농업 공급망 최적화 플랫폼 시장 예측(-2032년) : 플랫폼 유형별, 전개 형태별, 용도별, 최종사용자별, 지역별 세계 분석

According to Stratistics MRC, the Global Agri Supply Chain Optimization Platforms Market is accounted for $15.07 billion in 2025 and is expected to reach $32.7 billion by 2032 growing at a CAGR of 11.7% during the forecast period. Agri Supply Chain Optimization Platforms are digital systems designed to enhance the efficiency, transparency, and resilience of agricultural supply chains by integrating data, automation, and real-time analytics across all stages-from farm production to processing, storage, transportation, and distribution. These platforms use advanced tools such as IoT sensors, AI, predictive forecasting, and blockchain to monitor crop conditions, streamline logistics, reduce post-harvest losses, and improve demand-supply alignment. By offering end-to-end visibility, they help farmers, cooperatives, agribusinesses, and retailers make faster, data-driven decisions while lowering costs, minimizing risks, ensuring product quality, and strengthening overall supply chain performance.

Market Dynamics:

Driver:

Rising e-commerce subscription service demand

Consumers increasingly prefer fresh produce, dairy, and packaged foods delivered through subscription models, requiring efficient supply chain platforms. Retailers and agri-tech firms are investing in digital solutions to streamline procurement, inventory, and distribution. Platforms offering real-time visibility and predictive analytics strengthen reliability in subscription-based deliveries. Rising demand for traceability and transparency reinforces adoption of supply chain optimization tools. Governments and industry bodies are promoting digital agriculture ecosystems to support e-commerce growth. As a result, subscription service expansion is propelling market growth.

Restraint:

High packaging material and production costs

Agri supply chains require specialized packaging to maintain freshness and safety, which increases expenses. Smaller producers and cooperatives struggle to absorb these costs compared to large-scale firms. Limited economies of scale further exacerbate affordability challenges in developing regions. High customization requirements for perishable goods packaging add to production costs. Competitive pressure from low-cost alternatives discourages investment in premium solutions.

Opportunity:

Growth in personalized consumer experiences

Platforms are increasingly enabling tailored delivery schedules, product assortments, and freshness guarantees. Personalized supply chain solutions enhance consumer satisfaction and strengthen loyalty in agri-food subscriptions. Advances in AI and data analytics allow firms to predict consumer preferences and optimize inventory. Rising demand for farm-to-table and organic produce aligns directly with personalized supply chain models. Social media and digital engagement amplify consumer interest in customized agri deliveries.

Threat:

Complex logistics and delivery challenges

Coordinating cold chain, last-mile delivery, and multi-product shipments requires advanced infrastructure. Smaller logistics providers struggle with the operational complexity of perishable goods distribution. Rising transportation costs further exacerbate challenges in agri supply chains. Inconsistent consumer expectations for delivery speed and product quality add pressure on platforms. Without streamlined systems, logistics risks undermining cost efficiency and reliability.

Covid-19 Impact:

The COVID-19 pandemic had a mixed impact on the Agri Supply Chain Optimization Platforms market. Surge in online grocery and subscription services during lockdowns accelerated demand for digital supply chain solutions. However, supply chain disruptions affected availability of packaging materials and delayed platform deployments. Economic uncertainty reduced investment in premium optimization tools in several regions. Rising consumer awareness of food safety and traceability reinforced demand for transparent supply chain platforms. Governments emphasized digital agriculture and food security in recovery programs, supporting adoption.

The end-to-end supply chain optimization platforms segment is expected to be the largest during the forecast period

The end-to-end supply chain optimization platforms segment is expected to account for the largest market share during the forecast period, driven by demand for integrated visibility across procurement, storage, and distribution. Platforms offering real-time analytics, predictive demand planning, and cold chain monitoring are increasingly adopted by agri-food firms. Rising e-commerce subscription demand reinforces adoption of comprehensive optimization solutions. The segment benefits from strong institutional investment and government-backed digital agriculture initiatives. Integration of AI and IoT further enhances platform efficiency and scalability. Large retailers and cooperatives prefer end-to-end solutions to streamline multi-product supply chains.

