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Global Event Management as a Service Market Size study, by Service Type, by Organization Size, by Event Type, by End-use and Regional Forecasts 2022-2032

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EMaaS(Event Management as a Service)´Â Ŭ¶ó¿ìµå È£½ºÆÃ Ç÷§ÆûÀ» ÅëÇØ À̺¥Æ® °ü·Ã ¼­ºñ½º¸¦ Á¾ÇÕÀûÀ¸·Î Á¦°øÇÏ¿© °í°´ÀÌ À̺¥Æ®¸¦ È¿°úÀûÀ¸·Î °èȹ, ½ÇÇà ¹× ºÐ¼®ÇÒ ¼ö ÀÖµµ·Ï Áö¿øÇÏ´Â °ÍÀ» Æ÷ÇÔÇÕ´Ï´Ù. EMaaS ¼Ö·ç¼ÇÀº ±â¾÷ À̺¥Æ® ±âȹÀÚ, ¸¶ÄÉÆÃ È¸»ç, ºñ¿µ¸® ´Üü, Á¤ºÎ ±â°ü, µ¶¸³ À̺¥Æ® ÄÚµð³×ÀÌÅÍ µî ´Ù¾çÇÑ ÀÌÇØ°ü°èÀڵ鿡°Ô À̺¥Æ® µî·Ï, ƼÄÏ ¹ß±Ç, ¹°·ù °ü¸®, ºÐ¼®, ¸¶ÄÉÆÃ ÅøÀ» Á¦°øÇÑ´Ù, À̺¥Æ® °ü¸® »ýŰèÀÇ ´Ù¾çÇÑ ÀÌÇØ°ü°èÀÚ¸¦ À§ÇØ ¼³°èµÇ¾ú½À´Ï´Ù. ÀÌ·¯ÇÑ ¼­ºñ½º´Â °¡»ó ¹× ¹°¸®Àû À̺¥Æ®ÀÇ ¿ä±¸¸¦ ¸ðµÎ ÃæÁ·Çϵµ·Ï Á¶Á¤µÇ¾î ¿£µå Åõ ¿£µå À̺¥Æ® °ü¸® ÀÛ¾÷À» È¿À²ÀûÀ¸·Î ó¸®ÇÒ ¼ö ÀÖ´Â À¯¿¬¼ºÀ» Á¦°øÇÕ´Ï´Ù. Àü ¼¼°èÀûÀ¸·Î ±â¾÷ ºÎ¹®ÀÇ È®´ë·Î ÀÎÇØ °£¼ÒÈ­µÈ À̺¥Æ® °èȹ ¹× °ü¸® ÇÁ·Î¼¼½º¿¡ ´ëÇÑ ¼ö¿ä°¡ Áõ°¡ÇÔ¿¡ µû¶ó EMaaS(Event Management as a Service) ½ÃÀåÀÇ ¼ºÀåÀÌ ÃËÁøµÇ°í ÀÖ½À´Ï´Ù. ¶ÇÇÑ, ¼¼°è º¸°Ç ¹®Á¦·Î ÀÎÇØ °¡¼ÓÈ­µÇ°í ÀÖ´Â °¡»ó ¹× ÇÏÀ̺긮µå À̺¥Æ®ÀÇ ÀαⰡ ³ô¾ÆÁü¿¡ µû¶ó ¿ø°Ý À̺¥Æ® °ü¸® ¼Ö·ç¼Ç¿¡ ´ëÇÑ ¼ö¿ä°¡ Áõ°¡Çϰí ÀÖ½À´Ï´Ù. ¼Ò¼È ¹Ìµð¾î ¹× ¸¶ÄÉÆÃ ÀÚµ¿È­ µµ±¸¿ÍÀÇ ÅëÇÕµµ ½ÃÀå È®´ë¸¦ ÃËÁøÇϰí ÀÖ½À´Ï´Ù. µ¥ÀÌÅÍ º¸¾È°ú ÇÁ¶óÀ̹ö½Ã¿¡ ´ëÇÑ ¿ì·Á, ÀÎÅÍ³Ý ¿¬°á¿¡ ´ëÇÑ ÀÇÁ¸µµ Áõ°¡´Â ½ÃÀå ¼ºÀåÀ» ÀúÇØÇÏ´Â ¿äÀÎÀÔ´Ï´Ù. ¿¹Ãø ºÐ¼®, °³ÀÎÈ­µÈ À̺¥Æ® °æÇè, °­È­µÈ °í°´ Âü¿© Àü·«À» À§ÇÑ ºÐ¼® ¹× ÀΰøÁö´É(AI)ÀÇ ±â¼ú ¹ßÀüÀº ½ÃÀå ¼ºÀå ±âȸ¸¦ âÃâÇÒ °ÍÀ¸·Î ¿¹»óµË´Ï´Ù.

