MIR 데이터 뱅크

The benchmark database for the industrial product market

MIR Databank® is the most comprehensive, powerful, and frequently updated data and intelligence platform of the Chinese industrial product market.

Since its launch in 2017, it has quickly become the benchmark adopted by top global manufacturers and financial institutions competing or investing in the Chinese industrial/manufacturing space.

The Databank contains 5 main groups of functions: Data, Company, Project, Report, and Industry Analysis. In the Data function, MIR's proprietary market data monitors quarterly results^* of all meaningful suppliers across over 80 detailed product segment markets^** of automation, industrial robots & mobile robots, machine tools, low-voltage power distribution, and more.

Who We Are

MIR Databank® is wholly owned and operated by MIR Co., Ltd. (or "MIR"), China's largest market research company^* and data collector for the industrial product market. MIR operates industrial market research in China, Japan, and Southeast Asia, and has a sales network globally.

Market research and consulting arm:

With 15 years of service in the industrial markets of China, Japan, and Southeast Asia, our market research and consulting arm offers unparalleled expertise and industry knowledge to help enterprise clients make informed decisions in the Asian manufacturing space.

Data services arm:

Through MIR Databank®, the benchmark Chinese manufacturing database, we provide subscribers and licensees cutting-edge insights and company-level intelligence on the Chinese manufacturing segments.

MIR Market Research Leadership

Unparalleled Accumulation of Data & Contact Points in the Industries

• Entrusted by 400+ customers with unique market research demand across the manufacturing sector over the past 15 years

• Accomplished 2,000+ customized market research projects, accumulated effective methodology for delivering results in our market

• Achieved about 1.3 million valid telephone interviews and about 50,000 informative face-to-face interviews with experts

• Built and maintained a network of about 1.5 million expert contacts in the manufacturing industry

Why We Built the Databank

Years after MIR continued to operate as the largest industrial products market research firm in China, we envisioned a more streamlined approach to basic market research intelligence for China, Asia, and beyond.

Performance results such as sales and shipment volume across automation, industrial robots, machine tools, low-voltage power distribution, semiconductors, and their product segments can be standardized to allow all market participants to access timely market information at a relatively lower cost instead of commissioning individual market research projects each time.

To achieve this vision, we compiled our existing data and assembled a team of dozens of dedicated researchers, leveraging our extensive industry contacts and knowledge. With some unmatched R&D efforts, we launched MIR Databank® in 2017. To cater to popular market demand, the Japanese version was launched in 2021, and the English version in 2022.

Summary of Functions

Data (Monthly^* updated)

Includes more than 40 industries and more than 1,000 equipment and models, and the relevant product sales data of the major manufacturers in various industries, and the data and information are synchronized with those from the National Statistics Bureau.

Company (Weekly updated)

The information of about 1,100,000 manufacturers (finance, contact, plant distribution, project information, business information) is updated dynamically.

Project Finder (Daily updated)

Tens of thousands of projects, including government notices, design institute disclosures, corporate announcements

Report Reading (biweekly updated)

More than 3000 industry/product/ manufacturer/monitoring reports can be exported at any time

Industry Analysis (Weekly updated)

The prosperity index, product data, company list (plant distribution), and project and report information of each manufacturing industry.

The latest MIR news analysis, industry news, manufacturer dynamics, policies released, and exhibition details.

Data Coverage & Data Frequency

• Quarterly sales data of your research target: Quarterly (or even monthly, selected cases) sales data of top manufacturers in multiple product segments (e.g., Automation sector's PLC, Inverter, CNC systems, AC Servo segments). Fundamental information about how a player performs in each market vertical in China.

• Timely Updates: Stay ahead of the curve. Quarterly data is released within one month after the quarter close.

• Unparalleled Market Intelligence: Proprietary data deducted from MIR's robust information infrastructure and product sector expertise, presenting invaluable insights separate from public financial filings.

An Edge for Financial Institutions

MIR Databank is drastically different from financial databases because:

• 1) It is designed by industrial researchers and organized by industrial product segments instead of by companies;

• 2) It draws data from a market research approach instead of financial reports;

• 3) Data is granular, organized by industries and product lines, and independent of each company's business segmentation.

• And thus, it provides unlimited usage potential by financial institution clients.

In general, FI clients use MIR Databank to:

Enhance fundamental analysis with the real fundamental data

• A research target's quarterly sales of each^* of its business segments

• Each business segment's competitive performance and its relation to the Chinese market's quarterly total

• Enabler of a sound bottom-up approach

Stay ahead of the financial filings

• MIR issues our proprietary data within one month after each quarter close, one week after each month end

Bring forecasting and/or trading strategy to the next level

^*if the research target's business segments are all covered by MIR Databank's existing product lines.

Sample Client Portfolio

MIR Databank's FI clients include, but not limited to (The company or its Chinese subsidiary or its Chinese joint venture of) Morgan Stanley, Goldman Sachs, Merrill Lynch, CLSA, JP Morgan Chase, UBS, Credit Suisse, Daiwa, SMBC, HSBC, Macquarie, Bernstein, Bloomberg, CICC, Jefferies, and etc.

FIs quote our data in their research reports, presentations, and publications:

Indispensable Intelligence for Manufacturing Enterprises

MIR Databank is the only database designed from the industrial product market participants' angle, because:

• 1) It is designed by industrial researchers and organized by industrial product segments, up and downstream industries;

• 2) It draws data from a market research approach instead of financial reports;

• 3) Data is granular, organized by industries and product lines, enabling comparison in each product segment market.

• And thus, it provides indispensable intelligence to manufacturing enterprise clients.

In general, manufacturing enterprises use MIR Databank to:

Get first-hand performance updates and analysis of select product segment markets

• Select product segments' total Chinese market size each quarter

• Subscriber's own performance within each product segment vs. Chinese market total

• Track the cyclical changes of the product segment markets it engages in and plan strategically

Closely monitor competitors

• Measure subscriber's own performance against competitors in each product segment markets

Bring product line market strategy, financial planning & budgeting, corporate strategy to the next level

^*if the research target's business segments are all covered by MIR Databank's existing product lines.

Sample Client Portfolio - Manufacturers

World-leading manufacturers consult us for Chinese market dynamics

MIR Databank's manufacturing enterprises clients include, but not limited to (The company or its Chinese subsidiary or its Chinese joint venture of) Yaskawa, OMRON, Panasonic, Siemens, Schneider, ABB, Bosch, WAGO, EPSON, Mitsubishi, DOOSAN, KUKA, Delta, Estun Automation, and etc.

Manufacturing enterprise clients quote MIR ranking, reviews, company and industry data in their annual reports, internal reports, presentations, and publications: