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시장보고서
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모바일 분석 시장 - 세계 산업 규모, 점유율, 동향, 기회, 예측(2018-2028년)

Mobile Analytics Market - Global Industry Size, Share, Trends, Opportunity, and Forecast. 2018-2028F Segmented By Offering, By Type, By End User Vertical, By Region, Competition
발행일: | 리서치사: TechSci Research | 페이지 정보: 영문 190 Pages | 배송안내 : 2-3일 (영업일 기준)

    
    
    




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모바일 분석 시장은 2024-2028년 예측 기간 동안 번창할 것으로 예상됩니다.

모바일 분석 시장은 스마트폰 출하량 증가가 주요 요인으로 작용하고 있습니다. 스마트폰 시장은 지난 몇 년 동안 빠르게 성장하고 있습니다. 스마트폰 사용이 증가함에 따라 기업들은 고객에 대한 접근이 더 간단하다는 것을 알게 되었습니다. 적절한 앱 관리의 필요성이 높아짐에 따라 업계에 새로운 비지니스 기회가 창출될 것으로 예상됩니다. 앱이 새로운 비지니스 기회를 제공하는 이유는 모바일 분석을 통해 고객 행동에 대한 유용한 정보를 제공할 수 있기 때문입니다.

모바일 앱의 증가로 인해 모바일 분석 시장이 확대될 것으로 예상되며, E-Commerce에서 모바일 분석에 대한 수요도 모바일 분석의 시장 성장을 촉진하는 요소입니다. 기업은 수익을 창출하기 위해 고객의 요구와 기대, 그리고 그들이 어떻게 앱을 발견했는지 이해해야 하며, E-Commerce와 더불어 은행 산업도 모바일 분석의 중요한 시장 촉진요인입니다. 정부의 노력과 디지털화의 진전이 모바일 분석 시장 동향을 주도하고 있습니다.

시장 개요
예측 기간 2024-2028
2022년 시장 규모 268억 달러
2028년 시장 규모 896억 8,000만 달러
CAGR 2023-2028 22.21%
급성장 부문 소매업
최대 시장 북미

E-Commerce 데이터의 폭발적인 증가가 시장을 주도할 전망

E-Commerce로 인한 데이터의 폭발적인 증가로 인해 사용자가 쇼핑 경험을 통해 제품과 상호 작용하는 방식을 측정할 수 있게 되었습니다. 이러한 인터랙션에는 제품 인상, 제품 클릭, 제품 세부 정보 확인, 장바구니에 제품 추가, 결제 프로세스 시작, 거래, 환불 등이 포함됩니다. 또한, 스마트폰 앱은 급성장하는 E-Commerce 산업으로 인해 기업과 온라인 소매업체가 필요로 하고 있습니다. 디지털 트랜스포메이션 시대에 점점 더 많은 데스크톱 사용자가 모바일로 전환하고 있으며, E-Commerce 사이트가 점차 모바일 앱으로 전환되고 있습니다. 또한 현재 많은 소비자들이 모바일 E-Commerce 앱에서 보내는 시간이 점점 더 많아지고 있는 것으로 확인되고 있습니다. 모바일 분석 솔루션은 모바일 기기에서 E-Commerce 애플리케이션의 사용 증가에 따라 E-Commerce 활동, 거래, 환불, 결제 프로세스, 사내 프로모션 등을 측정할 수 있습니다. 구매와 관련하여 모바일 트래픽이 데스크톱 트래픽보다 훨씬 더 많다고 합니다. 이러한 모든 요인들이 세계 모바일 분석 시장의 성장을 촉진하고 있습니다.

방대한 데이터를 생성하는 스마트폰의 등장으로 시장 성장 견인

전 세계적으로 스마트폰 1대당 모바일 데이터 트래픽의 증가는 기기 기능의 향상, 데이터 사용량이 많은 컨텐츠의 증가, 지속적인 네트워크 성능 향상으로 인한 데이터 소비량 증가 등 여러 가지 요인에 기인합니다. 인도를 포함한 많은 아시아태평양 국가에서 스마트폰 사용자 수가 급증하고 있으며, 지방과 스마트폰의 평균 이용률도 상승하고 있습니다. 에릭슨은 개발도상국에서도 5G 모바일 연결이 널리 보급되는 미래에는 스마트폰이 매일 엄청난 양의 데이터를 생성할 것으로 예상되며, 2026년에는 전 세계 스마트폰 트래픽의 절반 이상을 5G 네트워크가 처리할 것으로 예측했습니다. 전 세계 스마트폰의 평균 사용량은 이미 1인당 10GB를 넘어섰으며, 2026년 말에는 35GB에 달할 것으로 예상됩니다. 현재 전체 모바일 데이터 트래픽의 66%는 비디오 트래픽이며, 이 비율은 2026년 77%까지 증가할 것으로 예상됩니다.

