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According to Stratistics MRC, the Global Chained Consumer Foodservice Market is accounted for $928.6 million in 2023 and is expected to reach $1,377.9 million by 2030 growing at a CAGR of 5.8% during the forecast period. Chained consumer foodservice refers to a type of foodservice operation where multiple outlets are operated under a single brand or company name, often following a standardized set of procedures, menus, and branding. These outlets can include fast food chains, casual dining chains, coffee shop chains, and other similar establishments. Chained consumer foodservice establishments often benefit from economies of scale in purchasing, marketing, and operations, which can lead to cost efficiencies and greater profitability compared to independent foodservice operations. They also have the advantage of brand recognition, which can help attract customers and build loyalty.
Urbanization and busy lifestyles
The increasing urbanization has led to a rise in the number of working professionals and dual-income households, resulting in limited time for cooking at home. This has driven individuals to turn to chain restaurants for their dining needs, seeking convenient and affordable options. Additionally, the fast-paced lifestyle has led to the growing trend of eating out as a social activity, creating opportunities for chains to provide attractive ambiance and experiences, further bolstering the demand for chain restaurants.
Competition from independent restaurants
Independent restaurants present a formidable challenge to the dominance of markets. Their appeal lies in offering unique culinary experiences, personalized service, and often, a strong connection to local communities. These establishments can adapt swiftly to changing consumer tastes and trends, providing a level of flexibility and innovation that chains struggle to match. Moreover, independent restaurants often cultivate a sense of authenticity and artisanal quality, drawing patrons away from standardized chain offerings.
Growing disposable income
The market is experiencing a significant shift towards health and wellness, driven by consumers increasing preference for healthier options and transparent nutritional information. Additionally, technology is being leveraged to offer customization options and create personalized marketing campaigns, catering to the demand for healthier and more socially responsible dining experiences.
Rising labour costs and operational challenges
The market is experiencing mounting pressures due to escalating labor costs and operational hurdles. With labour expenses on the rise, businesses within the sector are facing significant challenges in maintaining profitability. Such circumstances necessitate strategic adaptation and innovation within the industry to mitigate these challenges and ensure sustainable growth amidst the evolving landscape of consumer demands and economic dynamics.
The COVID-19 pandemic significantly impacted the Chained Consumer Foodservice Market, causing widespread closures, reduced foot traffic, and shifts towards delivery and takeout services. Restaurants faced operational challenges due to social distancing measures and health protocols, leading to decreased revenues and workforce disruptions. Consumer behavior changed with a heightened emphasis on hygiene and convenience, prompting establishments to adapt their offerings and business models.
The franchise segment is expected to be the largest during the forecast period
The franchise segment is expected to be the largest during the forecast period. With consumers increasingly favouring convenience and familiar brands, franchising provides a strategic entry point into the competitive foodservice industry. Franchisees benefit from access to standardized processes, bulk purchasing power, and training programs, enabling them to capitalize on the growing demand for quick-service dining options.
The fast food segment is expected to have the highest CAGR during the forecast period
The fast food segment is expected to have the highest CAGR during the forecast period. With a wide array of options ranging from burgers and fries to sandwiches and salads, fast food chains attract customers seeking affordable and efficient dining experiences. Despite concerns about health and sustainability, these establishments continue to thrive due to their widespread presence, aggressive marketing strategies, and ability to adapt menus to changing consumer preferences and dietary trends.
North America is projected to hold the largest market share during the forecast period propelled by evolving consumer preferences and lifestyle changes. With an emphasis on convenience and quality, chain restaurants and eateries have expanded their offerings to cater to diverse tastes and dietary requirements. Factors such as urbanization, increasing disposable income, and a growing appetite for international cuisines contribute to the sector's robust growth.
Asia Pacific is projected to hold the highest CAGR over the forecast period. Rapid urbanization across many countries has led to changing lifestyles and dietary habits. As people migrate to cities, they often seek out convenient dining options, which have fueled the expansion of chained foodservice outlets. Economic growth in many countries has resulted in rising disposable incomes, enabling more consumers to dine out regularly.
Key players in the market
Some of the key players in Chained Consumer Foodservice market include McDonald's Corp., Aramark Corporation, Dunkin' Brands Group PLC, Papa Murphy's International LLC., Steven & I Holdings Co. Ltd., Chipotle Mexican Grill, Inc., Wendy's Co., Restaurant Brands International Inc., Domino's Pizza, Compass Group PLC, Panera Bread Company, Inc., Starbucks Corporation, In-N-Out Burgers, Darden Restaurants, Inc., Brinker International Inc. and Yum! Brands, Inc.
In January 2024, Domino's Pizza announced that with the integration with ONDC, Domino's catalogues will be seen on multiple apps from across the network for seamless transactions, the pizza chain said.
In December 2023, McDonald's Corporation announced ambitious new growth targets to advance its Accelerating the Arches strategy. McDonald's aims to expand its loyalty program from 150 million to 250 million 90-day active users by 2027.