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시장보고서
상품코드
1846102
실링 팬 시장 : 유형, 사이즈, 최종사용자, 유통 채널, 지역별(2024-2031년)Ceiling Fan Market by Type (Standard, Decorative, High-Speed, Remote Control), Size (Small, Medium, Large), End-User (Residential, Commercial, Industrial), Distribution Channel (Offline, Online), & Region for 2024- 2031 |
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주택 개발 프로젝트의 증가와 열대 지역을 중심으로 한 에너지 효율적인 냉방 옵션에 대한 수요 증가가 실링 팬 시장을 주도하는 두 가지 주요 요인입니다. 소비자들이 주택 개조 시 에너지 효율과 미관을 우선시함에 따라 제조업체들은 이러한 소비자 수요 변화를 충족시키기 위해 세련된 디자인과 기능으로 혁신을 추진하고 있으며, 이는 선진 경제국과 신흥 경제국 모두에서 시장 성장을 촉진하고 있습니다. Verified Market Research의 애널리스트에 따르면, 실링 팬 시장은 2024년 99억 1,000만 달러 미만의 가치로 평가되고, 예측 기간 동안 132억 6,000만 달러의 가치에 도달할 것으로 추정됩니다.
실링 팬 시장은 기존 냉각 기술이 환경에 미치는 악영향에 대한 소비자의 인식이 높아지면서 친환경적인 대안으로 전환하는 추세에 힘입어 성장하고 있습니다. 이에 따라 시장은 2024년부터 2031년까지 3.70%의 CAGR로 성장할 것입니다.
실링 팬 시장 정의/개요
실링 팬은 천장에 매달려 날개 움직임으로 공기를 순환시켜 다양한 환경에서 냉방을 제공하는 비반입형 장치입니다. 가정, 사무실, 공공시설 등 다양한 용도로 사용되며, 기류를 발생시켜 온도 조절을 돕고 쾌적함을 향상시킵니다. 천장형 팬은 여름에는 증발 냉각을 촉진하기 위해 아래쪽으로 바람을 보내지만, 겨울에는 반대로 천장 부근의 따뜻한 공기를 순환시킬 수 있어 사계절 내내 다용도 온도 관리 솔루션이 될 수 있습니다.
전 세계적으로 기온이 상승함에 따라 실링 팬과 같은 냉방 기술에 대한 수요가 증가하고 있습니다. 미국 해양대기청(NOAA)에 따르면 2020년 세계 육지와 해양의 표면 온도는 20세기 평균보다 0.98℃(1.76°F)가 높아 기록상 두 번째로 따뜻한 해로 남았습니다. 이러한 기온 상승 추세는 앞으로도 계속될 것으로 예상되며, 세계기상기구는 2024년까지 전 세계 기온이 산업혁명 이전보다 1.5℃ 더 높아질 가능성이 20%에 달할 것으로 추정하고 있습니다. 그 결과, 천장형 팬과 같은 에너지 효율이 높은 냉방 솔루션에 대한 수요가 증가하고 있습니다.
에너지 효율이 높은 가전제품에 대한 수요가 실링 팬 시장의 기술 혁신을 촉진하고 있습니다. 미국 전기청에 따르면, 전기 스타 인증을 받은 실링 팬은 기존 선풍기와 조명 세트보다 60% 더 효율이 높아 상당한 전력을 절약할 수 있다고 합니다. 국제에너지기구(IEA)에 따르면, 에너지 효율 개선은 세계 기후 목표를 달성하기 위해 필요한 배출량 감축량의 40% 이상을 차지할 수 있다고 합니다. 에너지 효율에 대한 관심은 혁신적인 에너지 절약형 실링 팬에 대한 수요를 증가시키고 있습니다.
또한, 특히 신흥국의 건축 산업의 부상은 실링 팬 시장의 큰 촉진요인이 되고 있습니다. 옥스포드 이코노믹스(Oxford Economics)의 추정에 따르면, 세계 건설 생산액은 2030년까지 85% 증가한 15조 5,000억 달러에 달할 것으로 예상되며, 중국, 미국, 인도가 전체 성장의 57%를 차지할 것으로 예상됩니다. 이러한 건설 활동, 특히 주거 및 상업 부문의 증가는 새로운 건물의 중요한 기능으로 천장 팬에 대한 수요를 촉진할 것으로 예상됩니다.
대체 냉방 옵션의 증가는 실링 팬 시장의 큰 제약요인이 되고 있습니다. 소비자들은 점점 더 정확한 온도 제어와 편안함을 제공하는 공조 시스템 및 기타 최신 냉각 기술에 눈을 돌리고 있습니다. 이러한 대안은 특히 덥고 습도가 높은 지역에서 더 효과적인 냉방을 제공하기 때문에 기존 실링 팬의 수요를 제한하고 시장 성장에 영향을 미치고 있습니다.
