½ÃÀ庸°í¼­
»óǰÄÚµå
1361369

¼¼°èÀÇ ºí·çÅõ½º ½ºÇÇÄ¿ ½ÃÀå - »ê¾÷ ±Ô¸ð, Á¡À¯À², µ¿Çâ, ±âȸ ¹× ¿¹Ãø(2018-2028³â)

Bluetooth Speaker Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028F Segmented By Type, By Technology, By Sales Channel, By Region, By Competition Forecast & Opportunities, 2018-2028F

¹ßÇàÀÏ: | ¸®¼­Ä¡»ç: TechSci Research | ÆäÀÌÁö Á¤º¸: ¿µ¹® 170 Pages | ¹è¼Û¾È³» : 2-3ÀÏ (¿µ¾÷ÀÏ ±âÁØ)

    
    
    




¡Ø º» »óǰÀº ¿µ¹® ÀÚ·á·Î Çѱ۰ú ¿µ¹® ¸ñÂ÷¿¡ ºÒÀÏÄ¡ÇÏ´Â ³»¿ëÀÌ ÀÖÀ» °æ¿ì ¿µ¹®À» ¿ì¼±ÇÕ´Ï´Ù. Á¤È®ÇÑ °ËÅ並 À§ÇØ ¿µ¹® ¸ñÂ÷¸¦ Âü°íÇØÁֽñ⠹ٶø´Ï´Ù.

¼¼°è ºí·çÅõ½º ½ºÇÇÄ¿ ½ÃÀåÀº 2022³â 123¾ï ´Þ·¯¿¡ ´ÞÇß°í, 2028³â±îÁö ¿¬Æò±Õ ¼ºÀå·ü(CAGR) 11.4%¸¦ ³ªÅ¸³¾ °ÍÀ¸·Î ¿¹»óµÇ¸ç, ¿¹Ãø ±â°£ µ¿¾È °­·ÂÇÑ ¼ºÀå¼¼¸¦ º¸ÀÏ °ÍÀ¸·Î Àü¸ÁµË´Ï´Ù.

ºí·çÅõ½º ½ºÇÇÄ¿ ½ÃÀåÀº ¼ÒºñÀÚ °¡Àü ¾÷°è¿¡¼­ °¡Àå ¿ªµ¿ÀûÀÌ°í ºü¸£°Ô ÁøÈ­Çϰí ÀÖ´Â ºÐ¾ßÀÔ´Ï´Ù. ºí·çÅõ½º ½ºÇÇÄ¿´Â ¹«¼±ÀÇ Æí¸®ÇÔ, È޴뼺, ´Ù¾çÇÑ ±â±â¿ÍÀÇ È£È¯¼ºÀ¸·Î ÀÎÇØ Å« Àα⸦ ²ø°í ÀÖ½À´Ï´Ù. ÀÌ ½ºÇÇÄ¿´Â ½º¸¶Æ®Æù, ÅÂºí¸´, ³ëÆ®ºÏ¿¡ ´ëÇÑ ¹«¼± ¿¬°áÀ» Á¦°øÇÏ¿© ÄÉÀ̺íÀÇ Á¦¾à ¾øÀÌ »ç¿ëÀÚ¿¡°Ô °íǰÁú ¿Àµð¿À¸¦ Á¦°øÇÕ´Ï´Ù. ÀÛ°í °¡º­¿î µðÀÚÀÎÀÇ ºí·çÅõ½º ½ºÇÇÄ¿´Â ¾ß¿Ü, ¿©Çà, À̵¿ Áß¿¡µµ À½¾ÇÀ» Áñ±æ ¼ö ÀÖ´Â ÀÌ»óÀûÀÎ µ¿¹ÝÀÚ°¡ µÉ ¼ö ÀÖ½À´Ï´Ù. À½¼º ºñ¼­, ÅÍÄ¡ ÄÁÆ®·Ñ, ¾Û ȣȯ¼º°ú °°Àº ½º¸¶Æ®ÇÑ ±â´ÉÀ» žÀçÇÏ¿© »ç¿ëÀÚ °æÇèÀ» Çâ»ó½ÃŰ°í ±â´ÉÀ» ´õ¿í °­È­ÇÕ´Ï´Ù. ±â¼úÀÇ ¹ßÀüÀ¸·Î À½Áúµµ Çâ»óµÇ¾î ¸¹Àº ºí·çÅõ½º ½ºÇÇÄ¿°¡ ÈǸ¢ÇÑ ¿Àµð¿À ¼º´É°ú ÀúÀ½ Àç»ýÀ» Á¦°øÇÕ´Ï´Ù. ¶ÇÇÑ Æ¯Á¤ ºí·çÅõ½º ½ºÇÇÄ¿¸¦ ¿¬°áÇÏ¿© ¸ÖƼ·ë ¿Àµð¿À ½Ã½ºÅÛÀ» ¸¸µé ¼ö ÀÖ¾î °¡Á¤À̳ª °ø°£ÀÇ ´Ù¸¥ ¿µ¿ª¿¡¼­ µ¿±âÈ­µÈ À½¾Ç Àç»ýÀ» °¡´ÉÇÏ°Ô ÇÕ´Ï´Ù.

¼ÒºñÀÚµéÀÌ ¿Àµð¿À °æÇè¿¡¼­ ¹«¼±ÀÇ Æí¸®ÇÔ, È޴뼺, Áö´ÉÇü ±â´ÉÀ» Ãß±¸ÇÔ¿¡ µû¶ó ¼¼°è ºí·çÅõ½º ½ºÇÇÄ¿ ½ÃÀåÀº Áö¼ÓÀûÀ¸·Î ¼ºÀåÇϰí ÀÖ½À´Ï´Ù. ºí·çÅõ½º ½ºÇÇÄ¿´Â À½Áú, ¿¬°á¼º, µðÀÚÀÎÀÌ °³¼±µÇ¸é¼­ °³ÀÎ ¿£ÅÍÅ×ÀÎ¸ÕÆ®ºÎÅÍ »ç±³ ¹× ¾÷¹« ȯ°æ±îÁö ´Ù¾çÇÑ ºÐ¾ß¿¡¼­ Áö¼ÓÀûÀ¸·Î ¼±Åùްí ÀÖ½À´Ï´Ù. ½ÃÀå Æ®·»µå°¡ ÁøÈ­ÇÏ°í ¼ÒºñÀÚÀÇ ÃëÇâÀÌ º¯È­ÇÔ¿¡ µû¶ó Á¦Á¶¾÷üµéÀº ¼¼°è ¼ÒºñÀÚµéÀÇ ´Ù¾çÇÑ ¼ö¿ä¸¦ ÃæÁ·½Ã۱â À§ÇØ Çõ½ÅÀûÀÌ°í ½Å¼ÓÇÑ ´ëÀÀÀ» À̾°í ÀÖ½À´Ï´Ù.

½ÃÀå °³¿ä
¿¹Ãø ±â°£ 2024-2028
½ÃÀå ±Ô¸ð 2022³â 123¾ï ´Þ·¯
2028³â ½ÃÀå ±Ô¸ð 231¾ï ´Þ·¯
CAGR 2023-2028 11.4%
±Þ¼ºÀå ºÎ¹® ÈÞ´ë¿ë
ÃÖ´ë ½ÃÀå ºÏ¾Æ¸Þ¸®Ä«

¹«¼±ÀÇ Æí¸®¼º

ºí·çÅõ½º ½ºÇÇÄ¿ ½ÃÀåÀ» À̲ô´Â ÁÖ¿ä ¿äÀÎ Áß Çϳª´Â ¹«¼± ¿¬°áÀÌ °¡Á®´ÙÁÖ´Â Æí¸®ÇÔÀÔ´Ï´Ù. ºí·çÅõ½º ±â¼úÀº ¾ôÈ÷±â ½¬¿î ÄÚµå¿Í ÄÉÀ̺íÀÌ ÇÊ¿ä¾ø°í, »ç¿ëÀÚ°¡ ¿òÁ÷ÀÓÀÇ Á¦¾à ¾øÀÌ ±â±â¸¦ ¿øÈ°ÇÏ°Ô ¿¬°áÇÒ ¼ö ÀÖ°Ô ÇØÁÝ´Ï´Ù.

È޴뼺 ¹× ¿ÜÃ⠽à ¶óÀÌÇÁ ½ºÅ¸ÀÏ

Çö´ë ¼ÒºñÀÚµéÀº ¿ªµ¿ÀûÀ̰í À̵¿ÀÌ ÀæÀº »îÀ» »ì°í ÀÖÀ¸¸ç, ºí·çÅõ½º ½ºÇÇÄ¿´Â ÀÌ·¯ÇÑ Ãß¼¼¿¡ ºÎÀÀÇϰí ÀÖ½À´Ï´Ù. ÀÌ ½ºÇÇÄ¿´Â ÀÛ°í ÈÞ´ëÇϱ⠽±µµ·Ï ¼³°èµÇ¾î ¾ß¿Ü, ¿©Çà, »ç±³ ¸ðÀÓ µî ¾îµð¿¡¼­³ª ÁÁ¾ÆÇÏ´Â À½¾Ç°ú ¿Àµð¿À ÄÁÅÙÃ÷¸¦ Áñ±æ ¼ö ÀÖµµ·Ï µµ¿ÍÁÝ´Ï´Ù.

ȣȯ¼º ¹× ¿¬°á¼º

ºí·çÅõ½º ½ºÇÇÄ¿´Â ½º¸¶Æ®Æù°ú ÅÂºí¸´¿¡¼­ ³ëÆ®ºÏ°ú ½º¸¶Æ® TV¿¡ À̸£±â±îÁö ´Ù¾çÇÑ ±â±â¿¡¼­ ÀÛµ¿Çϵµ·Ï ¼³°èµÇ¾úÀ¸¸ç, ºí·çÅõ½º ±â¼úÀÇ º¸ÆíÀûÀΠȣȯ¼ºÀ» ÅëÇØ »ç¿ëÀÚ°¡ ½±°Ô ±â±â¸¦ ¿¬°áÇϰí Ãß°¡ ¼³Á¤ ¾øÀ̵µ °íǰÁúÀÇ ¿Àµð¿À¸¦ Áñ±æ ¼ö ÀÖµµ·Ï º¸ÀåÇÕ´Ï´Ù. ¿Àµð¿À¸¦ Áñ±æ ¼ö ÀÖµµ·Ï º¸ÀåÇÕ´Ï´Ù.