시장 기업

세계 모바일 분석 시장의 주요 시장 기업은 OpenText Corporation, Facebook Inc. Corporation, Oracle Corp., Adobe Inc., Salesforce.com Inc.

사용 가능한 커스터마이징

TechSci Research는 주어진 시장 데이터를 사용하여 세계 모바일 분석 시장 보고서에서 기업의 고유한 요구에 따라 맞춤화할 수 있는 서비스를 제공합니다. 보고서는 다음과 같은 커스터마이징이 가능합니다.

회사 소개

  • 추가 시장 진입 기업(최대 5개사)에 대한 심층 분석 및 프로파일링

목차

제1장 서비스 개요

  • 시장 정의
  • 시장 범위
    • 대상 시장
    • 조사 대상 연도
    • 주요 시장 세분화

제2장 조사 방법

제3장 세계의 모바일 분석 시장에 대한 COVID-19의 영향

제4장 주요 요약

제5장 고객의 소리

제6장 세계의 모바일 분석 시장 전망

  • 시장 규모와 예측
    • 금액별
  • 시장 점유율과 예측
    • 제공별(솔루션, 서비스)
    • 유형별(애플리케이션 분석, 캠페인 분석, 서비스 분석)
    • 업계별(소매, BFSI, 정부, IT·통신, 미디어·엔터테인먼트, 기타)
    • 지역별
  • 기업별(2022년)
  • 시장 맵

제7장 북미 모바일 분석 시장 전망

  • 시장 규모와 예측
    • 금액별
  • 시장 점유율과 예측
    • 제공별
    • 유형별
    • 최종 이용 업계별
    • 국가별
  • 북미 국가별 분석
    • 미국
    • 캐나다
    • 멕시코

제8장 아시아태평양의 모바일 분석 시장 전망

  • 시장 규모와 예측
    • 금액별
  • 시장 점유율과 예측
    • 제공별
    • 유형별
    • 최종 이용 업계별
    • 국가별
  • 아시아태평양 국가별 분석
    • 중국
    • 인도
    • 일본
    • 한국
    • 호주
    • 싱가포르
    • 말레이시아

제9장 유럽 모바일 분석 시장 전망

  • 시장 규모와 예측
    • 금액별
  • 시장 점유율과 예측
    • 제공별
    • 유형별
    • 최종 이용 업계별
    • 국가별
  • 유럽 국가별 분석
    • 독일
    • 영국
    • 프랑스
    • 러시아
    • 스페인
    • 벨기에
    • 이탈리아

제10장 남미 모바일 분석 시장 전망

  • 시장 규모와 예측
    • 금액별
  • 시장 점유율과 예측
    • 제공별
    • 유형별
    • 최종 이용 업계별
    • 국가별
  • 남미 : 국가별 분석
    • 브라질
    • 아르헨티나
    • 콜롬비아
    • 페루
    • 칠레

제11장 중동 및 아프리카의 모바일 분석 시장 전망

  • 시장 규모와 예측
    • 금액별
  • 시장 점유율과 예측
    • 제공별
    • 유형별
    • 최종 이용 업계별
    • 국가별
  • 중동 및 아프리카 : 국가별 분석
    • 사우디아라비아
    • 남아프리카공화국
    • 아랍에미리트
    • 이스라엘
    • 터키

제12장 시장 역학

  • 성장 촉진요인
    • E-Commerce 데이터 폭발적 증가가 시장을 견인할 전망
    • 방대한 데이터를 생성하는 스마트폰의 대두
    • 클라우드 기반 분석과 컴퓨팅 을 위한 툴 보급
  • 과제
    • 보안 침해에 관한 과제
    • 빅데이터 기술을 둘러싸는 환경의 변화

