세계의 목걸이 시장 규모, 점유율, 성장 및 산업 분석 : 유형별, 용도별, 지역별 인사이트 및 예측(2024-2032년)

Growth Factors of necklace Market

The global necklace market continues to grow, driven by evolving fashion trends, rising disposable incomes, and increasing consumer interest in personalized and fine jewelry. According to the Fortune Business Insights report, the market was valued at USD 50.03 billion in 2024, reflecting strong demand across both luxury and mass-market jewelry segments. The market is projected to rise to USD 52.32 billion in 2025, supported by expanding e-commerce activity, premium product launches, and lifestyle-driven purchases. By 2032, the market is anticipated to reach USD 75.85 billion, driven by technological innovation, sustainable materials, and global cultural affinity for jewelry.

Asia Pacific dominated the global landscape with a 40.9% share in 2024, led by high consumption in China and India, where jewelry holds deep cultural significance. Rising purchasing power, emerging contemporary designs, and the increasing popularity of personalized necklaces continue to solidify the region's leadership. Asia Pacific recorded growth from USD 19.67 billion in 2023 to USD 20.46 billion in 2024, a trend expected to progress consistently through 2032.

Market Insights and Growth Drivers

The necklace market benefits from consumers' growing preference for unique and customized jewelry pieces. Demand for personalized pendants, engraved charms, initials, and birthstone-based designs has increased significantly, especially among millennials and Gen Z buyers. The rise of 3D printing, AI-based customization, and immersive digital shopping experiences has made personalization more accessible and cost-effective.

Rising disposable incomes across major markets further support industry expansion. Growing middle-class populations in Asia Pacific and the Middle East, combined with global lifestyle upgrades, have enhanced the demand for luxury jewelry purchases. Women's rising workforce participation, particularly in India, is also influencing jewelry consumption patterns, with more consumers seeking modern, minimalistic, and sentimental designs.

The perception of jewelry as a symbol of status, wealth, and cultural heritage continues to boost demand across both high-income and emerging regions. International brands such as Tiffany & Co., Cartier, and Bulgari are strengthening their position by investing in direct-to-consumer strategies, exclusive boutiques, celebrity partnerships, and augmented reality tools for virtual product trials.

Market Dynamics

Key Drivers

A central growth driver is the increasing popularity of personalized and custom jewelry. Consumers now seek items that reflect individuality, such as engraved pendants, customized gold chains, and diamond necklaces with symbolic significance. Social media influencers and celebrities contribute to these trends by showcasing unique jewelry styles and inspiring aspirational purchases.

Restraints

Market growth is moderately hindered by fluctuating prices of gold, platinum, and diamonds. Volatile raw material costs increase manufacturing expenses, influencing retail prices and affecting consumer purchasing decisions, especially within the luxury segment. Such fluctuations may lead to delayed purchases and lower demand during economic slowdowns.

Opportunities

Social media platforms, tourism-driven shopping, and influencer-led brand collaborations present lucrative opportunities. Jewelry brands are increasingly leveraging digital platforms for live shopping events, product launches, and virtual try-ons, enhancing customer engagement. Tourism hotspots like Dubai, Paris, and Bangkok continue to attract global jewelry buyers seeking exclusive and culturally inspired designs.

Segmentation Overview

By Product:

Pendants represent the largest segment due to affordability, personalization options, and versatility. The choker segment is expected to grow fastest, amplified by fashion influencers and evolving contemporary trends.

By Material:

Diamonds led the market in 2024, valued for their timeless appeal, craftsmanship, and high symbolic importance. Gold necklace demand is rising rapidly due to cultural traditions and the perception of gold as an investment asset.

By Distribution Channel:

Offline retail dominated in 2024, supported by the experiential nature of jewelry shopping and the need for authenticity verification. Online retail, however, is the fastest-growing channel, driven by broader accessibility, secure payment options, and improved virtual browsing tools.

Regional Outlook

North America holds the second-largest share, driven by high spending power and strong demand for premium jewelry.

Europe continues to innovate with lab-grown diamonds, theme-based designs, and sustainable collections.

Asia Pacific remains the global leader, accounting for USD 20.46 billion in 2024, supported by cultural traditions and modern fashion influences.

Middle East & Africa and South America show steady growth as global brands expand into new retail spaces and enhance their consumer outreach.

Conclusion

Growing from USD 50.03 billion in 2024 to a projected USD 75.85 billion by 2032, the global necklace market is set for sustained expansion. The surge in luxury purchases, personalization trends, sustainable materials, and digital innovation are defining the future of the industry and strengthening its global appeal.

