세계의 웨어러블 기술 시장 : 제품별, 동작별, 유형별 - 예측(-2029년)

The wearable technology market is projected to grow from USD 70.30 billion in 2024 and is projected to reach USD 152.82 billion by 2029; it is expected to grow at a CAGR of 16.8% from 2024 to 2029 due to the growing consumer preference for sleek and compact devices in fitness and healthcare applications

"Growing need of smartwatches in healthcare and fitness sector to boost the market growth of wristwear segment"

The wristwear segment market was valued at USD 26,96 billion in 2023 and is estimated to reach USD 70.14 billion by 2029, registering a CAGR of 17.1% during the forecast period. The smartwatch is a wearable technology device that is very similar to a wristwatch or any other time-keeping device. This enables the wearer to answer phone calls received on their mobile phones, read email and text messages, get a weather report, listen to music, dictate email or text messages, or ask a digital assistant a question. Currently, smartwatches are majorly used in fitness applications. Companies such as Apple Inc. (US) and Fitbit Inc. (US) launched application platforms for their smartwatch users. The smartwatch comes equipped with various high-level sensors which are capable of measuring health parameters such as heartbeat rate, calories burned, distance travelled, and steps taken. All such data is captured by the application developed by the respective company. Thus, with the help of smartwatches, people can keep track of their overall health to monitor their fitness. Samsung Group (South Korea), Fitbit, Inc. (US), LG (South Korea), Sony Corporation (Japan), and Apple Inc. (US) are the major players in the smartwatch market.

"Market for on-device AI in operation segment is projected to hold for largest share during the forecast timeline."

Artificial intelligence algorithms and processing are directly integrated into wearable devices in on-device Al. This leads to real-time data analysis, personal experience, and functionality improvements that are not reliant on cloud computing or other external server operations. Using specialized hardware components and advanced algorithms, on-device AI interprets and analyses user data locally; thus, everything functions fast with no latency within daily routines for users. The key characteristics of on-device AI are the fast processing of data, local data handling to ensure privacy, it can function even if a wearable is offline, and it results in low latency, which causes faster response rates and provides a better user experience. Further, AI chipsets improve the on-device AI functions in wearable technology by ensuring machine learning and neural network processing for quick insights into data. Moreover, edge computing technology allows wearable devices to execute AI operations at the device end with lesser latency and reduced dependency on the server.

"Market for non-textile wearables type holds for largest market share during the forecast period."

Non-textile wearables are a type of electronic device and are designed to be worn on the body, but are not integrated into fabric or textiles. Devices such as smartwatches, fitness trackers, smart glasses, and hearing aids offer various functionalities, including health monitoring, communication, and connectivity. These wearables are made from plastics, metal or silicon. These contain technologies like processors, sensors and wireless communication modules. Enhancing the user experience through data collection and relying on textile integration are the main purposes of these non-textile wearables. Factors like these will boost the non-textile wearable market in the wearable technology market.

"North America is expected to have the highest market share during the forecast period."

The North America is a major hub for technological innovations and an early adopter of new technologies. Factors such as the presence of major companies in the region, the increasing demand for wearable devices (fitness bands and activity trackers), and the growing popularity of devices based on AR and VR technologies are driving the growth of the market in this region. Some of the major companies operating in the wearable technology market in North America are Apple Inc. (US), Garmin Ltd. (US), Google Inc. (US), and Microsoft (US).

In-depth interviews have been conducted with chief executive officers (CEOs), Directors, and other executives from various key organizations operating in the wearable technology marketplace. The break-up of the profile of primary participants in the Wearable technology market:

• By Company Type: Tier 1 - 38%, Tier 2 - 28%, and Tier 3 - 34%
• By Designation: C Level - 40%, Director Level - 30%, Others-30%
• By Region: North America - 35%, Europe - 35%, Asia Pacific - 20%, ROW- 10%

Apple Inc. (US), Garmin Ltd. (US), SAMSUMG (South Korea), Sony Group Corporation (Japan), Huawei Technologies Co., Ltd. (China), LG Electronics (South Korea), Alphabet Inc. (US), Microsoft (US), Lenovo (Hong Kong), Meta (US), Amazon.com, Inc (US), Xiaomi (China), OPPO (China), and Imagine Marketing Limited (India) are some of the key players in the Wearable Technology Market.