»ç¿ëÀÚ Ä£È­ÀûÀÎ °æÇè

ºí·çÅõ½º ½ºÇÇÄ¿´Â »ç¿ëÀÚ Ä£È­Àû ÀÎ Á¶ÀÛÀ¸·Î À¯¸íÇÕ´Ï´Ù. ÀåÄ¡ Æä¾î¸µÀº ÀϹÝÀûÀ¸·Î ÃÖ¼ÒÇÑÀÇ Àü¹® Áö½ÄÀÌ ÇÊ¿äÇÑ °£´ÜÇÑ ÇÁ·Î¼¼½ºÀ̹ǷΠ±â¼ú¿¡ ´ëÇÑ Áö½ÄÀÌ ÀÖµç ¾øµç ´Ù¾çÇÑ »ç¿ëÀÚ°¡ÀÌ ½ºÇÇÄ¿¿¡ ¾×¼¼½º ÇÒ ¼ö ÀÖ½À´Ï´Ù.

¿Àµð¿À ǰÁúÀÇ ¹ßÀü

¿Àµð¿À ±â¼úÀÇ ¹ßÀüÀ¸·Î ºí·çÅõ½º ½ºÇÇÄ¿ÀÇ À½ÁúÀÌ Å©°Ô Çâ»óµÇ¾ú½À´Ï´Ù. ¸¹Àº Á¦Á¶¾÷üµéÀÌ °íǰÁú ÃËÁø¿äÀÎ, °í±Þ ¿Àµð¿À ó¸® ¾Ë°í¸®Áò, ¼­¶ó¿îµå »ç¿îµå ¹× ÀúÀ½ °­È­ µîÀÇ ±â´ÉÀ» žÀçÇÏ¿© ½Ç°¨³ª´Â ¿Àµð¿À °æÇèÀ» Á¦°øÇÕ´Ï´Ù.

½º¸¶Æ®½ºÇÇÄ¿ÀÇ ºÎ»ó

ºí·çÅõ½º ½ºÇÇÄ¿¿¡ À½¼º ¾î½Ã½ºÅÏÆ® ¹× ½º¸¶Æ® ±â´ÉÀÌ ÅëÇÕµÈ ½º¸¶Æ® ½ºÇÇÄ¿ÀÇ ÀαⰡ ³ô¾ÆÁö°í ÀÖÀ¸¸ç, ºí·çÅõ½º ±â´ÉÀÌ Å¾ÀçµÈ ½º¸¶Æ® ½ºÇÇÄ¿´Â À½¼º ¸í·ÉÀ¸·Î ±â±â¸¦ Á¦¾îÇϰí, ¿Â¶óÀÎ ÄÁÅÙÃ÷¿¡ ¾×¼¼½ºÇϰí, °¡Á¤ ³» ´Ù¸¥ ½º¸¶Æ® ±â±â¿Í ¿¬°áÇÏ¿© ÀÛ¾÷À» ÀÚµ¿È­ÇÒ ¼ö ÀÖ½À´Ï´Ù. ´Ù¸¥ ½º¸¶Æ® ±â±â¿Í ¿¬°áÇÏ¿© ÀÛ¾÷À» ÀÚµ¿È­ÇÒ ¼ö ÀÖ½À´Ï´Ù.

¾Æ¿ôµµ¾î ¹× ¼Ò¼È ¿£ÅÍÅ×ÀÎ¸ÕÆ®

ºí·çÅõ½º ½ºÇÇÄ¿´Â ¾ß¿Ü ¿£ÅÍÅ×ÀÎ¸ÕÆ® ¹× »ç±³ Ȱµ¿¿¡ ´ëÇÑ ¼ö¿ä Áõ°¡¿¡ ´ëÀÀÇϰí ÀÖ½À´Ï´Ù. ÇÇÅ©´Ð, ÇØº¯¿¡¼­ÀÇ ÇÏ·ç ¶Ç´Â ¾ß¿Ü ÆÄƼ¿¡¼­ ÀÌ ½ºÇÇÄ¿´Â À½Áú ÀúÇÏ ¾øÀÌ °øÀ¯ ¿Àµð¿À ¼Ò½º¸¦ Á¦°øÇÔÀ¸·Î½á Àü¹ÝÀûÀÎ °æÇèÀ» Çâ»ó½Ãŵ´Ï´Ù.

Ä¿½ºÅ͸¶ÀÌ¡ ¹× ½ºÅ¸ÀÏ

Á¦Á¶¾÷üµéÀº ¹ÌÀû °¨°¢ÀÇ Á߿伺À» ÀνÄÇÏ°í ´Ù¾çÇÑ ¼ÒºñÀÚÀÇ ÃëÇâÀ» ÃæÁ·½Ã۱â À§ÇØ ´Ù¾çÇÑ µðÀÚÀÎ, »ö»ó, ½ºÅ¸ÀÏÀ» Á¦°øÇÕ´Ï´Ù. ÀÌ·¯ÇÑ Ä¿½ºÅ͸¶ÀÌ¡À» ÅëÇØ »ç¿ëÀÚ´Â °³ÀÎ ½ºÅ¸Àϰú °¡Á¤ Àå½Ä¿¡ ¸Â´Â ºí·çÅõ½º ½ºÇÇÄ¿¸¦ ¼±ÅÃÇÒ ¼ö ÀÖ½À´Ï´Ù.

ÁÖ¿ä ½ÃÀå °úÁ¦

¿Àµð¿À ǰÁú ¹× ¼º´É

À½ÁúÀº ÇØ¸¶´Ù Å©°Ô Çâ»óµÇ°í ÀÖÁö¸¸, À¯¼± ½ºÇÇÄ¿¿¡ ÇÊÀûÇÏ´Â °íÀ½Áú »ç¿îµå¸¦ ±¸ÇöÇÏ´Â °ÍÀº ¿©ÀüÈ÷ ºí·çÅõ½º ½ºÇÇÄ¿ÀÇ °úÁ¦À̸ç, ºí·çÅõ½º ½ºÇÇÄ¿ÀÇ ÄÄÆÑÆ®ÇÑ Å©±â¿Í È޴뼺°ú ÃÖÀûÀÇ ¿Àµð¿À ¼º´ÉÀÇ ±ÕÇüÀ» ¸ÂÃß´Â °ÍÀº ±ÕÇüÀ» ¸ÂÃß´Â °ÍÀº Á¦Á¶¾÷üµéÀÇ Áö¼ÓÀûÀÎ ³ë·ÂÀÔ´Ï´Ù.

¹èÅ͸® ¼ö¸í

¹èÅ͸® ¼ö¸íÀº ÈÞ´ë¿ë ºí·çÅõ½º ½ºÇÇÄ¿¿¡¼­ ¸Å¿ì Áß¿äÇÑ °í·Á »çÇ×ÀÔ´Ï´Ù. ¼ÒºñÀÚµéÀÌ ÃæÀü »çÀÌÀÇ Àç»ý ½Ã°£ ¿¬ÀåÀ» ±â´ëÇÏ´Â °¡¿îµ¥, Á¦Á¶¾÷ü´Â È޴뼺À» À¯ÁöÇϸ鼭 Àå½Ã°£ »ç¿ëÇÒ ¼ö ÀÖµµ·Ï ¹èÅ͸® ±â¼úÀ» Áö¼ÓÀûÀ¸·Î Çõ½ÅÇØ¾ß ÇÕ´Ï´Ù.

¿¬°á ¹üÀ§ ¹× ¾ÈÁ¤¼º

ºí·çÅõ½ºÀÇ À¯È¿ ¹üÀ§¿Í ¾ÈÁ¤¼º¿¡´Â ÇѰ谡 ÀÖ½À´Ï´Ù. ÀåÄ¡°¡ ½ºÇÇÄ¿¿¡¼­ ³Ê¹« ¸Ö¸® ¶³¾îÁ® ÀÖÀ¸¸é »ç¿ëÀÚ´Â ¿Àµð¿À°¡ ²÷±â°Å³ª ¿¬°á ¹®Á¦°¡ ¹ß»ýÇÒ ¼ö ÀÖ½À´Ï´Ù. ƯÈ÷ ³ÐÀº °ø°£¿¡¼­ ¿øÈ°ÇÏ°í ¾ÈÁ¤ÀûÀÎ ¿¬°áÀ» º¸ÀåÇÏ´Â °ÍÀÌ ¹®Á¦ÀÔ´Ï´Ù.

ȣȯ¼º

ºí·çÅõ½º´Â ³Î¸® äÅÃµÈ ¹«¼± ±â¼úÀÌÁö¸¸, ¸ðµç ±â±â°¡ ÃֽŠºí·çÅõ½º Ç¥ÁØÀ» Áö¿øÇÏ´Â °ÍÀº ¾Æ´Õ´Ï´Ù. ¼­·Î ´Ù¸¥ ¼¼´ëÀÇ ºí·çÅõ½º Áö¿ø ±â±â °£ ÇÏÀ§ ȣȯ¼º°ú »óÀ§ ȣȯ¼ºÀ» º¸ÀåÇÏ´Â °ÍÀº ¾î·Á¿î °úÁ¦ÀÔ´Ï´Ù.

