스노모빌 시장 예측(-2030년) : 제품 유형별, 엔진 유형별, 엔진 용량별, 시트별, 판매채널별, 지역별 세계 분석

According to Stratistics MRC, the Global Snowmobile Market is accounted for $1.81 billion in 2023 and is expected to reach $2.85 billion by 2030 growing at a CAGR of 6.7% during the forecast period. A snowmobile is a one- or two-passenger motorised vehicle with one or two skis up front and one or two continuous tracks that are powered by an engine. Both the driver's position and the handlebars that control the skis are used to steer them. Depending on the terrain, a snowmobile ride might include varying levels of physical exertion. Snowmobiling can help adults reach their weekly physical activity target of at least 150 minutes. Snowmobiling provides exercise, time spent outside, exposure to nature, and interaction with others. All of these areas of our life are frequently ignored in the winter. These entire things make Snowmobile a great sport for individuals of all ages as part of a healthy lifestyle.

According to ISMA, spend on average 7.2 nights in hotels and motels. Parts, clothing, and accessories represent significant portions of the sales of snowmobile producers; in 2007 Arctic Cat earned 13 percent of its revenues from this category, Polaris 16 percent.

Market Dynamics:

Driver:

Shift toward electrification of snowmobiles

In the upcoming years, electric snowmobile technology may completely alter the industry. Electric snow machines with improved performance, manoeuvrability, and dependability are being introduced by OEMs in this sector. The electric transportation industry has experienced rapid expansion. Market for OEMs in the power sports sector, the progressive transition from IC engine cars to electric vehicles will present development potential. To meet the need for zero-emission cars and increase their market share, a few manufacturers have joined the electric vehicle industry by releasing an electric version of snow vehicles thus driving the growth of the market.

Restraint:

High cost of maintenance

One of the primary factors limiting market expansion is the high maintenance cost. According to the ISMA research, a typical snowmobile owner spends between USD 3,000 and USD 4,000 per year on travel accessories and related services. For an average yearly mileage of 1,500 kilometres, the expenses of ownership for this car range from USD 1,500 to USD 5,500. Used sleds are less dependable but cost less to maintain. Consequently, they require greater upkeep. New sledge ownership expenses range from USD 2,500 to USD 5,500 annually, depending on the model, feature, and year.

Opportunity:

Increasing popularity for winter sports

The demand for snowmobiles is rising as outdoor leisure and winter sports activities become more and more popular. The demand for these vehicles is increasing due to growing leisure spending, sports contests, and outdoor recreational activities throughout the winter. This vehicle is increasingly being used by search and rescue teams as their main vehicle in high elevations throughout the winter. In areas with heavy snowfall, this vehicle may also serve as an ambulance sledge and puller. This vehicle also enables quick searches for leads, enabling quick deployment of medical assistance in an emergency.

Threat:

Safety issues

The expansion of the snowmobile market is significantly impacted by safety-related difficulties. Additionally, it is anticipated that the early battery depletion, fuel freezing at low temperatures on mountains, constrained by an increase in accident rates and a rise in the risk of riders falling off and frequent gasoline drainage due to mishaps would hinder snowmobile sales worldwide and constrain the market's expansion.

COVID-19 Impact:

The COVID-19 pandemic had a minor effect on this sector. Supply chain disruptions, temporary plant closures, a labour and raw material scarcity, and a fall in sales were the results, which delayed the introduction of new models. However, robust economies in North America and Europe as well as a surge in winter outdoor leisure helped to counteract the effects of COVID-19 on sales. The COVID19 epidemic and extended periods of snowy winters boosted snowmobiling's appeal throughout Europe and North America.

The trail segment is expected to be the largest during the forecast period:

The trail segment is estimated to have a lucrative growth, due to its widespread availability, the trail category had a sizable market share in 2022 and is expected to continue expanding. Lightweight, nimble, dependable, costly, and affordable describe trail kinds. Due to their simple operation and suitability for leisurely riding on groomed routes, these snowmobiles are popular among beginning riders. Additionally, the category will increase as trail-specific ski-doo becomes more and more popular among young people.