제13장 시장 동향과 발전

  • 데이터 프라이버시의 중요성에 대한 인식 확산
  • 기술 개발 진전
  • 정부 이니셔티브

제14장 기업 개요

  • OpenText Corporation
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • Facebook Inc.
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • GoodData Corporation
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • Google LLC
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • Contentsquare SaaS
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • Microsoft Corporation
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • Oracle Corp.
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • Adobe Inc.
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • Salesforce.com Inc.
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • AppsFlyer Ltd
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services

제15장 전략적 제안

제16장 조사회사에 대해·면책사항

ksm 23.10.25

Mobile Analytics Market is anticipated to thrive in the forecast period 2024-2028. The market for mobile analytics is mostly driven by the increase in smartphone shipments. The market for smartphones has expanded quickly during the past several years. As the use of smartphones increases, businesses are discovering that reaching their customers is simpler. It is anticipated that the industry would see new opportunities as a result of the increased need for appropriate app management. The app provides new business potential because it can use mobile analytics to deliver useful information about customer behavior.

The market for mobile analytics will expand due to the rise in mobile apps. The demand for mobile analytics in e-commerce is another element boosting market growth for mobile analytics. Businesses must comprehend the needs and expectations of their clients along with how they discovered their app in order to boost revenue. In addition to e-commerce, the banking industry is a significant market driver for mobile analytics. Government initiatives and increasing digitization implementation are driving trends in mobile analytics market.

Mobile analytics is the process of collecting information on user behaviour from a variety of sources, including mobile apps, websites, and online applications, in order to ascertain intent or spot patterns. The retention, engagement, and conversion of customers and service providers are driven by this data. Additionally, mobile analytics is used to capture end user journey information, analyse consumer behavior, identify unique users, and provide statistics on the installation performance of applications.Moreover, data that is exclusively generated from mobile sources, such as mobile applications, mobile platforms, and mobile internet browsing, can be usefully analysed using mobile analytics tools. Various firms utilise mobile analytics to define various sorts of data discovery in the current market environment.

Market Overview
Forecast Period2024-2028
Market Size 2022USD 26.8 Billion
Market Size 2028USD 89.68 Billion
CAGR 2023-202822.21%
Fastest Growing SegmentRetail
Largest MarketNorth America

E-commerce Data Explosion Is Expected to Drive the Market

The explosion of data from e-commerce makes it possible to measure how users interact with products throughout their shopping experience. These interactions can include product impressions, product clicks, viewing product details, adding a product to a shopping cart, starting the checkout process, transactions, and refunds. Moreover, a smartphone app requires enterprises and online retailers because of the booming e-commerce industry. More and more desktop users are switching to mobile usage in this age of digital transformation, where e-commerce sites are gradually becoming mobile apps. Additionally, a lot of consumers are currently observed spending an increasing amount of time on mobile e-commerce apps.. Mobile analytics solutions can measure e-commerce activity, transactions, refunds, checkout processes, and internal promotions as a result of the rise in the use of e-commerce applications on mobile devices. SaleCycle indicates that when it comes to online purchasing, mobile traffic is much greater than desktop traffic. All these factors are driving the market growth for global Mobile Analytics Market.

Rise In Smartphone To Produce Enormous Data Driving the Market Growth

Globally, the increase in mobile data traffic per smartphone can be ascribed to a number of factors, including better device capabilities, a rise in data-intensive content, and rising data consumption as a result of ongoing network performance improvements. The number of smartphone users is skyrocketing in many Asia-Pacific nations, including India, as well as in rural regions and in terms of average smartphone usage. Smartphones will produce enormous amounts of data each day in the future when 5G cellular connections are widely adopted, even in developing nations. In 2026, 5G networks will be used to handle more than half of all smartphone traffic worldwide, predicts Ericsson. The average global smartphone usage already surpasses 10GB per person, and by the end of 2026, it is expected to reach 35GB per person. Currently, 66% of all mobile data traffic is video traffic, and that percentage is projected to rise to 77% in 2026.

Market Segmentation

The Mobile Analytics market is segmented into Offering, Type, and End User Vertical. Based on Offering, the market is segmented into Solution and Services. Based on Type the market is segmented into Application Analytics, Campaign Analytics, and Service Analytics. Based on End User Vertical, the market is segment into Retail, BFSI, Government, IT and Telecom, Media and Entertainment, and Others.