¿Àµð¿À ¾ÐÃà

ºí·çÅõ½º ½ºÇÇÄ¿´Â ¿Àµð¿À ¾ÐÃà ÄÚµ¦¿¡ ÀÇÁ¸ÇÏ¿© À½¼ºÀ» ¹«¼±À¸·Î Àü¼ÛÇÕ´Ï´Ù. ±×·¯³ª ÄÚµ¦ÀÇ ¼±ÅÃÀº À½Áú¿¡ ¿µÇâÀ» ¹ÌÄ¥ ¼ö ÀÖ½À´Ï´Ù. °íǰÁú À½Áú°ú È¿À²ÀûÀÎ µ¥ÀÌÅÍ Àü¼ÛÀÇ ±ÕÇüÀ» ¸ÂÃß´Â °ÍÀº ¿©ÀüÈ÷ µµÀü °úÁ¦ÀÔ´Ï´Ù.

½ÃÀå Æ÷È­

ºí·çÅõ½º ½ºÇÇÄ¿ ½ÃÀåÀº °æÀïÀÌ Ä¡¿­ÇØÁö¸é¼­ ½ÃÀåÀÌ Æ÷È­»óÅ¿¡ À̸£·¶½À´Ï´Ù. Á¦Á¶¾÷üµéÀº È¥ÀâÇÑ ½ÃÀå¿¡¼­ ´«¿¡ ¶ç±â À§ÇØ Çõ½ÅÀûÀÎ ±â´É, µðÀÚÀÎ, ¿Àµð¿À ¼º´ÉÀ¸·Î Á¦Ç°À» Â÷º°È­ÇÒ ¼ö ÀÖ´Â ¹æ¹ýÀ» ã¾Æ¾ß ÇÕ´Ï´Ù.

°¡°Ý ¾Ð·Â

½ÃÀå °æÀïÀÌ Ä¡¿­ÇØÁü¿¡ µû¶ó °¡°Ý ¾Ð¹ÚÀÌ °¡Áߵǰí ÀÖ½À´Ï´Ù. ¼ÒºñÀÚµéÀº ´Ù¾çÇÑ °¡°Ý´ëÀÇ Á¦Ç°À» ¼±ÅÃÇÒ ¼ö ÀÖ°Ô µÇ¾ú°í, Á¦Á¶¾÷üµéÀº ǰÁú¿¡ ŸÇùÇÏÁö ¾Ê°í °¡Ä¡ Áß½ÉÀÇ Á¦Ç°À» Á¦°øÇØ¾ß ÇÏ´Â »óȲ¿¡ Á÷¸éÇØ ÀÖ½À´Ï´Ù.

ÁÖ¿ä ½ÃÀå µ¿Çâ

¹«¼±ÀÇ Æí¸®ÇÔ°ú È޴뼺

¼ÒºñÀÚµéÀº ºí·çÅõ½º ½ºÇÇÄ¿°¡ Á¦°øÇÏ´Â ¹«¼±ÀÇ Æí¸®ÇÔ¿¡ Á¡Á¡ ´õ ¸Å·ÂÀ» ´À³¢°í ÀÖ½À´Ï´Ù. È޴뼺ÀÌ ¶Ù¾î³ª°í ¹è¼±ÀÌ ¾ôÈú ¿°·Á°¡ ¾ø´Â ºí·çÅõ½º ½ºÇÇÄ¿´Â ÇØº¯, ÇÇÅ©´Ð, ¿îµ¿ ¼¼¼Ç µî À̵¿ Áß¿¡µµ À½¾ÇÀ» Áñ±æ ¼ö ÀÖ´Â Àαâ Á¦Ç°À¸·Î ÀÚ¸® Àâ¾Ò½À´Ï´Ù.

½º¸¶Æ® ±â´É ¹× À½¼º ÅëÇÕ

ºí·çÅõ½º ½ºÇÇÄ¿´Â ¾Æ¸¶Á¸ ¾Ë·º»ç, ±¸±Û ¾î½Ã½ºÅÏÆ®, ½Ã¸®¿Í °°Àº À½¼º ºñ¼­¸¦ ÅëÇÕÇÏ¿© ´õ¿í ½º¸¶Æ®ÇØÁö°í ÀÖ½À´Ï´Ù. À̸¦ ÅëÇØ »ç¿ëÀÚ´Â À½¾Ç Àç»ýÀ» Á¦¾îÇϰí, ¾Ë¸²À» ¼³Á¤Çϰí, ÀüÈ­¸¦ ¹Þ°í, À½¼º ¸í·ÉÀ¸·Î ½º¸¶Æ® Ȩ ±â±â¸¦ Á¦¾îÇÒ ¼ö ÀÖ¾î Àü¹ÝÀûÀÎ »ç¿ëÀÚ °æÇèÀ» Çâ»ó½Ãų ¼ö ÀÖ½À´Ï´Ù.

¸ÖƼ·ë ¿Àµð¿À ¹× Ä¿³ØÆ¼ºñƼ

¿©·¯ °³ÀÇ ºí·çÅõ½º ½ºÇÇÄ¿¸¦ ¿¬°áÇÏ¿© ¼­·Î ´Ù¸¥ ¹æ¿¡¼­ µ¿±âÈ­µÈ À½¾ÇÀ» Àç»ýÇÒ ¼ö ÀÖ´Â ¸ÖƼ·ë ¿Àµð¿À ½Ã½ºÅÛ °³³äÀÌ Àα⸦ ²ø°í ÀÖ½À´Ï´Ù. ÀÌ·¯ÇÑ Ãß¼¼´Â Áý¾È °÷°÷¿¡¼­ ¿øÈ°ÇÑ ¿Àµð¿À °æÇèÀ» ¿øÇÏ´Â ¼ÒºñÀڵ鿡°Ô ¾îÇÊÇϰí ÀÖ½À´Ï´Ù.

³»±¸¼º ¹× ¾Æ¿ôµµ¾î ÁöÇâÀû µðÀÚÀÎ

¾ß¿Ü¿¡¼­ÀÇ °ÅÄ£ »ç¿ë¿¡ ´ëÇÑ ¼ö¿ä°¡ Áõ°¡ÇÔ¿¡ µû¶ó ¹æ¼ö, ¹æÁø, Ãæ°Ý ¹æÁö ±â´ÉÀ» °®Ãá ºí·çÅõ½º ½ºÇÇÄ¿°¡ Àα⸦ ²ø°í ÀÖ½À´Ï´Ù. ÀÌ ½ºÇÇÄ¿´Â ºñ¹Ù¶÷À» °ßµô ¼ö ÀÖµµ·Ï ¼³°èµÇ¾ú±â ¶§¹®¿¡ ¾ß¿Ü ¸ðÇèÀ» À§ÇÑ µ¿¹ÝÀÚ·Î ÀûÇÕÇÕ´Ï´Ù.

À½ÁúÀÇ Áøº¸

¿Àµð¿À ±â¼úÀÇ ¹ßÀüÀ¸·Î ºí·çÅõ½º ½ºÇÇÄ¿ÀÇ À½Áúµµ Çâ»óµÇ°í ÀÖ½À´Ï´Ù. °­È­µÈ ÀúÀ½, ¼±¸íÇÑ °íÀ½, ±ÕÇü ÀâÈù ¿Àµð¿À ÇÁ·ÎÆÄÀÏ·Î ÀÎÇØ ÇÁ¸®¹Ì¾ö »ç¿îµå °æÇèÀ» Á¦°øÇÏ´Â ½ºÇÇÄ¿¿¡ ´ëÇÑ ¼ÒºñÀÚÀÇ ¼±È£µµ°¡ ³ô¾ÆÁö°í ÀÖ½À´Ï´Ù.

Ä¿½ºÅ͸¶ÀÌ¡ ¹× ¸ÂÃãÈ­

¸¹Àº ºí·çÅõ½º ½ºÇÇÄ¿ ºê·£µå´Â »ç¿ëÀÚ Á¤ÀÇ ¿É¼ÇÀ» Á¦°øÇϰí ÀÖÀ¸¸ç, »ç¿ëÀÚ´Â ÀÚ½ÅÀÇ ½ºÅ¸ÀÏ¿¡ ¸Â°Ô ´Ù¾çÇÑ »ö»ó, ÆÐÅÏ ¹× µðÀÚÀÎ Áß¿¡¼­ ¼±ÅÃÇÒ ¼ö ÀÖ½À´Ï´Ù. ÀÌ·¯ÇÑ °³ÀÎÈ­ µÈ ÅÍÄ¡´Â µ¶Æ¯ÇÏ°í °³ÀÎÈ­µÈ ±â¼ú ¾×¼¼¼­¸®¸¦ Áß½ÃÇÏ´Â ¼ÒºñÀÚµéÀÇ °ø°¨À» ºÒ·¯ÀÏÀ¸Å°°í ÀÖ½À´Ï´Ù.

½º¸¶Æ®È¨ ¿¡ÄڽýºÅÛ°úÀÇ ÅëÇÕ:

ºí·çÅõ½º ½ºÇÇÄ¿´Â ´õ ³ÐÀº ½º¸¶Æ®È¨ »ýŰ迡 ÅëÇյǰí ÀÖ½À´Ï´Ù. ÀÌ·¯ÇÑ ÅëÇÕÀ» ÅëÇØ »ç¿ëÀÚ´Â ½ºÇÇÄ¿¸¦ ½º¸¶Æ® ±â±âÀÇ ´ë±Ô¸ð ³×Æ®¿öÅ©ÀÇ ÀϺηΠÁ¦¾îÇÒ ¼ö ÀÖ°Ô µÇ¾î Àü¹ÝÀûÀÎ Ä¿³ØÆ¼µå ¸®ºù °æÇèÀ» Çâ»ó½Ãų ¼ö ÀÖ½À´Ï´Ù.

ÇÏÀ̺긮µå µðÀÚÀÎ

ºí·çÅõ½º ½ºÇÇÄ¿¿Í ´Ù¸¥ ±â´ÉÀ» °áÇÕÇÑ ÇÏÀ̺긮µå µðÀÚÀÎÀÌ µîÀåÇϰí ÀÖ½À´Ï´Ù. ¿¹¸¦ µé¾î, ÀϺΠ½ºÇÇÄ¿´Â ¹«¼± ÃæÀü±â, ¾Ë¶÷ ½Ã°è, Àå½ÄǰÀ¸·Îµµ »ç¿ëÇÒ ¼ö ÀÖ¾î ´ÙÀç´Ù´ÉÇÑ ´Ù±â´É ¼Ö·ç¼ÇÀ» Á¦°øÇÕ´Ï´Ù.