The study includes an in-depth competitive analysis of these key players in the wearable technology market, with their company profiles, recent developments, and key market strategies. Research Coverage: This research report categorizes the wearable technology market by product (wristwear, head mounted display, smart clothing, exoskeletons, eyewear, smart rings, smart helmets, smart jewelry, wearable camera, earwear, others), by component (power supply components, positioning and, networking components, sensing components, control components, display & optoelectronic components, memory components, interface components, and sensors), by type (wearable smart textile, wearable products & device), by operation (on-device AI, cloud-based AI), by distribution channel (offline, online), by application (consumer electronics, healthcare, industrial, logistics, sports & fitness, others), by use case (gaming, fashion, education, industrial) and by region (North America, Europe, Asia Pacific, and RoW). The scope of the report covers detailed information regarding the major factors, such as drivers, restraints, challenges, and opportunities, influencing the growth of the wearable technology market. A detailed analysis of the key industry players has been done to provide insights into their business overview, solutions, and services; key strategies; Contracts, partnerships, agreements. New product & service launches, mergers and acquisitions, and recent developments associated with the wearable technology market. Competitive analysis of upcoming startups in the wearable technology market ecosystem is covered in this report.

Reasons to buy this report The report will help the market leaders/new entrants in this market with information on the closest approximations of the revenue numbers for the overall wearable technology market and the subsegments. This report will help stakeholders understand the competitive landscape and gain more insights to position their businesses better and to plan suitable go-to-market strategies. The report also helps stakeholders understand the pulse of the market and provides them with information on key market drivers, restraints, challenges, and opportunities.

Key benefits of buying the report:

• Analysis of key drivers (Increasing growth prospects of next-generation displays in wearable devices; Growing consumer preference for sleek and compact devices in fitness and healthcare applications; Rising popularity of IoT and connected devices ; Augmented reality integration in wearables enhances immersive, context-aware experiences; Hands-free banking and payments enhance convenience and security for customers), restraints (Limited battery life; Security vulnerabilities in wearable-to-network connections pose data protection challenges), opportunities (Demand for wearables that integrate all computing requirements in one compact device; Adoption of wearables in multiple applications; Data-driven performance optimization in sports through real-time monitoring of athlete metrics; Growing integration of AR/VR and affordable designs is providing opportunities for wearable technology market growth) and challenges (Demand for continuous developments in devices; Unaddressed regulatory issues and vulnerability of healthcare information; Achieving long-term, sustainable customer engagement) influencing the growth of the wearable technology market.
• Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product & service launches in the Wearable technology market.
• Market Development: Comprehensive information about lucrative markets - the report analysis the Wearable technology market across varied regions
• Market Diversification: Exhaustive information about new products & services, untapped geographies, recent developments, and investments in the wearable technology market
• Competitive Assessment: In-depth assessment of market shares, growth strategies, and service offerings of leading Apple Inc. (US), SAMSUMG (South Korea), Xiaomi (China), Garmin Ltd. (US), Huawei Technologies Co., Ltd. (China), Imagine Marketing Limited (India), Sony Corporation (Japan), LG Electronics (South Korea), Alphabet Inc. (US), Microsoft (US), Lenovo (Hong Kong), Meta (US), Amazon.com, Inc (US), and OPPO (China) among others in the wearable technology market.

TABLE OF CONTENTS

1 INTRODUCTION

• 1.1 STUDY OBJECTIVES
• 1.2 MARKET DEFINITION
• 1.3 STUDY SCOPE
  • 1.3.1 MARKETS COVERED AND REGIONAL SCOPE
  • 1.3.2 INCLUSIONS AND EXCLUSIONS
  • 1.3.3 YEARS CONSIDERED
• 1.4 CURRENCY CONSIDERED
• 1.5 UNIT CONSIDERED
• 1.6 LIMITATIONS
• 1.7 STAKEHOLDERS
• 1.8 SUMMARY OF CHANGES

