세계의 보청기 시장 예측(-2030년) : 부문별, 지역별 분석

According to Stratistics MRC, the Global Hearing Aids Market is accounted for $8.81 billion in 2023 and is expected to reach $15.50 billion by 2030 growing at a CAGR of 8.4% during the forecast period. A hearing aid is a medical device that improves hearing for those who have hearing loss by amplifying sound. Utilizing a three-part system made up of a microphone, amplifier, and speaker, they work by amplifying sound. As these components advance, their effectiveness improves, and they become more sustainable. The purpose of a hearing aid device or solution is to amplify sounds that a person has trouble hearing. Although these devices don't restore normal hearing, they do their best to enhance it.

According to the World Health Organization (WHO), the number of people living with debilitating hearing loss will exceed 900 million by 2050.

Market Dynamics:

Driver:

Improvement of environmental sound

Hearing aids with advanced environmental sound enhancement use machine learning algorithms to continuously adapt to the preferences and unique auditory environments of the user. Through the analysis of sounds, these algorithms are able to recognize and eliminate unwanted noise while giving desired sounds, like speech, priority. Additionally, hearing aid users experience a more comfortable and natural auditory experience in a variety of settings, from quiet rooms to busy public spaces, as the hearing aids gradually develop personalized sound profiles based on user preferences and hearing capabilities.

Restraint:

High price of hearing aids

The price of high-quality hearing aids continues to be a major market barrier. The high cost of these devices is a result of sophisticated technology, research, and development efforts. As a result, many people, especially those with fixed incomes or no insurance, might find hearing aids out of their price range. Due to the high cost, some potential users may decide against receiving the necessary treatment for their hearing loss, delaying action and possibly making their condition worse.

Opportunity:

Technological innovations

The hearing aid industry has greatly benefited from technological advancements. Artificial intelligence (AI), machine learning algorithms, and digital signal processing are some of these innovations. Smaller and more covert devices have been made possible by miniaturization, and the performance of hearing aids in noisy environments has been greatly enhanced by noise reduction and speech enhancement technologies. Moreover, hearing aids are also more adaptable and appealing to tech-savvy users thanks to their Bluetooth connectivity integration, which enables seamless interaction with smartphones and other devices.

Threat:

Competition from personal sound amplification products

The market for hearing aids is seriously threatened by the rising popularity of over-the-counter personal sound amplification products (PSAPs). Moreover, these products, which are frequently less expensive than conventional hearing aids, might appeal to people with mild to moderate hearing loss, deterring them from seeking professional hearing healthcare and possibly having an adverse effect on hearing aid sales.

COVID-19 Impact:

The COVID-19 pandemic had a wide range of effects on the hearing aid industry. There was growing interest in hearing aids as a result of increased use of telehealth services for online consultations and fittings, as well as increased awareness of personal hygiene and health. Furthermore, the pandemic also made clear how crucial hearing health is in the context of social isolation and communication difficulties.

The hearing aid devices segment is expected to be the largest during the forecast period

During the forecast period, the hearing aid devices segment is anticipated to have the largest market share. The most popular method of managing hearing loss is with these non-invasive devices. They accommodate varying levels of hearing impairment and a wide range of fashions and technological advancements. Moreover, hearing aid devices are the first option for treating hearing loss because of their adaptability, usability, and accessibility. As a result of ongoing technological advancements, raised awareness of the importance of hearing health, and an aging world population, the market for these devices is expected to continue to expand.

The Digital segment is expected to have the highest CAGR during the forecast period

The digital segment is expected to have lucrative growth during the forecast period. The desire for better user experiences as well as the incorporation of features like wireless connectivity, smartphone apps, and telehealth capabilities driving the rapid adoption of digital technology in hearing aids. Due to their capacity to address a wider range of hearing impairments and changing consumer expectations for seamless and individualized auditory solutions, digital hearing aids are steadily increasing their market share.