ºÎ¹®º° ÀλçÀÌÆ®

À¯Çüº° ÀλçÀÌÆ®

°íÁ¤Çü ºí·çÅõ½º ½ºÇÇÄ¿´Â ¼¼°è ºí·çÅõ½º ½ºÇÇÄ¿ ½ÃÀåÀ» Çü¼ºÇÏ´Â µ¥ Áß¿äÇÑ ¿ªÇÒÀ» Çϰí ÀÖ½À´Ï´Ù. °íÁ¤Çü ¶Ç´Â °¡Á¤¿ë ºí·çÅõ½º ½ºÇÇÄ¿¶ó°íµµ ÇÏ´Â °íÁ¤Çü ºí·çÅõ½º ½ºÇÇÄ¿´Â °¡Á¤À̳ª ±âŸ ½Ç³»ÀÇ Æ¯Á¤ Àå¼Ò¿¡ ¼³Ä¡Çϵµ·Ï ¼³°èµÇ¾ú½À´Ï´Ù. ÀÌ ½ºÇÇÄ¿´Â ÀϹÝÀûÀ¸·Î ÈÞ´ë¿ë ½ºÇÇÄ¿º¸´Ù Å©°í °­·ÂÇÏ¸ç °¡Á¤¿ë ¿Àµð¿À °æÇè¿¡ ÃÖÀûÈ­ µÈ ´Ù¾çÇÑ ±â´ÉÀ» °®Ãß°í ÀÖ½À´Ï´Ù. °íÁ¤Çü ºí·çÅõ½º ½ºÇÇÄ¿´Â Å©±â°¡ Å©°í Àü¿ëÀ¸·Î ¼³Ä¡µÇ±â ¶§¹®¿¡ À½Áú°ú ¼º´ÉÀ» ¿ì¼±½ÃÇÕ´Ï´Ù. ¶§·Î´Â °í±Þ ½ºÇÇÄ¿ ÃËÁøÁ¦, ÁõÆø±â ¹× À½¼º ó¸® ±â¼úÀÌ ³»ÀåµÇ¾î dzºÎÇÏ°í ½Ç°¨³ª´Â »ç¿îµå¸¦ ±¸ÇöÇÒ ¼ö ÀÖ½À´Ï´Ù. °íÁ¤Çü ºí·çÅõ½º ½ºÇÇÄ¿´Â Ȩ ½Ã¾îÅÍ¿¡ ÅëÇÕÇϰųª TV, °ÔÀÓ±â ¹× ±âŸ ¹Ìµð¾î ÀåºñÀÇ »ç¿îµå¸¦ ÁõÆøÇÏ´Â µ¥ »ç¿ëÇÒ ¼ö Àֱ⠶§¹®¿¡ Ȩ ¿£ÅÍÅ×ÀÎ¸ÕÆ® ½Ã½ºÅÛÀ» °­È­ÇÏ´Â µ¥ ÀÚÁÖ »ç¿ëµË´Ï´Ù. ´Â ½º¸¶Æ®Æù, ÅÂºí¸´, ³ëÆ®ºÏ, ½º¸¶Æ® TV µî ´Ù¾çÇÑ ¿Àµð¿À ¼Ò½º¿¡ ¹«¼±À¸·Î ¿¬°áÇÒ ¼ö ÀÖ½À´Ï´Ù. ÀÌ·¯ÇÑ Æí¸®ÇÔÀº À½¾Ç, ÆÌij½ºÆ® ¹× ±âŸ ÄÁÅÙÃ÷¸¦ ÀåÄ¡¿¡¼­ ½ºÆ®¸®¹ÖÇÏ·Á´Â »ç¿ëÀÚ¿¡°Ô ¸Å·ÂÀûÀÔ´Ï´Ù.

ÆÇ¸Å ä³Î ÀλçÀÌÆ®

¿Â¶óÀÎ ÆÇ¸Å´Â ¼¼°è ºí·çÅõ½º ½ºÇÇÄ¿ ½ÃÀå¿¡ Å« ¿µÇâÀ» ¹ÌÄ¡°í ÀÖ½À´Ï´Ù. ¿Â¶óÀÎ ÆÇ¸Å´Â ºí·çÅõ½º ½ºÇÇÄ¿ »ê¾÷ÀÇ ¼ºÀå°ú ¿ªÇÐÀ» Çü¼ºÇÏ´Â µ¥ Áß¿äÇÑ ¿ªÇÒÀ» Çϰí ÀÖ½À´Ï´Ù. ¿Â¶óÀÎ ÆÇ¸Å¸¦ ÅëÇØ ¼ÒºñÀÚµéÀº Áý¿¡¼­ ºí·çÅõ½º ½ºÇÇÄ¿¸¦ °Ë»öÇÏ°í ±¸¸ÅÇÒ ¼ö ÀÖ°Ô µÇ¾úÀ¸¸ç, ¿ÀÇÁ¶óÀÎ ¸ÅÀåÀ» ¹æ¹®ÇÒ Çʿ䰡 ¾ø¾îÁ³½À´Ï´Ù. ÀÌ·¯ÇÑ Á¢±Ù¼ºÀº ½ÃÀå ¹üÀ§¸¦ ¼¼°è·Î È®´ëÇß½À´Ï´Ù. ¿Â¶óÀÎ Ç÷§ÆûÀº ´Ù¾çÇÑ ¸ðµ¨, ºê·£µå, Å©±â, ±â´ÉÀÇ ºí·çÅõ½º ½ºÇÇÄ¿¸¦ Á¦°øÇÕ´Ï´Ù. ¼ÒºñÀÚ´Â ´Ù¾çÇÑ ¼±ÅÃÀ» °ËÅäÇϰí ÀÚ½ÅÀÇ ÃëÇâ°ú Çʿ信 ¸Â´Â Á¦Ç°À» ¼±ÅÃÇÒ ¼ö ÀÖ½À´Ï´Ù. ¿Â¶óÀÎ ¼Ò¸Å¾÷üµéÀº »ó¼¼ÇÑ Á¦Ç° Á¤º¸, »ç¾ç, °í°´ ¸®ºä ¹× Æò°¡¸¦ Á¦°øÇÕ´Ï´Ù. ÀÌ Á¤º¸´Â ¼ÒºñÀÚ°¡ Á¤º¸¿¡ ÀÔ°¢ÇÑ °áÁ¤À» ³»¸®°í ÀÚ½ÅÀÇ ¿ä±¸ »çÇ׿¡ °¡Àå ÀûÇÕÇÑ ºí·çÅõ½º ½ºÇÇÄ¿¸¦ ¼±ÅÃÇÏ´Â µ¥ µµ¿òÀÌ µÉ ¼ö ÀÖ½À´Ï´Ù. ¼ÒºñÀÚ´Â ¿©·¯ ¿Â¶óÀÎ Ç÷§Æû¿¡¼­ ´Ù¾çÇÑ ºí·çÅõ½º ½ºÇÇÄ¿ÀÇ ¸ðµ¨, °¡°Ý, ±â´ÉÀ» ½±°Ô ºñ±³ÇÏ¿© ¿¹»ê¿¡ ¸Â´Â ÃÖÀûÀÇ °¡Ä¡¸¦ ãÀ» ¼ö ÀÖ½À´Ï´Ù.

Áö¿ªº° ÀλçÀÌÆ®

¼¼°è ºí·çÅõ½º ½ºÇÇÄ¿ ½ÃÀå¿¡¼­ ºÏ¹ÌÀÇ ¿µÇâ·ÂÀº ÀǽÉÇÒ ¿©Áö¾øÀÌ Å©°í, ½ÃÀå ¿ªÇÐ ¹× Æ®·»µå Çü¼º¿¡ ¸Å¿ì Áß¿äÇÑ ¿ªÇÒÀ» Çϰí ÀÖ½À´Ï´Ù. ÀÌ·¯ÇÑ ¿ìÀ§´Â ºÏ¹ÌÀÇ ±â¼ú Çõ½Å, ¼ÒºñÀÚ ¼±È£µµ, °æÁ¦·Â µî ´Ù¾çÇÑ ¿äÀÎÀÌ º¹ÇÕÀûÀ¸·Î ÀÛ¿ëÇÏ¿© ¸¸µé¾î³½ °á°ú´Ù. ½Ç¸®Äܹ븮¿Í ¼ö¸¹Àº ÷´Ü ±â¼ú ´ë±â¾÷ÀÌ ÀÖ´Â ºÏ¹Ì´Â ±â¼ú Çõ½ÅÀÇ ¿Â»óÀÔ´Ï´Ù. ÀÌ·¯ÇÑ Çõ½ÅÀº À½Áú Çâ»ó, ¿¬°á¼º, ´Ù¸¥ ½º¸¶Æ® ±â±â¿ÍÀÇ ÅëÇÕ µî ÷´Ü ºí·çÅõ½º ½ºÇÇÄ¿ ±â¼ú °³¹ß¿¡µµ ¿µÇâÀ» ¹ÌÄ¡°í ÀÖ½À´Ï´Ù. ºÏ¹Ì ¼ÒºñÀÚµéÀº ±â¼ú Æ®·»µå¸¦ °¡Àå »¡¸® ¹Þ¾ÆµéÀÌ´Â °ÍÀ¸·Î À¯¸íÇÕ´Ï´Ù. »õ·Î¿î °¡Á¬°ú Çõ½ÅÀ» ¹Þ¾ÆµéÀÌ´Â ÀÌ·¯ÇÑ °æÇâÀº ÀÌ Áö¿ª¿¡¼­ ºí·çÅõ½º ½ºÇÇÄ¿ÀÇ º¸±Þ¿¡ Å« ±â¿©¸¦ Çß½À´Ï´Ù. ºÏ¹Ì´Â Àα¸ÀÇ °¡Ã³ºÐ ¼ÒµæÀÌ »ó´ëÀûÀ¸·Î ³ôÀº Áö¿ªÀÔ´Ï´Ù. ÀÌ·¯ÇÑ °æÁ¦·ÂÀ¸·Î ÀÎÇØ ¼ÒºñÀÚµéÀº °í±Þ ±â´É°ú À½ÁúÀ» Á¦°øÇÏ´Â ºí·çÅõ½º ½ºÇÇÄ¿¿Í °°Àº ÇÁ¸®¹Ì¾ö ¿Àµð¿À Á¦Ç°¿¡ ÅõÀÚÇÒ ¼ö ÀÖ½À´Ï´Ù. ºÏ¹ÌÀÇ Ã·´Ü ±â¼ú ¹®È­´Â ¼ÒºñÀÚÀÇ ÃëÇâ¿¡ ¿µÇâÀ» ¹ÌÄ¡°í ÀÖ½À´Ï´Ù. ±â¼ú¿¡ Á¤ÅëÇÑ °³ÀεéÀº Ä¿³ØÆ¼µå ¶óÀÌÇÁ ½ºÅ¸ÀÏ¿¡ ºÎÇÕÇÏ´Â ÃÖ÷´Ü ¿Àµð¿À ¼Ö·ç¼ÇÀ» ã°í ÀÖÀ¸¸ç, ÀÌ´Â ºí·çÅõ½º ½ºÇÇÄ¿¿¡ ´ëÇÑ ¼ö¿ä¸¦ ÁÖµµÇϰí ÀÖ½À´Ï´Ù.

