세계의 라이브 스트리밍 시장 조사 보고서 : 산업 분석, 규모, 점유율, 성장, 동향, 예측(2025-2033년)

Global Live Streaming Market size is anticipated to grow from USD 113.81 Billion in 2024 to USD 756.24 Billion by 2033, showcasing a robust Compound Annual Growth Rate (CAGR) of 23.42% during the forecast period of 2026 to 2033.

The live streaming market is experiencing unprecedented growth as consumers increasingly turn to digital platforms for real-time content consumption. With the rise of social media and the proliferation of high-speed internet, live streaming has become a preferred medium for engaging audiences across various sectors, including entertainment, education, and corporate communications. The demand for live streaming services is being fueled by the need for immediate interaction and connection, allowing brands and content creators to reach their audiences in real-time. As more businesses recognize the potential of live streaming to enhance customer engagement and drive sales, investments in this technology are expected to surge, leading to a more dynamic and competitive landscape.

Moreover, advancements in streaming technology are set to enhance the quality and accessibility of live content. Innovations such as 5G connectivity, improved encoding techniques, and cloud-based solutions are enabling smoother streaming experiences with higher resolutions and lower latency. This technological evolution is not only attracting more viewers but also encouraging content creators to experiment with interactive formats, such as live Q&A sessions, virtual events, and immersive experiences. As the capabilities of live streaming continue to expand, the market is likely to see a diversification of content offerings, catering to a wide range of interests and demographics.

Additionally, the growing emphasis on monetization strategies within the live streaming market is expected to drive further growth. Platforms are increasingly exploring various revenue models, including subscription services, pay-per-view events, and advertising partnerships. This shift towards monetization is encouraging content creators to invest in high-quality production and marketing efforts, ultimately enhancing the overall viewer experience. As the live streaming market matures, it will play a pivotal role in shaping the future of content consumption, fostering innovation, and creating new opportunities for brands and creators alike.

Our reports are meticulously crafted to provide clients with comprehensive and actionable insights into various industries and markets. Each report encompasses several critical components to ensure a thorough understanding of the market landscape:

Market Overview: A detailed introduction to the market, including definitions, classifications, and an overview of the industry's current state.

Market Dynamics: In-depth analysis of key drivers, restraints, opportunities, and challenges influencing market growth. This section examines factors such as technological advancements, regulatory changes, and emerging trends.

Segmentation Analysis: Breakdown of the market into distinct segments based on criteria like product type, application, end-user, and geography. This analysis highlights the performance and potential of each segment.

Competitive Landscape: Comprehensive assessment of major market players, including their market share, product portfolio, strategic initiatives, and financial performance. This section provides insights into the competitive dynamics and key strategies adopted by leading companies.

Market Forecast: Projections of market size and growth trends over a specified period, based on historical data and current market conditions. This includes quantitative analyses and graphical representations to illustrate future market trajectories.

Regional Analysis: Evaluation of market performance across different geographical regions, identifying key markets and regional trends. This helps in understanding regional market dynamics and opportunities.

Emerging Trends and Opportunities: Identification of current and emerging market trends, technological innovations, and potential areas for investment. This section offers insights into future market developments and growth prospects.

SEGMENTATION COVERED IN THE REPORT

By Component

• Platforms
• Services

By Type

• Audio Streaming
• Video Streaming

By Revenue Model

• Ad-Supported
• Subscription-Based
• Pay-Per-View

By End-use

• Gaming
• Media & Entertainment
• Education & Professional & Professional
• Sports
• News & Events
• Others
• COMPANIES PROFILED
• Dacast Inc.
• Empire Video Productions LLC
• Flux Broadcast Ltd.
• Huya Inc.
• International Business Machines Corporation
• Meta
• Pluto Inc.
• TikTok Inc.
• Twitch Interactive Inc.
• Vimeo Inc.
• The above list can be customized.

