비디오 PaaS 시장 : 배포 유형별, 용도별, 최종 용도별, 지역별

Video PaaS Market is estimated to be valued at USD 381.4 Mn in 2025 and is expected to reach USD 566 Mn in 2032, exhibiting a compound annual growth rate (CAGR) of 5.8% from 2025 to 2032.

Video PaaS platforms have gained significant traction due to the changing landscape of how businesses and individuals interact with video content. The global demand for video communication and collaboration tools has surged, particularly in response to the COVID-19 pandemic, which forced widespread remote work and a shift towards virtual events and online education. The increasing demand for video communication, live streaming, online education, virtual events, and interactive media content has made Video PaaS platforms essential for businesses and institutions looking to deliver compelling video experiences to their audiences. With their comprehensive set of tools, seamless integration, and scalable infrastructure, Video PaaS platforms have become the go-to solution for organizations seeking to harness the power of video content without the complexities of managing video infrastructure in-house.

Market Dynamics

The growing demand for video communication and collaboration tools has been a major driver of video PaaS market.The proliferation of remote work, virtual events, and online education has led businesses and institutions to seek reliable and scalable video solutions. Video PaaS platforms offer a convenient and cost-effective way to integrate video functionalities into existing applications and websites, enabling seamless video communication and collaboration. The rise of live streaming and interactive media content has fueled the need for robust video delivery solutions. Video PaaS platforms provide advanced transcoding and content delivery capabilities, catering to the diverse needs of live events, webinars, and real-time interactions. This has opened up new opportunities for businesses in sectors such as entertainment, gaming, sports, and education. The continuous evolution of technology, such as Artificial Intelligence (AI) and Machine Learning (ML), has significantly impacted the Video PaaS market. AI-powered video analytics and content recognition tools have improved video processing, content personalization, and user engagement, further enhancing the overall video experience. The increasing emphasis on security and privacy has become a critical aspect of the Video PaaS market dynamics. With the rise in video content sharing and user data exchange, users and organizations are concerned about data protection. As a result, Video PaaS providers have invested in robust security measures to address these concerns and gain the trust of their customers.

Key features of the study

• This report provides in-depth analysis of the global video PaaS market, and provides market size (US$ Million) and compound annual growth rate (CAGR%) for the forecast period 2025-2032, considering 2024 as the base year
• It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
• This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
• It profiles key players in the global video PaaS market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies
• Companies covered as a part of this study include Vidyo, Sightcall, Sinch, GENBAND, Twilio, Inc., TokBox, Agro.io, and Xura.
• Key Developments/Strategy Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
• The global video PaaS market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
• Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global video PaaS market

Detailed Segmentation

• Global Video Paas Market, By Deployment Type
  • Public Cloud
  • Private Cloud
• Global Video Paas Market, By Application
  • Video Conferencing
  • Video Collaboration
  • Broadcasting Video Communication
  • Real Time Video Monitoring
  • Video Content Management
  • Others (enterprise and developer-based services)
• Global Video Paas Market, By End User
  • Social
  • Media & Entertainment
  • Education
  • Healthcare
  • Banking & Finance
• Company Profiles
  • Vidyo.
  • Sightcall
  • Sinch
  • GENBAND
  • Twilio, Inc.
  • TokBox
  • Agro.io
  • Xura

Table of Contents

1. Research Objectives and Assumptions

• Research Objectives
• Assumptions
• Abbreviations

2. Market Purview

• Report Description
  • Market Definition and Scope
• Executive Summary
  • Market Snapshot, By Deployment Type
  • Market Snapshot, By Application
  • Market Snapshot, By End Use
  • Market Snapshot, By Region
• Coherent Opportunity Map (COM)

3. Market Dynamics, Regulations, and Trends Analysis

• Market Dynamics
  • Drivers
    • Rising Demand for Online Video Content
    • Growing Remote Work and Communication
  • Restraints
    • Bandwidth Limitations and Connectivity Issues
    • Security and Privacy Concerns
• Key Highlights
• Regulatory Scenario
• Product launch/Approvals
• PEST Analysis
• PORTER's Analysis
• Merger and Acquisition Scenario

