농업용 착색제 시장 예측(-2030년) : 제품 유형, 유통 채널, 용도별, 지역별 세계 분석

According to Stratistics MRC, the Global Agricultural Colorants Market is accounted for $1.89 million in 2024 and is expected to reach $3.55 million by 2030 growing at a CAGR of 11.1% during the forecast period. Agricultural colorants refer to substances used to enhance or modify the color of agricultural products or the environment in which they grow. These colorants are applied to various crops, plants, or soil for several purposes, including aesthetic enhancement, improving product appeal, and functional benefits such as UV protection or pest deterrence. One common application of agricultural colorants is in horticulture, where they are used to create vibrant blooms or to maintain consistent coloration in flowers.

According to the Department of Agriculture, Fisheries and Forestry, a government agency, around 22% of Australian agri products were exported to ASEAN countries in 2021-22. According to the World Bank Organization, the global consumption of total fertilizer production was 89.78% in 2014 and reached to 94% in 2015.

Market Dynamics:

Driver:

Increased aesthetic appeal

The enhancement of agricultural colorants to increase aesthetic appeal signifies a growing recognition of their dual function in both practical and visual aspects of agriculture. Beyond their traditional role in marking crops or indicating treatments, modern colorants are designed to improve the overall visual experience of agricultural landscapes. This aesthetic enhancement can have several benefits: it may help in distinguishing different varieties or stages of crops, making fields more visually appealing and organized. Moreover, aesthetically pleasing agricultural environments can positively impact public perception and promote a sense of pride among farmers.

Restraint:

Cost constraints

Cost constraints in agricultural colorants refer to the limitations imposed by the expenses associated with developing and using these products in farming practices. Agricultural colorants are used primarily to enhance the visibility and appearance of treated areas, such as marking sprayed areas or improving aesthetics of products like mulch. However, their adoption can be hindered by high production costs, which include the expenses of manufacturing, formulation, regulatory compliance, and distribution. The economic viability of integrating colorants into farming practices depends on the scale of operation and regional economic conditions.

Opportunity:

Rising demand for food colorants in the fertilizer industry

The increasing demand for food colorants in the fertilizer industry is driven by several factors that enhance agricultural practices. Agricultural colorants are utilized to improve the visual appeal of fertilizers, making them easier to apply and monitor during distribution. These colorants help in differentiating between various types of fertilizers, ensuring accurate application and minimizing errors in farming operations. Moreover, colored fertilizers aid in tracking and controlling the spread of nutrients across fields, thereby optimizing nutrient management strategies.

Threat:

Long term viability and sustainability

The long-term viability and sustainability of agricultural colorants face significant challenges rooted in several factors. There's growing concern over the environmental impact of synthetic colorants traditionally used in agriculture, which can leach into soil and water, potentially harming ecosystems and human health. The dependence on chemical-based colorants poses risks to crop quality and yield, as some formulations may affect plant growth or attract pests. There are regulatory pressures pushing for more sustainable agricultural practices, urging the adoption of natural or bio-based alternatives.

Covid-19 Impact:

The Covid-19 pandemic significantly impacted the agricultural colorants industry. Supply chains faced disruptions due to lockdowns and restrictions, affecting the availability of raw materials and transportation. Many countries experienced labor shortages as workers fell ill or were unable to work due to restrictions, leading to delays in production and distribution. The economic downturn caused by the pandemic led to financial constraints for both producers and consumers, influencing purchasing patterns and investment decisions in agricultural inputs. Despite these challenges, the industry showed resilience through adaptation strategies such as diversifying supply chains and investing in digital technologies to enhance operational efficiency.