Segmentation

By Product

• Choker
• Pendant
• Chain
• Statement
• Collar
• Others

By Material

• Gold
• Platinum
• Diamond
• Others

By Distribution Channel

• Offline Retail
• Online Retail/E-Commerce

By Region

• North America (By Product, Material, Distribution Channel, and Country)
  • U.S. (By Product)
  • Canada (By Product)
  • Mexico (By Product)
• Europe (By Product, Material, Distribution Channel, and Country)
  • Germany (By Product)
  • U.K. (By Product)
  • France (By Product)
  • Spain (By Product)
  • Italy (By Product)
  • Russia (By Product)
  • Rest of Europe (By Product)
• Asia Pacific (By Product, Material, Distribution Channel, and Country/Sub-region)
  • China (By Product)
  • Japan (By Product)
  • India (By Product)
  • Australia (By Product)
  • Rest of Asia Pacific (By Product)
• South America (By Product, Material, Distribution Channel, and Country/Sub-region)
  • Brazil (By Product)
  • Argentina (By Product)
  • Rest of South America (By Product)
• Middle East & Africa (By Product, Material, Distribution Channel, and Country/Sub-region)
  • South Africa (By Product)
  • UAE (By Product)
  • Rest of the Middle East & Africa (By Product)

Table of Content

1. Introduction

• 1.1. Research Scope
• 1.2. Market Segmentation
• 1.3. Research Methodology

2. Executive Summary

3. Market Dynamics

• 3.1. Market Drivers
• 3.2. Market Restraints
• 3.3. Market Trends

4. Key Insights

• 4.1. Overview of the Parent/Related Markets
• 4.2. Industry SWOT Analysis
• 4.3. Supply Chain Analysis
• 4.4. Porter's Five Forces Analysis
• 4.5. Recent Industry Developments

5. Global Necklace Market Analysis, Insights and Forecast, 2019-2032

• 5.1. Key Findings / Summary
• 5.2. Market Size Estimates and Forecast
  • 5.2.1. By Product (Value)
    • 5.2.1.1. Choker
    • 5.2.1.2. Pendant
    • 5.2.1.3. Chain
    • 5.2.1.4. Statement
    • 5.2.1.5. Collar
    • 5.2.1.6. Others
• 5.3. Market Size Estimates and Forecast
  • 5.3.1. By Material (Value)
    • 5.3.1.1. Gold
    • 5.3.1.2. Platinum
    • 5.3.1.3. Diamond
    • 5.3.1.4. Others
  • 5.3.2. By Distribution Channel (Value)
    • 5.3.2.1. Offline Retail
    • 5.3.2.2. Online Retail/E-Commerce
  • 5.3.3. By Region (Value)
    • 5.3.3.1. North America
    • 5.3.3.2. Europe
    • 5.3.3.3. Asia Pacific
    • 5.3.3.4. South America
    • 5.3.3.5. Middle East & Africa

6. North America Necklace Market Analysis, Insights and Forecast, 2019-2032

• 6.1. Key Findings / Summary
• 6.2. Market Size Estimates and Forecast
  • 6.2.1. By Product (Value)
    • 6.2.1.1. Choker
    • 6.2.1.2. Pendant
    • 6.2.1.3. Chain
    • 6.2.1.4. Statement
    • 6.2.1.5. Collar
    • 6.2.1.6. Others
• 6.3. Market Size Estimates and Forecast
  • 6.3.1. By Material (Value)
    • 6.3.1.1. Gold
    • 6.3.1.2. Platinum
    • 6.3.1.3. Diamond
    • 6.3.1.4. Others
  • 6.3.2. By Distribution Channel (Value)
    • 6.3.2.1. Offline Retail
    • 6.3.2.2. Online Retail/E-Commerce
  • 6.3.3. By Country (Value)
    • 6.3.3.1. U.S.
      • 6.3.3.1.1. By Product (Value)
        • 6.3.3.1.1.1. Choker
        • 6.3.3.1.1.2. Pendant
        • 6.3.3.1.1.3. Chain
        • 6.3.3.1.1.4. Statement
        • 6.3.3.1.1.5. Collar
        • 6.3.3.1.1.6. Others
    • 6.3.3.2. Canada
      • 6.3.3.2.1. By Product (Value)
        • 6.3.3.2.1.1. Choker
        • 6.3.3.2.1.2. Pendant
        • 6.3.3.2.1.3. Chain
        • 6.3.3.2.1.4. Statement
        • 6.3.3.2.1.5. Collar
        • 6.3.3.2.1.6. Others
    • 6.3.3.3. Mexico
      • 6.3.3.3.1. By Product (Value)
        • 6.3.3.3.1.1. Choker
        • 6.3.3.3.1.2. Pendant
        • 6.3.3.3.1.3. Chain
        • 6.3.3.3.1.4. Statement
        • 6.3.3.3.1.5. Collar
        • 6.3.3.3.1.6. Others

