세계 실내 위치 정보 서비스 시장 조사 보고서 : 산업 분석, 규모, 점유율, 성장, 동향 예측(2024-2032년)

The global demand for Indoor Location-Based Service Market is presumed to reach the market size of nearly USD 63.07 Billion by 2032 from USD 17.89 Billion in 2023 with a CAGR of 15.03% under the study period 2024 - 2032.

Indoor location-based services (LBS) refer to technologies and applications that provide information, navigation, and services based on a user's indoor location within a building or enclosed space. Unlike outdoor GPS-based services, indoor LBS utilizes different positioning technologies to accurately determine the user's location within structures where GPS signals may not penetrate effectively. Indoor Location-Based Services find applications across various industries and sectors, including retail, healthcare, transportation, hospitality, and smart buildings. Retailers use indoor LBS for proximity marketing and personalized shopping experiences, while healthcare facilities utilize them for patient navigation and asset tracking. In smart buildings, indoor LBS is crucial in space optimization, energy management, and occupant experience. Indoor LBS enhances user experiences, improves operational efficiency, and unlocks new opportunities for innovation in indoor navigation, marketing, and facility management.

Market Dynamics

The indoor location-based services (LBS) market is witnessing substantial growth as businesses and organizations increasingly recognize the value of providing location-specific information and services within indoor environments. Indoor LBS leverages various positioning technologies to offer navigation, proximity marketing, asset tracking, and other location-based services tailored to users' precise indoor locations. Businesses across retail, hospitality, and healthcare sectors are adopting indoor LBS to improve customer experience by offering personalized navigation assistance, targeted promotions, and location-based notifications within their premises. Moreover, advancements in indoor positioning technologies, such as Wi-Fi, Bluetooth Low Energy (BLE), and Ultra-Wideband (UWB), drive market growth by enabling more precise and reliable location tracking within buildings. These technologies, coupled with the availability of detailed indoor maps and floor plans, open up new opportunities for innovative indoor LBS applications and services. As more people rely on smartphones and other mobile devices for navigation and information, there is a growing need for accurate indoor positioning and wayfinding solutions. However, signal interference, multipath propagation, and building structure variations can affect indoor LBS solutions' performance, leading to inaccuracies in location tracking and navigation, which may hinder market growth. Furthermore, privacy concerns related to location tracking and data security pose challenges to market growth as users and organizations become more aware of the potential risks of sharing location information.

Indoor location-based services are also known as location-based services (LBS), locations services, mobile location-based services or wireless location services. It's an advance technology that provides information about the geographical location of the user. This technology is ideal for the ever-changing business scenario. Businesses are now aware of the location of the users at any period of time, which allows them to provide effective location-based services to users.

Market Segmentation

The entire indoor location-based service market has been sub-categorized into type and end-user. The report provides an analysis of these subsets with respect to the geographical segmentation. This research study will keep marketer informed and helps to identify the target demographics for a product or service.

By Component

• Hardware
• Software
• Services

By Product

• Analytics and Insights
• Automotive Services
• Campaign Management
• Consumer Services
• Enterprise Services
• Location and Alerts
• Location-based Advertising Services
• Maps
• Precision Geo-targeting
• Proximity Beacons
• Secure Transactions and Redemptions

By Technology

• Context Aware Technology
• OTDOA and E-OTDOA
• RFID and NFC
• Satellite, Microwave and Infrared Sensing
• Wi-Fi/WLAN, UWB, BT/BLE, Beacons, and A-GPS

By Application

• Monitoring
• Navigation
• Proximity
• Tracking
• Others

By End-use

• Aerospace and Defense
• BFSI
• IT and Telecommunication
• Energy and Power
• Government
• Healthcare
• Hospitality
• Retail
• Transportation & Logistics
• Others
• Regional Analysis

This section covers regional segmentation which accentuates on current and future demand for indoor location-based service market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand for individual application segment across all the prominent regions.