The Dyes segment is expected to be the largest during the forecast period

Dyes segment is expected to be the largest during the forecast period by providing specialized solutions that improve crop productivity and management. Agricultural colorants, often derived from dyes, are crucial for various applications in farming and horticulture. They are used to distinguish treated seeds, mark agricultural products for quality control, and enhance the visibility of irrigation and pesticide applications. Moreover, dyes offer UV protection and light stabilization properties, which are vital for protecting crops from harmful radiation and ensuring their longevity. Innovations in the dyes segment have led to the development of environmentally friendly and non-toxic colorants that adhere to stringent agricultural regulations.

The Crop Protection segment is expected to have the highest CAGR during the forecast period

Crop Protection segment is expected to have the highest CAGR during the forecast period. Agricultural Colorants, typically applied to seeds, fertilizers, or directly onto crops, serve multifaceted purposes crucial to agricultural efficiency and sustainability. They aid in seed identification and uniform distribution during sowing, optimizing planting processes. Moreover, agricultural colorants play a vital role in pest management by distinguishing treated from untreated areas, thereby reducing pesticide overuse and environmental impact. They also enhance crop health by shielding plants from excessive sunlight, thus minimizing heat stress and improving overall yield quality. By integrating advanced agricultural colorants into crop protection strategies, the industry not only enhances productivity but also promotes more precise, environmentally responsible farming practices that align with global sustainability goals.

Region with largest share:

Europe region commanded the largest share of the market over the extrapolated period. Precision agriculture utilizes advanced technologies such as GPS, drones and sensors to optimize farming practices, resulting in increased efficiency, reduced resource wastage, and higher yields across the region. Agricultural colorants play a crucial role in precision agriculture by enhancing seed treatment, crop protection, and soil marking processes throughout the region. These colorants help in seed identification, differentiation of treated and untreated crops, and marking specific areas for soil analysis or treatment.

Region with highest CAGR:

Europe region is poised to hold profitable growth during the projected period. Stringent regulations focusing on environmental sustainability and consumer safety have compelled companies to innovate and develop safer, more eco-friendly agricultural colorants. These regulations often include restrictions on harmful chemicals, encouraging the regional adoption of organic and natural alternatives that are biodegradable and pose minimal risk to ecosystems. Moreover, regulatory frameworks promoting transparency and traceability in agricultural practices have fostered consumer trust and driven demand for responsibly sourced products.

Key players in the market

Some of the key players in Agricultural Colorants market include BASF SE, Cabot Corporation, Clariant AG, Colorcon Inc, DIC Corporation, Huntsman Corporation, Keystone Aniline Corporation, PolyOne Corporation, Sensient Technologies Corporation, Sudarshan Chemical Industries Ltd and Sun Chemical Corporation.

Key Developments:

In September 2022, Sun Chemicals, a U.S.-based producer of pigments, announced the launch of their new SUNFOODS Natural Colorants, which is available in Europe, the Americas, and the Middle East & Africa. This latest line was introduced under the campaign "Inspired by Nature" and can be used for food products.

In June 2022, The debut of BASF's Colours & Effects brand, which unites BASF's international pigments division, was announced. The wide range of colorants and effect pigments offered by BASF are grouped under the Colours & Effects brand. The new brand caters to clients in five important industries, including printing, coatings, plastics, cosmetics, and agriculture, and includes BASF's distinctive colorants and effect pigments portfolio.

Product Types Covered:

• Dyes
• Pigments

Distribution Channels Covered:

• Retail Stores
• Government Stores
• Distributors and Dealers
• Direct Sales

Applications Covered:

• Fertilizers
• Crop Protection
• Seed Treatment
• Lakes & Ponds
• Turf & Ornamentals
• Other Applications

Regions Covered:

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • Italy
  • France
  • Spain
  • Rest of Europe
• Asia Pacific
  • Japan
  • China
  • India
  • Australia
  • New Zealand
  • South Korea
  • Rest of Asia Pacific
• South America
  • Argentina
  • Brazil
  • Chile
  • Rest of South America
• Middle East & Africa
  • Saudi Arabia
  • UAE
  • Qatar
  • South Africa
  • Rest of Middle East & Africa

What our report offers:

