세계의 정신건강 앱 시장 : 기회와 전략(-2033년)

Mental health apps are applications designed to support and enhance mental well-being. These apps can provide a range of tools and resources to help users manage stress, anxiety, depression and other mental health concerns. These apps cannot replace a doctor, but they can connect users with healthcare providers, check for symptoms and recommend the next steps.

The mental health apps market consists of sales of services provided for mental well-being through apps. Mental health apps are tools that can be used to improve one's well-being, but they are not intended to diagnose conditions or replace therapy. There are many mental health apps available that target different areas, such as relaxation, mood tracking and cognitive behavioral therapy (CBT) strategies.

The global mental health apps market was valued at $2,843.1 million in 2018 which grew till 2023 at a compound annual growth rate (CAGR) of more than 17.0%.

Growing Adoption Of Connected Devices Or IoT Devices

The growing adoption of connected devices such as wearables and smart health trackers or IoT (Internet of Things), drove the growth of the mental health apps market during this historic period. Physical objects that can communicate with one another and other systems over the internet are referred to as connected devices. The growing acceptance and adoption of connected devices creates significant growth opportunities for the mental health apps market. Smart health trackers and wearables are examples of connected devices that can gather a variety of data, including physiological indicators like heart rate, sleep patterns and physical activity. These data can be used by mental health apps to give users insights into their general wellbeing. According to Norton, a US-based antivirus and anti-malware software development company, it was estimated that there were around 11.6 billion Internet of Things (IoT) devices in use in 2021. Additionally, according to Gartner, Inc., a US-based technological research and consulting firm, the amount that end users spent globally on wearable technology in 2021 was $81.5 billion, an increase of 18.1% from $69 billion in 2020. Therefore, the growing adoption of connected devices or IoT devices contributed to the growth of the mental health apps market.

Development Of Mental Health Portals For Employees

Companies operating in the mental health apps market are focusing on developing mental health portals for employees to meet end-customer demands. For example, in February 2023, Talkspace, a US-based online and mobile therapy company, launched a new product called Talkspace Engage, which is a mental health portal designed for employers. This product aims to help employers promote their mental health benefits to their employees. It provides a library of mental health resources categorized into various topics and offers real-time insights on how workers are interacting with the platform. The product is designed to provide accessible and convenient support for employees, with the goal of improving mental well-being, reducing medical claims spending and increasing productivity.

The global mental health apps market is fairly fragmented, with a large number of players operating in the market. The top ten competitors in the market made up to 16.3% of the total market in 2023.

Mental Health Apps Global Market Opportunities And Strategies To 2033 from The Business Research Company provides the strategists; marketers and senior management with the critical information they need to assess the global mental health apps market as it emerges from the COVID-19 shut down.

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Where is the largest and fastest-growing market for mental health apps? How does the market relate to the overall economy; demography and other similar markets? What forces will shape the market going forward? The mental health apps market global report from The Business Research Company answers all these questions and many more.

The report covers market characteristics; size and growth; segmentation; regional and country breakdowns; competitive landscape; market shares; trends and strategies for this market. It traces the market's history and forecasts market growth by geography. It places the market within the context of the wider mental health apps market; and compares it with other markets.