TABLE OF CONTENTS

1. PREFACE

• 1.1. Report Description
  • 1.1.1 Objective
  • 1.1.2 Target Audience
  • 1.1.3 Unique Selling Proposition (USP) & offerings
• 1.2. Research Scope
• 1.3. Research Methodology
  • 1.3.1 Market Research Process
  • 1.3.2 Market Research Methodology

2. EXECUTIVE SUMMARY

• 2.1. Highlights of Market
• 2.2. Global Market Snapshot

3. LIVE STREAMING INDUSTRY ANALYSIS

• 3.1. Introduction - Market Dynamics
• 3.2. Market Drivers
• 3.3. Market Restraints
• 3.4. Opportunities
• 3.5. Industry Trends
• 3.6. Poerter's Five Force Analysis
• 3.7. Market Attractiveness Analysis
  • 3.7.1 Market Attractiveness Analysis By Component
  • 3.7.2 Market Attractiveness Analysis By Type
  • 3.7.3 Market Attractiveness Analysis By Revenue Model
  • 3.7.4 Market Attractiveness Analysis By End-use
  • 3.7.5 Market Attractiveness Analysis By Region

4. VALUE CHAIN ANALYSIS

• 4.1. Value Chain Analysis
• 4.2. Raw Material Analysis
  • 4.2.1 List of Raw Materials
  • 4.2.2 Raw Material Manufactures List
  • 4.2.3 Price Trend of Key Raw Materials
• 4.3. List of Potential Buyers
• 4.4. Marketing Channel
  • 4.4.1 Direct Marketing
  • 4.4.2 Indirect Marketing
  • 4.4.3 Marketing Channel Development Trend

5. GLOBAL LIVE STREAMING MARKET ANALYSIS BY COMPONENT

• 5.1. Overview By Component
• 5.2. Historical and Forecast Data Analysis By Component
• 5.3. Platforms Historic and Forecast Sales By Regions
• 5.4. Services Historic and Forecast Sales By Regions

6. GLOBAL LIVE STREAMING MARKET ANALYSIS BY TYPE

• 6.1. Overview By Type
• 6.2. Historical and Forecast Data Analysis By Type
• 6.3. Audio Streaming Historic and Forecast Sales By Regions
• 6.4. Video Streaming Historic and Forecast Sales By Regions

7. GLOBAL LIVE STREAMING MARKET ANALYSIS BY REVENUE MODEL

• 7.1. Overview By Revenue Model
• 7.2. Historical and Forecast Data Analysis By Revenue Model
• 7.3. Ad-Supported Historic and Forecast Sales By Regions
• 7.4. Subscription-Based Historic and Forecast Sales By Regions
• 7.5. Pay-Per-View Historic and Forecast Sales By Regions

8. GLOBAL LIVE STREAMING MARKET ANALYSIS BY END-USE

• 8.1. Overview By End-use
• 8.2. Historical and Forecast Data Analysis By End-use
• 8.3. Gaming Historic and Forecast Sales By Regions
• 8.4. Media & Entertainment Historic and Forecast Sales By Regions
• 8.5. Education & Professional & Professional Historic and Forecast Sales By Regions
• 8.6. Sports Historic and Forecast Sales By Regions
• 8.7. News & Events Historic and Forecast Sales By Regions
• 8.8. Others Historic and Forecast Sales By Regions