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    • DoubleDutch, Inc.
    • Eventbrite, Inc.
    • Eventcube, Ltd.
    • EventsAIR Pty Ltd.
    • Eventzilla, Inc.
    • GEVME, Inc.
    • InEvent, Inc.

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LSH 24.08.02

Global Event Management as a Service (EMaaS) Market is valued approximately at USD 4.88 billion in 2023 and is anticipated to grow with a healthy growth rate of more than 9.87% over the forecast period 2024-2032. Event Management as a Service (EMaaS) includes the provision of a comprehensive suite of event-related services through a cloud-hosted platform, enabling clients to plan, execute, and analyze events effectively. EMaaS includes event registration, ticketing, logistics management, analytics, and marketing tools delivered on-demand to businesses and event organizers. EMaaS solutions are designed for various stakeholders in the event management ecosystem, including corporate event planners, marketing agencies, non-profit organizations, government bodies, and independent event coordinators. These services are tailored to meet the needs of both virtual and physical events, providing the flexibility to handle end-to-end event management tasks efficiently. Rising demand for streamlined event planning and management processes due to the global expansion of the corporate sector is driving the growth of the Event Management as a Service market. Additionally, the increasing popularity of virtual and hybrid events, accelerated by global health concerns, has propelled the demand for remote event management solutions. Integration with social media and marketing automation tools also promotes market expansion. Concerns over data security and privacy and the rising reliance on internet connectivity impede the growth of the market. Technological advancements in analytics and artificial intelligence (AI) for predictive analysis, personalized event experiences, and enhanced customer engagement strategies are expected to create opportunities for market growth.

The Event Management as a Service market encompasses various services catering to different aspects of event management. Attendees management & engagement services are critical for organizing participant information, streamlining registration processes, and enhancing the overall participatory experience. Communication & logistics services ensure effective information exchange between organizers, attendees, sponsors, and vendors, along with managing event logistics smoothly. Event catering services provide tailored food and beverages, crucial for guest satisfaction. Location rental involves sourcing and securing venues aligned with the event's objectives and audience size. Virtual/Hybrid event enablers offer technological tools for running online and combined events, catering to the growing demand for virtual/hybrid event capabilities.

The key regions considered for the Global Ferroelectric Materials Market study include Asia Pacific, North America, Europe, Latin America, and Middle East and Africa. The North America region demonstrates significant traction in the EMaaS market due to its robust entertainment industry and corporate event culture, utilizing advanced technologies to enhance event experiences. The region invests in large-scale events and digital transformation, while the Asia Pacific region is projected to registered fastest growth, driven by rapid industrialization and digitalization, sees high demand for advanced event management solutions.

Major market players included in this report are:

  • Attendify, Inc.
  • Aventri, Inc.
  • Bizzabo, Inc.
  • Boomset, Inc.
  • Certain, Inc.
  • Cvent OnArrival, Inc.
  • Cvent Social Tables, Inc.
  • Cvent, Inc.
  • DoubleDutch, Inc.
  • Eventbrite, Inc.
  • Eventcube, Ltd.
  • EventsAIR Pty Ltd.
  • Eventzilla, Inc.
  • GEVME, Inc.
  • InEvent, Inc.

The detailed segments and sub-segment of the market are explained below:

By Service Type:

  • Attendees Management & Engagement
  • Communication & Logistics
  • Event Catering
  • Location Rental
  • Virtual/Hybrid Event Enabler

By Organization Size:

  • Large Enterprises
  • Small & Medium Enterprises

By Event Type:

  • Association Events
  • Corporate Events
  • Non-Profit Events

By End-use:

  • Corporate
  • Education
  • Entertainment
  • Sports

By Region:

  • North America
  • U.S.
  • Canada
  • Europe
  • UK
  • Germany
  • France
  • Spain
  • Italy
  • ROE
  • Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • RoAPAC
  • Latin America
  • Brazil
  • Mexico
  • Middle East & Africa
  • Saudi Arabia
  • South Africa
  • RoMEA

Years considered for the study are as follows:

  • Historical year - 2022
  • Base year - 2023
  • Forecast period - 2024 to 2032

Key Takeaways:

  • Market Estimates & Forecast for 10 years from 2022 to 2032.
  • Annualized revenues and regional level analysis for each market segment.
  • Detailed analysis of geographical landscape with Country level analysis of major regions.
  • Competitive landscape with information on major players in the market.
  • Analysis of key business strategies and recommendations on future market approach.
  • Analysis of competitive structure of the market.
  • Demand side and supply side analysis of the market.

