세계의 자동화 테스트 시장 조사 보고서 : 산업 분석, 규모, 점유율, 성장, 동향 및 예측(2025-2033년)

Global Automation Testing Market size is anticipated to grow from USD 18.63 Billion in 2024 to USD 78.97 Billion by 2033, showcasing a robust Compound Annual Growth Rate (CAGR) of 17.41% during the forecast period of 2026 to 2033.

The Automation Testing market is experiencing a significant surge as organizations increasingly recognize the need for efficient and reliable software development processes. With the rapid pace of technological advancement and the growing complexity of applications, traditional manual testing methods are proving inadequate. Automation testing offers a solution by streamlining the testing process, reducing time-to-market, and enhancing software quality. By employing automated testing tools, organizations can execute repetitive tasks with precision, allowing for more comprehensive test coverage and faster identification of defects. This shift towards automation not only improves productivity but also enables teams to focus on higher-value activities, such as exploratory testing and user experience enhancements.

Furthermore, the integration of artificial intelligence and machine learning into automation testing frameworks is revolutionizing the landscape. These technologies enable smarter test case generation, predictive analytics, and intelligent defect detection, significantly enhancing the effectiveness of testing efforts. As organizations strive for continuous integration and continuous delivery (CI/CD) practices, the demand for advanced automation testing solutions that can seamlessly integrate into existing workflows is on the rise. The ability to adapt to changing requirements and rapidly evolving technologies positions automation testing as a critical component of modern software development, ensuring that applications meet the highest standards of quality and performance.

Additionally, the growing emphasis on DevOps practices is further propelling the automation testing market. As teams adopt a collaborative approach to software development and operations, the need for synchronized testing processes becomes paramount. Automation testing facilitates this alignment by providing real-time feedback and insights throughout the development lifecycle. This not only accelerates the release of high-quality software but also fosters a culture of accountability and continuous improvement. As organizations increasingly prioritize agility and responsiveness, the automation testing market is set to thrive, driven by the convergence of technological innovation, operational efficiency, and a commitment to delivering exceptional software products.

Our reports are meticulously crafted to provide clients with comprehensive and actionable insights into various industries and markets. Each report encompasses several critical components to ensure a thorough understanding of the market landscape:

Market Overview: A detailed introduction to the market, including definitions, classifications, and an overview of the industry's current state.

Market Dynamics: In-depth analysis of key drivers, restraints, opportunities, and challenges influencing market growth. This section examines factors such as technological advancements, regulatory changes, and emerging trends.

Segmentation Analysis: Breakdown of the market into distinct segments based on criteria like product type, application, end-user, and geography. This analysis highlights the performance and potential of each segment.

Competitive Landscape: Comprehensive assessment of major market players, including their market share, product portfolio, strategic initiatives, and financial performance. This section provides insights into the competitive dynamics and key strategies adopted by leading companies.

Market Forecast: Projections of market size and growth trends over a specified period, based on historical data and current market conditions. This includes quantitative analyses and graphical representations to illustrate future market trajectories.

Regional Analysis: Evaluation of market performance across different geographical regions, identifying key markets and regional trends. This helps in understanding regional market dynamics and opportunities.

Emerging Trends and Opportunities: Identification of current and emerging market trends, technological innovations, and potential areas for investment. This section offers insights into future market developments and growth prospects.

SEGMENTATION COVERED IN THE REPORT

By Component

• Solution
• Services

By Testing Type

• Static
• Dynamic

By Interface

• e Desktop Testing
• Web Testing
• Mobile Testing
• Test Design

By Vertical

• BFSI
• IT & Telecom
• Manufacturing
• Retail
• Healthcare
• Government
• Others
• COMPANIES PROFILED
• Accenture
• Microsoft
• Tricentis
• SmartBear Software
• Ranorex
• Parasoft
• Cigniti Technologies Limited
• Applitools
• Cygnet Infotech
• IBM
• The above list can be customized.

