세계의 스마트 링 시장 : 시장 규모, 점유율, 성장 및 산업 분석 - 유형별, 용도별, 지역별 인사이트 및 예측(2024-2032년)

Growth Factors of smart ring Market

The global smart ring market is experiencing rapid expansion as demand for compact, continuous health-monitoring devices accelerates worldwide. According to the latest data, the smart ring market size reached USD 340.9 million in 2024, supported by growing consumer preference for lightweight, always-on wearable technologies. The market is expected to increase to USD 416.9 million in 2025, driven by rising awareness of personalized wellness, health tracking, preventive care, and digital convenience. By 2032, the market is projected to surge to USD 2,525.5 million, reflecting a strong upward trajectory and a robust CAGR of 29.3% during the forecast period.

The rising adoption of smart rings is primarily attributed to their ability to continuously monitor essential health metrics such as heart rate, sleep quality, blood oxygen levels, and activity patterns. Unlike larger wearables, smart rings are designed for uninterrupted use, improving long-term data accuracy and user comfort. These devices are also increasingly integrated into mobile apps, enabling users to analyze trends, generate reports, and share data with healthcare professionals. In 2024, North America accounted for 44.18% of the global market, reflecting its technological maturity and strong consumer engagement with digital health solutions.

2024 Market Landscape

In 2024, the market size of USD 340.9 million was driven by rising health awareness, expanding wearable adoption, and advancements in biometric sensors. Major players such as Oura, Ultrahuman, Samsung, and Noise focused on product enhancement and acquisitions, with Oura completing three acquisitions-Sparta Science, Veri, and Proxy-within two years to strengthen its technology ecosystem. The 2024 market also saw significant interest in AI-powered wearables, with Oura raising USD 200 million in December 2024, reaching a USD 5 billion valuation to accelerate AI innovation.

2025 Market Overview

By 2025, the market is expected to reach USD 416.9 million, reflecting increasing demand for personalized healthcare tools and smart lifestyle devices. Android accounted for 63% of operating system share in 2024, and this dominance is expected to continue due to widespread global usage and affordability. The iOS segment is also rising, driven by Apple users' high disposable income and early adoption behavior.

In terms of technology, Bluetooth-enabled rings continue to dominate due to seamless device connectivity and widespread compatibility. The Bluetooth segment is forecast to capture 56.40% of global market share in 2025. Meanwhile, NFC technology is gaining momentum, particularly in contactless payments, transportation, and secure authentication. NFC is projected to expand with a strong CAGR of 30.90%, fueled by the global transition toward cashless transactions.

2032 Market Outlook

The smart ring market is expected to reach USD 2,525.5 million by 2032, supported by integration with healthcare systems, remote patient monitoring, and AI-enhanced diagnostics. Smart rings are emerging as valuable tools in preventive healthcare, enabling real-time monitoring of sleep patterns, metabolic responses, and chronic disease indicators. Their lightweight design and long battery life make them more appealing compared to bulkier wearable devices.

Regional Insights

North America recorded USD 150.6 million in 2024, maintaining its lead due to advanced digital health adoption and high consumer spending. Europe is expected to reach USD 60.40 million in 2025, supported by strong healthcare initiatives and increasing use of wearables in preventive medicine. Asia Pacific is projected to grow into the second-largest regional market with USD 125.60 million, driven by rising populations, rapid urbanization, and significant shipments-India alone shipped more than 72,000 smart rings in Q2 2024.

Competitive Landscape

Major players include Oura Health Oy, Ultrahuman, Samsung, RingConn, Movano Health, Mclear, Zepp Health, Noise, and several emerging Asian brands such as Aabo, Pi Ring, and Jackcom. Companies are focusing on acquisitions, AI-based innovations, and partnerships with healthcare institutions. Notable developments include Samsung launching the AI-powered Galaxy Ring in 2024 and Oura securing a USD 96 million contract with the U.S. Department of Defense.

