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Augmented Reality Software and Services

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LSH 25.01.24

Actionable Benefits:

  • Acquire quantitative knowledge of the Augmented Reality (AR) and Mixed Reality (MR) software and services value chain.
  • Identify key market segments for revenue growth and opportunity, including software and content, professional services, licensing, and more.
  • Understand present day and forward-looking market size and impactful trends, and how that shapes quantitative elements of the market.
  • Visualize how a major shift in hardware adoption to "no display" glasses affects consumer revenue, and revenue of enterprise verticals overall.

Critical Questions Answered:

  • What is the overall size of the AR and MR software and services market today and in the future?
  • How does this size differ by region and value chain segment?
  • What are the driving trends of these differences and how do they permeate throughout the market?

Research Highlights:

  • Interactive dashboard for software and service revenue segments by region, segment, vertical, and year.
  • Pivot tables and raw data included for all data points to allow for user manipulation and analysis.
  • Granular methodology and definitions to clearly understand segmentation and differentiation used within the database, as well as the wider market.

Who Should Read This?

  • Decision makers for those actively implementing AR or looking to in the future, especially for content and network enablers, tech suppliers, and potential AR customers.
  • Product managers wanting quantitative backup for AR/MR devices, partnerships, or implementation roadmaps.
  • Innovation leaders invested in the overall digitization space wanting to understand intra-market AR/MR software and service dynamics.

TABLE OF CONTENTS

Tables

  • Table 1 Total Augmented Reality Software and Service Revenue by Segment
  • Table 2 Total Augmented Reality Software and Service Revenue by Region
  • Table 3 AR Advertising Revenue by Region
  • Table 4 Connectivity Revenue by Region
  • Table 5 Consumer Software and Content Revenue by Region
  • Table 6 Enterprise Software and Content Revenue by Region
  • Table 7 Internal IT Spending Revenue by Region
  • Table 8 Platform and Licensing Revenue by Region
  • Table 9 Systems Integration Revenue by Region
  • Table 10 Other Software and Services Revenue by Region

Charts

  • Chart 1 Total Augmented Reality Software and Service Revenue by Segment
  • Chart 2 Total Augmented Reality Software and Service Revenue by Region
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