.1 Bargaining power of suppliers
• 4.2 Bargaining power of buyers
• 4.3 Threat of substitutes
• 4.4 Threat of new entrants
• 4.5 Competitive rivalry

5 Global Beauty Drinks Market, By Type

• 5.1 Introduction
• 5.2 Natural Drinks
• 5.3 Artificial Drinks

6 Global Beauty Drinks Market, By Ingredients

• 6.1 Introduction
• 6.2 Vitamins and Minerals
• 6.3 Collagen
• 6.4 Carotenoids
• 6.5 Protein & Peptides
• 6.6 Antioxidants
• 6.7 Co-Enzymes
• 6.8 Other Ingredients

7 Global Beauty Drinks Market, By Function

• 7.1 Introduction
• 7.2 Anti-Aging
• 7.3 Detoxication
• 7.4 Radiance
• 7.5 Vitality
• 7.6 Other Functions

8 Global Beauty Drinks Market, By Demography

• 8.1 Introduction
• 8.2 Teenagers
• 8.3 Younger Women
• 8.4 Mature Women

9 Global Beauty Drinks Market, By Distribution Channel

• 9.1 Introduction
• 9.2 Grocery Retailers
• 9.3 Beauty Specialty Stores
• 9.4 Drug Stores and Pharmacies
• 9.5 Other Distribution Channels

10 Global Beauty Drinks Market, By Geography

• 10.1 Introduction
• 10.2 North America
  • 10.2.1 US
  • 10.2.2 Canada
  • 10.2.3 Mexico
• 10.3 Europe
  • 10.3.1 Germany
  • 10.3.2 UK
  • 10.3.3 Italy
  • 10.3.4 France
  • 10.3.5 Spain
  • 10.3.6 Rest of Europe
• 10.4 Asia Pacific
  • 10.4.1 Japan
  • 10.4.2 China
  • 10.4.3 India
  • 10.4.4 Australia
  • 10.4.5 New Zealand
  • 10.4.6 South Korea
  • 10.4.7 Rest of Asia Pacific
• 10.5 South America
  • 10.5.1 Argentina
  • 10.5.2 Brazil
  • 10.5.3 Chile
  • 10.5.4 Rest of South America
• 10.6 Middle East & Africa
  • 10.6.1 Saudi Arabia
  • 10.6.2 UAE
  • 10.6.3 Qatar
  • 10.6.4 South Africa
  • 10.6.5 Rest of Middle East & Africa

11 Key Developments

• 11.1 Agreements, Partnerships, Collaborations and Joint Ventures
• 11.2 Acquisitions & Mergers
• 11.3 New Product Launch
• 11.4 Expansions
• 11.5 Other Key Strategies

12 Company Profiling

• 12.1 AMC Grupo Alimentacion Fresco y Zumos
• 12.2 Asterism Healthcare Plus Inc.
• 12.3 Bella Berry
• 12.4 Big Quark
• 12.5 Groupon Inc.
• 12.6 Hangzhou Nutrition Biotechnology Co. Ltd
• 12.7 Juice Generation
• 12.8 Kino Biotech
• 12.9 Kinohimitsu
• 12.10 Kordel's La Beaute
• 12.11 Lacka Foods Limited
• 12.12 Molecule Beverages
• 12.13 Nestle
• 12.14 Nutrawise Corporation
• 12.15 On-Group Ltd
• 12.16 Rejuvenated Ltd
• 12.17 Sappe Public Company Limited
• 12.18 Shiseido Co. Ltd
• 12.19 The Coca-Cola Company
• 12.20 Vemma Nutrition Company
• 12.21 Vital Proteins LLC