• Market share assessments for the regional and country-level segments
• Strategic recommendations for the new entrants
• Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
• Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
• Strategic recommendations in key business segments based on the market estimations
• Competitive landscaping mapping the key common trends
• Company profiling with detailed strategies, financials, and recent developments
• Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

• Company Profiling
  • Comprehensive profiling of additional market players (up to 3)
  • SWOT Analysis of key players (up to 3)
• Regional Segmentation
  • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
  • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

• 2.1 Abstract
• 2.2 Stake Holders
• 2.3 Research Scope
• 2.4 Research Methodology
  • 2.4.1 Data Mining
  • 2.4.2 Data Analysis
  • 2.4.3 Data Validation
  • 2.4.4 Research Approach
• 2.5 Research Sources
  • 2.5.1 Primary Research Sources
  • 2.5.2 Secondary Research Sources
  • 2.5.3 Assumptions

3 Market Trend Analysis

• 3.1 Introduction
• 3.2 Drivers
• 3.3 Restraints
• 3.4 Opportunities
• 3.5 Threats
• 3.6 Product Analysis
• 3.7 Application Analysis
• 3.8 Emerging Markets
• 3.9 Impact of Covid-19

4 Porters Five Force Analysis

• 4.1 Bargaining power of suppliers
• 4.2 Bargaining power of buyers
• 4.3 Threat of substitutes
• 4.4 Threat of new entrants
• 4.5 Competitive rivalry

5 Global Agricultural Colorants Market, By Product Type

• 5.1 Introduction
• 5.2 Dyes
• 5.3 Pigments

6 Global Agricultural Colorants Market, By Distribution Channel

• 6.1 Introduction
• 6.2 Retail Stores
• 6.3 Government Stores
• 6.4 Distributors and Dealers
• 6.5 Direct Sales

7 Global Agricultural Colorants Market, By Application

• 7.1 Introduction
• 7.2 Fertilizers
• 7.3 Crop Protection
• 7.4 Seed Treatment
• 7.5 Lakes & Ponds
• 7.6 Turf & Ornamentals
• 7.7 Other Applications

8 Global Agricultural Colorants Market, By Geography

• 8.1 Introduction
• 8.2 North America
  • 8.2.1 US
  • 8.2.2 Canada
  • 8.2.3 Mexico
• 8.3 Europe
  • 8.3.1 Germany
  • 8.3.2 UK
  • 8.3.3 Italy
  • 8.3.4 France
  • 8.3.5 Spain
  • 8.3.6 Rest of Europe
• 8.4 Asia Pacific
  • 8.4.1 Japan
  • 8.4.2 China
  • 8.4.3 India
  • 8.4.4 Australia
  • 8.4.5 New Zealand
  • 8.4.6 South Korea
  • 8.4.7 Rest of Asia Pacific
• 8.5 South America
  • 8.5.1 Argentina
  • 8.5.2 Brazil
  • 8.5.3 Chile
  • 8.5.4 Rest of South America
• 8.6 Middle East & Africa
  • 8.6.1 Saudi Arabia
  • 8.6.2 UAE
  • 8.6.3 Qatar
  • 8.6.4 South Africa
  • 8.6.5 Rest of Middle East & Africa

9 Key Developments

• 9.1 Agreements, Partnerships, Collaborations and Joint Ventures
• 9.2 Acquisitions & Mergers
• 9.3 New Product Launch
• 9.4 Expansions
• 9.5 Other Key Strategies

10 Company Profiling

• 10.1 BASF SE
• 10.2 Cabot Corporation
• 10.3 Clariant AG
• 10.4 Colorcon Inc
• 10.5 DIC Corporation
• 10.6 Huntsman Corporation
• 10.7 Keystone Aniline Corporation
• 10.8 PolyOne Corporation
• 10.9 Sensient Technologies Corporation
• 10.10 Sudarshan Chemical Industries Ltd
• 10.11 Sun Chemical Corporation