세계의 원단 보호 시장 : 유형별, 용도별, 지역별 분석 및 예측(-2030년)

According to Stratistics MRC, the Global Fabric Protection Market is accounted for $1.6 billion in 2024 and is expected to reach $2.3 billion by 2030 growing at a CAGR of 6.6% during the forecast period. Fabric protection is the application of specialized treatments or coatings to textiles to enhance their durability and resistance to various types of damage. These protective measures guard fabrics against common threats such as stains, water, UV radiation, and abrasion. Fabric protectors typically work by forming a barrier on the surface of the material, repelling liquids and preventing them from soaking into the fibers. They may also include additives that inhibit the growth of mold, mildew, and bacteria, prolonging the fabric's lifespan and maintaining its appearance.

According to Journal of Textile Science and Engineering, fabric protection products can significantly improve the durability and performance of textiles, reducing the need for frequent replacement and contributing to sustainable consumption patterns.

Market Dynamics:

Driver:

Rising disposable income and focus on outdoor activities

Rising disposable incomes enable consumers to invest more in high-quality outdoor apparel and gear. As people engage in outdoor activities such as hiking, camping, and sports, there is a greater demand for textiles with enhanced durability, water resistance, and stain repellency. Fabric protection treatments provide these desired features, making treated outdoor apparel and gear more appealing to consumers thus encouraging the growth of the market.

Restraint:

Limited awareness and perception

Negative perceptions about fabric protection, such as concerns about toxicity, environmental impact, or effectiveness, can deter consumers from adopting treated textiles. Moreover if consumers perceive fabric protection treatments as ineffective or harmful, it can damage the reputation of brands that offer these products. This reluctance to embrace fabric protection solutions can hinder market penetration and limit the adoption of innovative technologies.

Opportunity:

Surge in home furnishing and interior decor projects

Home furnishings are subjected to constant wear and tear, particularly in high-traffic areas such as living rooms and dining areas. Fabric protection treatments create a protective barrier that repels liquids and prevents dirt and grime from penetrating the fabric, thereby reducing maintenance efforts and preserving the aesthetic appeal of furnishings. Additionally manufacturers can develop specialized formulations for specific applications, such as upholstery, drapery, or outdoor furniture, to meet the diverse needs of consumers in the home furnishing market.

Threat:

Environmental impact of certain chemicals

Growing awareness of environmental issues prompts consumers to scrutinize the ingredients used in fabric protection treatments. Governments and regulatory agencies are increasingly implementing restrictions on the use of certain chemicals in consumer products due to their environmental and health hazards. Chemicals that are perceived as harmful to the environment, such as fluorinated compounds (e.g., PFAS), can lead to consumer resistance and reluctance to purchase treated textiles, thereby reducing market demand.

Covid-19 Impact

Heightened hygiene awareness and concerns about cleanliness have increased the demand for fabric protection treatments, particularly in sectors such as healthcare, hospitality, and residential cleaning. Consumers are seeking textiles with antimicrobial properties to reduce the risk of germ transmission. Reduced consumer purchasing power, temporary closures of retail outlets and postponement of non-essential spending have dampened demand for fabric protection treatments in some sectors.

The stain protection segment is expected to be the largest during the forecast period

The stain protection segment is estimated to have a lucrative growth, as stain protection gives manufacturers and brands a competitive edge by differentiating their products from competitors. Fabrics treated with advanced stain protection technologies stand out in the market for their ability to repel liquids, resist staining, and maintain their appearance over time. This differentiation helps manufacturers attract discerning consumers who prioritize quality, performance, and ease of care.

The home furnishings segment is expected to have the highest CAGR during the forecast period

The home furnishings segment is anticipated to witness the highest CAGR growth during the forecast period, home furnishings are substantial investments for consumers, and they expect durability and longevity from these purchases. Fabric protection treatments offer added value by safeguarding furnishings against stains, spills, fading, and wear, thus preserving their appearance and functionality over time. As a result, consumers are willing to pay a premium for treated textiles that offer enhanced protection and peace of mind.

Region with largest share:

Asia Pacific is projected to hold the largest market share during the forecast period owing to the region's rapid urbanization, particularly in countries such as China, India, and Southeast Asian nations, is leading to increased demand for home furnishings, upholstery, and apparel. As urban populations grow, so does the demand for fabric protection treatments to maintain the appearance and longevity of these textiles in urban living environments.

Region with highest CAGR:

North America is projected to have the highest CAGR over the forecast period, owing to fabric protection manufacturers in North America are continuously innovating to develop new formulations, technologies, and application methods. Advanced treatments offer enhanced stain resistance, water repellency, UV protection, and breathability, providing consumers with a wide range of options to meet their specific needs.

Key players in the market

Some of the key players in the Fabric Protection Market include Alicorp S.A.A, Amway Corporation, Church & Dwight Co., Inc, Fabrica de Jabon La Corona, Golrang Industrial Group, Guangzhou Libby Enterprise Group Co., Ltd., Henkel AG & Co. KGaA, Johnson & Son Inc., Kao Corporation, LG Household & Health Care Ltd., Lion Corporation, Nice Group Co., Ltd., Procter & Gamble Co., Reckitt Benckiser Group PLC, RSPL Limited, SA de CV, Unilever PLC and Whealthfields Lohmann Guangzhou Ltd.

Key Developments:

In May 2024, Henkel delivers strong organic sales growth in the first quarter. In nominal terms, sales were down -5.2 percent compared to the prior-year quarter - predominantly due to the sale of the business activities in Russia and to negative foreign exchange effects.