TABLE OF CONTENTS

1 . PREFACE

• 1.1. Report Description
  • 1.1.1. Objective
  • 1.1.2. Target Audience
  • 1.1.3. Unique Selling Proposition (USP) offerings
• 1.2. Research Scope
• 1.3. Research Methodology
  • 1.3.1. Market Research Process
  • 1.3.2. Market Research Methodology

2 . EXECUTIVE SUMMARY

• 2.1. Highlights of Market
• 2.2. Global Market Snapshot

3 . AUTOMATION TESTING – INDUSTRY ANALYSIS

• 3.1. Introduction - Market Dynamics
• 3.2. Market Drivers
• 3.3. Market Restraints
• 3.4. Opportunities
• 3.5. Industry Trends
• 3.6. Porter’s Five Force Analysis
• 3.7. Market Attractiveness Analysis
  • 3.7.1 Market Attractiveness Analysis By Component
  • 3.7.2 Market Attractiveness Analysis By Testing Type
  • 3.7.3 Market Attractiveness Analysis By Dynamic Testing
  • 3.7.4 Market Attractiveness Analysis By Non-Functional Testing
  • 3.7.5 Market Attractiveness Analysis By Endpoint Interface
  • 3.7.6 Market Attractiveness Analysis By Organization Size
  • 3.7.7 Market Attractiveness Analysis By Vertical
  • 3.7.8 Market Attractiveness Analysis By Service
  • 3.7.9 Market Attractiveness Analysis By Region

4 . VALUE CHAIN ANALYSIS

• 4.1. Value Chain Analysis
• 4.2. Raw Material Analysis
  • 4.2.1. List of Raw Materials
  • 4.2.2. Raw Material Manufactures List
  • 4.2.3. Price Trend of Key Raw Materials
• 4.3. List of Potential Buyers
• 4.4. Marketing Channel
  • 4.4.1. Direct Marketing
  • 4.4.2. Indirect Marketing
  • 4.4.3. Marketing Channel Development Trend

5 . GLOBAL AUTOMATION TESTING MARKET SALES BY COMPONENT

• 5.1 Overview by Component
• 5.2 Historical and Forecast Sales Data
• 5.3 Analysis by Component
• 5.4 Testing Type Historic and Forecast Sales by Regions
• 5.5 Service Historic and Forecast Sales by Regions

6 . GLOBAL AUTOMATION TESTING MARKET ANALYSIS BY TESTING TYPE

• 6.1 Overview by Testing Type
• 6.2 Historical and Forecast Sales Data
• 6.3 Analysis by Testing Type
• 6.4 Static Testing Historic and Forecast Sales by Regions
• 6.5 Dynamic Testing Historic and Forecast Sales by Regions

7 . GLOBAL AUTOMATION TESTING MARKET ANALYSIS BY DYNAMIC TESTING

• 7.1 Overview by Dynamic Testing
• 7.2 Historical and Forecast Sales Data
• 7.3 Analysis by Dynamic Testing
• 7.4 Functional Testing Historic and Forecast Sales by Regions
• 7.5 Non-Functional Testing Historic and Forecast Sales by Regions

8 . GLOBAL AUTOMATION TESTING MARKET ANALYSIS BY NON-FUNCTIONAL TESTING

• 8.1 Overview by Non-Functional Testing
• 8.2 Historical and Forecast Sales Data
• 8.3 Analysis by Non-Functional Testing
• 8.4 API Testing Historic and Forecast Sales by Regions
• 8.5 Security Testing Historic and Forecast Sales by Regions
• 8.6 Performance Teeling Historic and Forecast Sales by Regions
• 8.7 Compliance Testing Historic and Forecast Sales by Regions
• 8.8 Compatibility Testing Historic and Forecast Sales by Regions
• 8.9 Usability Testing Historic and Forecast Sales by Regions

9 . GLOBAL AUTOMATION TESTING MARKET ANALYSIS BY ENDPOINT INTERFACE

• 9.1 Overview by Endpoint Interface
• 9.2 Historical and Forecast Sales Data
• 9.3 Analysis by Endpoint Interface
• 9.4 Mobile Historic and Forecast Sales by Regions
• 9.5 Web Historic and Forecast Sales by Regions
• 9.6 Desktop Historic and Forecast Sales by Regions
• 9.7 Embedded Software Historic and Forecast Sales by Regions