The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the indoor location-based service market include Google LLC, Cisco Systems Inc., Qualcomm, IBM Corporation, Oracle Corporation, Microsoft Corporation, Apple Inc., Ericsson, TomTom N.V., Zebra Technologies, Ubisense, Foursquare, Pitney Bowes, Baidu, CenTrak, Galigeo. This section includes a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.

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TABLE OF CONTENTS

1 . PREFACE

• 1.1. Report Description
  • 1.1.1. Objective
  • 1.1.2. Target Audience
  • 1.1.3. Unique Selling Proposition (USP) & offerings
• 1.2. Research Scope
• 1.3. Research Methodology
  • 1.3.1. Market Research Process
  • 1.3.2. Market Research Methodology

2 . EXECUTIVE SUMMARY

• 2.1. Highlights of Market
• 2.2. Global Market Snapshot

3 . INDOOR LOCATION-BASED SERVICE - INDUSTRY ANALYSIS

• 3.1. Introduction - Market Dynamics
• 3.2. Market Drivers
• 3.3. Market Restraints
• 3.4. Opportunities
• 3.5. Industry Trends
• 3.6. Porter's Five Force Analysis
• 3.7. Market Attractiveness Analysis
  • 3.7.1 Market Attractiveness Analysis By Component
  • 3.7.2 Market Attractiveness Analysis By Product
  • 3.7.3 Market Attractiveness Analysis By Technology
  • 3.7.4 Market Attractiveness Analysis By Application
  • 3.7.5 Market Attractiveness Analysis By End-use
  • 3.7.6 Market Attractiveness Analysis By Region

4 . VALUE CHAIN ANALYSIS

• 4.1. Value Chain Analysis
• 4.2. Raw Material Analysis
  • 4.2.1. List of Raw Materials
  • 4.2.2. Raw Material Manufactures List
  • 4.2.3. Price Trend of Key Raw Materials
• 4.3. List of Potential Buyers
• 4.4. Marketing Channel
  • 4.4.1. Direct Marketing
  • 4.4.2. Indirect Marketing
  • 4.4.3. Marketing Channel Development Trend

5 . GLOBAL INDOOR LOCATION-BASED SERVICE MARKET ANALYSIS BY COMPONENT

• 5.1 Overview by Component
• 5.2 Historical and Forecast Data
• 5.3 Analysis by Component
• 5.4 Hardware Historic and Forecast Sales by Regions
• 5.5 Software Historic and Forecast Sales by Regions
• 5.6 Services Historic and Forecast Sales by Regions

6 . GLOBAL INDOOR LOCATION-BASED SERVICE MARKET ANALYSIS BY PRODUCT

• 6.1 Overview by Product
• 6.2 Historical and Forecast Data
• 6.3 Analysis by Product
• 6.4 Analytics and Insights Historic and Forecast Sales by Regions
• 6.5 Automotive Services Historic and Forecast Sales by Regions
• 6.6 Campaign Management Historic and Forecast Sales by Regions
• 6.7 Consumer Services Historic and Forecast Sales by Regions
• 6.8 Enterprise Services Historic and Forecast Sales by Regions
• 6.9 Location and Alerts Historic and Forecast Sales by Regions
• 6.10. Location-based Advertising Services Historic and Forecast Sales by Regions
• 6.11 Maps Historic and Forecast Sales by Regions
• 6.12 Precision Geo-targeting Historic and Forecast Sales by Regions
• 6.13 Proximity Beacons Historic and Forecast Sales by Regions
• 6.14 Secure Transactions and Redemptions Historic and Forecast Sales by Regions

7 . GLOBAL INDOOR LOCATION-BASED SERVICE MARKET ANALYSIS BY TECHNOLOGY

• 7.1 Overview by Technology
• 7.2 Historical and Forecast Data
• 7.3 Analysis by Technology
• 7.4 Context Aware Technology Historic and Forecast Sales by Regions
• 7.5 OTDOA and E-OTDOA Historic and Forecast Sales by Regions
• 7.6 RFID and NFC Historic and Forecast Sales by Regions
• 7.7 Satellite, Microwave and Infrared Sensing Historic and Forecast Sales by Regions
• 7.8 Wi-Fi/WLAN, UWB, BT/BLE, Beacons, and A-GPS Historic and Forecast Sales by Regions