In November 2023, New Amway eSpring(TM) Water Purifier uses industry-leading UV-C LED technology to treat water. The launch marks the first complete eSpring product re-design in more than 20 years. eSpring is the world's number-one selling brand of home water treatment systems.

In October 2023, Alicorp and Auna will provide free tests to female leaders. The purpose of Pots that Develop is to contribute to the maintenance of common pots through training on management, nutrition, entrepreneurship and other topics for their leaders.

Types Covered:

• Stain Protection
• Water Repellent
• UV Protection
• Anti-Microbial
• Flame Retardant
• Other Types

Applications Covered:

• Home Furnishings
• Apparel
• Automotive
• Healthcare
• Industrial
• Upholstery
• Other Applications

Regions Covered:

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • Italy
  • France
  • Spain
  • Rest of Europe
• Asia Pacific
  • Japan
  • China
  • India
  • Australia
  • New Zealand
  • South Korea
  • Rest of Asia Pacific
• South America
  • Argentina
  • Brazil
  • Chile
  • Rest of South America
• Middle East & Africa
  • Saudi Arabia
  • UAE
  • Qatar
  • South Africa
  • Rest of Middle East & Africa

What our report offers:

• Market share assessments for the regional and country-level segments
• Strategic recommendations for the new entrants
• Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
• Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
• Strategic recommendations in key business segments based on the market estimations
• Competitive landscaping mapping the key common trends
• Company profiling with detailed strategies, financials, and recent developments
• Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

• Company Profiling
  • Comprehensive profiling of additional market players (up to 3)
  • SWOT Analysis of key players (up to 3)
• Regional Segmentation
  • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
  • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

• 2.1 Abstract
• 2.2 Stake Holders
• 2.3 Research Scope
• 2.4 Research Methodology
  • 2.4.1 Data Mining
  • 2.4.2 Data Analysis
  • 2.4.3 Data Validation
  • 2.4.4 Research Approach
• 2.5 Research Sources
  • 2.5.1 Primary Research Sources
  • 2.5.2 Secondary Research Sources
  • 2.5.3 Assumptions

3 Market Trend Analysis

• 3.1 Introduction
• 3.2 Drivers
• 3.3 Restraints
• 3.4 Opportunities
• 3.5 Threats
• 3.6 Application Analysis
• 3.7 Emerging Markets
• 3.8 Impact of Covid-19

4 Porters Five Force Analysis

• 4.1 Bargaining power of suppliers
• 4.2 Bargaining power of buyers
• 4.3 Threat of substitutes
• 4.4 Threat of new entrants
• 4.5 Competitive rivalry

5 Global Fabric Protection Market, By Type

• 5.1 Introduction
• 5.2 Stain Protection
• 5.3 Water Repellent
• 5.4 UV Protection
• 5.5 Anti-Microbial
• 5.6 Flame Retardant
• 5.7 Other Types

6 Global Fabric Protection Market, By Application

• 6.1 Introduction
• 6.2 Home Furnishings
• 6.3 Apparel
• 6.4 Automotive
• 6.5 Healthcare
• 6.6 Industrial
• 6.7 Upholstery
• 6.8 Other Applications

7 Global Fabric Protection Market, By Geography

• 7.1 Introduction
• 7.2 North America
  • 7.2.1 US
  • 7.2.2 Canada
  • 7.2.3 Mexico
• 7.3 Europe
  • 7.3.1 Germany
  • 7.3.2 UK
  • 7.3.3 Italy
  • 7.3.4 France
  • 7.3.5 Spain
  • 7.3.6 Rest of Europe
• 7.4 Asia Pacific
  • 7.4.1 Japan
  • 7.4.2 China
  • 7.4.3 India
  • 7.4.4 Australia
  • 7.4.5 New Zealand
  • 7.4.6 South Korea
  • 7.4.7 Rest of Asia Pacific
• 7.5 South America
  • 7.5.1 Argentina
  • 7.5.2 Brazil
  • 7.5.3 Chile
  • 7.5.4 Rest of South America
• 7.6 Middle East & Africa
  • 7.6.1 Saudi Arabia
  • 7.6.2 UAE
  • 7.6.3 Qatar
  • 7.6.4 South Africa
  • 7.6.5 Rest of Middle East & Africa

8 Key Developments

• 8.1 Agreements, Partnerships, Collaborations and Joint Ventures
• 8.2 Acquisitions & Mergers
• 8.3 New Product Launch
• 8.4 Expansions
• 8.5 Other Key Strategies

9 Company Profiling

• 9.1 Alicorp S.A.A
• 9.2 Amway Corporation
• 9.3 Church & Dwight Co., Inc
• 9.4 Fabrica de Jabon La Corona
• 9.5 Golrang Industrial Group
• 9.6 Guangzhou Libby Enterprise Group Co., Ltd.
• 9.7 Henkel AG & Co. KGaA
• 9.8 Johnson & Son Inc.
• 9.9 Kao Corporation
• 9.10 LG Household & Health Care Ltd.
• 9.11 Lion Corporation
• 9.12 Nice Group Co., Ltd.
• 9.13 Procter & Gamble Co.
• 9.14 Reckitt Benckiser Group PLC
• 9.15 RSPL Limited
• 9.16 SA de CV
• 9.17 Unilever PLC
• 9.18 Whealthfields Lohmann Guangzhou Ltd.