Segmentation Operating System, Technology, End-user and Region

By Operating System

• Android
• iOS

By Technology

• Bluetooth
• NFC

By End-user

• Corporate
• Individuals/Professionals
• Healthcare
• Others (Government & Defense, Insurance, Etc.)

By Region

• North America (By Operating System, Technology, End-user, and Country)
  • U.S.
  • Canada
  • Mexico
• Europe (By Operating System, Technology, End-user, and Country)
  • U.K.
  • Germany
  • France
  • Italy
  • Spain
  • Russia
  • Benelux
  • Nordics
  • Rest of Europe
• Asia Pacific (By Operating System, Technology, End-user, and Country)
  • China
  • India
  • Japan
  • South Korea
  • ASEAN
  • Oceania
  • Rest of Asia Pacific
• Middle East & Africa (By Operating System, Technology, End-user, and Country)
  • Turkey
  • Israel
  • GCC
  • North Africa
  • South Africa
  • Rest of MEA
• South America (By Operating System, Technology, End-user, and Country)
  • Brazil
  • Argentina
  • Rest of South America

Companies Profiled in the Report RingConn (U.S.), Movano Health (U.S.), Oura Health Oy (Finland), Mclear Limited (U.K.), Circular (France), Ultrahuman Healthcare Pvt Ltd (India), Zepp Health Corporation (China), Samsung Corporation (South Korea), Noise (India), Imaging marketing Limited (India)

Table of Content

1. Introduction

• 1.1. Definition, By Segment
• 1.2. Research Methodology/Approach
• 1.3. Data Sources

2. Executive Summary

3. Market Dynamics

• 3.1. Macro and Micro Economic Indicators
• 3.2. Drivers, Restraints, Opportunities and Trends
• 3.3. Impact of AI

4. Competition Landscape

• 4.1. Business Strategies Adopted by Key Players
• 4.2. Consolidated SWOT Analysis of Key Players
• 4.3. Global Smart Ring Key Players' Market Share/Ranking, 2024

5. Global Smart Ring Market Size Estimates and Forecasts, By Segments, 2019-2032

• 5.1. Key Findings
• 5.2. By Operating System (USD)
  • 5.2.1. Android
  • 5.2.2. iOS
• 5.3. By Technology (USD)
  • 5.3.1. Bluetooth
  • 5.3.2. NFC
• 5.4. By End-user (USD)
  • 5.4.1. Corporate
  • 5.4.2. Individuals/ Professionals
  • 5.4.3. Healthcare
  • 5.4.4. Others (Government & Defense, Insurance,Etc.)
• 5.5. By Region (USD)
  • 5.5.1. North America
  • 5.5.2. Europe
  • 5.5.3. Asia Pacific
  • 5.5.4. Middle East & Africa
  • 5.5.5. South America

6. North America Smart Ring Market Size Estimates and Forecasts, By Segments, 2019-2032

• 6.1. Key Findings
• 6.2. By Operating System (USD)
  • 6.2.1. Android
  • 6.2.2. iOS
• 6.3. By Technology (USD)
  • 6.3.1. Bluetooth
  • 6.3.2. NFC
• 6.4. By End-user (USD)
  • 6.4.1. Corporate
  • 6.4.2. Individuals/ Professionals
  • 6.4.3. Healthcare
  • 6.4.4. Others (Government & Defense, Insurance,Etc.)
• 6.5. By Country (USD)
  • 6.5.1. United States
  • 6.5.2. Canada
  • 6.5.3. Mexico

7. Europe Smart Ring Market Size Estimates and Forecasts, By Segments, 2019-2032

• 7.1. Key Findings
• 7.2. By Operating System (USD)
  • 7.2.1. Android
  • 7.2.2. iOS
• 7.3. By Technology (USD)
  • 7.3.1. Bluetooth
  • 7.3.2. NFC
• 7.4. By End-user (USD)
  • 7.4.1. Corporate
  • 7.4.2. Individuals/ Professionals
  • 7.4.3. Healthcare
  • 7.4.4. Others (Government & Defense, Insurance,Etc.)
• 7.5. By Country (USD)
  • 7.5.1. United Kingdom
  • 7.5.2. Germany
  • 7.5.3. France
  • 7.5.4. Italy
  • 7.5.5. Spain
  • 7.5.6. Russia
  • 7.5.7. Benelux
  • 7.5.8. Nordics
  • 7.5.9. Rest of Europe