4. Global Video PaaS Market, By Deployment Type, 2020-2032, (US$ Mn)

• Introduction
  • Market Share Analysis, 2025 and 2032 (%)
  • Y-o-Y Growth Analysis, 2021 - 2032
  • Segment Trends
• Public Cloud
  • Market Share Analysis, 2025 and 2032 (%)
  • Y-o-Y Growth Analysis, 2021 - 2032
  • Segment Trends
• Private Cloud
  • Market Share Analysis, 2025 and 2032 (%)
  • Y-o-Y Growth Analysis, 2021 - 2032
  • Segment Trends

5. Global Video PaaS Market, By Application, 2020-2032, (US$ Mn)

• Introduction
  • Market Share Analysis, 2025 and 2032 (%)
  • Y-o-Y Growth Analysis, 2021 - 2032
  • Segment Trends
• Video Conferencing
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Mn)
  • Segment Trends
• Video Collaboration
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Mn)
  • Segment Trends
• Broadcasting Video Communication
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Mn)
  • Segment Trends
• Real Time Video Monitoring
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Mn)
  • Segment Trends
• Video Content Management
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Mn)
  • Segment Trends
• Others (enterprise and developer-based services)
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Mn)
  • Segment Trends

6. Global Video PaaS Market, By End-use, 2020-2032, (US$ Mn)

• Introduction
  • Market Share Analysis, 2025 and 2032 (%)
  • Y-o-Y Growth Analysis, 2021 - 2032
  • Segment Trends
• Social, Media & Entertainment
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Mn)
  • Segment Trends
• Education
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Mn)
  • Segment Trends
• Healthcare
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Mn)
  • Segment Trends
• Banking & Finance
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Mn)
  • Segment Trends

7. Global Video PaaS Market, By Region, 2020-2032, (US$ Mn)

• Introduction
  • Market Share Analysis, By Country, 2025 and 2032 (%)
  • Y-o-Y Growth Analysis, For Country 2021-2028
  • Country Trends
• North America
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, By Deployment Type, 2020-2032,(US$ Mn)
  • Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(US$ Mn)
  • Market Size and Forecast, and Y-o-Y Growth, By End Use, 2020-2032,(US$ Mn)
  • Market Size and Forecast, and Y-o-Y Growth, By Country, 2020-2032,(US$ Mn)
• Europe
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, By Deployment Type, 2020-2032,(US$ Mn)
  • Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(US$ Mn)
  • Market Size and Forecast, and Y-o-Y Growth, By End Use, 2020-2032,(US$ Mn)
  • Market Size and Forecast, and Y-o-Y Growth, By Country, 2020-2032,(US$ Mn)
    • APAC
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, By Deployment Type, 2020-2032,(US$ Mn)
  • Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(US$ Mn)
  • Market Size and Forecast, and Y-o-Y Growth, By End Use, 2020-2032,(US$ Mn)
  • Market Size and Forecast, and Y-o-Y Growth, By Country, 2020-2032,(US$ Mn)
• Latin America
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, By Deployment Type, 2020-2032,(US$ Mn)
  • Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(US$ Mn)
  • Market Size and Forecast, and Y-o-Y Growth, By End Use, 2020-2032,(US$ Mn)
  • Market Size and Forecast, and Y-o-Y Growth, By Country, 2020-2032,(US$ Mn)
• Middle East and Africa
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, By Deployment Type, 2020-2032,(US$ Mn)
  • Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(US$ Mn)
  • Market Size and Forecast, and Y-o-Y Growth, By End Use, 2020-2032,(US$ Mn)
  • Market Size and Forecast, and Y-o-Y Growth, By Country, 2020-2032,(US$ Mn)

8. Competitive Landscape

• Vidyo
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Sightcall
  • Company Highlights
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Strategies
• Sinch
  • Company Highlights
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Strategies
• GENBAND
  • Company Highlights
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Strategies
• Twilio, Inc
  • Company Highlights
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Strategies
• TokBox
  • Company Highlights
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Strategies
• Agora.io
  • Company Highlights
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Strategies
• Xura
  • Company Highlights
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Strategies
• Analyst Views

9. Section

• Research Methodology
• About us