The four stroke segment is expected to have the highest CAGR during the forecast period:

The four stroke segment is anticipated to witness the highest CAGR growth during the forecast period, due to their improved performance and higher fuel efficiency; four-stroke engines have become more and more popular in recent years. They have liquid-cooled engines and higher gas mileage, making them perfect for long-distance trail riding. In addition, four-stroke engines contribute to superior fuel efficiency, more torque, and reduced pollution levels which propels the growth of the market.

Region with largest share:

North America is projected to hold the largest market share during the forecast period owing to due to rising spending on leisure time and tourism-related industries; major producers like Polaris, Arctic Cat, Bombardier Recreational Products, and Yamaha are also present in the area, which helps the market, expand. To increase their consumer base, many businesses place a strong emphasis on broadening their product lines which drives the market growth in this region.

Region with highest CAGR:

Asia Pacific is projected to have the highest CAGR over the forecast period, owing to the rise in popularity of winter travel in nations like China, Japan, Australia, India, and Australia. For instance, there are now more individuals in China partaking in seasonal winter sports. Many companies place a heavy focus on expanding their product offerings in order to grow their customer base. Future market expansion in the aforementioned Asian nations is anticipated to be aided by supportive public and private sector measures to boost winter tourism activities and the organisation of various winter sports competitions.

Key players in the market

Some of the key players profiled in the Snowmobile Market include Arctic Cat Inc, TAIGA, AD Boivin Inc, Bombardier Recreational Product, Polaris Inc, Alpina Snowmobiles. S.r.l, Aurora Powertrains, Crazy Mountain Xtreme, Yamaha Motor Corporation, Lynx, Ski-doo, John Deere GMBH & Co.KG., Moto MST, Textron, Subsidiary Companies and Xtreme Motorsports

Key Developments:

In March 2023, Arctic Cat, a subsidiary of Textron Inc., announced its 2024 snowmobile, designed with the rider in mind. The company also reintroduced the full-size touring Pantera 7000, ZR 7000, and ZR 9000 RR.

In March 2023 Polaris Inc. announced the launch of a comprehensive snow bike portfolio with new and improved rider-driven innovations and features to deliver high performance, agility, and control. The lineup includes the new Series 9 325 track and Timbersled's new RIOT Gen 2 system.

In September 2020, Polaris announced a 10-year partnership with Zero Motorcycles, one of the global leaders in electric powertrains and technology, to electrify all power sports vehicles.

Product Types Covered:

• Trail
• Touring
• Crossover
• Performance
• Mountain
• Utility
• Other Product Types

Engine Types Covered:

• Two-Stroke Engine
• Four-Stroke Engine

Engine Capacities Covered:

• <500 CC
• 500 CC to 800 CC
• 800 CC & above

Seatings Covered:

• Single Seater
• Two Seater
• Three Seater

Sales Channels Covered:

• Franchised Stores
• Sports Stores
• Speciality Stores
• Online
• Other Sales Channels

Regions Covered:

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • Italy
  • France
  • Spain
  • Rest of Europe
• Asia Pacific
  • Japan
  • China
  • India
  • Australia
  • New Zealand
  • South Korea
  • Rest of Asia Pacific
• South America
  • Argentina
  • Brazil
  • Chile
  • Rest of South America
• Middle East & Africa
  • Saudi Arabia
  • UAE
  • Qatar
  • South Africa
  • Rest of Middle East & Africa

What our report offers:

• Market share assessments for the regional and country-level segments
• Strategic recommendations for the new entrants
• Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
• Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
• Strategic recommendations in key business segments based on the market estimations
• Competitive landscaping mapping the key common trends
• Company profiling with detailed strategies, financials, and recent developments
• Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

• Company Profiling
  • Comprehensive profiling of additional market players (up to 3)
  • SWOT Analysis of key players (up to 3)
• Regional Segmentation
  • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
  • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