8. Asia Pacific Smart Ring Market Size Estimates and Forecasts, By Segments, 2019-2032

• 8.1. Key Findings
• 8.2. By Operating System (USD)
  • 8.2.1. Android
  • 8.2.2. iOS
• 8.3. By Technology (USD)
  • 8.3.1. Bluetooth
  • 8.3.2. NFC
• 8.4. By End-user (USD)
  • 8.4.1. Corporate
  • 8.4.2. Individuals/ Professionals
  • 8.4.3. Healthcare
  • 8.4.4. Others (Government & Defense, Insurance,Etc.)
• 8.5. By Country (USD)
  • 8.5.1. China
  • 8.5.2. Japan
  • 8.5.3. India
  • 8.5.4. South Korea
  • 8.5.5. ASEAN
  • 8.5.6. Oceania
  • 8.5.7. Rest of Asia Pacific

9. Middle East & Africa Smart Ring Market Size Estimates and Forecasts, By Segments, 2019-2032

• 9.1. Key Findings
• 9.2. By Operating System (USD)
  • 9.2.1. Android
  • 9.2.2. iOS
• 9.3. By Technology (USD)
  • 9.3.1. Bluetooth
  • 9.3.2. NFC
• 9.4. By End-user (USD)
  • 9.4.1. Corporate
  • 9.4.2. Individuals/ Professionals
  • 9.4.3. Healthcare
  • 9.4.4. Others (Government & Defense, Insurance,Etc.)
• 9.5. By Country (USD)
  • 9.5.1. Turkey
  • 9.5.2. Israel
  • 9.5.3. GCC
  • 9.5.4. North Africa
  • 9.5.5. South Africa
  • 9.5.6. Rest of MEA

10. South America Smart Ring Market Size Estimates and Forecasts, By Segments, 2019-2032

• 10.1. Key Findings
• 10.2. By Operating System (USD)
  • 10.2.1. Android
  • 10.2.2. iOS
• 10.3. By Technology (USD)
  • 10.3.1. Bluetooth
  • 10.3.2. NFC
• 10.4. By End-user (USD)
  • 10.4.1. Corporate
  • 10.4.2. Individuals/ Professionals
  • 10.4.3. Healthcare
  • 10.4.4. Others (Government & Defense, Insurance,Etc.)
• 10.5. By Country (USD)
  • 10.5.1. Brazil
  • 10.5.2. Argentina
  • 10.5.3. Rest of South America