Á¶»ç ¹üÀ§ :

ÀÌ º¸°í¼­´Â ¼¼°è ºí·çÅõ½º ½ºÇÇÄ¿ ½ÃÀåÀ» ´ÙÀ½°ú °°Àº ¹üÁÖ·Î ºÐ·ùÇÏ°í ¾÷°è µ¿Çâ¿¡ ´ëÇØ ÀÚ¼¼È÷ ¼³¸íÇÕ´Ï´Ù.

  • ¼¼°èÀÇ ºí·çÅõ½º ½ºÇÇÄ¿ ½ÃÀå, À¯Çüº° ½ÃÀå

ÈÞ´ë¿ë

°íÁ¤Çü

  • ¼¼°èÀÇ ºí·çÅõ½º ½ºÇÇÄ¿ ½ÃÀå : ±â¼úº°

½º¸¶Æ®

±âÁ¸

  • ¼¼°èÀÇ ºí·çÅõ½º ½ºÇÇÄ¿ ½ÃÀå : ÆÇ¸Å ä³Îº°

¸ÖƼ ºê·£µå ½ºÅä¾î

Àü¸ÅÁ¡

¿Â¶óÀÎ

±âŸ

  • ¼¼°è ºí·çÅõ½º ½ºÇÇÄ¿ ½ÃÀå : Áö¿ªº°

ºÏ¾Æ¸Þ¸®Ä«

À¯·´

³²¹Ì

Áßµ¿ & ¾ÆÇÁ¸®Ä«

¾Æ½Ã¾ÆÅÂÆò¾ç

°æÀï ±¸µµ

±â¾÷ ÇÁ·ÎÆÄÀÏ: ¼¼°è ºí·çÅõ½º ½ºÇÇÄ¿ ½ÃÀåÀÇ ÁÖ¿ä ±â¾÷¿¡ ´ëÇÑ »ó¼¼ ºÐ¼®

»ç¿ë °¡´ÉÇÑ »ç¿ëÀÚ Á¤ÀÇ °¡´É

Tech Sci ResearchÀÇ ¼¼°èÀÇ ºí·çÅõ½º ½ºÇÇÄ¿ ½ÃÀå º¸°í¼­´Â ÁÖ¾îÁø ½ÃÀå µ¥ÀÌÅ͸¦ ±â¹ÝÀ¸·Î ±â¾÷ÀÇ °íÀ¯ÇÑ ¿ä±¸¿¡ ¸Â´Â ¸ÂÃãÈ­¸¦ Á¦°øÇÕ´Ï´Ù. º¸°í¼­¿¡¼­ ´ÙÀ½°ú °°Àº »ç¿ëÀÚ Á¤Àǰ¡ °¡´ÉÇÕ´Ï´Ù.

±â¾÷ Á¤º¸

  • Ãß°¡ ½ÃÀå ÁøÃâ±â¾÷(ÃÖ´ë 5°³»ç)¿¡ ´ëÇÑ ½ÉÃþ ºÐ¼® ¹× ÇÁ·ÎÆÄÀϸµ

¸ñÂ÷

Á¦1Àå ¼­·Ð

Á¦2Àå Á¶»ç ¹æ¹ý

Á¦3Àå ÁÖ¿ä ¿ä¾à

Á¦4Àå °í°´ÀÇ ¼Ò¸® ºÐ¼®

  • ºê·£µå ÀÎÁöµµ
  • ºê·£µå ¸¸Á·µµ
  • ±¸¸Å °áÁ¤ ¿äÀÎ
  • ±¸ÀÔ ÈÄ¿¡ Á÷¸éÇÑ °úÁ¦

Á¦5Àå ¼¼°èÀÇ ºí·çÅõ½º ½ºÇÇÄ¿ ½ÃÀå Àü¸Á

  • ½ÃÀå ±Ô¸ð¿Í ¿¹Ãø
    • ±Ý¾×º°
  • ½ÃÀå Á¡À¯À²°ú ¿¹Ãø
    • À¯Çüº°(ÈÞ´ë¿ë, °íÁ¤)
    • ±â¼úº°(½º¸¶Æ®, ±âÁ¸)
    • ÆÇ¸Åä³Îº°(¸ÖƼ ºê·£µå ¸ÅÀå, Àü¸ÅÁ¡, ¿Â¶óÀÎ, ±âŸ)
    • Áö¿ªº°
    • ÁÖ¿ä 5°³»çº°, ±âŸ(2022³â)
  • ¼¼°èÀÇ ºí·çÅõ½º ½ºÇÇÄ¿ ½ÃÀå ¸ÅÇΣ¦±âȸ Æò°¡
    • À¯Çüº°
    • ±â¼úº°
    • ÆÇ¸Åä³Îº°
    • Áö¿ªº°

Á¦6Àå ºÏ¹Ì ºí·çÅõ½º ½ºÇÇÄ¿ ½ÃÀå Àü¸Á

  • ½ÃÀå ±Ô¸ð¿Í ¿¹Ãø
    • ±Ý¾×º°
  • ½ÃÀå Á¡À¯À²£¦¿¹Ãø
    • À¯Çüº°
    • ±â¼úº°
    • ÆÇ¸Åä³Îº°
    • ±¹°¡º°

Á¦7Àå À¯·´ ºí·çÅõ½º ½ºÇÇÄ¿ ½ÃÀå Àü¸Á

  • ½ÃÀå ±Ô¸ð¿Í ¿¹Ãø
    • ±Ý¾×º°
  • ½ÃÀå Á¡À¯À²°ú ¿¹Ãø
    • À¯Çüº°
    • ±â¼úº°
    • ÆÇ¸Åä³Îº°
    • ±¹°¡º°

Á¦8Àå ¾Æ½Ã¾ÆÅÂÆò¾ç ºí·çÅõ½º ½ºÇÇÄ¿ ½ÃÀå Àü¸Á

  • ½ÃÀå ±Ô¸ð¿Í ¿¹Ãø
    • ±Ý¾×º°
  • ½ÃÀå Á¡À¯À²°ú ¿¹Ãø
    • À¯Çüº°
    • ±â¼úº°
    • ÆÇ¸Åä³Îº°
    • ±¹°¡º°

Á¦9Àå Áßµ¿ ¹× ¾ÆÇÁ¸®Ä« ºí·çÅõ½º ½ºÇÇÄ¿ ½ÃÀå Àü¸Á

  • ½ÃÀå ±Ô¸ð¿Í ¿¹Ãø
    • ±Ý¾×º°
  • ½ÃÀå Á¡À¯À²£¦¿¹Ãø
    • À¯Çüº°
    • ±â¼úº°
    • ÆÇ¸Åä³Îº°
    • ±¹°¡º°

Á¦10Àå ³²¹Ì ºí·çÅõ½º ½ºÇÇÄ¿ ½ÃÀå Àü¸Á

  • ½ÃÀå ±Ô¸ð¿Í ¿¹Ãø
    • ±Ý¾×º°
  • ½ÃÀå Á¡À¯À²°ú ¿¹Ãø
    • À¯Çüº°
    • ±â¼úº°
    • ÆÇ¸Åä³Îº°
    • ±¹°¡º°

Á¦11Àå ½ÃÀå ¿ªÇÐ

  • ¼ºÀå ÃËÁø¿äÀÎ
  • °úÁ¦

Á¦12Àå ¼¼°èÀÇ ºí·çÅõ½º ½ºÇÇÄ¿ ½ÃÀå¿¡ ´ëÇÑ COVID-19ÀÇ ¿µÇâ

  • ¿µÇâ Æò°¡ ¸ðµ¨
    • ¿µÇâÀ» ¹Þ´Â ÁÖ¿ä ºÎ¹®
    • ¿µÇâÀ» ¹Þ´Â ÁÖ¿ä Áö¿ª
    • ¿µÇâÀ» ¹Þ´Â ÁÖ¿ä ±¹°¡

Á¦13Àå ½ÃÀå µ¿Çâ°ú ¹ßÀü

Á¦14Àå PorterÀÇ Five Forces ºÐ¼®

  • °æÀï ±â¾÷°£ °æÀï °ü°è
  • ¹ÙÀ̾îÀÇ ±³¼··Â
  • °ø±Þ ±â¾÷ÀÇ ±³¼··Â
  • ½Å±Ô ÁøÃâ¾÷üÀÇ À§Çù
  • ´ëüǰÀÇ À§Çù

