룸 에어컨 시장 규모와 예측(2021-2031년) : 세계 및 지역 점유율, 동향, 성장 기회 분석 리포트 - 제품 유형별, 기술별, 최종사용자별, 지역별

The room AC market size was valued at US$ 52.16 billion in 2024 and is expected to reach US$ 78.60 billion by 2031; it is estimated to record a CAGR of 6.1% from 2025 to 2031.

The room AC market is segmented into five major regions-North America, Europe, Asia Pacific (APAC), the Middle East & Africa (MEA), and South & Central America. Asia Pacific dominated the market in 2024, followed by North America and Europe, respectively. Asia Pacific countries, particularly China, Japan, and India, are witnessing rapid growth in the room AC market due to increasing industrialization and infrastructure development. Xiaomi has announced plans to begin large-scale production at its first smart home appliance factory by the end of 2025, marking a strategic move to enter and compete in China's air conditioner market. The facility, designed with a high level of automation, will initially focus on mass-producing Xiaomi's self-developed air conditioning units. This initiative reflects the company's broader ambition to expand its footprint in the smart home sector and leverage its technological expertise to offer innovative, connected cooling solutions. As consumer demand in China shifts toward intelligent, energy-efficient appliances, Xiaomi's entry is poised to significantly contribute to the growth of the room AC market. With rising urbanization, increasing temperatures, and growing interest in smart home integration, the company's upcoming product line is well-positioned to meet evolving consumer needs and drive further expansion in the domestic AC segment.

In May 2025, Johnson Controls-Hitachi Air Conditioning announced the successful training of over 2,500 professionals across its showrooms and training facilities throughout the Middle East & Africa (MEA) distribution network. This achievement aligns with the UAE's Net Zero by 2050 strategic initiative and highlights the company's expanding role in driving sustainable development across the region. As the demand for energy-efficient cooling solutions rises sharply in the MEA, this large-scale capacity-building effort reflects a broader industry shift toward more sustainable and technologically advanced room air conditioning systems. The Middle East & Africa experiences one of the fastest-growing demands for air conditioning globally, fueled by rapid urbanization, rising temperatures, and economic development. With the International Energy Agency (IEA) forecasting a dramatic increase in global cooling needs by 2050, the push for efficient cooling technologies has become critical. The IEA also emphasizes that most air-conditioning units currently in use are two to three times less efficient than the best-performing models available today-a concern particularly relevant in regions such as the MEA, where energy resources and infrastructure are under increasing pressure. As governments in the MEA intensify efforts to meet climate targets and improve energy efficiency in the built environment, these initiatives are essential for accelerating market transformation. The increasing focus on high-efficiency room air conditioner units, supported by policy frameworks and industry training, positions the room AC market in the Middle East & Africa for robust and sustainable growth in the coming years.

In terms of product type, the room AC market is segmented into Split AC, Window AC and Portable AC. The Split AC segment held the largest room AC market share. Split ACs have emerged as a popular choice in the room AC market owing to their great energy efficiency and aesthetic appeal. These systems typically consist of two separate units-the indoor and outdoor components-that provide maximum cooling while producing low noise, making them suitable for both home and commercial applications.

Panasonic Holdings Corp, Voltas Ltd , Carrier Global Corp, LG Electronics Inc, Blue Star Ltd, Daikin Industries Ltd, Samsung Electronics Co Ltd, Mitsubishi Electric Corp, Whirlpool Corp, and Johnson Controls - Hitachi Air Conditioning Company are among the key players profiled during this market study. Several other essential market players were also studied and analyzed to get a holistic view of the global room AC market and its ecosystem.

The overall room AC market size has been derived using both primary and secondary sources. Exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information related to the room AC market size. The process also helps obtain an overview and forecast of the market with respect to all the market segments. Also, multiple primary interviews have been conducted with industry participants to validate the data and gain analytical insights. This process includes industry experts such as VPs, business development managers, market intelligence managers, and national sales managers, along with external consultants such as valuation experts, research analysts, and key opinion leaders specializing in the room AC market.