Table of Contents

Chapter 1. Global Event Management as a Service (EMaaS) Market Executive Summary

  • 1.1. Global Event Management as a Service (EMaaS) Market Size & Forecast (2022-2032)
  • 1.2. Regional Summary
  • 1.3. Segmental Summary
    • 1.3.1. By Service Type
    • 1.3.2. By Organization Size
    • 1.3.3. By Event Type
    • 1.3.4. By End-use
  • 1.4. Key Trends
  • 1.5. Recession Impact
  • 1.6. Analyst Recommendation & Conclusion

Chapter 2. Global Event Management as a Service (EMaaS) Market Definition and Research Assumptions

  • 2.1. Research Objective
  • 2.2. Market Definition
  • 2.3. Research Assumptions
    • 2.3.1. Inclusion & Exclusion
    • 2.3.2. Limitations
    • 2.3.3. Supply Side Analysis
      • 2.3.3.1. Availability
      • 2.3.3.2. Infrastructure
      • 2.3.3.3. Regulatory Environment
      • 2.3.3.4. Market Competition
      • 2.3.3.5. Economic Viability (Consumer's Perspective)
    • 2.3.4. Demand Side Analysis
      • 2.3.4.1. Regulatory frameworks
      • 2.3.4.2. Technological Advancements
      • 2.3.4.3. Environmental Considerations
      • 2.3.4.4. Consumer Awareness & Acceptance
  • 2.4. Estimation Methodology
  • 2.5. Years Considered for the Study
  • 2.6. Currency Conversion Rates

Chapter 3. Global Event Management as a Service (EMaaS) Market Dynamics

  • 3.1. Market Drivers
    • 3.1.1. Rising demand for streamlined event planning and management processes
    • 3.1.2. Increasing popularity of virtual and hybrid events
    • 3.1.3. Integration with social media and marketing automation tools
  • 3.2. Market Challenges
    • 3.2.1. Concerns over data security and privacy
    • 3.2.2. Rising reliance on internet connectivity
  • 3.3. Market Opportunities
    • 3.3.1. Technological advancements in analytics and artificial intelligence (AI)
    • 3.3.2. Development of solutions for navigating complex regulatory landscapes

Chapter 4. Global Event Management as a Service (EMaaS) Market Industry Analysis

  • 4.1. Porter's 5 Force Model
    • 4.1.1. Bargaining Power of Suppliers
    • 4.1.2. Bargaining Power of Buyers
    • 4.1.3. Threat of New Entrants
    • 4.1.4. Threat of Substitutes
    • 4.1.5. Competitive Rivalry
    • 4.1.6. Futuristic Approach to Porter's 5 Force Model
    • 4.1.7. Porter's 5 Force Impact Analysis
  • 4.2. PESTEL Analysis
    • 4.2.1. Political
    • 4.2.2. Economical
    • 4.2.3. Social
    • 4.2.4. Technological
    • 4.2.5. Environmental
    • 4.2.6. Legal
  • 4.3. Top investment opportunity
  • 4.4. Top winning strategies
  • 4.5. Disruptive Trends
  • 4.6. Industry Expert Perspective
  • 4.7. Analyst Recommendation & Conclusion

Chapter 5. Global Event Management as a Service (EMaaS) Market Size & Forecasts by Service Type 2022-2032

  • 5.1. Segment Dashboard
  • 5.2. Global Event Management as a Service (EMaaS) Market: By Service Type Revenue Trend Analysis, 2022 & 2032 (USD Billion)
    • 5.2.1. Attendees Management & Engagement
    • 5.2.2. Communication & Logistics
    • 5.2.3. Event Catering
    • 5.2.4. Location Rental
    • 5.2.5. Virtual/Hybrid Event Enabler

Chapter 6. Global Event Management as a Service (EMaaS) Market Size & Forecasts by Organization Size 2022-2032

  • 6.1. Segment Dashboard
  • 6.2. Global Event Management as a Service (EMaaS) Market: By Organization Size Revenue Trend Analysis, 2022 & 2032 (USD Billion)
    • 6.2.1. Large Enterprises
    • 6.2.2. Small & Medium Enterprises

Chapter 7. Global Event Management as a Service (EMaaS) Market Size & Forecasts by Event Type 2022-2032