9. GLOBAL LIVE STREAMING MARKET ANALYSIS BY GEOGRAPHY

• 9.1. Regional Outlook
• 9.2. Introduction
• 9.3. North America Sales Analysis
  • 9.3.1 Overview, Historic and Forecast Data Sales Analysis
  • 9.3.2 North America By Segment Sales Analysis
  • 9.3.3 North America By Country Sales Analysis
  • 9.3.4 United States Sales Analysis
  • 9.3.5 Canada Sales Analysis
  • 9.3.6 Mexico Sales Analysis
• 9.4. Europe Sales Analysis
  • 9.4.1 Overview, Historic and Forecast Data Sales Analysis
  • 9.4.2 Europe By Segment Sales Analysis
  • 9.4.3 Europe By Country Sales Analysis
  • 9.4.4 United Kingdom Sales Analysis
  • 9.4.5 France Sales Analysis
  • 9.4.6 Germany Sales Analysis
  • 9.4.7 Italy Sales Analysis
  • 9.4.8 Russia Sales Analysis
  • 9.4.9 Rest Of Europe Sales Analysis
• 9.5. Asia Pacific Sales Analysis
  • 9.5.1 Overview, Historic and Forecast Data Sales Analysis
  • 9.5.2 Asia Pacific By Segment Sales Analysis
  • 9.5.3 Asia Pacific By Country Sales Analysis
  • 9.5.4 China Sales Analysis
  • 9.5.5 India Sales Analysis
  • 9.5.6 Japan Sales Analysis
  • 9.5.7 South Korea Sales Analysis
  • 9.5.8 Australia Sales Analysis
  • 9.5.9 South East Asia Sales Analysis
  • 9.5.10 Rest Of Asia Pacific Sales Analysis
• 9.6. Latin America Sales Analysis
  • 9.6.1 Overview, Historic and Forecast Data Sales Analysis
  • 9.6.2 Latin America By Segment Sales Analysis
  • 9.6.3 Latin America By Country Sales Analysis
  • 9.6.4 Brazil Sales Analysis
  • 9.6.5 Argentina Sales Analysis
  • 9.6.6 Peru Sales Analysis
  • 9.6.7 Chile Sales Analysis
  • 9.6.8 Rest of Latin America Sales Analysis
• 9.7. Middle East & Africa Sales Analysis
  • 9.7.1 Overview, Historic and Forecast Data Sales Analysis
  • 9.7.2 Middle East & Africa By Segment Sales Analysis
  • 9.7.3 Middle East & Africa By Country Sales Analysis
  • 9.7.4 Saudi Arabia Sales Analysis
  • 9.7.5 UAE Sales Analysis
  • 9.7.6 Israel Sales Analysis
  • 9.7.7 South Africa Sales Analysis
  • 9.7.8 Rest Of Middle East And Africa Sales Analysis

10. COMPETITIVE LANDSCAPE OF THE LIVE STREAMING COMPANIES

• 10.1. Live Streaming Market Competition
• 10.2. Partnership/Collaboration/Agreement
• 10.3. Merger And Acquisitions
• 10.4. New Product Launch
• 10.5. Other Developments

11. COMPANY PROFILES OF LIVE STREAMING INDUSTRY

• 11.1. Top Companies Market Share Analysis
• 11.2. Market Concentration Rate
• 11.3. Dacast Inc.
  • 11.3.1 Company Overview
  • 11.3.2 Company Revenue
  • 11.3.3 Products
  • 11.3.4 Recent Developments
• 11.4. Empire Video Productions LLC
  • 11.4.1 Company Overview
  • 11.4.2 Company Revenue
  • 11.4.3 Products
  • 11.4.4 Recent Developments
• 11.5. Flux Broadcast Ltd.
  • 11.5.1 Company Overview
  • 11.5.2 Company Revenue
  • 11.5.3 Products
  • 11.5.4 Recent Developments
• 11.6. Huya Inc.
  • 11.6.1 Company Overview
  • 11.6.2 Company Revenue
  • 11.6.3 Products
  • 11.6.4 Recent Developments
• 11.7. International Business Machines Corporation
  • 11.7.1 Company Overview
  • 11.7.2 Company Revenue
  • 11.7.3 Products
  • 11.7.4 Recent Developments
• 11.8. Meta
  • 11.8.1 Company Overview
  • 11.8.2 Company Revenue
  • 11.8.3 Products
  • 11.8.4 Recent Developments
• 11.9. Pluto Inc.
  • 11.9.1 Company Overview
  • 11.9.2 Company Revenue
  • 11.9.3 Products
  • 11.9.4 Recent Developments
• 11.10. TikTok Inc.
  • 11.10.1 Company Overview
  • 11.10.2 Company Revenue
  • 11.10.3 Products
  • 11.10.4 Recent Developments
• 11.11. Twitch Interactive Inc.
  • 11.11.1 Company Overview
  • 11.11.2 Company Revenue
  • 11.11.3 Products
  • 11.11.4 Recent Developments
• 11.12. Vimeo Inc
  • 11.12.1 Company Overview
  • 11.12.2 Company Revenue
  • 11.12.3 Products
  • 11.12.4 Recent Developments

Note - In company profiling, financial details and recent developments are subject to availability or might not be covered in the case of private companies