The food & beverage manufacturers segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the food & beverage manufacturers segment is predicted to witness the highest growth rate, reflecting strong demand for supply chain optimization in production and distribution. Manufacturers increasingly adopt platforms to improve efficiency, reduce waste, and ensure product freshness. Rising demand for personalized consumer experiences accelerates adoption in this segment. Advances in automation and predictive analytics strengthen competitiveness of food & beverage firms. The segment benefits from strong growth in processed food, dairy, and beverage categories. Government initiatives promoting food safety and traceability further reinforce adoption.

Region with largest share:

During the forecast period, the North America region is expected to hold the largest market share due to strong e-commerce penetration and advanced logistics infrastructure. The United States and Canada benefit from widespread adoption of digital supply chain platforms across agri-food industries. Government mandates promoting food safety and traceability reinforce adoption. The presence of leading agri-tech firms and logistics providers strengthens regional leadership. Strong demand for subscription-based grocery and meal services accelerates growth. Established cold chain and packaging networks further expand platform usage.

Region with highest CAGR:

Over the forecast period, the Asia Pacific region is anticipated to exhibit the highest CAGR by rapid urbanization and booming e-commerce grocery demand. Countries such as China, India, and Japan are witnessing strong investment in agri supply chain optimization platforms. Expanding middle-class populations and growing disposable incomes support premium product adoption. Government initiatives promoting digital agriculture and sustainable food systems further accelerate adoption. Local startups and multinational firms are investing in scalable supply chain solutions. Growth in mobile-first e-commerce ecosystems adds momentum to regional expansion.

Key players in the market

Some of the key players in Agri Supply Chain Optimization Platforms Market include IBM Food Trust, SAP SE, Oracle Corporation, Microsoft Azure FarmBeats, Infosys Limited, Wipro Limited, Accenture, Bunge Limited, Cargill Incorporated, Archer Daniels Midland Company (ADM), Louis Dreyfus Company, Olam International, AgriDigital, CropIn Technology Solutions Pvt. Ltd. and Ninjacart.

Key Developments:

In February 2024, SAP and Corteva Agriscience announced a strategic collaboration to develop enhanced digital solutions for the agriculture industry. This partnership aims to leverage Corteva's agronomic expertise and SAP's cloud platform and business AI capabilities.

In March 2023, IBM Food Trust expanded its collaboration with The Rice Exchange (TRE) to digitize and bring greater transparency to the global rice supply chain. This partnership leverages blockchain to provide stakeholders with immutable data on origin, quality, and sustainability, aiming to reduce fraud and improve trust for a critical global food staple.

Platform Types Covered:

• End-to-End Supply Chain Optimization Platforms
• Commodity-Specific Platforms
• Mobile & App-Based Platforms
• Integrated Finance & Insurance Platforms
• Marketplace & Trading Platforms
• Analytics & Forecasting Platforms
• Other Platform Types

Deployment Modes Covered:

• Cloud-Based Platforms
• On-Premise Solutions

Applications Covered:

• Grains & Cereals
• Fruits & Vegetables
• Dairy & Livestock
• Coffee, Cocoa & Specialty Crops
• Horticulture & Floriculture
• Seed & Input Commodities
• Other Applications

End Users Covered:

• Agri-Traders & Exporters
• Food & Beverage Manufacturers
• Retail Chains & E-Commerce Platforms
• Government & NGOs
• Agri-Financiers & Insurance Companies
• Other End Users

Regions Covered:

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • Italy
  • France
  • Spain
  • Rest of Europe
• Asia Pacific
  • Japan
  • China
  • India
  • Australia
  • New Zealand
  • South Korea
  • Rest of Asia Pacific
• South America
  • Argentina
  • Brazil
  • Chile
  • Rest of South America
• Middle East & Africa
  • Saudi Arabia
  • UAE
  • Qatar
  • South Africa
  • Rest of Middle East & Africa

What our report offers:

• Market share assessments for the regional and country-level segments
• Strategic recommendations for the new entrants
• Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
• Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
• Strategic recommendations in key business segments based on the market estimations
• Competitive landscaping mapping the key common trends
• Company profiling with detailed strategies, financials, and recent developments
• Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

• Company Profiling
  • Comprehensive profiling of additional market players (up to 3)
  • SWOT Analysis of key players (up to 3)
• Regional Segmentation
  • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
  • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