The report covers the following chapters

• Introduction and Market Characteristics- Brief introduction to the segmentations covered in the market, definitions and explanations about the segment by platform type and by application type.
• Key Trends- Highlights the major trends shaping the mental health apps market. This section also highlights likely future developments in the market.
• Macro-Economic Scenario- The report provides an analysis of the impact of the COVID-19 pandemic, impact of the Russia-Ukraine war and impact of rising inflation on the global and regional markets, providing strategic insights for businesses in the mental health apps market.
• Global Market Size and Global historic (2018-2023) and forecast (2023-2028, 2033F) market values and drivers and restraints that support and control the growth of the market in the historic and forecast periods.
• Regional Analysis- Historic (2018-2023) and forecast (2023-2028, 2033F) market values and growth and market share comparison by region and country.
• Market Segmentation- Contains the market values (2018-2023) (2023-2028, 2033F) and analysis for each segment by platform type and by application type in the market. Historic (2018-2023) and forecast (2023-2028) and (2028-2033) market values and growth and market share comparison by region market
• Regional Market Size and Growth- Regional market size (2023), historic (2018-2023) and forecast (2023-2028, 2033F) market values and growth and market share comparison of countries within the region. This report includes information on all the regions Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa and major countries within each region.
• Competitive Landscape- Details on the competitive landscape of the market, estimated market shares and company profiles of the leading players.
• Key Mergers and Acquisitions- Information on recent mergers and acquisitions in the market covered in the report. This section gives key financial details of mergers and acquisitions, which have shaped the market in recent years.
• Market Opportunities And Strategies - Describes market opportunities and strategies based on findings of the research, with information on growth opportunities across countries, segments and strategies to be followed in those markets..
• Conclusions And Recommendations- This section includes recommendations for mental health providers in terms of product/service offerings geographic expansion, marketing strategies and target groups next five years
• Appendix- This section includes details on the NAICS codes covered, abbreviations and currencies codes used in this report.

Markets Covered:

• 1) By Platform Type: IOS; Android; Other Platform Types
• 2) By Application Type: Depression And Anxiety Management; Meditation Management; Stress Management; Wellness Management; Other Application Types
• Companies Mentioned: Calm; Teladoc Health, Inc.; Headspace Inc; Talkspace Inc; Insight Network, Inc.
• Countries: China; Australia; India; Indonesia; Japan; South Korea; USA; Canada; Brazil; France; Germany; Italy; Spain; UK; Russia.
• Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
• Time-series: Five years historic and ten years forecast.
• Data: Ratios of market size and growth to related markets; GDP proportions; expenditure per capita; mental health apps indicators comparison.
• Data segmentations: country and regional historic and forecast data; market share of competitors; market segments.
• Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.

Table of Contents

1 Executive Summary

• 1.1 Mental Health Apps - Market Attractiveness And Macro economic Landscape

2 Table Of Contents

3 List Of Tables

4 List Of Figures

5 Report Structure

6 Market Characteristics

• 6.1 General Market Definition
• 6.2 Summary
• 6.3 Mental Health Apps Market Definition And Segmentations
• 6.4 Market Segmentation By Platform Type
  • 6.4.1 iOS
  • 6.4.2 Android
  • 6.4.3 Other Platform Types
• 6.5 Market Segmentation By Application Type
  • 6.5.1 Depression And Anxiety Management
  • 6.5.2 Meditation Management
  • 6.5.3 Stress Management
  • 6.5.4 Wellness Management
  • 6.5.5 Other Application Types

7 Major Market Trends

• 7.1 Development Of Mental Health Portals For Employees
• 7.2 New Product Launches With Focus On Affordable Mental Health Care
• 7.3 Use Of AI-Powered Solutions For Personalized Support And Risk Assessment For Users
• 7.4 Focus on Language-Based Mental Health Apps
• 7.5 Strategic Partnerships And Collaborations Among Market Players

8 Mental Health Apps Market - Macro Economic Scenario

• 8.1 COVID-19 Impact On The Mental Health Apps Market
• 8.2 Impact Of The War In Ukraine On The Mental Health Apps Market
• 8.3 Impact Of High Inflation On The Mental Health Apps Market

9 Global Market Size and Growth

• 9.1 Market Size
• 9.2 Historic Market Growth, 2018 - 2023, Value ($ Million)
  • 9.2.1 Market Drivers 2018 - 2023
  • 9.2.2 Market Restraints 2018 - 2023
• 9.3 Forecast Market Growth, 2023 - 2028, 2033F Value ($ Million)
  • 9.3.1 Market Drivers 2023 - 2028
  • 9.3.2 Market Restraints 2023 - 2028