또한, 실링 팬의 복잡한 설치 절차도 시장의 큰 장애물이 되고 있습니다. 실링 팬은 에어컨보다 쉽게 구할 수 있고 비용 효율적이지만, 적절한 설치가 필요하기 때문에 잠재적 구매자가 기피하는 경향이 있습니다. 많은 소비자들이 설치 절차에 대한 두려움을 느끼거나 휴대용 선풍기나 에어컨과 같은 플러그 앤 플레이 방식의 간단한 선택을 선호합니다.
The growth of residential development projects and the growing need for energy-efficient cooling options, especially in tropical regions where ceiling fans are more affordable than air conditioning systems, are the two main factors propelling the ceiling fan market. As consumers prioritize energy efficiency and aesthetic appeal in home renovations, manufacturers are innovating with sophisticated designs and features to satisfy these changing consumer demands, fostering market growth in both developed and emerging economies. According to the analyst from Verified Market Research, the ceiling fan market is estimated to reach a valuation of USD 13.26 Billion over the forecast subjugating around USD 9.91 Billion valued in 2024.
The market for ceiling fans is also being driven by consumers' increasing awareness of the negative environmental effects of conventional cooling techniques and their subsequent move toward more environmentally friendly options. It enables the market to grow at a CAGR of 3.70% from 2024 to 2031.
Ceiling Fan Market: Definition/Overview
A ceiling fan is a nonportable device suspended from the ceiling that circulates air via the movement of its blades, providing cooling in a variety of settings. It has a wide range of applications, including home, office, and public places, where it improves comfort by producing airflow that helps regulate temperature. Ceiling fans blow air downward to encourage evaporative cooling in the summer but can be reversed in the winter to circulate warm air trapped near the ceiling, making them a versatile year-round temperature management solution.
Rising worldwide temperatures are pushing demand for cooling technologies, such as ceiling fans. According to the National Oceanic and Atmospheric Administration (NOAA), the global land and ocean surface temperature in 2020 was 0.98°C (1.76°F) higher than the 20th-century average, making it the second warmest year on record. This trend of rising temperatures is anticipated to continue, with the World Meteorological Organization estimating a 20% likelihood of global temperatures exceeding 1.5°C above pre-industrial levels by 2024. As a result, the demand for energy-efficient cooling solutions, such as ceiling fans, is rising.
The demand for energy-efficient appliances is propelling innovation in the ceiling fan market. According to the US Department of Electricity, electricity STAR-certified ceiling fans are 60% more efficient than traditional fan/light sets, saving a substantial amount of electricity. According to the International Energy Agency (IEA), energy efficiency improvements might account for more than 40% of the emissions reductions required to satisfy global climate targets. The emphasis on energy efficiency is driving up demand for innovative, energy-saving ceiling fans.
Furthermore, the rise of the building industry, particularly in emerging nations, is a significant driver of the ceiling fan market. According to an Oxford Economics estimate, global construction output is anticipated to increase by 85% to USD 15.5 Trillion by 2030, with China, the United States, and India leading the way and accounting for 57% of total growth. This increase in construction activity, particularly in the residential and commercial sectors, is expected to drive demand for ceiling fans as important features in new buildings.
The growing choice of alternative cooling options is a significant constraint on the ceiling fan market. Consumers are increasingly turning to air conditioning systems and other modern cooling technologies that provide more accurate temperature control and comfort. These alternatives, particularly in regions with excessive heat or humidity, provide more effective cooling, limiting demand for traditional ceiling fans and so affecting market growth.
Furthermore, the complex ceiling fan installation procedure is another significant obstacle pf the market. While they are more accessible and cost-effective than air conditioning units, the requirement for appropriate installation deters potential purchasers. Many consumers are intimidated by the installation process or prefer the simplicity of plug-and-play choices such as portable fans and air conditioners, which is a barrier to adoption.
According to VMR analyst, the standard fan segment is expected to dominate within the ceiling fan market during the forecast period. Standard fans' dominance is due in large part to their low cost and accessibility. These fans are less expensive than decorative or high-speed fans, making them an appealing alternative for budget-conscious customers. Their ubiquitous availability in retail and online outlets adds to their attractiveness, allowing a diverse variety of clients to simply acquire and install them in their homes.
The standard fans' low maintenance requirements are another driver of the market. Unlike decorative fans, which require particular maintenance due to their intricate designs, conventional fans are often simpler in design, making them easier to clean and maintain. This pragmatism appeals to consumers seeking low-maintenance cooling solutions, confirming the popularity of basic fans in a variety of contexts, including residential and commercial spaces.
Furthermore, the popularity of standard fans is largely due to their energy efficiency. These fans are designed to deliver efficient air circulation while using less electricity than air conditioning equipment. As customers become more environmentally concerned and seek ways to decrease energy costs, demand for standard fans has grown, cementing their position as the market leader in ceiling fans.