10 . GLOBAL AUTOMATION TESTING MARKET ANALYSIS BY ORGANIZATION SIZE

• 10.1 Overview by Organization Size
• 10.2 Historical and Forecast Sales Data
• 10.3 Analysis by Organization Size
• 10.4 SMEs Historic and Forecast Sales by Regions
• 10.5 Large Enterprises Historic and Forecast Sales by Regions

11 . GLOBAL AUTOMATION TESTING MARKET ANALYSIS BY VERTICAL

• 11.1 Overview by Vertical
• 11.2 Historical and Forecast Sales Data
• 11.3 Analysis by Vertical
• 11.4 BFSI Historic and Forecast Sales by Regions
• 11.5 Automotive Historic and Forecast Sales by Regions
• 11.6 Defense And Aerospace Historic and Forecast Sales by Regions
• 11.7 Healthcare And Life Sciences Historic and Forecast Sales by Regions
• 11.8 Retail Historic and Forecast Sales by Regions
• 11.9 Telecom Historic and Forecast Sales by Regions
• 11.10. IT ITes Historic and Forecast Sales by Regions
• 11.11 Logistics And Transportation Historic and Forecast Sales by Regions
• 11.12 Energy And Utilities Historic and Forecast Sales by Regions
• 11.13 Media And Entertainment Historic and Forecast Sales by Regions
• 11.14 Other Verticals Historic and Forecast Sales by Regions

12 . GLOBAL AUTOMATION TESTING MARKET ANALYSIS BY AUTOMOTIVE

• 12.1 Overview by Service
• 12.2 Historical and Forecast Sales Data
• 12.3 Analysis by Service
• 12.4 Advisory And Consulting Services Historic and Forecast Sales by Regions
• 12.5 Planning And Development Services Historic and Forecast Sales by Regions
• 12.6 Support And Maintenance Services Historic and Forecast Sales by Regions
• 12.7 Documentation And Training Services Historic and Forecast Sales by Regions
• 12.8 Implementation Services Historic and Forecast Sales by Regions
• 12.9 Managed Services Historic and Forecast Sales by Regions
• 12.10. Other Services Historic and Forecast Sales by Regions

13 . GLOBAL AUTOMATION TESTING MARKET ANALYSIS BY GEOGRAPHY

• 13.1. Regional Outlook
• 13.2. Introduction
• 13.3. North America Sales Analysis
  • 13.3.1. Overview, Historic and Forecast Data Sales Analysis
  • 13.3.2. North America By Segment Sales Analysis
  • 13.3.3. North America By Country Sales Analysis
  • 13.3.4. United State Sales Analysis
  • 13.3.5. Canada Sales Analysis
  • 13.3.6. Mexico Sales Analysis
• 13.4. Europe Sales Analysis
  • 13.4.1. Overview, Historic and Forecast Data Sales Analysis
  • 13.4.2. Europe by Segment Sales Analysis
  • 13.4.3. Europe by Country Sales Analysis
  • 13.4.4. United Kingdom Sales Analysis
  • 13.4.5. France Sales Analysis
  • 13.4.6. Germany Sales Analysis
  • 13.4.7. Italy Sales Analysis
  • 13.4.8. Russia Sales Analysis
  • 13.4.9. Rest Of Europe Sales Analysis
• 13.5. Asia Pacific Sales Analysis
  • 13.5.1. Overview, Historic and Forecast Data Sales Analysis
  • 13.5.2. Asia Pacific by Segment Sales Analysis
  • 13.5.3. Asia Pacific by Country Sales Analysis
  • 13.5.4. China Sales Analysis
  • 13.5.5. India Sales Analysis
  • 13.5.6. Japan Sales Analysis
  • 13.5.7. South Korea Sales Analysis
  • 13.5.8. Australia Sales Analysis
  • 13.5.9. South East Asia Sales Analysis
  • 13.5.10. Rest Of Asia Pacific Sales Analysis
• 13.6. Latin America Sales Analysis
  • 13.6.1. Overview, Historic and Forecast Data Sales Analysis
  • 13.6.2. Latin America by Segment Sales Analysis
  • 13.6.3. Latin America by Country Sales Analysis
  • 13.6.4. Brazil Sales Analysis
  • 13.6.5. Argentina Sales Analysis
  • 13.6.6. Peru Sales Analysis
  • 13.6.7. Chile Sales Analysis
  • 13.6.8. Rest of Latin America Sales Analysis
• 13.7. Middle East Africa Sales Analysis
  • 13.7.1. Overview, Historic and Forecast Data Sales Analysis
  • 13.7.2. Middle East Africa by Segment Sales Analysis
  • 13.7.3. Middle East Africa by Country Sales Analysis
  • 13.7.4. Saudi Arabia Sales Analysis
  • 13.7.5. UAE Sales Analysis
  • 13.7.6. Israel Sales Analysis
  • 13.7.7. South Africa Sales Analysis
  • 13.7.8. Rest Of Middle East And Africa Sales Analysis