10 Global Mental Health Apps Market Segmentation

• 10.1 Global Mental Health Apps Market, Segmentation By Platform Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 10.2 Global Mental Health Apps Market, Segmentation By Application Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)

11 Mental Health Apps Market, Regional and Country Analysis

• 11.1 Global Mental Health Apps Market, By Region, Historic and Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 11.2 Global Mental Health Apps Market, By Country, Historic and Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)

12 Asia-Pacific Market

• 12.1 Summary
  • 12.1.1 Market Overview
  • 12.1.2 Region Information
  • 12.1.3 Market Information
  • 12.1.4 Background Information
  • 12.1.5 Government Initiatives
  • 12.1.6 Regulations
  • 12.1.7 Regulatory Bodies
  • 12.1.8 Major Associations
  • 12.1.9 Taxes Levied
  • 12.1.10 Corporate Tax Structure
  • 12.1.11 Investments
  • 12.1.12 Major Companies
• 12.2 Asia-Pacific Mental Health Apps Market, Segmentation By Platform Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 12.3 Asia-Pacific Mental Health Apps Market, Segmentation By Application Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 12.4 Asia-Pacific Mental Health Apps Market: Country Analysis
• 12.5 China Market
• 12.6 Summary
  • 12.6.1 Market Overview
  • 12.6.2 Country Information
  • 12.6.3 Market Information
  • 12.6.4 Background Information
  • 12.6.5 Government Initiatives
  • 12.6.6 Regulations
  • 12.6.7 Regulatory Bodies
  • 12.6.8 Major Associations
  • 12.6.9 Taxes Levied
  • 12.6.10 Corporate Tax Structure
  • 12.6.11 Investments
  • 12.6.12 Major Companies
• 12.7 China Mental Health Apps Market, Segmentation By Platform Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 12.8 China Mental Health Apps Market, Segmentation By Application Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 12.9 India Market
• 12.10 India Mental Health Apps Market, Segmentation By Platform Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 12.11 India Mental Health Apps Market, Segmentation By Application Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 12.12 Japan Market
• 12.13 Japan Mental Health Apps Market, Segmentation By Platform Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 12.14 Japan Mental Health Apps Market, Segmentation By Application Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 12.15 Australia Market
• 12.16 Australia Mental Health Apps Market, Segmentation By Platform Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 12.17 Australia Mental Health Apps Market, Segmentation By Application Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 12.18 Indonesia Market
• 12.19 Indonesia Mental Health Apps Market, Segmentation By Platform Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 12.20 Indonesia Mental Health Apps Market, Segmentation By Application Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 12.21 South Korea Market
• 12.22 South Korea Mental Health Apps Market, Segmentation By Platform Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 12.23 South Korea Mental Health Apps Market, Segmentation By Application Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)

13 Western Europe Market

• 13.1 Summary
  • 13.1.1 Market Overview
  • 13.1.2 Region Information
  • 13.1.3 Market Information
  • 13.1.4 Background Information
  • 13.1.5 Government Initiatives
  • 13.1.6 Regulations
  • 13.1.7 Regulatory Bodies
  • 13.1.8 Major Associations
  • 13.1.9 Taxes Levied
  • 13.1.10 Corporate Tax Structure
  • 13.1.11 Investments
  • 13.1.12 Major Companies
• 13.2 Western Europe Mental Health Apps Market, Segmentation By Platform Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 13.3 Western Europe Mental Health Apps Market, Segmentation By Application Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 13.4 Western Europe Mental Health Apps Market: Country Analysis
• 13.5 UK Market
• 13.6 UK Mental Health Apps Market, Segmentation By Platform Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 13.7 UK Mental Health Apps Market, Segmentation By Application Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 13.8 Germany Market
• 13.9 Germany Mental Health Apps Market, Segmentation By Platform Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 13.10 Germany Mental Health Apps Market, Segmentation By Application Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 13.11 France Market
• 13.12 France Mental Health Apps Market, Segmentation By Platform Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 13.13 France Mental Health Apps Market, Segmentation By Application Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 13.14 Italy Market
• 13.15 Italy Mental Health Apps Market, Segmentation By Platform Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 13.16 Italy Mental Health Apps Market, Segmentation By Application Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 13.17 Spain Market
• 13.18 Spain Mental Health Apps Market, Segmentation By Platform Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 13.19 Spain Mental Health Apps Market, Segmentation By Application Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)