Á¦15Àå SWOT ºÐ¼®

  • °­Á¡
  • ¾àÁ¡
  • ±âȸ
  • À§Çù

Á¦16Àå °æÀï ±¸µµ

  • Company Profiles
    • Apple Inc.
      • ±â¾÷ »ó¼¼
      • Products
      • Financials(As Per Availability)
      • Key Market Focus & Geographical Presence
      • ÃÖ±Ù ¹ßÀü
      • ÁÖ¿ä °ü¸® ´ã´çÀÚ
    • Samsung Electronics Co. Ltd.
      • ±â¾÷ »ó¼¼
      • Products
      • Financials(As Per Availability)
      • Key Market Focus & Geographical Presence
      • ÃÖ±Ù ¹ßÀü
      • ÁÖ¿ä °ü¸® ´ã´çÀÚ
    • Bose Corporation
      • ±â¾÷ »ó¼¼
      • Products
      • Financials(As Per Availability)
      • Key Market Focus & Geographical Presence
      • ÃÖ±Ù ¹ßÀü
      • ÁÖ¿ä °ü¸® ´ã´çÀÚ
    • Harman International Industries Inc.
      • ±â¾÷ »ó¼¼
      • Products
      • Financials(As Per Availability)
      • Key Market Focus & Geographical Presence
      • ÃÖ±Ù ¹ßÀü
      • ÁÖ¿ä °ü¸® ´ã´çÀÚ
    • Sony Corporation
      • ±â¾÷ »ó¼¼
      • Products
      • Financials(As Per Availability)
      • Key Market Focus & Geographical Presence
      • ÃÖ±Ù ¹ßÀü
      • ÁÖ¿ä °ü¸® ´ã´çÀÚ
    • JBL Inc.
      • ±â¾÷ »ó¼¼
      • Products
      • Financials(As Per Availability)
      • Key Market Focus & Geographical Presence
      • ÃÖ±Ù ¹ßÀü
      • ÁÖ¿ä °ü¸® ´ã´çÀÚ
    • Audio Partnership PLC(Cambridge Audio)
      • ±â¾÷ »ó¼¼
      • Products
      • Financials(As Per Availability)
      • Key Market Focus & Geographical Presence
      • ÃÖ±Ù ¹ßÀü
      • ÁÖ¿ä °ü¸® ´ã´çÀÚ
    • Jawbone Inc
      • ±â¾÷ »ó¼¼
      • Products
      • Financials(As Per Availability)
      • Key Market Focus & Geographical Presence
      • ÃÖ±Ù ¹ßÀü
      • ÁÖ¿ä °ü¸® ´ã´çÀÚ
    • AL INFINITY, LLC(Altec Lansing)
      • ±â¾÷ »ó¼¼
      • Products
      • Financials(As Per Availability)
      • Key Market Focus & Geographical Presence
      • ÃÖ±Ù ¹ßÀü
      • ÁÖ¿ä °ü¸® ´ã´çÀÚ
    • DEI Sales, Inc.
      • ±â¾÷ »ó¼¼
      • Products
      • Financials(As Per Availability)
      • Key Market Focus & Geographical Presence
      • ÃÖ±Ù ¹ßÀü
      • ÁÖ¿ä °ü¸® ´ã´çÀÚ

Á¦17Àå Àü·«Àû Á¦¾È/Çൿ Ç÷£

  • ÁßÁ¡ ºÐ¾ß
  • Ÿ°Ù¡¤À¯Çü
  • Ÿ°Ù ÆÇ¸Åä³Î

Á¦18Àå ȸ»ç ¼Ò°³ ¹× ¸éÃ¥»çÇ×

LSH 23.10.25

The Global Bluetooth Speaker Market attained a valuation of USD12.3 billion in 2022 and is poised for robust growth in the forecast period, with a projected Compound Annual Growth Rate (CAGR) of 11.4% through 2028. This market is a dynamic and rapidly evolving segment within the consumer electronics industry. Bluetooth speakers have gained significant popularity due to their wireless convenience, portability, and compatibility with various devices. These speakers offer wire-free connectivity to smartphones, tablets, and laptops, providing users with high-quality audio without the limitations of cables. The compact and lightweight design of Bluetooth speakers makes them ideal companions for outdoor activities, travel, and on-the-go music experiences. The incorporation of smart features like voice assistants, touch controls, and app compatibility enhances the user experience and adds further functionality. Technological advancements have led to enhancements in sound quality, with many Bluetooth speakers now delivering impressive audio performance and bass reproduction. Moreover, certain Bluetooth speakers can be linked to create a multi-room audio system, enabling synchronized music playback in different areas of a home or space.

The global Bluetooth speaker market's expansion continues as consumers seek wireless convenience, portability, and intelligent features in their audio experiences. With improvements in sound quality, connectivity, and design, Bluetooth speakers are positioned to remain a preferred choice for a range of applications, from personal entertainment to social gatherings and work environments. As market trends evolve and consumer preferences change, manufacturers remain committed to staying innovative and responsive in order to meet the diverse demands of consumers worldwide.

Key Market Drivers

Market Overview
Forecast Period2024-2028
Market Size 2022USD 12.3 Billion
Market Size 2028USD 23.1 Billion
CAGR 2023-202811.4%
Fastest Growing SegmentPortable
Largest MarketNorth America

Wireless Convenience

One of the primary drivers propelling the Bluetooth speaker market is the convenience brought by wireless connectivity. Bluetooth technology eliminates the need for tangled cords and cables, granting users the freedom to connect their devices seamlessly without being restricted in their movements.

Portability and On-the-Go Lifestyle

Modern consumers lead dynamic and mobile lives, and Bluetooth speakers cater well to this trend. These speakers are designed to be compact and portable, enabling users to enjoy their favorite music and audio content wherever they are, whether it's during outdoor activities, travel, or social gatherings.

Compatibility and Connectivity

Bluetooth speakers are designed to work with a wide array of devices, ranging from smartphones and tablets to laptops and smart TVs. The universal compatibility of Bluetooth technology ensures that users can effortlessly connect their devices and enjoy high-quality audio without the need for additional setup.

User-Friendly Experience

Bluetooth speakers are renowned for their user-friendly operation. Pairing devices is usually a straightforward process that requires minimal technical knowledge, making these speakers accessible to a broad range of users, regardless of their familiarity with technology.

Advancements in Audio Quality

Advancements in audio technology have significantly enhanced the sound quality of Bluetooth speakers. Many manufacturers are incorporating high-quality drivers, advanced audio processing algorithms, and even features like surround sound and bass enhancement, delivering an immersive audio experience.

Rise of Smart Speakers

The integration of voice assistants and smart functionalities into Bluetooth speakers has boosted their popularity. Smart speakers with Bluetooth capabilities allow users to control their devices using voice commands, access online content, and even automate tasks through connectivity with other smart devices in their homes.

Outdoor and Social Entertainment

Bluetooth speakers cater to the growing demand for outdoor entertainment and social gatherings. Whether it's a picnic, a day at the beach, or an outdoor party, these speakers elevate the overall experience by providing a shared audio source that doesn't compromise on sound quality.

Customization and Style

Manufacturers recognize the significance of aesthetics, offering a variety of designs, colors, and styles to cater to different consumer preferences. This customization enables users to select Bluetooth speakers that align with their personal style and home decor.

Key Market Challenges

Audio Quality and Performance

Despite considerable improvements in audio quality over the years, achieving high-fidelity sound comparable to wired speakers remains a challenge for Bluetooth speakers. Striking a balance between the compact size and portability of Bluetooth speakers with optimal audio performance continues to be an ongoing effort for manufacturers.

Battery Life

Battery life is a crucial consideration for portable Bluetooth speakers. As consumers anticipate longer playtime between charges, manufacturers must consistently innovate in battery technology to offer extended usage without compromising on portability.

Connectivity Range and Stability

Bluetooth's effective range and stability can pose limitations. Users might encounter audio dropouts or connectivity issues when their devices are too far from the speaker. Ensuring a seamless and stable connection remains a challenge, especially in larger spaces.

Compatibility

While Bluetooth is a widely adopted wireless technology, not all devices support the latest Bluetooth standards. Ensuring backward and forward compatibility across different generations of Bluetooth-enabled devices can be challenging.

Audio Compression

Bluetooth speakers rely on audio compression codecs to transmit sound wirelessly. However, the choice of codec can impact audio quality. Striking a balance between high-quality sound and efficient data transmission remains an ongoing challenge.

Market Saturation

The Bluetooth speaker market has become highly competitive, resulting in market saturation. Manufacturers must find ways to differentiate their products through innovative features, design, and audio performance in order to stand out in a crowded marketplace.

Price Pressure

As the market intensifies in competition, price pressure increases. Consumers have access to a wide array of affordable options, compelling manufacturers to offer value-driven products without compromising on quality.

Key Market Trends

Wireless Convenience and Portability

Consumers are increasingly drawn to the wireless convenience offered by Bluetooth speakers. The portability and freedom from tangled wires make Bluetooth speakers a popular choice for on-the-go music enjoyment, whether it's at the beach, during a picnic, or a workout session.

Smart Features and Voice Integration

Bluetooth speakers are becoming smarter by integrating voice assistants like Amazon Alexa, Google Assistant, and Siri. This allows users to control music playback, set reminders, answer calls, and even control smart home devices using voice commands, enhancing the overall user experience.

Multi-Room Audio and Connectivity

The concept of multi-room audio systems, where multiple Bluetooth speakers can be linked together to play synchronized music in different rooms, is gaining traction. This trend appeals to consumers who seek seamless audio experiences throughout their homes.

Durability and Outdoor-Focused Designs

With the increasing demand for outdoor and rugged use, Bluetooth speakers with waterproof, dustproof, and shockproof features are gaining popularity. These speakers are designed to withstand the elements, making them suitable companions for outdoor adventures.

Advancements in Sound Quality

Enhancements in audio technology have resulted in improvements in sound quality for Bluetooth speakers. Enhanced bass, clearer highs, and well-balanced audio profiles are driving consumer preferences toward speakers that deliver premium sound experiences.