7. Europe Necklace Market Analysis, Insights and Forecast, 2019-2032

• 7.1. Key Findings / Summary
• 7.2. Market Size Estimates and Forecast
  • 7.2.1. By Product (Value)
    • 7.2.1.1. Choker
    • 7.2.1.2. Pendant
    • 7.2.1.3. Chain
    • 7.2.1.4. Statement
    • 7.2.1.5. Collar
    • 7.2.1.6. Others
• 7.3. Market Size Estimates and Forecast
  • 7.3.1. By Material (Value)
    • 7.3.1.1. Gold
    • 7.3.1.2. Platinum
    • 7.3.1.3. Diamond
    • 7.3.1.4. Others
  • 7.3.2. By Distribution Channel (Value)
    • 7.3.2.1. Offline Retail
    • 7.3.2.2. Online Retail/E-Commerce
  • 7.3.3. By Country (Value)
    • 7.3.3.1. Germany
      • 7.3.3.1.1. By Product (Value)
        • 7.3.3.1.1.1. Choker
        • 7.3.3.1.1.2. Pendant
        • 7.3.3.1.1.3. Chain
        • 7.3.3.1.1.4. Statement
        • 7.3.3.1.1.5. Collar
        • 7.3.3.1.1.6. Others
    • 7.3.3.2. France
      • 7.3.3.2.1. By Product (Value)
        • 7.3.3.2.1.1. Choker
        • 7.3.3.2.1.2. Pendant
        • 7.3.3.2.1.3. Chain
        • 7.3.3.2.1.4. Statement
        • 7.3.3.2.1.5. Collar
        • 7.3.3.2.1.6. Others
    • 7.3.3.3. Italy
      • 7.3.3.3.1. By Product (Value)
        • 7.3.3.3.1.1. Choker
        • 7.3.3.3.1.2. Pendant
        • 7.3.3.3.1.3. Chain
        • 7.3.3.3.1.4. Statement
        • 7.3.3.3.1.5. Collar
        • 7.3.3.3.1.6. Others
    • 7.3.3.4. Spain
      • 7.3.3.4.1. By Product (Value)
        • 7.3.3.4.1.1. Choker
        • 7.3.3.4.1.2. Pendant
        • 7.3.3.4.1.3. Chain
        • 7.3.3.4.1.4. Statement
        • 7.3.3.4.1.5. Collar
        • 7.3.3.4.1.6. Others
    • 7.3.3.5. U.K.
      • 7.3.3.5.1. By Product (Value)
        • 7.3.3.5.1.1. Choker
        • 7.3.3.5.1.2. Pendant
        • 7.3.3.5.1.3. Chain
        • 7.3.3.5.1.4. Statement
        • 7.3.3.5.1.5. Collar
        • 7.3.3.5.1.6. Others
    • 7.3.3.6. Russia
      • 7.3.3.6.1. By Product (Value)
        • 7.3.3.6.1.1. Choker
        • 7.3.3.6.1.2. Pendant
        • 7.3.3.6.1.3. Chain
        • 7.3.3.6.1.4. Statement
        • 7.3.3.6.1.5. Collar
        • 7.3.3.6.1.6. Others
    • 7.3.3.7. Rest of Europe
      • 7.3.3.7.1. By Product (Value)
        • 7.3.3.7.1.1. Choker
        • 7.3.3.7.1.2. Pendant
        • 7.3.3.7.1.3. Chain
        • 7.3.3.7.1.4. Statement
        • 7.3.3.7.1.5. Collar
        • 7.3.3.7.1.6. Others

