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According to Stratistics MRC, the Global Cold Seal Packaging Market is accounted for $19.31 billion in 2023 and is expected to reach $31.63 billion by 2030 growing at a CAGR of 7.3% during the forecast period. Pressure-sensitive packaging, sometimes referred to as cold seal packaging, is a flexible technique for safely enclosing goods without the need for heat. This packaging method is perfect for heat-sensitive products like chocolates, snacks, and medications because it uses pressure instead of heat activation to create a seal. Moreover, a few benefits of cold-sealed packaging are its affordability, ease of use, and compatibility with automated packaging systems. It is a widely used option in many different industries due to its capacity to preserve product integrity while guaranteeing a secure seal.
According to the Flexible Packaging Association, cold seal packaging offers numerous benefits such as improved product protection, extended shelf life, and enhanced consumer convenience, making it an increasingly preferred choice for packaging various goods, particularly in the food and pharmaceutical industries.
Increasing need for easy-to-package solutions
Convenient packaging options are in higher demand as a result of the hectic lifestyle of the modern world and its tendency toward on-the-go consumption. For consumers seeking hassle-free packaging, cold-sealed packaging is an appealing option due to its ease of use and portability. Additionally, cold-sealed packaging offers convenience that is in line with changing consumer preferences, whether it is for single-serve snacks, individual portions of medications, or grab-and-go food items.
Limited suitability for specific products
Many benefits come with cold-sealed packaging, but not every product can benefit from it. The use of cold seal technology may not be effective for some items, such as those with sharp edges or irregular shapes. Furthermore, cold-sealed packaging techniques might not be appropriate for some products due to their unique storage needs or sensitivity to pressure. This means that the market potential for cold seal packaging in some segments may be limited, as manufacturers and brand owners may need to look into other packaging options for these products.
Growth of direct-to-consumer (DTC) channels and e-commerce
The manufacturers of cold seal packaging have a lot of opportunities because of the quick growth of DTC channels and e-commerce. The need for packaging materials that provide tamper-evident seals, product protection, and easy-open features is growing as more customers shop online and demand simple, safe packaging options for home delivery. Moreover, these needs can be successfully met by cold-sealed packaging, which makes it a desirable choice for companies trying to improve the online shopping experience and set themselves apart in a crowded market.
Growing need for eco-friendly packaging options
The growing emphasis on sustainability among consumers and regulatory agencies is driving up demand for environmentally friendly packaging options. Cold-sealed packaging fits in nicely with these sustainability objectives because it can reduce packaging waste and use recyclable materials. Additionally, by highlighting the advantages of cold-sealed packaging for the environment and providing more eco-friendly options for traditional packaging techniques, manufacturers can profit from this trend.
The COVID-19 pandemic had a major effect on the market for cold-sealed packaging, posing both opportunities and challenges. The market was growing despite brief setbacks caused by disruptions in supply chains and manufacturing processes because of the rising demand for packaged foods, medications, and healthcare supplies. Convenient and secure packaging solutions became more necessary as a result of the pandemic's acceleration of trends toward online shopping and home delivery. Cold seal technology adoption was further aided by consumers' increased awareness of hygiene, which highlighted the value of protective and tamper-evident packaging.
The Film segment is expected to be the largest during the forecast period
In the cold seal packaging market, the film segment usually holds the largest share. Because of their adaptability, cold seal films are widely used in a range of industries, including food, pharmaceuticals, and healthcare, offering a flexible and customizable packaging solution for a wide range of products. These films have superior barrier qualities that keep products fresher and longer-lasting by shielding them from air, moisture, and other outside influences. Furthermore, cold seal films are also a preferred option for automated packaging lines because they work well with high-speed packaging equipment, which increases production efficiency.
The Medical Packaging segment is expected to have the highest CAGR during the forecast period
In the cold seal packaging market, the medical packaging segment usually shows the highest CAGR. The need for safe and tamper-evident packaging solutions, coupled with strict regulatory requirements for product safety and sterility, is what drives the demand for cold-sealed packaging in medical applications. Cold-sealed packaging is advantageous for the packaging of pharmaceuticals, medical devices, and diagnostic kits because it provides barrier protection, hermetic sealing, and compatibility with sterilization processes. Moreover, the need for cold-sealed packaging in medical applications is anticipated to rise quickly as the healthcare industry continues to spread throughout the world due to causes like population growth, aging demographics, and rising healthcare costs.
North America holds the largest market share in the cold seal packaging industry. The region's well-established food and pharmaceutical industries, strict regulations focusing on product safety and quality, and rising consumer demand for practical and tamper-evident packaging solutions are some of the reasons for North America's market dominance. North America's dominant position in the market is also attributed to the existence of significant cold seal packaging manufacturers and technological advancements in packaging materials and machinery. Additionally, the region's robust infrastructure, advanced packaging technologies, and robust economy all contribute to the continuous growth in North America.
Europe is the region that frequently exhibits the highest CAGR in the cold seal packaging market. A number of factors, such as strict laws governing food safety and packaging standards, which encourage the use of safe and tamper-evident packaging solutions like cold seal packaging, are contributing to Europe's market expansion. Growing consumer awareness of environmentally friendly packaging methods and inclinations toward quick-to-eat food items support market growth. Furthermore, developments in cold seal technology and an increasing focus on environmentally friendly packaging materials fuel the market's expansion in the area.
Key players in the market
Some of the key players in Cold Seal Packaging market include CP Flexible Packaging, Sealed Air Corporation, Huhtamaki Group, Winpak Ltd., WestRock Company, ProAmpac Holdings, Inc., Mondi Group, Glenroy, Inc., Catty Corporation, Schur Flexibles Group and Transcontinental Inc.
In January 2024, US-based manufacturer C-P Flexible Packaging has announced the launch of its new division, Intelligraphix Systems, for flexographic prepress services. The new segment provides specialised platemaking, prepress, and colour management services. This move is set to enhance precision and efficiency in the flexographic printing process. Specifically, Intelligraphix Systems will offer art file optimisation, extended gamut preparation, press profiling, and advanced quality check systems.
In November 2022, Sealed Air Corporation (SEE) has signed a definitive agreement to acquire Liquibox and utilise its packaging solutions, such as bag-in-box, to expand into new industrial sectors. Liquibox's full-year revenue for 2022 is estimated at $362 million, with its bag-in-box business currently applied to dairy, coffee, water, wine, fountain beverage syrup, milkshake mix, and liquid foods products, as well as other industrial applications.
In February 2022, Huhtamaki, a key global provider of sustainable packaging solutions, has signed a 12-year Virtual Power Purchase Agreement (VPPA) with a subsidiary of NextEra Energy Resources, LLC. NextEra Energy Resources is the world's largest generator of renewable energy from the wind and sun. The 42-megawatt agreement for renewable energy covers approximately 30% of Huhtamaki operations' current electricity demands in the United States and Mexico, where the company has 18 manufacturing units.