Market Player

Major market players in the global Mobile Analytics market are OpenText Corporation, Facebook Inc., GoodData Corporation, Google LLC, Contentsquare SaaS, Microsoft Corporation, Oracle Corp., Adobe Inc., Salesforce.com Inc., AppsFlyer Ltd.

Report Scope

In this report, the Global Mobile Analytics market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Mobile Analytics Market, By Offering:

  • Solution
  • Services

Mobile Analytics Market, By Type:

  • Application Analytics
  • Campaign Analytics
  • Service Analytics

Mobile Analytics Market, By End User Vertical:

  • Retail
  • BFSI
  • Government
  • IT and Telecom
  • Media and Entertainment
  • Others

Mobile Analytics Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Asia-Pacific
    • India
    • China
    • Japan
    • South Korea
    • Australia
    • Singapore
    • Malaysia
  • Europe
    • Germany
    • United Kingdom
    • France
    • Russia
    • Spain
    • Belgium
    • Italy
  • South America
    • Brazil
    • Argentina
    • Colombia
    • Peru
    • Chile
  • Middle East
    • Saudi Arabia
    • South Africa
    • UAE
    • Israel
    • Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Mobile Analytics market.

Available Customizations

Global Mobile Analytics market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Service Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Impact of COVID-19 on Global Mobile Analytics Market

4. Executive Summary

5. Voice of Customers

6. Global Mobile Analytics Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Offering (Solution, Services)
    • 6.2.2. By Type (Application Analytics, Campaign Analytics, Service Analytics)
    • 6.2.3. By End User Vertical (Retail, BFSI, Government, IT and Telecom, Media and Entertainment, Other)
    • 6.2.4. By Region
  • 6.3. By Company (2022)
  • 6.4. Market Map

7. North America Mobile Analytics Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Offering
    • 7.2.2. By Type
    • 7.2.3. By End User Vertical
    • 7.2.4. By Country
  • 7.3. North America: Country Analysis
    • 7.3.1. United States Mobile Analytics Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Offering
        • 7.3.1.2.2. By Type
        • 7.3.1.2.3. By End User Vertical
    • 7.3.2. Canada Mobile Analytics Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Offering
        • 7.3.2.2.2. By Type
        • 7.3.2.2.3. By End User Vertical
    • 7.3.3. Mexico Mobile Analytics Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Offering
        • 7.3.3.2.2. By Type
        • 7.3.3.2.3. By End User Vertical

8. Asia-Pacific Mobile Analytics Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Offering
    • 8.2.2. By Type
    • 8.2.3. By End User Vertical
    • 8.2.4. By Country
  • 8.3. Asia-Pacific: Country Analysis
    • 8.3.1. China Mobile Analytics Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Offering
        • 8.3.1.2.2. By Type
        • 8.3.1.2.3. By End User Vertical
    • 8.3.2. India Mobile Analytics Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Offering
        • 8.3.2.2.2. By Type
        • 8.3.2.2.3. By End User Vertical
    • 8.3.3. Japan Mobile Analytics Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Offering
        • 8.3.3.2.2. By Type
        • 8.3.3.2.3. By End User Vertical
    • 8.3.4. South Korea Mobile Analytics Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Offering
        • 8.3.4.2.2. By Type
        • 8.3.4.2.3. By End User Vertical
    • 8.3.5. Australia Mobile Analytics Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Offering
        • 8.3.5.2.2. By Type
        • 8.3.5.2.3. By End User Vertical
    • 8.3.6. Singapore Mobile Analytics Market Outlook
      • 8.3.6.1. Market Size & Forecast
        • 8.3.6.1.1. By Value
      • 8.3.6.2. Market Share & Forecast
        • 8.3.6.2.1. By Offering
        • 8.3.6.2.2. By Type
        • 8.3.6.2.3. By End User Vertical
    • 8.3.7. Malaysia Mobile Analytics Market Outlook
      • 8.3.7.1. Market Size & Forecast
        • 8.3.7.1.1. By Value
      • 8.3.7.2. Market Share & Forecast
        • 8.3.7.2.1. By Offering
        • 8.3.7.2.2. By Type
        • 8.3.7.2.3. By End User Vertical