Customization and Personalization

Numerous Bluetooth speaker brands offer customization options, enabling users to choose from various colors, patterns, and designs that match their individual styles. This personal touch resonates with consumers who value unique and personalized tech accessories.

Integration with Smart Home Ecosystems:

Bluetooth speakers are being integrated into broader smart home ecosystems. This integration allows users to control their speakers as part of a larger network of smart devices, enhancing the overall connected living experience.

Hybrid Designs

Hybrid designs that combine Bluetooth speakers with other functionalities are emerging. For instance, some speakers also serve as wireless chargers, alarm clocks, or even decorative pieces, offering versatile and multifunctional solutions.

Segmental Insights

Type Insights

Fixed Bluetooth speakers play a significant role in shaping the global Bluetooth speaker market. Fixed Bluetooth speakers, also known as stationary or home Bluetooth speakers, are designed to be placed in specific locations within homes or other indoor settings. These speakers are typically larger and more powerful than their portable counterparts, offering a range of features optimized for home audio experiences. Fixed Bluetooth speakers prioritize audio quality and performance due to their larger size and dedicated placement. They may incorporate advanced speaker drivers, amplifiers, and audio processing technologies to deliver rich and immersive sound. Fixed Bluetooth speakers are often used to enhance home entertainment systems, as they can be integrated into home theaters or used to amplify the audio of TVs, gaming consoles, and other media devices. Bluetooth technology integration allows fixed speakers to connect wirelessly to various audio sources, such as smartphones, tablets, laptops, and smart TVs. This convenience appeals to users who want to stream music, podcasts, and other content from their devices.

Sales Channel Insights

Online distribution has significantly influenced the global Bluetooth speaker market. Online sales have played a crucial role in shaping the growth and dynamics of the Bluetooth speaker industry. Online distribution allows consumers to conveniently browse and purchase Bluetooth speakers from the comfort of their homes, eliminating the need to visit physical stores. This accessibility has expanded the market reach to a global scale. Online platforms offer a vast array of Bluetooth speaker models, brands, sizes, and features. Consumers have the opportunity to explore a wide range of options and choose products that align with their preferences and needs. Online retailers provide detailed product information, specifications, customer reviews, and ratings. This information empowers consumers to make informed decisions and select Bluetooth speakers that best suit their requirements. Consumers can easily compare different Bluetooth speaker models, prices, and features across multiple online platforms, enabling them to find the best value for their budget.

Regional Insights

The influence of the North American region on the global Bluetooth speaker market is undeniably significant, playing a pivotal role in shaping market dynamics and trends. This dominance is driven by a combination of factors that underscore North America's technological innovation, consumer preferences, and economic strength. North America, home to Silicon Valley and numerous tech giants, is a hotbed of technological innovation. This innovation extends to the development of advanced Bluetooth speaker technologies, including enhanced sound quality, connectivity, and integration with other smart devices. Consumers in North America are known for their early adoption of technology trends. This propensity to embrace new gadgets and innovations has significantly contributed to the widespread adoption of Bluetooth speakers in the region. North America boasts a relatively high disposable income among its population. This economic strength allows consumers to invest in premium audio products, including Bluetooth speakers that offer advanced features and sound quality. The tech culture prevalent in North America influences consumer preferences. Tech-savvy individuals seek cutting-edge audio solutions that align with their connected lifestyles, driving the demand for Bluetooth speakers.

Key Market Players

  • Apple Inc.
  • Samsung Electronics Co. Ltd.
  • Bose Corporation
  • Harman International Industries Inc.
  • Sony Corporation
  • JBL Inc.
  • Audio Partnership PLC (Cambridge Audio
  • Jawbone Inc
  • AL INFINITY, LLC (Altec Lansing)
  • DEI Sales, Inc.

Report Scope:

In this report, the Global Bluetooth Speaker Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

  • Global Bluetooth Speaker Market, By Type:

Portable

Fixed

  • Global Bluetooth Speaker Market, By Technology:

Smart

Conventional

  • Global Bluetooth Speaker Market, By Sales Channel:

Multi-Branded Stores

Exclusive Stores

Online

Others

  • Global Bluetooth Speaker Market, By Region:

North America

Europe

South America

Middle East & Africa

Asia Pacific

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the global bluetooth speaker market.

Available Customizations:

Global Bluetooth Speaker Market report with the given market data, Tech Sci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Product Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Market Overview
  • 3.2. Market Forecast
  • 3.3. Key Regions
  • 3.4. Key Segments

4. Voice of Customer Analysis

  • 4.1. Brand Awareness
  • 4.2. Brand Satisfaction
  • 4.3. Factors Influencing Purchase Decision
  • 4.4. Challenged Faced Post Purchase

5. Global Bluetooth Speaker Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Type Market Share Analysis (Portable, Fixed)
    • 5.2.2. By Technology Market Share Analysis (Smart, Conventional)
    • 5.2.3. By Sales Channel Market Share Analysis (Multi-Branded Stores, Exclusive Stores, Online, Others)
    • 5.2.4. By Regional Market Share Analysis
      • 5.2.4.1. North America Market Share Analysis
      • 5.2.4.2. South America Market Share Analysis
      • 5.2.4.3. Middle East & Africa Market Share Analysis
      • 5.2.4.4. Europe Market Share Analysis
      • 5.2.4.5. Asia-Pacific Market Share Analysis
    • 5.2.5. By Top 5 Companies Market Share Analysis, Others (2022)
  • 5.3. Global Bluetooth Speaker Market Mapping & Opportunity Assessment
    • 5.3.1. By Type Market Mapping & Opportunity Assessment
    • 5.3.2. By Technology Market Mapping & Opportunity Assessment
    • 5.3.3. By Sales Channel Market Mapping & Opportunity Assessment
    • 5.3.4. By Regional Market Mapping & Opportunity Assessment

6. North America Bluetooth Speaker Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Type Market Share Analysis
    • 6.2.2. By Technology Market Share Analysis
    • 6.2.3. By Sales Channel Market Share Analysis
    • 6.2.4. By Country Market Share Analysis
      • 6.2.4.1. United States Bluetooth Speaker Market Outlook
        • 6.2.4.1.1. Market Size & Forecast
        • 6.2.4.1.1.1. By Value
        • 6.2.4.1.2. Market Share & Forecast
        • 6.2.4.1.2.1. By Type Market Share Analysis
        • 6.2.4.1.2.2. By Technology Market Share Analysis
        • 6.2.4.1.2.3. By Sales Channel Market Share Analysis
      • 6.2.4.2. Canada Bluetooth Speaker Market Outlook
        • 6.2.4.2.1. Market Size & Forecast
        • 6.2.4.2.1.1. By Value
        • 6.2.4.2.2. Market Share & Forecast
        • 6.2.4.2.2.1. By Type Market Share Analysis
        • 6.2.4.2.2.2. By Technology Market Share Analysis
        • 6.2.4.2.2.3. By Sales Channel Market Share Analysis
      • 6.2.4.3. Mexico Bluetooth Speaker Market Outlook
        • 6.2.4.3.1. Market Size & Forecast
        • 6.2.4.3.1.1. By Value
        • 6.2.4.3.2. Market Share & Forecast
        • 6.2.4.3.2.1. By Type Market Share Analysis
        • 6.2.4.3.2.2. By Technology Market Share Analysis
        • 6.2.4.3.2.3. By Sales Channel Market Share Analysis

7. Europe Bluetooth Speaker Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Type Market Share Analysis
    • 7.2.2. By Technology Market Share Analysis
    • 7.2.3. By Sales Channel Market Share Analysis
    • 7.2.4. By Country Market Share Analysis
      • 7.2.4.1. France Bluetooth Speaker Market Outlook
        • 7.2.4.1.1. Market Size & Forecast
        • 7.2.4.1.1.1. By Value
        • 7.2.4.1.2. Market Share & Forecast
        • 7.2.4.1.2.1. By Type Market Share Analysis
        • 7.2.4.1.2.2. By Technology Market Share Analysis
        • 7.2.4.1.2.3. By Sales Channel Market Share Analysis
      • 7.2.4.2. Germany Bluetooth Speaker Market Outlook
        • 7.2.4.2.1. Market Size & Forecast
        • 7.2.4.2.1.1. By Value
        • 7.2.4.2.2. Market Share & Forecast
        • 7.2.4.2.2.1. By Type Market Share Analysis
        • 7.2.4.2.2.2. By Technology Market Share Analysis
        • 7.2.4.2.2.3. By Sales Channel Market Share Analysis
      • 7.2.4.3. Spain Bluetooth Speaker Market Outlook
        • 7.2.4.3.1. Market Size & Forecast
        • 7.2.4.3.1.1. By Value
        • 7.2.4.3.2. Market Share & Forecast
        • 7.2.4.3.2.1. By Type Market Share Analysis
        • 7.2.4.3.2.2. By Technology Market Share Analysis
        • 7.2.4.3.2.3. By Sales Channel Market Share Analysis
      • 7.2.4.4. Italy Bluetooth Speaker Market Outlook
        • 7.2.4.4.1. Market Size & Forecast
        • 7.2.4.4.1.1. By Value
        • 7.2.4.4.2. Market Share & Forecast
        • 7.2.4.4.2.1. By Type Market Share Analysis
        • 7.2.4.4.2.2. By Technology Market Share Analysis
        • 7.2.4.4.2.3. By Sales Channel Market Share Analysis
      • 7.2.4.5. United Kingdom Bluetooth Speaker Market Outlook
        • 7.2.4.5.1. Market Size & Forecast
        • 7.2.4.5.1.1. By Value
        • 7.2.4.5.2. Market Share & Forecast
        • 7.2.4.5.2.1. By Type Market Share Analysis
        • 7.2.4.5.2.2. By Technology Market Share Analysis
        • 7.2.4.5.2.3. By Sales Channel Market Share Analysis