  • 7.1. Segment Dashboard
  • 7.2. Global Event Management as a Service (EMaaS) Market: By Event Type Revenue Trend Analysis, 2022 & 2032 (USD Billion)
    • 7.2.1. Association Events
    • 7.2.2. Corporate Events
    • 7.2.3. Non-Profit Events

Chapter 8. Global Event Management as a Service (EMaaS) Market Size & Forecasts by End-use 2022-2032

  • 8.1. Segment Dashboard
  • 8.2. Global Event Management as a Service (EMaaS) Market: By End-use Revenue Trend Analysis, 2022 & 2032 (USD Billion)
    • 8.2.1. Corporate
    • 8.2.2. Education
    • 8.2.3. Entertainment
    • 8.2.4. Sports

Chapter 9. Global Event Management as a Service (EMaaS) Market Size & Forecasts by Region 2022-2032

  • 9.1. North America Event Management as a Service (EMaaS) Market
    • 9.1.1. U.S. Event Management as a Service (EMaaS) Market
      • 9.1.1.1. By Service Type
      • 9.1.1.2. By Organization Size
      • 9.1.1.3. By Event Type
      • 9.1.1.4. By End-use
    • 9.1.2. Canada Event Management as a Service (EMaaS) Market
      • 9.1.2.1. By Service Type
      • 9.1.2.2. By Organization Size
      • 9.1.2.3. By Event Type
      • 9.1.2.4. By End-use
  • 9.2. Europe Event Management as a Service (EMaaS) Market
    • 9.2.1. U.K. Event Management as a Service (EMaaS) Market
    • 9.2.2. Germany Event Management as a Service (EMaaS) Market
    • 9.2.3. France Event Management as a Service (EMaaS) Market
    • 9.2.4. Spain Event Management as a Service (EMaaS) Market
    • 9.2.5. Italy Event Management as a Service (EMaaS) Market
    • 9.2.6. Rest of Europe Event Management as a Service (EMaaS) Market
  • 9.3. Asia-Pacific Event Management as a Service (EMaaS) Market
    • 9.3.1. China Event Management as a Service (EMaaS) Market
    • 9.3.2. India Event Management as a Service (EMaaS) Market
    • 9.3.3. Japan Event Management as a Service (EMaaS) Market
    • 9.3.4. Australia Event Management as a Service (EMaaS) Market
    • 9.3.5. South Korea Event Management as a Service (EMaaS) Market
    • 9.3.6. Rest of Asia Pacific Event Management as a Service (EMaaS) Market
  • 9.4. Latin America Event Management as a Service (EMaaS) Market
    • 9.4.1. Brazil Event Management as a Service (EMaaS) Market
    • 9.4.2. Mexico Event Management as a Service (EMaaS) Market
    • 9.4.3. Rest of Latin America Event Management as a Service (EMaaS) Market
  • 9.5. Middle East & Africa Event Management as a Service (EMaaS) Market
    • 9.5.1. Saudi Arabia Event Management as a Service (EMaaS) Market
    • 9.5.2. South Africa Event Management as a Service (EMaaS) Market
    • 9.5.3. Rest of Middle East & Africa Event Management as a Service (EMaaS) Market

Chapter 10. Competitive Intelligence

  • 10.1. Key Company SWOT Analysis
  • 10.2. Top Market Strategies
  • 10.3. Company Profiles
    • 10.3.1. Attendify, Inc.
      • 10.3.1.1. Key Information
      • 10.3.1.2. Overview
      • 10.3.1.3. Financial (Subject to Data Availability)
      • 10.3.1.4. Product Summary
      • 10.3.1.5. Market Strategies
    • 10.3.2. Aventri, Inc.
    • 10.3.3. Bizzabo, Inc.
    • 10.3.4. Boomset, Inc.
    • 10.3.5. Certain, Inc.
    • 10.3.6. Cvent OnArrival, Inc.
    • 10.3.7. Cvent Social Tables, Inc.
    • 10.3.8. Cvent, Inc.
    • 10.3.9. DoubleDutch, Inc.
    • 10.3.10. Eventbrite, Inc.
    • 10.3.11. Eventcube, Ltd.
    • 10.3.12. EventsAIR Pty Ltd.
    • 10.3.13. Eventzilla, Inc.
    • 10.3.14. GEVME, Inc.
    • 10.3.15. InEvent, Inc.

Chapter 11. Research Process

  • 11.1. Research Process
    • 11.1.1. Data Mining
    • 11.1.2. Analysis
    • 11.1.3. Market Estimation
    • 11.1.4. Validation
    • 11.1.5. Publishing
  • 11.2. Research Attributes
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