Table Of Contents

1. Introduction

• 1.1 Scope of the Study
• 1.2 Market Definition, Assumptions and Limitations
• 1.3 Market Segmentation

2. Executive Summary

• 2.1 Key Insights
• 2.2 Market Attractiveness Analysis

3. Research Methodology

4. Room AC Market Landscape

• 4.1 Overview
• 4.2 PEST Analysis
• 4.3 Ecosystem Analysis
  • 4.3.1 List of Vendors in the Value Chain

5. Room AC Market - Key Market Dynamics

• 5.1 Key Market Drivers
• 5.2 Key Market Restraints
• 5.3 Key Market Opportunities
• 5.4 Future Trends
• 5.5 Impact Analysis of Drivers and Restraints

6. Room AC Market - Global Market Analysis

• 6.1 Room AC - Global Market Overview
• 6.2 Room AC - Global Market and Forecast to 2031

7. Room AC Market - Revenue Analysis (USD Million) - By Product Type, 2020-2031

• 7.1 Overview
• 7.2 Split AC
• 7.3 Window AC
• 7.4 Portable AC

8. Room AC Market - Revenue Analysis (USD Million) - By Technology, 2020-2031

• 8.1 Overview
• 8.2 Inverter Technology
• 8.3 Non-Inverter Technology

9. Room AC Market - Revenue Analysis (USD Million) - By End User, 2020-2031

• 9.1 Overview
• 9.2 Residential
• 9.3 Commercial

10. Room AC Market - Revenue Analysis (USD Million), 2020-2031 - Geographical Analysis

• 10.1 North America
  • 10.1.1 North America Room AC Market Overview
  • 10.1.2 North America Room AC Market Revenue and Forecasts to 2031
  • 10.1.3 North America Room AC Market Revenue and Forecasts and Analysis - By Product Type
  • 10.1.4 North America Room AC Market Revenue and Forecasts and Analysis - By Technology
  • 10.1.5 North America Room AC Market Revenue and Forecasts and Analysis - By End User
  • 10.1.6 North America Room AC Market Revenue and Forecasts and Analysis - By Countries
    • 10.1.6.1 United States Room AC Market
      • 10.1.6.1.1 United States Room AC Market, by Product Type
      • 10.1.6.1.2 United States Room AC Market, by Technology
      • 10.1.6.1.3 United States Room AC Market, by End User
    • 10.1.6.2 Canada Room AC Market
      • 10.1.6.2.1 Canada Room AC Market, by Product Type
      • 10.1.6.2.2 Canada Room AC Market, by Technology
      • 10.1.6.2.3 Canada Room AC Market, by End User
    • 10.1.6.3 Mexico Room AC Market
      • 10.1.6.3.1 Mexico Room AC Market, by Product Type
      • 10.1.6.3.2 Mexico Room AC Market, by Technology
      • 10.1.6.3.3 Mexico Room AC Market, by End User
• 10.2 Europe
  • 10.2.1 Germany
  • 10.2.2 France
  • 10.2.3 Italy
  • 10.2.4 United Kingdom
  • 10.2.5 Russia
  • 10.2.6 Rest of Europe
• 10.3 Asia-Pacific
  • 10.3.1 Australia
  • 10.3.2 China
  • 10.3.3 India
  • 10.3.4 Japan
  • 10.3.5 South Korea
  • 10.3.6 Rest of Asia-Pacific
• 10.4 Middle East and Africa
  • 10.4.1 South Africa
  • 10.4.2 Saudi Arabia
  • 10.4.3 U.A.E
  • 10.4.4 Rest of Middle East and Africa
• 10.5 South and Central America
  • 10.5.1 Brazil
  • 10.5.2 Argentina
  • 10.5.3 Rest of South and Central America

11. Pre and Post Covid-19 Impact

12. Industry Landscape

• 12.1 Mergers and Acquisitions
• 12.2 Agreements, Collaborations, Joint Ventures
• 12.3 New Product Launches
• 12.4 Expansions and Other Strategic Developments

13. Competitive Landscape

• 13.1 Heat Map Analysis by Key Players
• 13.2 Company Market Share Analysis, 2024

14. Room AC Market - Key Company Profiles

• 14.1 Panasonic Holdings Corp
  • 14.1.1 Key Facts
  • 14.1.2 Business Description
  • 14.1.3 Products and Services
  • 14.1.4 Financial Overview
  • 14.1.5 SWOT Analysis
  • 14.1.6 Key Developments
• 14.2 Voltas Ltd
• 14.3 Carrier Global Corp
• 14.4 LG Electronics Inc
• 14.5 Blue Star Ltd
• 14.6 Daikin Industries Ltd
• 14.7 Samsung Electronics Co Ltd
• 14.8 Mitsubishi Electric Corp
• 14.9 Whirlpool Corp
• 14.10 Johnson Controls - Hitachi Air Conditioning Company

15. Appendix

• 15.1 Glossary
• 15.2 Meet Our Analysts
• 15.3 About The Insight Partners
• 15.4 Market Intelligence Cloud