2 RESEARCH METHODOLOGY

• 2.1 RESEARCH DATA
  • 2.1.1 SECONDARY AND PRIMARY RESEARCH
  • 2.1.2 SECONDARY DATA
    • 2.1.2.1 List of key secondary sources
    • 2.1.2.2 Key data from secondary sources
  • 2.1.3 PRIMARY DATA
    • 2.1.3.1 List of primary interview participants
    • 2.1.3.2 Breakdown of primaries
    • 2.1.3.3 Key data from primary sources
    • 2.1.3.4 Key industry insights
• 2.2 MARKET SIZE ESTIMATION METHODOLOGY
  • 2.2.1 BOTTOM-UP APPROACH
    • 2.2.1.1 Approach to arrive at market size using bottom-up analysis (demand side)
  • 2.2.2 TOP-DOWN APPROACH
    • 2.2.2.1 Approach to arrive at market size using top-down analysis (supply side)
• 2.3 MARKET BREAKDOWN AND DATA TRIANGULATION
• 2.4 RESEARCH ASSUMPTIONS
• 2.5 RESEARCH LIMITATIONS
• 2.6 RISK ANALYSIS

3 EXECUTIVE SUMMARY

4 PREMIUM INSIGHTS

• 4.1 ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN WEARABLE TECHNOLOGY MARKET
• 4.2 WEARABLE TECHNOLOGY MARKET, BY PRODUCT
• 4.3 WEARABLE TECHNOLOGY MARKET, BY TYPE
• 4.4 WEARABLE TECHNOLOGY MARKET, BY OPERATION
• 4.5 WEARABLE TECHNOLOGY MARKET IN NORTH AMERICA, BY WRISTWEAR TYPE AND COUNTRY
• 4.6 WEARABLE TECHNOLOGY MARKET, BY APPLICATION
• 4.7 WEARABLE TECHNOLOGY MARKET, BY COUNTRY