8 . GLOBAL INDOOR LOCATION-BASED SERVICE MARKET ANALYSIS BY APPLICATION

• 8.1 Overview by Application
• 8.2 Historical and Forecast Data
• 8.3 Analysis by Application
• 8.4 Monitoring Historic and Forecast Sales by Regions
• 8.5 Navigation Historic and Forecast Sales by Regions
• 8.6 Proximity Historic and Forecast Sales by Regions
• 8.7 Tracking Historic and Forecast Sales by Regions
• 8.8 Others Historic and Forecast Sales by Regions

9 . GLOBAL INDOOR LOCATION-BASED SERVICE MARKET ANALYSIS BY END-USE

• 9.1 Overview by End-use
• 9.2 Historical and Forecast Data
• 9.3 Analysis by End-use
• 9.4 Aerospace and Defense Historic and Forecast Sales by Regions
• 9.5 BFSI Historic and Forecast Sales by Regions
• 9.6 IT and Telecommunication Historic and Forecast Sales by Regions
• 9.7 Energy and Power Historic and Forecast Sales by Regions
• 9.8 Government Historic and Forecast Sales by Regions
• 9.9 Healthcare Historic and Forecast Sales by Regions
• 9.10. Hospitality Historic and Forecast Sales by Regions
• 9.11 Retail Historic and Forecast Sales by Regions
• 9.12 Transportation & Logistics Historic and Forecast Sales by Regions
• 9.13 Others Historic and Forecast Sales by Regions

10 . GLOBAL INDOOR LOCATION-BASED SERVICE MARKET ANALYSIS BY GEOGRAPHY

• 10.1. Regional Outlook
• 10.2. Introduction
• 10.3. North America Sales Analysis
  • 10.3.1. Overview, Historic and Forecast Data Sales Analysis
  • 10.3.2. North America By Segment Sales Analysis
  • 10.3.3. North America By Country Sales Analysis
  • 10.3.4. United State Sales Analysis
  • 10.3.5. Canada Sales Analysis
  • 10.3.6. Mexico Sales Analysis
• 10.4. Europe Sales Analysis
  • 10.4.1. Overview, Historic and Forecast Data Sales Analysis
  • 10.4.2. Europe by Segment Sales Analysis
  • 10.4.3. Europe by Country Sales Analysis
  • 10.4.4. United Kingdom Sales Analysis
  • 10.4.5. France Sales Analysis
  • 10.4.6. Germany Sales Analysis
  • 10.4.7. Italy Sales Analysis
  • 10.4.8. Russia Sales Analysis
  • 10.4.9. Rest Of Europe Sales Analysis
• 10.5. Asia Pacific Sales Analysis
  • 10.5.1. Overview, Historic and Forecast Data Sales Analysis
  • 10.5.2. Asia Pacific by Segment Sales Analysis
  • 10.5.3. Asia Pacific by Country Sales Analysis
  • 10.5.4. China Sales Analysis
  • 10.5.5. India Sales Analysis
  • 10.5.6. Japan Sales Analysis
  • 10.5.7. South Korea Sales Analysis
  • 10.5.8. Australia Sales Analysis
  • 10.5.9. South East Asia Sales Analysis
  • 10.5.10. Rest Of Asia Pacific Sales Analysis
• 10.6. Latin America Sales Analysis
  • 10.6.1. Overview, Historic and Forecast Data Sales Analysis
  • 10.6.2. Latin America by Segment Sales Analysis
  • 10.6.3. Latin America by Country Sales Analysis
  • 10.6.4. Brazil Sales Analysis
  • 10.6.5. Argentina Sales Analysis
  • 10.6.6. Peru Sales Analysis
  • 10.6.7. Chile Sales Analysis
  • 10.6.8. Rest of Latin America Sales Analysis
• 10.7. Middle East & Africa Sales Analysis
  • 10.7.1. Overview, Historic and Forecast Data Sales Analysis
  • 10.7.2. Middle East & Africa by Segment Sales Analysis
  • 10.7.3. Middle East & Africa by Country Sales Analysis
  • 10.7.4. Saudi Arabia Sales Analysis
  • 10.7.5. UAE Sales Analysis
  • 10.7.6. Israel Sales Analysis
  • 10.7.7. South Africa Sales Analysis
  • 10.7.8. Rest Of Middle East And Africa Sales Analysis