14 Eastern Europe Market

• 14.1 Summary
  • 14.1.1 Market Overview
  • 14.1.2 Region Information
  • 14.1.3 Market Information
  • 14.1.4 Background Information
  • 14.1.5 Government Initiatives
  • 14.1.6 Regulations
  • 14.1.7 Regulatory Bodies
  • 14.1.8 Major Associations
  • 14.1.9 Taxes Levied
  • 14.1.10 Corporate Tax Structure
  • 14.1.11 Investments
  • 14.1.12 Major Companies
• 14.2 Eastern Europe Mental Health Apps Market, Segmentation By Platform Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 14.3 Eastern Europe Mental Health Apps Market, Segmentation By Application Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 14.4 Eastern Europe Mental Health Apps Market: Country Analysis
• 14.5 Russia Market
• 14.6 Russia Mental Health Apps Market, Segmentation By Platform Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 14.7 Russia Mental Health Apps Market, Segmentation By Application Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)

15 North America Market

• 15.1 Summary
  • 15.1.1 Market Overview
  • 15.1.2 Region Information
  • 15.1.3 Market Information
  • 15.1.4 Background Information
  • 15.1.5 Government Initiatives
  • 15.1.6 Regulations
  • 15.1.7 Regulatory Bodies
  • 15.1.8 Major Associations
  • 15.1.9 Taxes Levied
  • 15.1.10 Corporate Tax Structure
  • 15.1.11 Investments
  • 15.1.12 Major Companies
• 15.2 North America Mental Health Apps Market, Segmentation By Platform Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 15.3 North America Mental Health Apps Market, Segmentation By Application Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 15.4 North America Mental Health Apps Market: Country Analysis
• 15.5 USA Market
• 15.6 Summary
  • 15.6.1 Market Overview
  • 15.6.2 Country Information
  • 15.6.3 Market Information
  • 15.6.4 Background Information
  • 15.6.5 Government Initiatives
  • 15.6.6 Regulations
  • 15.6.7 Regulatory Bodies
  • 15.6.8 Major Associations
  • 15.6.9 Taxes Levied
  • 15.6.10 Corporate Tax Structure
  • 15.6.11 Investments
  • 15.6.12 Major Companies
• 15.7 USA Mental Health Apps Market, Segmentation By Platform Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 15.8 USA Mental Health Apps Market, Segmentation By Application Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 15.9 Canada Market
• 15.10 Canada Mental Health Apps Market, Segmentation By Platform Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 15.11 Canada Mental Health Apps Market, Segmentation By Application Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)

16 South America Market

• 16.1 Summary
  • 16.1.1 Market Overview
  • 16.1.2 Region Information
  • 16.1.3 Market Information
  • 16.1.4 Background Information
  • 16.1.5 Government Initiatives
  • 16.1.6 Regulations
  • 16.1.7 Regulatory Bodies
  • 16.1.8 Major Associations
  • 16.1.9 Taxes Levied
  • 16.1.10 Corporate Tax Structure
  • 16.1.11 Investments
  • 16.1.12 Major Companies
• 16.2 South America Mental Health Apps Market, Segmentation By Platform Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 16.3 South America Mental Health Apps Market, Segmentation By Application Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 16.4 South America Mental Health Apps Market: Country Analysis
• 16.5 Brazil Market
• 16.6 Brazil Mental Health Apps Market, Segmentation By Platform Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 16.7 Brazil Mental Health Apps Market, Segmentation By Application Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)