Region with largest share:

The European region is expected to have the largest market share in the forecast period. The European market is characterized by a significant aging population, a focus on healthcare, and a high awareness of hearing health issues. Many European nations have developed healthcare systems that facilitate access to hearing care solutions, including the provision of hearing aids. Furthermore, strict rules and quality requirements in Europe guarantee that hearing aid devices adhere to strict performance and safety standards. Because of a combination of these factors and a rising demand for cutting-edge hearing solutions among its aging population, Europe continues to hold a sizable market share.

Region with highest CAGR:

Due to a large and aging population, rising disposable incomes, increased awareness of hearing health, and an expanding healthcare infrastructure, the Asia-Pacific region is estimated to experience the highest CAGR. Noise pollution and exposure to industrial noise, rapid urbanization, and industrialization in nations like China and India have increased the prevalence of hearing loss. As a result, the demand for hearing aids in the Asia-Pacific region is increasing significantly, and this trend is anticipated to continue as consumers look for cutting-edge hearing solutions.

Key players in the market:

Some of the key players in Hearing Aids market include: RION Co., Ltd., Earlens Corporation, IN4 Technology Corporation, Sonova Group, Elkon Pvt. Ltd., Horentek Hearing Diagnostics, Medtronic PLC, Audina Hearing Instruments, Inc., Nurotron Biotechnology Co., Ltd., Foshan Vohom Technology Co., Ltd, Starkey Laboratories, Inc., Eargo, Inc., SeboTek Hearing Systems, LLC, Microson, Cochlear Ltd., Siemens AG, Amplifon SpA, Lucid Hearing and Arphi Electronics Private Limited.

Key Developments:

In February 2023, Lucid Hearing expanded its partnerships with several retail partners to increase access to hearing devices by making it available over-the-counter to the patient population.

In January 2023, Sonova launched Conversation Clear Plus earbuds to establish a new product category in early entry hearing solutions.

In July 2022, Rion Co., Ltd. entered into an agreement to acquire 92.39% stake in Norsonic AS from Asisa As, Norsonic-Tippkemper Gmbh, Janix Ikt As, Jacon A/S and others for approximately NOK 120 million.

Products Covered:

• Hearing Aid Devices
• Hearing Implants
• Other Products

Type of Hearing Losses Covered:

• Sensorineural Hearing Loss
• Conductive Hearing Loss

Patient Types Covered:

• Adults
• Pediatrics

Technologies Covered:

• Digital
• Analog
• Other Technologies

Distribution Channels Covered:

• Order-to-cash (OTC)
• Medical Channel
• Private Practices
• Retail Sales
• Government Purchases
• E-commerce

Applications Covered:

• Body Area Sensor Networks
• Wireless Sensor Networks
• Other Applications

Regions Covered:

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • Italy
  • France
  • Spain
  • Rest of Europe
• Asia Pacific
  • Japan
  • China
  • India
  • Australia
  • New Zealand
  • South Korea
  • Rest of Asia Pacific
• South America
  • Argentina
  • Brazil
  • Chile
  • Rest of South America
• Middle East & Africa
  • Saudi Arabia
  • UAE
  • Qatar
  • South Africa
  • Rest of Middle East & Africa

What our report offers:

• Market share assessments for the regional and country-level segments
• Strategic recommendations for the new entrants
• Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
• Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
• Strategic recommendations in key business segments based on the market estimations
• Competitive landscaping mapping the key common trends
• Company profiling with detailed strategies, financials, and recent developments
• Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

• Company Profiling
  • Comprehensive profiling of additional market players (up to 3)
  • SWOT Analysis of key players (up to 3)
• Regional Segmentation
  • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
  • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

• 2.1 Abstract
• 2.2 Stake Holders
• 2.3 Research Scope
• 2.4 Research Methodology
  • 2.4.1 Data Mining
  • 2.4.2 Data Analysis
  • 2.4.3 Data Validation
  • 2.4.4 Research Approach
• 2.5 Research Sources
  • 2.5.1 Primary Research Sources
  • 2.5.2 Secondary Research Sources
  • 2.5.3 Assumptions

3 Market Trend Analysis

• 3.1 Introduction
• 3.2 Drivers
• 3.3 Restraints
• 3.4 Opportunities
• 3.5 Threats
• 3.6 Product Analysis
• 3.7 Technology Analysis
• 3.8 Application Analysis
• 3.9 Emerging Markets
• 3.10 Impact of Covid-19