The residential segment is estimated to hold the largest share of the ceiling fan market during the forecast period. The expanding trend of home automation is considerably benefiting the residential ceiling fan market. As smart home technologies become more popular, people are increasingly looking for ceiling fans that work with smart home systems. These fans have features like remote control, voice activation, and energy management, which appeal to homeowners looking for ease and efficiency in their living spaces.
The growing emphasis that consumers are placing on energy efficiency is another factor. With rising energy bills and increased environmental concerns, homes are turning to ceiling fans as an affordable and energy-efficient alternative to air conditioning. Modern ceiling fans are engineered to use less electricity while providing excellent cooling, making them an appealing option for environmentally conscious customers.
Furthermore, the expansion of residential building and remodeling projects contributes significantly to the residential segment's dominance. As urbanization expands and more people spend on home modifications, the need for ceiling fans grows. Homeowners seek beautiful and functional cooling solutions that improve their living environments, reinforcing the residential segment's market leadership.
The Asia Pacific region is estimated to dominate the ceiling fan market during the forecast period. The Asia Pacific region is rapidly urbanizing, which increases demand for housing and, as a result, ceiling fans. According to the United Nations Economic and Social Commission for Asia and the Pacific (ESCAP), Asia and the Pacific's urban population is projected to increase from 2.3 billion in 2019 to 3.5 billion by 2050. This urbanization trend is especially prominent in nations like China and India. For example, India's Ministry of Housing and Urban Affairs estimates that urban areas will account for 70-75% of India's GDP by 2030, up from 65% in 2019. This urbanization is accelerating house development and increasing demand for ceiling fans in the region.
Furthermore, the growing middle class in the Asia-Pacific region is a major driver of the ceiling fan market. According to the Asian Development Bank (ADB), the middle class in developing Asia is expected to grow from 1.4 billion individuals in 2015 to 3.5 billion by 2030. This expansion is accompanied by higher disposable incomes. For example, China's National Bureau of Statistics announced that Chinese inhabitants' per capita disposable income climbed by 8.4% in 2021 compared to 2020. This increased purchasing power allows more households to invest in home appliances such as ceiling fans, resulting in market expansion in the region.
North America is estimated to exhibit the highest growth within the market during the forecast period. North America's temperatures are rising, boosting the need for cooling solutions. According to the National Oceanic and Atmospheric Administration (NOAA), the average annual temperature in the contiguous United States has grown by 1.8°F (1°C) since the beginning of the twentieth century. Also, the number of high-temperature records set over the last two decades dwarfs the number of low-temperature records. This trend is driving the ceiling fan market as consumers look for low-cost cooling choices.
Furthermore, the North American ceiling fan market is benefiting from increased residential development and remodeling activity. According to the US Census Bureau and the US Department of Housing and Urban Development, privately owned home starts in May 2023 were at a seasonally adjusted annual rate of 1,631,000, a 21.7% increase over the May 2022 figure. Also, the Home Improvement Research Institute predicts that the whole US home improvement product market will rise by 3.3% in 2023 to USD 478 Billion. The increase in building and home remodeling activities is driving up demand for ceiling fans as necessary elements in new and renovated regions.
The ceiling fan market is fiercely competitive, with a diverse spectrum of companies contending for market dominance. Strategic alliances, mergers, and acquisitions between industry titans are altering the competitive landscape while also encouraging innovation and market resilience.
Some of the prominent players operating in the ceiling fan market include:
Hunter Fan Company
Minka Aire
Emerson Electric Co.
Havells India Ltd
Crompton Greaves Consumer Electricals Ltd
The Home Depot
Lowe's Companies, Inc.
Stanley Black & Decker
Panasonic Corporation
National Electric Company Ltd
Venture Lighting Co. Ltd.
Fanimation Designs
Monte Carlo Fan Company
Casablanca Fan Company
Aero Breeze Pvt. Ltd
In October 2023, Hunter Fan Company collaborated with HGTV star Jasmine Roth to launch a series of seven lights and one ceiling fan. Roth, a home renovation and design specialist, became a brand ambassador for Hunter Lighting in 2022 as part of their relationship.
In July 2023, Atomberg, a home appliance manufacturer, launched the Atomberg Smart 2.0 series of Internet of Things (loT)-enabled ceiling fans. These fans are compatible with the Atomberg Home smartphone app and the Atomberg 2.0 platform, which provides convenience-focused experiences such as in-app voice control.
Ceiling Fan Market by Category
Type:
Standard Fans
Decorative Fans
High-Speed Fans
Remote Control Fans
Others
Size:
Small
Medium
Large
End-User:
Residential
Commercial
Industrial
Distribution Channel:
Online
Offline
Region:
North America
Europe
Asia Pacific
Latin America
Middle East & Africa