11 . COMPETITIVE LANDSCAPE OF THE INDOOR LOCATION-BASED SERVICE COMPANIES

• 11.1. Indoor Location-Based Service Market Competition
• 11.2. Partnership/Collaboration/Agreement
• 11.3. Merger And Acquisitions
• 11.4. New Product Launch
• 11.5. Other Developments

12 . COMPANY PROFILES OF INDOOR LOCATION-BASED SERVICE INDUSTRY

• 12.1. Company Share Analysis
• 12.2. Market Concentration Rate
• 12.3. Google LLC
  • 12.3.1. Company Overview
  • 12.3.2. Company Revenue
  • 12.3.3. Products
  • 12.3.4. Recent Developments
• 12.4. Cisco Systems Inc.
  • 12.4.1. Company Overview
  • 12.4.2. Company Revenue
  • 12.4.3. Products
  • 12.4.4. Recent Developments
• 12.5. Qualcomm
  • 12.5.1. Company Overview
  • 12.5.2. Company Revenue
  • 12.5.3. Products
  • 12.5.4. Recent Developments
• 12.6. IBM Corporation
  • 12.6.1. Company Overview
  • 12.6.2. Company Revenue
  • 12.6.3. Products
  • 12.6.4. Recent Developments
• 12.7. Oracle Corporation
  • 12.7.1. Company Overview
  • 12.7.2. Company Revenue
  • 12.7.3. Products
  • 12.7.4. Recent Developments
• 12.8. Microsoft Corporation
  • 12.8.1. Company Overview
  • 12.8.2. Company Revenue
  • 12.8.3. Products
  • 12.8.4. Recent Developments
• 12.9. Apple Inc.
  • 12.9.1. Company Overview
  • 12.9.2. Company Revenue
  • 12.9.3. Products
  • 12.9.4. Recent Developments
• 12.10. Ericsson
  • 12.10.1. Company Overview
  • 12.10.2. Company Revenue
  • 12.10.3. Products
  • 12.10.4. Recent Developments
• 12.11. TomTom N.V.
  • 12.11.1. Company Overview
  • 12.11.2. Company Revenue
  • 12.11.3. Products
  • 12.11.4. Recent Developments
• 12.12. Zebra Technologies
  • 12.12.1. Company Overview
  • 12.12.2. Company Revenue
  • 12.12.3. Products
  • 12.12.4. Recent Developments
• 12.13. Ubisense
  • 12.13.1. Company Overview
  • 12.13.2. Company Revenue
  • 12.13.3. Products
  • 12.13.4. Recent Developments
• 12.14. Foursquare
  • 12.14.1. Company Overview
  • 12.14.2. Company Revenue
  • 12.14.3. Products
  • 12.14.4. Recent Developments
• 12.15. Pitney Bowes
  • 12.15.1. Company Overview
  • 12.15.2. Company Revenue
  • 12.15.3. Products
  • 12.15.4. Recent Developments
• 12.16. Baidu
  • 12.16.1. Company Overview
  • 12.16.2. Company Revenue
  • 12.16.3. Products
  • 12.16.4. Recent Developments
• 12.17. CenTrak
  • 12.17.1. Company Overview
  • 12.17.2. Company Revenue
  • 12.17.3. Products
  • 12.17.4. Recent Developments
• 12.18. Galigeo
  • 12.18.1. Company Overview
  • 12.18.2. Company Revenue
  • 12.18.3. Products
  • 12.18.4. Recent Developments

Note - in company profiling, financial details and recent development are subject to availability or might not be covered in case of private companies