5 MARKET OVERVIEW

• 5.1 INTRODUCTION
• 5.2 MARKET DYNAMICS
  • 5.2.1 DRIVERS
    • 5.2.1.1 Rapid advances in flexible display technology
    • 5.2.1.2 Growing consumer preference for sleek and compact devices
    • 5.2.1.3 Rising popularity of IoT devices
    • 5.2.1.4 Burgeoning demand for augmented reality wearables
    • 5.2.1.5 Increasing reliance on hands-free banking and payment solutions
  • 5.2.2 RESTRAINTS
    • 5.2.2.1 Limited battery life
    • 5.2.2.2 Security vulnerabilities
  • 5.2.3 OPPORTUNITIES
    • 5.2.3.1 Rising demand for compact devices to address computing and monitoring needs
    • 5.2.3.2 Increasing preference for remote patient monitoring
    • 5.2.3.3 Growing focus on real-time monitoring of athletes
    • 5.2.3.4 Increasing access to immersive technologies
  • 5.2.4 CHALLENGES
    • 5.2.4.1 Changing customer expectations
    • 5.2.4.2 Regulatory issues and vulnerability of healthcare information
    • 5.2.4.3 Maintaining long-term customer engagement
• 5.3 VALUE CHAIN ANALYSIS
• 5.4 ECOSYSTEM ANALYSIS
• 5.5 INVESTMENT AND FUNDING SCENARIO
• 5.6 TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS
• 5.7 PRICING ANALYSIS
  • 5.7.1 AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY PRODUCT
  • 5.7.2 AVERAGE SELLING PRICE TREND, BY PRODUCT
  • 5.7.3 AVERAGE SELLING PRICE TREND, BY REGION
• 5.8 TECHNOLOGY ANALYSIS
  • 5.8.1 KEY TECHNOLOGIES
    • 5.8.1.1 Optical sensors
    • 5.8.1.2 Accelerometers
  • 5.8.2 COMPLEMENTARY TECHNOLOGIES
    • 5.8.2.1 Internet of Things (IoT)
  • 5.8.3 ADJACENT TECHNOLOGIES
    • 5.8.3.1 Flexible electronics
• 5.9 IMPACT OF AI/GEN AI ON WEARABLE TECHNOLOGY MARKET
  • 5.9.1 INTRODUCTION
  • 5.9.2 TOP USE CASES
    • 5.9.2.1 Health & fitness tracking
    • 5.9.2.2 Remote patient monitoring
    • 5.9.2.3 Smart clothing & e-textiles
    • 5.9.2.4 Wearable payment systems
    • 5.9.2.5 Personal safety & emergency response
    • 5.9.2.6 Smart jewelry
• 5.10 PORTER'S FIVE FORCES ANALYSIS
  • 5.10.1 BARGAINING POWER OF SUPPLIERS
  • 5.10.2 BARGAINING POWER OF BUYERS
  • 5.10.3 THREAT OF NEW ENTRANTS
  • 5.10.4 THREAT OF SUBSTITUTES
  • 5.10.5 INTENSITY OF COMPETITIVE RIVALRY
• 5.11 KEY STAKEHOLDERS AND BUYING CRITERIA
  • 5.11.1 KEY STAKEHOLDERS IN BUYING PROCESS
  • 5.11.2 BUYING CRITERIA
• 5.12 CASE STUDY
  • 5.12.1 SAMSUNG ALLOWS USERS TO EXPERIENCE S9'S ARCORE CAPABILITIES THOUGH VRAI'S INTERACTIVE AR CAMERA AND SAMPLE MARKERS
  • 5.12.2 BMW REVOLUTIONIZES OPERATIONS WITH XR TECHNOLOGY INTEGRATION
  • 5.12.3 VEE WEAR SOFTWARE PLATFORM ENHANCES SMARTWATCHES BY ENSURING ULTRA-FAST CUSTOMIZATION
  • 5.12.4 HEALTHCARE AND TELEMATICS SECTORS ADOPT WEARABLE TECHNOLOGY TO IMPROVE PERSONAL WELL-BEING AND SAFETY
  • 5.12.5 HEALTHCARE AND TELEMATICS SECTORS ENHANCE SAFETY THROUGH INNOVATIVE WEARABLE TECHNOLOGY SOLUTIONS
• 5.13 TRADE ANALYSIS
  • 5.13.1 IMPORT SCENARIO (HS CODE 910212)
  • 5.13.2 EXPORT SCENARIO (HS CODE 910212)
• 5.14 TARIFF AND REGULATORY LANDSCAPE
  • 5.14.1 TARIFF ANALYSIS
  • 5.14.2 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
  • 5.14.3 STANDARDS
• 5.15 PATENT ANALYSIS
• 5.16 KEY CONFERENCES AND EVENTS, 2024-2026

6 TYPES OF WEARABLE TECHNOLOGY

• 6.1 INTRODUCTION
• 6.2 COMPUTING
• 6.3 DISPLAY
• 6.4 NETWORKING
• 6.5 POSITIONING

7 CONNECTIVITY SOLUTIONS FOR WEARABLES

• 7.1 INTRODUCTION
• 7.2 WI-FI
• 7.3 BLUETOOTH
• 7.4 CELLULAR
• 7.5 NEAR-FIELD COMMUNICATION

8 VERTICALS USING WEARABLE TECHNOLOGY

• 8.1 INTRODUCTION
• 8.2 GAMING
• 8.3 FASHION
• 8.4 EDUCATION
• 8.5 INDUSTRIAL

9 DISTRIBUTION CHANNELS OF WEARABLES

• 9.1 INTRODUCTION
• 9.2 OFFLINE
• 9.3 ONLINE

10 WEARABLE TECHNOLOGY COMPONENTS

• 10.1 INTRODUCTION
• 10.2 BATTERIES
• 10.3 POSITIONING & NETWORKING CHIPS
• 10.4 CONTROLLERS
• 10.5 DISPLAYS & OPTOELECTRONICS
• 10.6 MEMORY DEVICES
• 10.7 INPUT/OUTPUT INTERFACE
  • 10.7.1 MICROPHONES & MICROSPEAKERS
  • 10.7.2 TOUCH SENSORS
• 10.8 SENSORS
  • 10.8.1 ACCELEROMETERS
  • 10.8.2 MAGNETOMETERS
  • 10.8.3 GYROSCOPES
  • 10.8.4 INERTIAL SENSORS
  • 10.8.5 MOTION SENSORS
  • 10.8.6 PRESSURE & FORCE SENSORS
  • 10.8.7 TEMPERATURE & HUMIDITY SENSORS
  • 10.8.8 MEDICAL-BASED SENSORS
  • 10.8.9 IMAGE SENSORS