17 Middle East Market

• 17.1 Summary
  • 17.1.1 Market Overview
  • 17.1.2 Region Information
  • 17.1.3 Market Information
  • 17.1.4 Background Information
  • 17.1.5 Government Initiatives
  • 17.1.6 Regulations
  • 17.1.7 Regulatory Bodies
  • 17.1.8 Major Associations
  • 17.1.9 Taxes Levied
  • 17.1.10 Corporate Tax Structure
  • 17.1.11 Investments
  • 17.1.12 Major Companies
• 17.2 Middle East Mental Health Apps Market, Segmentation By Platform Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 17.3 Middle East Mental Health Apps Market, Segmentation By Application Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)

18 Africa Market

• 18.1 Summary
  • 18.1.1 Market Overview
  • 18.1.2 Region Information
  • 18.1.3 Market Information
  • 18.1.4 Background Information
  • 18.1.5 Government Initiatives
  • 18.1.6 Regulations
  • 18.1.7 Regulatory Bodies
  • 18.1.8 Major Associations
  • 18.1.9 Taxes Levied
  • 18.1.10 Corporate Tax Structure
  • 18.1.11 Investments
  • 18.1.12 Major Companies
• 18.2 Africa Mental Health Apps Market, Segmentation By Platform Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)
• 18.3 Africa Mental Health Apps Market, Segmentation By Application Type, Historic And Forecast, 2018 - 2023, 2028F, 2033F, Value ($ Million)

19 Competitive Landscape And Company Profiles

• 19.1 Company Profiles
• 19.2 Calm
  • 19.2.1 Company Overview
  • 19.2.2 Products And Services
  • 19.2.3 Business Strategy
  • 19.2.4 Financial Overview
• 19.3 Teladoc Health, Inc.
  • 19.3.1 Company Overview
  • 19.3.2 Products And Services
  • 19.3.3 Business Strategy
  • 19.3.4 Financial Overview
• 19.4 Headspace Inc
  • 19.4.1 Company Overview
  • 19.4.2 Products And Services
  • 19.4.3 Business Strategy
  • 19.4.4 Financial Overview
• 19.5 Talkspace Inc
  • 19.5.1 Company Overview
  • 19.5.2 Products And Services
  • 19.5.3 Business Strategy
  • 19.5.4 Financial Overview
• 19.6 Insight Network, Inc
  • 19.6.1 Company Overview
  • 19.6.2 Products And Services
  • 19.6.3 Financial Overview

20 Key Mergers And Acquisitions

• 20.1 Mentalhealth.Com Acquired Mentalhelp.Net
• 20.2 Big Health Acquired Limbix
• 20.3 Headspace Health Acquired The Shine App
• 20.4 Alan Acquired Mental Health App Jour
• 20.5 Headspace Health Acquired Sayana
• 20.6 Lyra Health Acquired ICAS World

21 Opportunities And Strategies

• 21.1 Global Mental Health Apps Market In 2028 - Countries Offering Most New Opportunities
• 21.2 Global Mental Health Apps Market In 2028 - Segments Offering Most New Opportunities
• 21.3 Global Mental Health Apps Market In 2028 - Growth Strategies
  • 21.3.1 Market Trend Based Strategies
  • 21.3.2 Competitor Strategies

22 Mental Health Apps Market, Conclusions And Recommendations

• 22.1 Conclusions
• 22.2 Recommendations
  • 22.2.1 Product
  • 22.2.2 Place
  • 22.2.3 Price
  • 22.2.4 Promotion
  • 22.2.5 People

23 Appendix

• 23.1 Geographies Covered
• 23.2 Market Data Sources
• 23.3 Research Methodology
• 23.4 Currencies
• 23.5 The Business Research Company
• 23.6 Copyright and Disclaimer