8. Asia Pacific Necklace Market Analysis, Insights and Forecast, 2019-2032

• 8.1. Key Findings / Summary
• 8.2. Market Size Estimates and Forecast
  • 8.2.1. By Product (Value)
    • 8.2.1.1. Choker
    • 8.2.1.2. Pendant
    • 8.2.1.3. Chain
    • 8.2.1.4. Statement
    • 8.2.1.5. Collar
    • 8.2.1.6. Others
• 8.3. Market Size Estimates and Forecast
  • 8.3.1. By Material (Value)
    • 8.3.1.1. Gold
    • 8.3.1.2. Platinum
    • 8.3.1.3. Diamond
    • 8.3.1.4. Others
  • 8.3.2. By Distribution Channel (Value)
    • 8.3.2.1. Offline Retail
    • 8.3.2.2. Online Retail/E-Commerce
  • 8.3.3. By Country (Value)
    • 8.3.3.1. China
      • 8.3.3.1.1. By Product (Value)
        • 8.3.3.1.1.1. Choker
        • 8.3.3.1.1.2. Pendant
        • 8.3.3.1.1.3. Chain
        • 8.3.3.1.1.4. Statement
        • 8.3.3.1.1.5. Collar
        • 8.3.3.1.1.6. Others
    • 8.3.3.2. India
      • 8.3.3.2.1. By Product (Value)
        • 8.3.3.2.1.1. Choker
        • 8.3.3.2.1.2. Pendant
        • 8.3.3.2.1.3. Chain
        • 8.3.3.2.1.4. Statement
        • 8.3.3.2.1.5. Collar
        • 8.3.3.2.1.6. Others
    • 8.3.3.3. Japan
      • 8.3.3.3.1. By Product (Value)
        • 8.3.3.3.1.1. Choker
        • 8.3.3.3.1.2. Pendant
        • 8.3.3.3.1.3. Chain
        • 8.3.3.3.1.4. Statement
        • 8.3.3.3.1.5. Collar
        • 8.3.3.3.1.6. Others
    • 8.3.3.4. Australia
      • 8.3.3.4.1. By Product (Value)
        • 8.3.3.4.1.1. Choker
        • 8.3.3.4.1.2. Pendant
        • 8.3.3.4.1.3. Chain
        • 8.3.3.4.1.4. Statement
        • 8.3.3.4.1.5. Collar
        • 8.3.3.4.1.6. Others
    • 8.3.3.5. Rest of Asia Pacific
      • 8.3.3.5.1. By Product (Value)
        • 8.3.3.5.1.1. Choker
        • 8.3.3.5.1.2. Pendant
        • 8.3.3.5.1.3. Chain
        • 8.3.3.5.1.4. Statement
        • 8.3.3.5.1.5. Collar
        • 8.3.3.5.1.6. Others

9. South America Necklace Market Analysis, Insights and Forecast, 2019-2032

• 9.1. Key Findings / Summary
• 9.2. Market Size Estimates and Forecast
  • 9.2.1. By Product (Value)
    • 9.2.1.1. Choker
    • 9.2.1.2. Pendant
    • 9.2.1.3. Chain
    • 9.2.1.4. Statement
    • 9.2.1.5. Collar
    • 9.2.1.6. Others
• 9.3. Market Size Estimates and Forecast
  • 9.3.1. By Material (Value)
    • 9.3.1.1. Gold
    • 9.3.1.2. Platinum
    • 9.3.1.3. Diamond
    • 9.3.1.4. Others
  • 9.3.2. By Distribution Channel (Value)
    • 9.3.2.1. Offline Retail
    • 9.3.2.2. Online Retail/E-Commerce
  • 9.3.3. By Country (Value)
    • 9.3.3.1. Brazil
      • 9.3.3.1.1. By Product (Value)
        • 9.3.3.1.1.1. Choker
        • 9.3.3.1.1.2. Pendant
        • 9.3.3.1.1.3. Chain
        • 9.3.3.1.1.4. Statement
        • 9.3.3.1.1.5. Collar
        • 9.3.3.1.1.6. Others
    • 9.3.3.2. Argentina
      • 9.3.3.2.1. By Product (Value)
        • 9.3.3.2.1.1. Choker
        • 9.3.3.2.1.2. Pendant
        • 9.3.3.2.1.3. Chain
        • 9.3.3.2.1.4. Statement
        • 9.3.3.2.1.5. Collar
        • 9.3.3.2.1.6. Others
    • 9.3.3.3. Rest of South America
      • 9.3.3.3.1. By Product (Value)
        • 9.3.3.3.1.1. Choker
        • 9.3.3.3.1.2. Pendant
        • 9.3.3.3.1.3. Chain
        • 9.3.3.3.1.4. Statement
        • 9.3.3.3.1.5. Collar
        • 9.3.3.3.1.6. Others