11 WEARABLE TECHNOLOGY MARKET, BY PRODUCT

• 11.1 INTRODUCTION
• 11.2 WRISTWEAR
  • 11.2.1 SMARTWATCHES
    • 11.2.1.1 Increasing focus on health monitoring to boost segmental growth
  • 11.2.2 FITNESS TRACKERS
    • 11.2.2.1 Rising emphasis on active lifestyle to improve health to fuel segmental growth
• 11.3 HEAD-MOUNTED DISPLAYS
  • 11.3.1 AUGMENTED REALITY
    • 11.3.1.1 Growing adoption in geolocation and education applications to contribute to segmental growth
  • 11.3.2 VIRTUAL REALITY
    • 11.3.2.1 Increasing deployment in motion pictures and video games to boost segmental growth
  • 11.3.3 OTHER HEAD-MOUNTED DISPLAYS
• 11.4 SMART CLOTHING & FOOTWEAR
  • 11.4.1 SMART SHOES
    • 11.4.1.1 Growing adoption to capture biomechanical signals to monitor footsteps to drive market
  • 11.4.2 SMART VESTS
    • 11.4.2.1 Mounting demand for wearables devices to monitor health metrics to accelerate segmental growth
  • 11.4.3 OTHER SMART CLOTHING & FOOTWEAR
• 11.5 SMART GLASSES
  • 11.5.1 RISING USAGE IN ENTERPRISE AND HEALTHCARE APPLICATIONS TO FOSTER SEGMENTAL GROWTH
  • 11.5.2 BASIC
  • 11.5.3 ADVANCED
• 11.6 SMART RINGS
  • 11.6.1 INCREASING AVAILABILITY OF HEALTH TRACKING AND BUDGET-FRIENDLY OPTIONS TO AUGMENT SEGMENTAL GROWTH
• 11.7 WEARABLE CAMERAS
  • 11.7.1 RISING EMPHASIS ON IDENTIFYING HAZARDS AND OVERSEEING OPERATIONS REMOTELY TO BOOST SEGMENTAL GROWTH
• 11.8 EARWEAR
  • 11.8.1 NOISE CANCELLATION AND VOICE RECOGNITION FEATURES TO CONTRIBUTE TO SEGMENTAL GROWTH
• 11.9 EXOSKELETONS
  • 11.9.1 INCREASING ADOPTION IN LOGISTICS, CONSTRUCTION, AND OTHER APPLICATIONS TO ACCELERATE SEGMENTAL GROWTH
• 11.10 OTHER PRODUCTS

12 WEARABLE TECHNOLOGY MARKET, BY TYPE

• 12.1 INTRODUCTION
• 12.2 WEARABLE SMART TEXTILES
  • 12.2.1 ABILITY TO COMMUNICATE, TRANSFORM, AND CONDUCT ENERGY TO AUGMENT SEGMENTAL GROWTH
  • 12.2.2 ACTIVE
  • 12.2.3 PASSIVE
  • 12.2.4 ULTRA-SMART
• 12.3 NON-TEXTILE WEARABLES
  • 12.3.1 EMPHASIS ON ENHANCING USER EXPERIENCE THROUGH DATA COLLECTION AND INTERACTION TO EXPEDITE SEGMENTAL GROWTH

13 WEARABLE TECHNOLOGY MARKET, BY OPERATION

• 13.1 INTRODUCTION
• 13.2 AI-BASED
  • 13.2.1 ON-DEVICE AI
    • 13.2.1.1 Real-time data processing and privacy protection to contribute to segmental growth
  • 13.2.2 CLOUD-BASED AI
    • 13.2.2.1 Ease of implementation and cost-effectiveness to drive market
• 13.3 CONVENTIONAL
  • 13.3.1 RISING DEMAND FOR CONVENTIONAL WEARABLES OFFERING SIMPLIFIED, RELIABLE FUNCTIONALIY TO FUEL SEGMENTAL GROWTH