• 2.1 Abstract
• 2.2 Stake Holders
• 2.3 Research Scope
• 2.4 Research Methodology
  • 2.4.1 Data Mining
  • 2.4.2 Data Analysis
  • 2.4.3 Data Validation
  • 2.4.4 Research Approach
• 2.5 Research Sources
  • 2.5.1 Primary Research Sources
  • 2.5.2 Secondary Research Sources
  • 2.5.3 Assumptions

3 Market Trend Analysis

• 3.1 Introduction
• 3.2 Drivers
• 3.3 Restraints
• 3.4 Opportunities
• 3.5 Threats
• 3.6 Application Analysis
• 3.7 End User Analysis
• 3.8 Emerging Markets
• 3.9 Impact of Covid-19

4 Porters Five Force Analysis

• 4.1 Bargaining power of suppliers
• 4.2 Bargaining power of buyers
• 4.3 Threat of substitutes
• 4.4 Threat of new entrants
• 4.5 Competitive rivalry

5 Global Agri Supply Chain Optimization Platforms Market, By Platform Type

• 5.1 Introduction
• 5.2 End-to-End Supply Chain Optimization Platforms
• 5.3 Commodity-Specific Platforms
• 5.4 Mobile & App-Based Platforms
• 5.5 Integrated Finance & Insurance Platforms
• 5.6 Marketplace & Trading Platforms
• 5.7 Analytics & Forecasting Platforms
• 5.8 Other Platform Types

6 Global Agri Supply Chain Optimization Platforms Market, By Deployment Mode

• 6.1 Introduction
• 6.2 Cloud-Based Platforms
• 6.3 On-Premise Solutions

7 Global Agri Supply Chain Optimization Platforms Market, By Application

• 7.1 Introduction
• 7.2 Grains & Cereals
• 7.3 Fruits & Vegetables
• 7.4 Dairy & Livestock
• 7.5 Coffee, Cocoa & Specialty Crops
• 7.6 Horticulture & Floriculture
• 7.7 Seed & Input Commodities
• 7.8 Other Applications

8 Global Agri Supply Chain Optimization Platforms Market, By End User

• 8.1 Introduction
• 8.2 Agri-Traders & Exporters
• 8.3 Food & Beverage Manufacturers
• 8.4 Retail Chains & E-Commerce Platforms
• 8.5 Government & NGOs
• 8.6 Agri-Financiers & Insurance Companies
• 8.7 Other End Users

9 Global Agri Supply Chain Optimization Platforms Market, By Geography

• 9.1 Introduction
• 9.2 North America
  • 9.2.1 US
  • 9.2.2 Canada
  • 9.2.3 Mexico
• 9.3 Europe
  • 9.3.1 Germany
  • 9.3.2 UK
  • 9.3.3 Italy
  • 9.3.4 France
  • 9.3.5 Spain
  • 9.3.6 Rest of Europe
• 9.4 Asia Pacific
  • 9.4.1 Japan
  • 9.4.2 China
  • 9.4.3 India
  • 9.4.4 Australia
  • 9.4.5 New Zealand
  • 9.4.6 South Korea
  • 9.4.7 Rest of Asia Pacific
• 9.5 South America
  • 9.5.1 Argentina
  • 9.5.2 Brazil
  • 9.5.3 Chile
  • 9.5.4 Rest of South America
• 9.6 Middle East & Africa
  • 9.6.1 Saudi Arabia
  • 9.6.2 UAE
  • 9.6.3 Qatar
  • 9.6.4 South Africa
  • 9.6.5 Rest of Middle East & Africa

10 Key Developments

• 10.1 Agreements, Partnerships, Collaborations and Joint Ventures
• 10.2 Acquisitions & Mergers
• 10.3 New Product Launch
• 10.4 Expansions
• 10.5 Other Key Strategies

11 Company Profiling

• 11.1 IBM Food Trust
• 11.2 SAP SE
• 11.3 Oracle Corporation
• 11.4 Microsoft Azure FarmBeats
• 11.5 Infosys Limited
• 11.6 Wipro Limited
• 11.7 Accenture
• 11.8 Bunge Limited
• 11.9 Cargill Incorporated
• 11.10 Archer Daniels Midland Company (ADM)
• 11.11 Louis Dreyfus Company
• 11.12 Olam International
• 11.13 AgriDigital
• 11.14 CropIn Technology Solutions Pvt. Ltd.
• 11.15 Ninjacart