9. Europe Mobile Analytics Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Offering
    • 9.2.2. By Type
    • 9.2.3. By End User Vertical
    • 9.2.4. By Country
  • 9.3. Europe: Country Analysis
    • 9.3.1. Germany Mobile Analytics Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Offering
        • 9.3.1.2.2. By Type
        • 9.3.1.2.3. By End User Vertical
    • 9.3.2. United Kingdom Mobile Analytics Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Offering
        • 9.3.2.2.2. By Type
        • 9.3.2.2.3. By End User Vertical
    • 9.3.3. France Mobile Analytics Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Offering
        • 9.3.3.2.2. By Type
        • 9.3.3.2.3. By End User Vertical
    • 9.3.4. Russia Mobile Analytics Market Outlook
      • 9.3.4.1. Market Size & Forecast
        • 9.3.4.1.1. By Value
      • 9.3.4.2. Market Share & Forecast
        • 9.3.4.2.1. By Offering
        • 9.3.4.2.2. By Type
        • 9.3.4.2.3. By End User Vertical
    • 9.3.5. Spain Mobile Analytics Market Outlook
      • 9.3.5.1. Market Size & Forecast
        • 9.3.5.1.1. By Value
      • 9.3.5.2. Market Share & Forecast
        • 9.3.5.2.1. By Offering
        • 9.3.5.2.2. By Type
        • 9.3.5.2.3. By End User Vertical
    • 9.3.6. Belgium Mobile Analytics Market Outlook
      • 9.3.6.1. Market Size & Forecast
        • 9.3.6.1.1. By Value
      • 9.3.6.2. Market Share & Forecast
        • 9.3.6.2.1. By Offering
        • 9.3.6.2.2. By Type
        • 9.3.6.2.3. By End User Vertical
    • 9.3.7. Italy Mobile Analytics Market Outlook
      • 9.3.7.1. Market Size & Forecast
        • 9.3.7.1.1. By Value
      • 9.3.7.2. Market Share & Forecast
        • 9.3.7.2.1. By Offering
        • 9.3.7.2.2. By Type
        • 9.3.7.2.3. By End User Vertical

10. South America Mobile Analytics Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Offering
    • 10.2.2. By Type
    • 10.2.3. By End User Vertical
    • 10.2.4. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Mobile Analytics Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Offering
        • 10.3.1.2.2. By Type
        • 10.3.1.2.3. By End User Vertical
    • 10.3.2. Argentina Mobile Analytics Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Offering
        • 10.3.2.2.2. By Type
        • 10.3.2.2.3. By End User Vertical
    • 10.3.3. Colombia Mobile Analytics Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Offering
        • 10.3.3.2.2. By Type
        • 10.3.3.2.3. By End User Vertical
    • 10.3.4. Peru Mobile Analytics Market Outlook
      • 10.3.4.1. Market Size & Forecast
        • 10.3.4.1.1. By Value
      • 10.3.4.2. Market Share & Forecast
        • 10.3.4.2.1. By Offering
        • 10.3.4.2.2. By Type
        • 10.3.4.2.3. By End User Vertical
    • 10.3.5. Chile Mobile Analytics Market Outlook
      • 10.3.5.1. Market Size & Forecast
        • 10.3.5.1.1. By Value
      • 10.3.5.2. Market Share & Forecast
        • 10.3.5.2.1. By Offering
        • 10.3.5.2.2. By Type
        • 10.3.5.2.3. By End User Vertical