14 WEARABLE TECHNOLOGY MARKET, BY APPLICATION

• 14.1 INTRODUCTION
• 14.2 CONSUMER ELECTRONICS
  • 14.2.1 INCREASING FOCUS ON TRACKING FITNESS ACTIVITIES TO ACCELERATE SEGMENTAL GROWTH
  • 14.2.2 FITNESS & SPORTS
  • 14.2.3 INFOTAINMENT & MULTIMEDIA
  • 14.2.4 GARMENTS & FASHION
  • 14.2.5 MULTIFUNCTION
• 14.3 HEALTHCARE
  • 14.3.1 RISING ADOPTION OF WEARABLE DEVICES TO CHECK VITAL SIGNS AND MONITOR PATIENTS REMOTELY TO BOOST SEGMENTAL GROWTH
  • 14.3.2 CLINICAL
  • 14.3.3 NON-CLINICAL
• 14.4 ENTERPRISE & INDUSTRIAL
  • 14.4.1 INCREASING INTEGRATION OF WEARABLES WITH MOBILE DEVICES TO ENHANCE PRODUCTIVITY TO FUEL SEGMENTAL GROWTH
  • 14.4.2 LOGISTICS, PACKAGING & WAREHOUSE
  • 14.4.3 OTHER ENTERPRISE & INDUSTRIAL APPLICATIONS
• 14.5 OTHER APPLICATIONS

15 WEARABLE TECHNOLOGY MARKET, BY REGION

• 15.1 INTRODUCTION
• 15.2 NORTH AMERICA
  • 15.2.1 MACROECONOMIC OUTLOOK FOR NORTH AMERICA
  • 15.2.2 US
    • 15.2.2.1 Burgeoning demand for fitness and health monitoring devices to expedite market growth
  • 15.2.3 CANADA
    • 15.2.3.1 Increasing research and development of advanced sensors to foster market growth
  • 15.2.4 MEXICO
    • 15.2.4.1 Rising deployment of health monitoring solutions to manage chronic diseases to boost market growth
• 15.3 EUROPE
  • 15.3.1 MACROECONOMIC OUTLOOK FOR EUROPE
  • 15.3.2 UK
    • 15.3.2.1 Rising aging population and advances in healthcare technologies to bolster market growth
  • 15.3.3 GERMANY
    • 15.3.3.1 Increasing investment in AI-based human-machine systems to augment market growth
  • 15.3.4 FRANCE
    • 15.3.4.1 Mounting demand for portable electronic devices to fuel market growth
  • 15.3.5 REST OF EUROPE
• 15.4 ASIA PACIFIC
  • 15.4.1 MACROECONOMIC OUTLOOK FOR ASIA PACIFIC
  • 15.4.2 CHINA
    • 15.4.2.1 Escalating adoption of advanced health monitoring solutions to boost market growth
  • 15.4.3 JAPAN
    • 15.4.3.1 Growing emphasis on health and well-being of aging population to drive market
  • 15.4.4 SOUTH KOREA
    • 15.4.4.1 Rising integration of advanced technologies into wearables to accelerate market growth
  • 15.4.5 INDIA
    • 15.4.5.1 Increasing tech-savvy population to contribute to market growth
  • 15.4.6 REST OF ASIA PACIFIC
• 15.5 ROW
  • 15.5.1 MACROECONOMIC OUTLOOK FOR ROW
  • 15.5.2 SOUTH AMERICA
    • 15.5.2.1 Increasing awareness about fitness and self-monitoring tools to accelerate market growth
  • 15.5.3 MIDDLE EAST
    • 15.5.3.1 Rising adoption of digital healthcare solutions to foster market growth