8. Asia-Pacific Bluetooth Speaker Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Type Market Share Analysis
    • 8.2.2. By Technology Market Share Analysis
    • 8.2.3. By Sales Channel Market Share Analysis
    • 8.2.4. By Country Market Share Analysis
      • 8.2.4.1. China Bluetooth Speaker Market Outlook
        • 8.2.4.1.1. Market Size & Forecast
        • 8.2.4.1.1.1. By Value
        • 8.2.4.1.2. Market Share & Forecast
        • 8.2.4.1.2.1. By Type Market Share Analysis
        • 8.2.4.1.2.2. By Technology Market Share Analysis
        • 8.2.4.1.2.3. By Sales Channel Market Share Analysis
      • 8.2.4.2. Japan Bluetooth Speaker Market Outlook
        • 8.2.4.2.1. Market Size & Forecast
        • 8.2.4.2.1.1. By Value
        • 8.2.4.2.2. Market Share & Forecast
        • 8.2.4.2.2.1. By Type Market Share Analysis
        • 8.2.4.2.2.2. By Technology Market Share Analysis
        • 8.2.4.2.2.3. By Sales Channel Market Share Analysis
      • 8.2.4.3. India Bluetooth Speaker Market Outlook
        • 8.2.4.3.1. Market Size & Forecast
        • 8.2.4.3.1.1. By Value
        • 8.2.4.3.2. Market Share & Forecast
        • 8.2.4.3.2.1. By Type Market Share Analysis
        • 8.2.4.3.2.2. By Technology Market Share Analysis
        • 8.2.4.3.2.3. By Sales Channel Market Share Analysis
      • 8.2.4.4. Vietnam Bluetooth Speaker Market Outlook
        • 8.2.4.4.1. Market Size & Forecast
        • 8.2.4.4.1.1. By Value
        • 8.2.4.4.2. Market Share & Forecast
        • 8.2.4.4.2.1. By Type Market Share Analysis
        • 8.2.4.4.2.2. By Technology Market Share Analysis
        • 8.2.4.4.2.3. By Sales Channel Market Share Analysis
      • 8.2.4.5. South Korea Bluetooth Speaker Market Outlook
        • 8.2.4.5.1. Market Size & Forecast
        • 8.2.4.5.1.1. By Value
        • 8.2.4.5.2. Market Share & Forecast
        • 8.2.4.5.2.1. By Type Market Share Analysis
        • 8.2.4.5.2.2. By Technology Market Share Analysis
        • 8.2.4.5.2.3. By Sales Channel Market Share Analysis

9. Middle East & Africa Bluetooth Speaker Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Type Market Share Analysis
    • 9.2.2. By Technology Market Share Analysis
    • 9.2.3. By Sales Channel Market Share Analysis
    • 9.2.4. By Country Market Share Analysis
      • 9.2.4.1. South Africa Bluetooth Speaker Market Outlook
        • 9.2.4.1.1. Market Size & Forecast
        • 9.2.4.1.1.1. By Value
        • 9.2.4.1.2. Market Share & Forecast
        • 9.2.4.1.2.1. By Type Market Share Analysis
        • 9.2.4.1.2.2. By Technology Market Share Analysis
        • 9.2.4.1.2.3. By Sales Channel Market Share Analysis
      • 9.2.4.2. Saudi Arabia Bluetooth Speaker Market Outlook
        • 9.2.4.2.1. Market Size & Forecast
        • 9.2.4.2.1.1. By Value
        • 9.2.4.2.2. Market Share & Forecast
        • 9.2.4.2.2.1. By Type Market Share Analysis
        • 9.2.4.2.2.2. By Technology Market Share Analysis
        • 9.2.4.2.2.3. By Sales Channel Market Share Analysis
      • 9.2.4.3. UAE Bluetooth Speaker Market Outlook
        • 9.2.4.3.1. Market Size & Forecast
        • 9.2.4.3.1.1. By Value
        • 9.2.4.3.2. Market Share & Forecast
        • 9.2.4.3.2.1. By Type Market Share Analysis
        • 9.2.4.3.2.2. By Technology Market Share Analysis
        • 9.2.4.3.2.3. By Sales Channel Market Share Analysis

10. South America Bluetooth Speaker Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Type Market Share Analysis
    • 10.2.2. By Technology Market Share Analysis
    • 10.2.3. By Sales Channel Market Share Analysis
    • 10.2.4. By Country Market Share Analysis
      • 10.2.4.1. Argentina Bluetooth Speaker Market Outlook
        • 10.2.4.1.1. Market Size & Forecast
        • 10.2.4.1.1.1. By Value
        • 10.2.4.1.2. Market Share & Forecast
        • 10.2.4.1.2.1. By Type Market Share Analysis
        • 10.2.4.1.2.2. By Technology Market Share Analysis
        • 10.2.4.1.2.3. By Sales Channel Market Share Analysis
      • 10.2.4.2. Colombia Bluetooth Speaker Market Outlook
        • 10.2.4.2.1. Market Size & Forecast
        • 10.2.4.2.1.1. By Value
        • 10.2.4.2.2. Market Share & Forecast
        • 10.2.4.2.2.1. By Type Market Share Analysis
        • 10.2.4.2.2.2. By Technology Market Share Analysis
        • 10.2.4.2.2.3. By Sales Channel Market Share Analysis
      • 10.2.4.3. Brazil Bluetooth Speaker Market Outlook
        • 10.2.4.3.1. Market Size & Forecast
        • 10.2.4.3.1.1. By Value
        • 10.2.4.3.2. Market Share & Forecast
        • 10.2.4.3.2.1. By Type Market Share Analysis
        • 10.2.4.3.2.2. By Technology Market Share Analysis
        • 10.2.4.3.2.3. By Sales Channel Market Share Analysis

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Impact of COVID-19 on Global Bluetooth Speaker Market

  • 12.1. Impact Assessment Model
    • 12.1.1. Key Segments Impacted
    • 12.1.2. Key Regions Impacted
    • 12.1.3. Key Countries Impacted

13. Market Trends & Developments

14. Porter's Five Forces Model

  • 14.1. Competitive Rivalry
  • 14.2. Bargaining Power of Buyers
  • 14.3. Bargaining Power of Suppliers
  • 14.4. Threat of New Entrants
  • 14.5. Threat of Substitutes

15. SWOT Analysis

  • 15.1. Strengths
  • 15.2. Weaknesses
  • 15.3. Opportunities
  • 15.4. Threats

16. Competitive Landscape

  • 16.1. Company Profiles
    • 16.1.1. Apple Inc.
      • 16.1.1.1. Company Details
      • 16.1.1.2. Products
      • 16.1.1.3. Financials (As Per Availability)
      • 16.1.1.4. Key Market Focus & Geographical Presence
      • 16.1.1.5. Recent Developments
      • 16.1.1.6. Key Management Personnel
    • 16.1.2. Samsung Electronics Co. Ltd.
      • 16.1.2.1. Company Details
      • 16.1.2.2. Products
      • 16.1.2.3. Financials (As Per Availability)
      • 16.1.2.4. Key Market Focus & Geographical Presence
      • 16.1.2.5. Recent Developments
      • 16.1.2.6. Key Management Personnel
    • 16.1.3. Bose Corporation
      • 16.1.3.1. Company Details
      • 16.1.3.2. Products
      • 16.1.3.3. Financials (As Per Availability)
      • 16.1.3.4. Key Market Focus & Geographical Presence
      • 16.1.3.5. Recent Developments
      • 16.1.3.6. Key Management Personnel
    • 16.1.4. Harman International Industries Inc.
      • 16.1.4.1. Company Details
      • 16.1.4.2. Products
      • 16.1.4.3. Financials (As Per Availability)
      • 16.1.4.4. Key Market Focus & Geographical Presence
      • 16.1.4.5. Recent Developments
      • 16.1.4.6. Key Management Personnel
    • 16.1.5. Sony Corporation
      • 16.1.5.1. Company Details
      • 16.1.5.2. Products
      • 16.1.5.3. Financials (As Per Availability)
      • 16.1.5.4. Key Market Focus & Geographical Presence
      • 16.1.5.5. Recent Developments
      • 16.1.5.6. Key Management Personnel
    • 16.1.6. JBL Inc.
      • 16.1.6.1. Company Details
      • 16.1.6.2. Products
      • 16.1.6.3. Financials (As Per Availability)
      • 16.1.6.4. Key Market Focus & Geographical Presence
      • 16.1.6.5. Recent Developments
      • 16.1.6.6. Key Management Personnel
    • 16.1.7. Audio Partnership PLC (Cambridge Audio)
      • 16.1.7.1. Company Details
      • 16.1.7.2. Products
      • 16.1.7.3. Financials (As Per Availability)
      • 16.1.7.4. Key Market Focus & Geographical Presence
      • 16.1.7.5. Recent Developments
      • 16.1.7.6. Key Management Personnel
    • 16.1.8. Jawbone Inc
      • 16.1.8.1. Company Details
      • 16.1.8.2. Products
      • 16.1.8.3. Financials (As Per Availability)
      • 16.1.8.4. Key Market Focus & Geographical Presence
      • 16.1.8.5. Recent Developments
      • 16.1.8.6. Key Management Personnel
    • 16.1.9. AL INFINITY, LLC (Altec Lansing)
      • 16.1.9.1. Company Details
      • 16.1.9.2. Products
      • 16.1.9.3. Financials (As Per Availability)
      • 16.1.9.4. Key Market Focus & Geographical Presence
      • 16.1.9.5. Recent Developments
      • 16.1.9.6. Key Management Personnel
    • 16.1.10. DEI Sales, Inc.
      • 16.1.10.1. Company Details
      • 16.1.10.2. Products
      • 16.1.10.3. Financials (As Per Availability)
      • 16.1.10.4. Key Market Focus & Geographical Presence
      • 16.1.10.5. Recent Developments
      • 16.1.10.6. Key Management Personnel

17. Strategic Recommendations/Action Plan

  • 17.1. Key Focus Areas
  • 17.2. Target Type
  • 17.3. Target Sales Channel

18. About Us & Disclaimer

»ùÇà ¿äû ¸ñ·Ï
0 °ÇÀÇ »óǰÀ» ¼±Åà Áß
¸ñ·Ï º¸±â
Àüü»èÁ¦