11. Company Profiles for Top 10 Players (Based on data availability in public domain and/or on paid databases)

• 11.1. Oura Health Oy
  • 11.1.1. Overview
    • 11.1.1.1. Key Management
    • 11.1.1.2. Headquarters
    • 11.1.1.3. Offerings/Business Segments
  • 11.1.2. Key Details (Key details are consolidated data and not product/service specific)
    • 11.1.2.1. Employee Size
    • 11.1.2.2. Past and Current Revenue
    • 11.1.2.3. Geographical Share
    • 11.1.2.4. Business Segment Share
    • 11.1.2.5. Recent Developments
• 11.2. Mclear Limited
  • 11.2.1. Overview
    • 11.2.1.1. Key Management
    • 11.2.1.2. Headquarters
    • 11.2.1.3. Offerings/Business Segments
  • 11.2.2. Key Details (Key details are consolidated data and not product/service specific)
    • 11.2.2.1. Employee Size
    • 11.2.2.2. Past and Current Revenue
    • 11.2.2.3. Geographical Share
    • 11.2.2.4. Business Segment Share
    • 11.2.2.5. Recent Developments
• 11.3. Circular
  • 11.3.1. Overview
    • 11.3.1.1. Key Management
    • 11.3.1.2. Headquarters
    • 11.3.1.3. Offerings/Business Segments
  • 11.3.2. Key Details (Key details are consolidated data and not product/service specific)
    • 11.3.2.1. Employee Size
    • 11.3.2.2. Past and Current Revenue
    • 11.3.2.3. Geographical Share
    • 11.3.2.4. Business Segment Share
    • 11.3.2.5. Recent Developments
• 11.4. Ultrahuman Healthcare Pvt Ltd
  • 11.4.1. Overview
    • 11.4.1.1. Key Management
    • 11.4.1.2. Headquarters
    • 11.4.1.3. Offerings/Business Segments
  • 11.4.2. Key Details (Key details are consolidated data and not product/service specific)
    • 11.4.2.1. Employee Size
    • 11.4.2.2. Past and Current Revenue
    • 11.4.2.3. Geographical Share
    • 11.4.2.4. Business Segment Share
    • 11.4.2.5. Recent Developments
• 11.5. Zepp Health Corporation
  • 11.5.1. Overview
    • 11.5.1.1. Key Management
    • 11.5.1.2. Headquarters
    • 11.5.1.3. Offerings/Business Segments
  • 11.5.2. Key Details (Key details are consolidated data and not product/service specific)
    • 11.5.2.1. Employee Size
    • 11.5.2.2. Past and Current Revenue
    • 11.5.2.3. Geographical Share
    • 11.5.2.4. Business Segment Share
    • 11.5.2.5. Recent Developments
• 11.6. Samsung
  • 11.6.1. Overview
    • 11.6.1.1. Key Management
    • 11.6.1.2. Headquarters
    • 11.6.1.3. Offerings/Business Segments
  • 11.6.2. Key Details (Key details are consolidated data and not product/service specific)
    • 11.6.2.1. Employee Size
    • 11.6.2.2. Past and Current Revenue
    • 11.6.2.3. Geographical Share
    • 11.6.2.4. Business Segment Share
    • 11.6.2.5. Recent Developments
• 11.7. RingConn
  • 11.7.1. Overview
    • 11.7.1.1. Key Management
    • 11.7.1.2. Headquarters
    • 11.7.1.3. Offerings/Business Segments
  • 11.7.2. Key Details (Key details are consolidated data and not product/service specific)
    • 11.7.2.1. Employee Size
    • 11.7.2.2. Past and Current Revenue
    • 11.7.2.3. Geographical Share
    • 11.7.2.4. Business Segment Share
    • 11.7.2.5. Recent Developments
• 11.8. Origami Group Limited
  • 11.8.1. Overview
    • 11.8.1.1. Key Management
    • 11.8.1.2. Headquarters
    • 11.8.1.3. Offerings/Business Segments
  • 11.8.2. Key Details (Key details are consolidated data and not product/service specific)
    • 11.8.2.1. Employee Size
    • 11.8.2.2. Past and Current Revenue
    • 11.8.2.3. Geographical Share
    • 11.8.2.4. Business Segment Share
    • 11.8.2.5. Recent Developments
• 11.9. Imaging Marketing Limited
  • 11.9.1. Overview
    • 11.9.1.1. Key Management
    • 11.9.1.2. Headquarters
    • 11.9.1.3. Offerings/Business Segments
  • 11.9.2. Key Details (Key details are consolidated data and not product/service specific)
    • 11.9.2.1. Employee Size
    • 11.9.2.2. Past and Current Revenue
    • 11.9.2.3. Geographical Share
    • 11.9.2.4. Business Segment Share
    • 11.9.2.5. Recent Developments
• 11.10. Movano Health
  • 11.10.1. Overview
    • 11.10.1.1. Key Management
    • 11.10.1.2. Headquarters
    • 11.10.1.3. Offerings/Business Segments
  • 11.10.2. Key Details (Key details are consolidated data and not product/service specific)
    • 11.10.2.1. Employee Size
    • 11.10.2.2. Past and Current Revenue
    • 11.10.2.3. Geographical Share
    • 11.10.2.4. Business Segment Share
    • 11.10.2.5. Recent Developments

12. Key Takeaways