• 2.1 Abstract
• 2.2 Stake Holders
• 2.3 Research Scope
• 2.4 Research Methodology
  • 2.4.1 Data Mining
  • 2.4.2 Data Analysis
  • 2.4.3 Data Validation
  • 2.4.4 Research Approach
• 2.5 Research Sources
  • 2.5.1 Primary Research Sources
  • 2.5.2 Secondary Research Sources
  • 2.5.3 Assumptions

3 Market Trend Analysis

• 3.1 Introduction
• 3.2 Drivers
• 3.3 Restraints
• 3.4 Opportunities
• 3.5 Threats
• 3.6 Product Analysis
• 3.7 Emerging Markets
• 3.8 Impact of Covid-19

4 Porters Five Force Analysis

• 4.1 Bargaining power of suppliers
• 4.2 Bargaining power of buyers
• 4.3 Threat of substitutes
• 4.4 Threat of new entrants
• 4.5 Competitive rivalry

5 Global Snowmobile Market, By Product Type

• 5.1 Introduction
• 5.2 Trail
• 5.3 Touring
• 5.4 Crossover
• 5.5 Performance
• 5.6 Mountain
• 5.7 Utility
• 5.8 Other Product Types

6 Global Snowmobile Market, By Engine Type

• 6.1 Introduction
• 6.2 Two-Stroke Engine
• 6.3 Four-Stroke Engine

7 Global Snowmobile Market, By Engine Capacity

• 7.1 Introduction
• 7.2 <500 CC
• 7.3 500 CC to 800 CC
• 7.4 800 CC & above

8 Global Snowmobile Market, By Seating

• 8.1 Introduction
• 8.2 Single Seater
• 8.3 Two Seater
• 8.4 Three Seater

9 Global Snowmobile Market, By Sales Channel

• 9.1 Introduction
• 9.2 Franchised Stores
• 9.3 Sports Stores
• 9.4 Speciality Stores
• 9.5 Online
• 9.6 Other Sales Channels

10 Global Snowmobile Market, By Geography

• 10.1 Introduction
• 10.2 North America
  • 10.2.1 US
  • 10.2.2 Canada
  • 10.2.3 Mexico
• 10.3 Europe
  • 10.3.1 Germany
  • 10.3.2 UK
  • 10.3.3 Italy
  • 10.3.4 France
  • 10.3.5 Spain
  • 10.3.6 Rest of Europe
• 10.4 Asia Pacific
  • 10.4.1 Japan
  • 10.4.2 China
  • 10.4.3 India
  • 10.4.4 Australia
  • 10.4.5 New Zealand
  • 10.4.6 South Korea
  • 10.4.7 Rest of Asia Pacific
• 10.5 South America
  • 10.5.1 Argentina
  • 10.5.2 Brazil
  • 10.5.3 Chile
  • 10.5.4 Rest of South America
• 10.6 Middle East & Africa
  • 10.6.1 Saudi Arabia
  • 10.6.2 UAE
  • 10.6.3 Qatar
  • 10.6.4 South Africa
  • 10.6.5 Rest of Middle East & Africa

11 Key Developments

• 11.1 Agreements, Partnerships, Collaborations and Joint Ventures
• 11.2 Acquisitions & Mergers
• 11.3 New Product Launch
• 11.4 Expansions
• 11.5 Other Key Strategies

12 Company Profiling

• 12.1 Arctic Cat Inc
• 12.2 TAIGA
• 12.3 AD Boivin Inc
• 12.4 Bombardier Recreational Product
• 12.5 Polaris Inc
• 12.6 Alpina Snowmobiles. S.r.l
• 12.7 Aurora Powertrains
• 12.8 Crazy Mountain Xtreme
• 12.9 Yamaha Motor Corporation
• 12.10 Lynx
• 12.11 Ski-doo
• 12.12 John Deere GMBH & Co.KG.
• 12.13 Moto MST
• 12.14 Textron
• 12.15 Subsidiary Companies
• 12.16 Xtreme Motorsports