14 . COMPETITIVE LANDSCAPE OF THE AUTOMATION TESTING COMPANIES

• 14.1. Automation Testing Market Competition
• 14.2. Partnership/Collaboration/Agreement
• 14.3. Merger And Acquisitions
• 14.4. New Product Launch
• 14.5. Other Developments

15 . COMPANY PROFILES OF AUTOMATION TESTING INDUSTRY

• 15.1. Company Share Analysis
• 15.2. Market Concentration Rate
• 15.3. Accenture (Ireland)
  • 15.3.1. Company Overview
  • 15.3.2. Company Revenue
  • 15.3.3. Products
  • 15.3.4. Recent Developments
• 15.4. AFour Technologies (US)
  • 15.4.1. Company Overview
  • 15.4.2. Company Revenue
  • 15.4.3. Products
  • 15.4.4. Recent Developments
• 15.5. Applitools (US)
  • 15.5.1. Company Overview
  • 15.5.2. Company Revenue
  • 15.5.3. Products
  • 15.5.4. Recent Developments
• 15.6. Astegic (US)
  • 15.6.1. Company Overview
  • 15.6.2. Company Revenue
  • 15.6.3. Products
  • 15.6.4. Recent Developments
• 15.7. Broadcom (US)
  • 15.7.1. Company Overview
  • 15.7.2. Company Revenue
  • 15.7.3. Products
  • 15.7.4. Recent Developments
• 15.8. Capgemini (France)
  • 15.8.1. Company Overview
  • 15.8.2. Company Revenue
  • 15.8.3. Products
  • 15.8.4. Recent Developments
• 15.9. Cigniti Technologies (India)
  • 15.9.1. Company Overview
  • 15.9.2. Company Revenue
  • 15.9.3. Products
  • 15.9.4. Recent Developments
• 15.10. Codoid (India)
  • 15.10.1. Company Overview
  • 15.10.2. Company Revenue
  • 15.10.3. Products
  • 15.10.4. Recent Developments
• 15.11. Cygnet Infotech (India)
  • 15.11.1. Company Overview
  • 15.11.2. Company Revenue
  • 15.11.3. Products
  • 15.11.4. Recent Developments
• 15.12. IBM (US)
  • 15.12.1. Company Overview
  • 15.12.2. Company Revenue
  • 15.12.3. Products
  • 15.12.4. Recent Developments
• 15.13. Invensis (India)
  • 15.13.1. Company Overview
  • 15.13.2. Company Revenue
  • 15.13.3. Products
  • 15.13.4. Recent Developments
• 15.13. Keysight Technologies (US)
  • 15.13.1. Company Overview
  • 15.13.2. Company Revenue
  • 15.13.3. Products
  • 15.13.4. Recent Developments
• 15.15. Micro Focus (UK)
  • 15.15.1. Company Overview
  • 15.15.2. Company Revenue
  • 15.15.3. Products
  • 15.15.4. Recent Developments
• 15.16. Microsoft (US)
  • 15.16.1. Company Overview
  • 15.16.2. Company Revenue
  • 15.16.3. Products
  • 15.16.4. Recent Developments
• 15.17. Mabisoft Infotech (US)
  • 15.17.1. Company Overview
  • 15.17.2. Company Revenue
  • 15.17.3. Products
  • 15.17.4. Recent Developments
• 15.18. Parasoft (US)
  • 15.18.1. Company Overview
  • 15.18.2. Company Revenue
  • 15.18.3. Products
  • 15.18.4. Recent Developments

Note - in company profiling, financial details and recent development are subject to availability or might not be covered in case of private companies