4 Porters Five Force Analysis

• 4.1 Bargaining power of suppliers
• 4.2 Bargaining power of buyers
• 4.3 Threat of substitutes
• 4.4 Threat of new entrants
• 4.5 Competitive rivalry

5 Global Hearing Aids Market, By Product

• 5.1 Introduction
• 5.2 Hearing Aid Devices
  • 5.2.1 Receiver-in-the-ear Hearing Aids
  • 5.2.2 Behind-the-ear Hearing Aids
  • 5.2.3 Canal Hearing Aids
  • 5.2.4 In-the-ear Hearing Aids
• 5.3 Hearing Implants
  • 5.3.1 Cochlear Implants
  • 5.3.2 Bone-anchored Systems
• 5.4 Other Products

6 Global Hearing Aids Market, By Type of Hearing Loss

• 6.1 Introduction
• 6.2 Sensorineural Hearing Loss
• 6.3 Conductive Hearing Loss

7 Global Hearing Aids Market, By Patient Type

• 7.1 Introduction
• 7.2 Adults
• 7.3 Pediatrics

8 Global Hearing Aids Market, By Technology

• 8.1 Introduction
• 8.2 Digital
• 8.3 Analog
• 8.4 Other Technologies

9 Global Hearing Aids Market, By Distribution Channel

• 9.1 Introduction
• 9.2 Order-to-cash (OTC)
• 9.3 Medical Channel
• 9.4 Private Practices
• 9.5 Retail Sales
  • 9.5.1 Company Owned
  • 9.5.2 Independent Retail
• 9.6 Government Purchases
• 9.7 E-commerce

10 Global Hearing Aids Market, By Application

• 10.1 Introduction
• 10.2 Body Area Sensor Networks
• 10.3 Wireless Sensor Networks
• 10.4 Other Applications

11 Global Hearing Aids Market, By Geography

• 11.1 Introduction
• 11.2 North America
  • 11.2.1 US
  • 11.2.2 Canada
  • 11.2.3 Mexico
• 11.3 Europe
  • 11.3.1 Germany
  • 11.3.2 UK
  • 11.3.3 Italy
  • 11.3.4 France
  • 11.3.5 Spain
  • 11.3.6 Rest of Europe
• 11.4 Asia Pacific
  • 11.4.1 Japan
  • 11.4.2 China
  • 11.4.3 India
  • 11.4.4 Australia
  • 11.4.5 New Zealand
  • 11.4.6 South Korea
  • 11.4.7 Rest of Asia Pacific
• 11.5 South America
  • 11.5.1 Argentina
  • 11.5.2 Brazil
  • 11.5.3 Chile
  • 11.5.4 Rest of South America
• 11.6 Middle East & Africa
  • 11.6.1 Saudi Arabia
  • 11.6.2 UAE
  • 11.6.3 Qatar
  • 11.6.4 South Africa
  • 11.6.5 Rest of Middle East & Africa

12 Key Developments

• 12.1 Agreements, Partnerships, Collaborations and Joint Ventures
• 12.2 Acquisitions & Mergers
• 12.3 New Product Launch
• 12.4 Expansions
• 12.5 Other Key Strategies

13 Company Profiling

• 13.1 RION Co., Ltd.
• 13.2 Earlens Corporation
• 13.3 IN4 Technology Corporation
• 13.4 Sonova Group
• 13.5 Elkon Pvt. Ltd.
• 13.6 Horentek Hearing Diagnostics
• 13.7 Medtronic PLC
• 13.8 Audina Hearing Instruments, Inc.
• 13.9 Nurotron Biotechnology Co., Ltd.
• 13.10 Foshan Vohom Technology Co., Ltd
• 13.11 Starkey Laboratories, Inc.
• 13.12 Eargo, Inc.
• 13.13 SeboTek Hearing Systems, LLC
• 13.14 Microson
• 13.15 Cochlear Ltd.
• 13.16 Siemens AG
• 13.17 Amplifon SpA
• 13.18 Lucid Hearing
• 13.19 Arphi Electronics Private Limited