16 COMPETITIVE LANDSCAPE

• 16.1 OVERVIEW
• 16.2 KEY PLAYER STRATEGIES/RIGHT TO WIN, 2020-2024
• 16.3 REVENUE ANALYSIS, 2019-2023
• 16.4 MARKET SHARE ANALYSIS, 2023
• 16.5 COMPANY VALUATION AND FINANCIAL METRICS, 2024
• 16.6 BRAND/PRODUCT COMPARISON
• 16.7 COMPANY EVALUATION MATRIX: KEY PLAYERS, 2023
  • 16.7.1 STARS
  • 16.7.2 EMERGING LEADERS
  • 16.7.3 PERVASIVE PLAYERS
  • 16.7.4 PARTICIPANTS
  • 16.7.5 COMPANY FOOTPRINT: KEY PLAYERS, 2024
    • 16.7.5.1 Company footprint
    • 16.7.5.2 Region footprint
    • 16.7.5.3 Product footprint
    • 16.7.5.4 Application footprint
• 16.8 COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2024
  • 16.8.1 PROGRESSIVE COMPANIES
  • 16.8.2 RESPONSIVE COMPANIES
  • 16.8.3 DYNAMIC COMPANIES
  • 16.8.4 STARTING BLOCKS
  • 16.8.5 COMPETITIVE BENCHMARKING: STARTUPS/SMES, 2023
    • 16.8.5.1 Detailed list of key startups/SMEs
    • 16.8.5.2 Competitive benchmarking of key startups/SMEs
• 16.9 COMPETITIVE SCENARIO
  • 16.9.1 PRODUCT LAUNCHES
  • 16.9.2 DEALS