11. Middle East & Africa Mobile Analytics Market Outlook

  • 11.1. Market Size & Forecast
    • 11.1.1. By Value
  • 11.2. Market Share & Forecast
    • 11.2.1. By Offering
    • 11.2.2. By Type
    • 11.2.3. By End User Vertical
    • 11.2.4. By Country
  • 11.3. Middle East & Africa: Country Analysis
    • 11.3.1. Saudi Arabia Mobile Analytics Market Outlook
      • 11.3.1.1. Market Size & Forecast
        • 11.3.1.1.1. By Value
      • 11.3.1.2. Market Share & Forecast
        • 11.3.1.2.1. By Offering
        • 11.3.1.2.2. By Type
        • 11.3.1.2.3. By End User Vertical
    • 11.3.2. South Africa Mobile Analytics Market Outlook
      • 11.3.2.1. Market Size & Forecast
        • 11.3.2.1.1. By Value
      • 11.3.2.2. Market Share & Forecast
        • 11.3.2.2.1. By Offering
        • 11.3.2.2.2. By Type
        • 11.3.2.2.3. By End User Vertical
    • 11.3.3. UAE Mobile Analytics Market Outlook
      • 11.3.3.1. Market Size & Forecast
        • 11.3.3.1.1. By Value
      • 11.3.3.2. Market Share & Forecast
        • 11.3.3.2.1. By Offering
        • 11.3.3.2.2. By Type
        • 11.3.3.2.3. By End User Vertical
    • 11.3.4. Israel Mobile Analytics Market Outlook
      • 11.3.4.1. Market Size & Forecast
        • 11.3.4.1.1. By Value
      • 11.3.4.2. Market Share & Forecast
        • 11.3.4.2.1. By Offering
        • 11.3.4.2.2. By Type
        • 11.3.4.2.3. By End User Vertical
    • 11.3.5. Turkey Mobile Analytics Market Outlook
      • 11.3.5.1. Market Size & Forecast
        • 11.3.5.1.1. By Value
      • 11.3.5.2. Market Share & Forecast
        • 11.3.5.2.1. By Offering
        • 11.3.5.2.2. By Type
        • 11.3.5.2.3. By End User Vertical

12. Market Dynamics

  • 12.1. Drivers
    • 12.1.1. E-commerce Data Explosion Is Expected to Drive the Market
    • 12.1.2. Rise In Smartphone To Produce Enormous Data
    • 12.1.3. Popularity of tools for cloud-based analytics and computing
  • 12.2. Challenges
    • 12.2.1. Challenges Regarding Security Breach
    • 12.2.2. Changing environments of big data technology

13. Market Trends & Developments

  • 13.1. Increase in awareness about the significance of data privacy
  • 13.2. Rise In Technological Development
  • 13.3. Government Initiatives

14. Company Profiles

  • 14.1. OpenText Corporation
    • 14.1.1. Business Overview
    • 14.1.2. Key Revenue and Financials
    • 14.1.3. Recent Developments
    • 14.1.4. Key Personnel
    • 14.1.5. Key Product/Services
  • 14.2. Facebook Inc.
    • 14.2.1. Business Overview
    • 14.2.2. Key Revenue and Financials
    • 14.2.3. Recent Developments
    • 14.2.4. Key Personnel
    • 14.2.5. Key Product/Services
  • 14.3. GoodData Corporation
    • 14.3.1. Business Overview
    • 14.3.2. Key Revenue and Financials
    • 14.3.3. Recent Developments
    • 14.3.4. Key Personnel
    • 14.3.5. Key Product/Services
  • 14.4. Google LLC
    • 14.4.1. Business Overview
    • 14.4.2. Key Revenue and Financials
    • 14.4.3. Recent Developments
    • 14.4.4. Key Personnel
    • 14.4.5. Key Product/Services
  • 14.5. Contentsquare SaaS
    • 14.5.1. Business Overview
    • 14.5.2. Key Revenue and Financials
    • 14.5.3. Recent Developments
    • 14.5.4. Key Personnel
    • 14.5.5. Key Product/Services
  • 14.6. Microsoft Corporation
    • 14.6.1. Business Overview
    • 14.6.2. Key Revenue and Financials
    • 14.6.3. Recent Developments
    • 14.6.4. Key Personnel
    • 14.6.5. Key Product/Services
  • 14.7. Oracle Corp.
    • 14.7.1. Business Overview
    • 14.7.2. Key Revenue and Financials
    • 14.7.3. Recent Developments
    • 14.7.4. Key Personnel
    • 14.7.5. Key Product/Services
  • 14.8. Adobe Inc.
    • 14.8.1. Business Overview
    • 14.8.2. Key Revenue and Financials
    • 14.8.3. Recent Developments
    • 14.8.4. Key Personnel
    • 14.8.5. Key Product/Services
  • 14.9. Salesforce.com Inc.
    • 14.9.1. Business Overview
    • 14.9.2. Key Revenue and Financials
    • 14.9.3. Recent Developments
    • 14.9.4. Key Personnel
    • 14.9.5. Key Product/Services
  • 14.10. AppsFlyer Ltd
    • 14.10.1. Business Overview
    • 14.10.2. Key Revenue and Financials
    • 14.10.3. Recent Developments
    • 14.10.4. Key Personnel
    • 14.10.5. Key Product/Services

15. Strategic Recommendations

16. About Us & Disclaimer

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