10. Middle East & Africa Necklace Market Analysis, Insights and Forecast, 2019-2032

• 10.1. Key Findings / Summary
• 10.2. Market Size Estimates and Forecast
  • 10.2.1. By Product (Value)
    • 10.2.1.1. Choker
    • 10.2.1.2. Pendant
    • 10.2.1.3. Chain
    • 10.2.1.4. Statement
    • 10.2.1.5. Collar
    • 10.2.1.6. Others
• 10.3. Market Size Estimates and Forecast
  • 10.3.1. By Material (Value)
    • 10.3.1.1. Gold
    • 10.3.1.2. Platinum
    • 10.3.1.3. Diamond
    • 10.3.1.4. Others
  • 10.3.2. By Distribution Channel (Value)
    • 10.3.2.1. Offline Retail
    • 10.3.2.2. Online Retail/E-Commerce
  • 10.3.3. By Country (Value)
    • 10.3.3.1. South Africa
      • 10.3.3.1.1. By Product (Value)
        • 10.3.3.1.1.1. Choker
        • 10.3.3.1.1.2. Pendant
        • 10.3.3.1.1.3. Chain
        • 10.3.3.1.1.4. Statement
        • 10.3.3.1.1.5. Collar
        • 10.3.3.1.1.6. Others
    • 10.3.3.2. UAE
      • 10.3.3.2.1. By Product (Value)
        • 10.3.3.2.1.1. Choker
        • 10.3.3.2.1.2. Pendant
        • 10.3.3.2.1.3. Chain
        • 10.3.3.2.1.4. Statement
        • 10.3.3.2.1.5. Collar
        • 10.3.3.2.1.6. Others
    • 10.3.3.3. Rest of Middle East & Africa
      • 10.3.3.3.1. By Product (Value)
        • 10.3.3.3.1.1. Choker
        • 10.3.3.3.1.2. Pendant
        • 10.3.3.3.1.3. Chain
        • 10.3.3.3.1.4. Statement
        • 10.3.3.3.1.5. Collar
        • 10.3.3.3.1.6. Others

11. Competitive Matrix

• 11.1. Key Strategies Adopted by Market Players
• 11.2. Global Necklace Market Revenue Share/Ranking Analysis, By Manufacturers, 2023

12. Company Profiles

• 12.1. LVMH Moet Hennessy Louis Vuitton (France)
  • 12.1.1. Overview
  • 12.1.2. Description
  • 12.1.3. Product Portfolio
  • 12.1.4. Financials (Data as available in public domain and/or on paid databases)
  • 12.1.5. Recent Developments
• 12.2. Tiffany & Co. (U.S.)
  • 12.2.1. Overview
  • 12.2.2. Description
  • 12.2.3. Product Portfolio
  • 12.2.4. Financials (Data as available in public domain and/or on paid databases)
  • 12.2.5. Recent Developments
• 12.3. Chanel (France)
  • 12.3.1. Overview
  • 12.3.2. Description
  • 12.3.3. Product Portfolio
  • 12.3.4. Financials (Data as available in public domain and/or on paid databases)
  • 12.3.5. Recent Developments
• 12.4. Haryry Winston, Inc (U.S.)
  • 12.4.1. Overview
  • 12.4.2. Description
  • 12.4.3. Product Portfolio
  • 12.4.4. Financials (Data as available in public domain and/or on paid databases)
  • 12.4.5. Recent Developments
• 12.5. Cartier International SNC (France)
  • 12.5.1. Overview
  • 12.5.2. Description
  • 12.5.3. Product Portfolio
  • 12.5.4. Financials (Data as available in public domain and/or on paid databases)
  • 12.5.5. Recent Developments
• 12.6. Chopard (Switzerland)
  • 12.6.1. Overview
  • 12.6.2. Description
  • 12.6.3. Product Portfolio
  • 12.6.4. Financials (Data as available in public domain and/or on paid databases)
  • 12.6.5. Recent Developments
• 12.7. Chow Tai Fook Jewellery Company Limited (Hong Kong)
  • 12.7.1. Overview
  • 12.7.2. Description
  • 12.7.3. Product Portfolio
  • 12.7.4. Financials (Data as available in public domain and/or on paid databases)
  • 12.7.5. Recent Developments
• 12.8. Pandora Jewelry, LLC. (U.S.)
  • 12.8.1. Overview
  • 12.8.2. Description
  • 12.8.3. Product Portfolio
  • 12.8.4. Financials (Data as available in public domain and/or on paid databases)
  • 12.8.5. Recent Developments
• 12.9. Safagroup (India)
  • 12.9.1. Overview
  • 12.9.2. Description
  • 12.9.3. Product Portfolio
  • 12.9.4. Financials (Data as available in public domain and/or on paid databases)
  • 12.9.5. Recent Developments
• 12.10. Bymystique (UAE)
  • 12.10.1. Overview
  • 12.10.2. Description
  • 12.10.3. Product Portfolio
  • 12.10.4. Financials (Data as available in public domain and/or on paid databases)
  • 12.10.5. Recent Developments