17 COMPANY PROFILES

• 17.1 KEY PLAYERS
  • 17.1.1 APPLE INC.
    • 17.1.1.1 Business overview
    • 17.1.1.2 Products/Solutions/Services offered
    • 17.1.1.3 Recent developments
      • 17.1.1.3.1 Product launches
      • 17.1.1.3.2 Deals
    • 17.1.1.4 MnM view
      • 17.1.1.4.1 Key strengths/Right to win
      • 17.1.1.4.2 Strategic choices
      • 17.1.1.4.3 Weaknesses/Competitive threats
  • 17.1.2 SAMSUNG
    • 17.1.2.1 Business overview
    • 17.1.2.2 Products/Solutions/Services offered
    • 17.1.2.3 Recent developments
      • 17.1.2.3.1 Product launches
      • 17.1.2.3.2 Deals
      • 17.1.2.3.3 Expansions
    • 17.1.2.4 MnM view
      • 17.1.2.4.1 Key strengths/Right to win
      • 17.1.2.4.2 Strategic choices
      • 17.1.2.4.3 Weaknesses/Competitive threats
  • 17.1.3 XIAOMI
    • 17.1.3.1 Business overview
    • 17.1.3.2 Products/Solutions/Services offered
    • 17.1.3.3 Recent developments
      • 17.1.3.3.1 Product launches
      • 17.1.3.3.2 Deals
    • 17.1.3.4 MnM view
      • 17.1.3.4.1 Key strengths/Right to win
      • 17.1.3.4.2 Strategic choices
      • 17.1.3.4.3 Weaknesses/Competitive threats
  • 17.1.4 HUAWEI TECHNOLOGIES CO., LTD.
    • 17.1.4.1 Business overview
    • 17.1.4.2 Products/Solutions/Services offered
    • 17.1.4.3 Recent developments
      • 17.1.4.3.1 Product launches
      • 17.1.4.3.2 Deals
    • 17.1.4.4 MnM view
      • 17.1.4.4.1 Key strengths/Right to win
      • 17.1.4.4.2 Strategic choices
      • 17.1.4.4.3 Weaknesses/Competitive threats
  • 17.1.5 IMAGINE MARKETING LIMITED
    • 17.1.5.1 Business overview
    • 17.1.5.2 Products/Solutions/Services offered
    • 17.1.5.3 Recent developments
      • 17.1.5.3.1 Product launches
      • 17.1.5.3.2 Deals
    • 17.1.5.4 MnM view
      • 17.1.5.4.1 Key strengths/Right to win
      • 17.1.5.4.2 Strategic choices
      • 17.1.5.4.3 Weaknesses/Competitive threats
  • 17.1.6 GARMIN LTD.
    • 17.1.6.1 Business overview
    • 17.1.6.2 Products/Solutions/Services offered
    • 17.1.6.3 Recent developments
      • 17.1.6.3.1 Product launches
      • 17.1.6.3.2 Other developments
  • 17.1.7 SONY CORPORATION
    • 17.1.7.1 Business overview
    • 17.1.7.2 Products/Solutions/Services offered
    • 17.1.7.3 Recent developments
      • 17.1.7.3.1 Deals
      • 17.1.7.3.2 Expansions
  • 17.1.8 LG ELECTRONICS
    • 17.1.8.1 Business overview
    • 17.1.8.2 Products/Solutions/Services offered
    • 17.1.8.3 Recent developments
      • 17.1.8.3.1 Deals
      • 17.1.8.3.2 Expansions
  • 17.1.9 ALPHABET INC.
    • 17.1.9.1 Business overview
    • 17.1.9.2 Products/Solutions/Services offered
    • 17.1.9.3 Recent developments
      • 17.1.9.3.1 Product launches
      • 17.1.9.3.2 Deals
  • 17.1.10 MICROSOFT
    • 17.1.10.1 Business overview
    • 17.1.10.2 Products/Solutions/Services offered
    • 17.1.10.3 Recent developments
      • 17.1.10.3.1 Product launches
      • 17.1.10.3.2 Deals
  • 17.1.11 LENOVO
    • 17.1.11.1 Business overview
    • 17.1.11.2 Products/Solutions/Services offered
    • 17.1.11.3 Recent developments
      • 17.1.11.3.1 Product launches
      • 17.1.11.3.2 Deals
  • 17.1.12 META
    • 17.1.12.1 Business overview
    • 17.1.12.2 Products/Solutions/Services offered
    • 17.1.12.3 Recent developments
      • 17.1.12.3.1 Product launches
      • 17.1.12.3.2 Deals
  • 17.1.13 AMAZON.COM, INC.
    • 17.1.13.1 Business overview
    • 17.1.13.2 Products/Solutions/Services offered
    • 17.1.13.3 Recent developments
      • 17.1.13.3.1 Product launches
  • 17.1.14 OPPO
    • 17.1.14.1 Business overview
    • 17.1.14.2 Products/Solutions/Services offered
    • 17.1.14.3 Recent developments
      • 17.1.14.3.1 Product launches
      • 17.1.14.3.2 Deals
• 17.2 OTHER PLAYERS
  • 17.2.1 VUZIX
  • 17.2.2 MOTOROLA MOBILITY LLC
  • 17.2.3 INTELLITIX
  • 17.2.4 INNOMINDS SOFTWARE INDIA PRIVATE LIMITED
  • 17.2.5 COMAU
  • 17.2.6 HYUNDAI MOTOR COMPANY
  • 17.2.7 CYBERDYNE INC.
  • 17.2.8 EKSO BIONICS
  • 17.2.9 MCLEAR LTD.
  • 17.2.10 JAKCOM TECHNOLOGY CO., LTD.
  • 17.2.11 TOKEN
  • 17.2.12 INFINEON TECHNOLOGIES AG
  • 17.2.13 QUALCOMM TECHNOLOGIES, INC.
  • 17.2.14 ADIDAS AG.
  • 17.2.15 FOSSIL GROUP, INC.
  • 17.2.16 LIFESENSE GROUP B.V.
  • 17.2.17 DYNABOOK AMERICAS, INC.
  • 17.2.18 OPTINVENT
  • 17.2.19 SEIKO EPSON CORPORATION
  • 17.2.20 HUMANE INC.
  • 17.2.21 WHOOP
  • 17.2.22 MOTIV INC.
  • 17.2.23 BRAGI
  • 17.2.24 MAGIC LEAP, INC.
  • 17.2.25 CLIM8 SAS
  • 17.2.26 PROGLOVE
  • 17.2.27 BIOBEAT
  • 17.2.28 MOOV INC.

18 APPENDIX

• 18.1 INSIGHTS FROM INDUSTRY EXPERTS
• 18.2 DISCUSSION GUIDE
• 18.3 KNOWLEDGESTORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL
• 18.4 CUSTOMIZATION OPTIONS
• 18.5 RELATED REPORTS
• 18.6 AUTHOR DETAILS